Miera Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Cantabria, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Miera in 2025? Explore comprehensive Airbnb analytics for Miera, Cantabria, Spain to uncover income potential. This 2025 STR market report for Miera, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Miera, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Miera Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Miera Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$142
The average rental revenue earned for an occupied room per day in Miera.
Occupancy Rate(?)
38.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,418
Typical annual income for an Airbnb listing in Miera. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.6%
Positive growth (0.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Miera.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Miera.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Miera (2025)

Understanding the monthly revenue variations for Airbnb listings in Miera is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Miera is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Miera across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,936+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,608 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,313 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $908, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Miera

Miera Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Miera STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Miera:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Miera

Average Daily Rate (ADR) Airbnb Trends in Miera (2025)

Effective short term rental pricing strategy in Miera involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Miera typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $236+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $174 or more.
  • Typical properties (Median) charge around $115 per night.
  • Entry-level properties (Bottom 25%) earn around $97 per night.

Average Daily Rate (ADR) Trend by Month in Miera

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Airbnb Seasonality Analysis & Trends in Miera (2025)

Peak Season (August, July, February)
  • Revenue averages $3,246 per month
  • Occupancy rates average 64.2%
  • Daily rates average $142
Shoulder Season
  • Revenue averages $2,010 per month
  • Occupancy maintains around 37.2%
  • Daily rates hold near $140
Low Season (January, November, December)
  • Revenue drops to average $1,410 per month
  • Occupancy decreases to average 29.7%
  • Daily rates adjust to average $138

Seasonality Insights for Miera

  • The Airbnb seasonality in Miera shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Miera's highest earning potential, with monthly revenues capable of climbing to $4,266, occupancy reaching a high of 87.1%, and ADRs peaking at $149.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,298, occupancy could drop to 26.1%, and ADRs may adjust down to $133.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Miera.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Miera seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Miera (2025)

Exploring the top neighborhoods for short-term rentals in Miera? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Miera Valley
A picturesque valley with stunning natural beauty, ideal for nature lovers and those seeking tranquility. The area offers hiking trails, lush greenery, and a peaceful retreat from the hustle and bustle of city life.
Nature trails, Miera River, Local farms, Traditional villages, Scenic viewpoints
Villanueva de Miera
A charming village rich in history and culture, perfect for hosting visitors looking for an authentic Cantabrian experience. Close to local attractions and beautiful landscapes.
Historic buildings, Cultural festivals, Local artisan markets, Scenic viewpoints
La Vega
Known for its open spaces and agricultural surroundings, La Vega is great for guests wanting to connect with nature and experience rural life in Cantabria. Offers peace and quiet along with outdoor activities.
Hiking routes, Countryside views, Local gastronomy, Traditional houses
Selaya
Famous for its local cheeses and gastronomy, Selaya attracts food lovers and those interested in culinary experiences. Rich in culture and tradition, this area has unique charm.
Queso de Selaya, Gastronomy festivals, Historical sites, Scenic countryside
Cascajales
A small village with easy access to larger towns, offering a laid-back atmosphere while being close to urban amenities. Perfect for visitors seeking a balance between rural and city life.
Local parks, Scenic trails, Relaxed lifestyle
Río Miera
This area is renowned for its natural beauty and is a great spot for outdoor activities like fishing and hiking. Ideal for nature enthusiasts looking for adventure.
Río Miera trails, Fishing spots, Natural parks, Wildlife watching
Aldea de Miera
A peaceful hamlet that provides an immersive experience into local culture and traditions. It's ideal for those wanting an authentic retreat in Cantabria.
Cultural landmarks, Village festivals, Local cuisine, Artisans
Cos
An area rich in history with access to beautiful landscapes. It's attractive for guests interested in both cultural heritage and nature.
Cultural heritage sites, Historical architecture, Scenic nature paths

Understanding Airbnb License Requirements & STR Laws in Miera (2025)

While Miera, Cantabria, Spain currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Miera to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Miera (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mierabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Chulavista Bubble

Chulavista Bubble

Entire Place • 1 bedroom

$81,904
Revenue
80.6%
Occupancy
$266.72
Daily Rate
Chulavista Dome

Chulavista Dome

Entire Place • 1 bedroom

$64,910
Revenue
67.2%
Occupancy
$232.63
Daily Rate
Modern stone room with panoramic views with WIFI

Modern stone room with panoramic views with WIFI

Entire Place • 2 bedrooms

$24,751
Revenue
54.8%
Occupancy
$146.88
Daily Rate
Charming stone house in Northern Spain

Charming stone house in Northern Spain

Entire Place • 3 bedrooms

$21,452
Revenue
43.1%
Occupancy
$206.97
Daily Rate
Hideaway
Ajanedo.com

Hideaway Ajanedo.com

Entire Place • 1 bedroom

$17,807
Revenue
39.2%
Occupancy
$123.75
Daily Rate
Juliet´ hideaway Little Paradise

Juliet´ hideaway Little Paradise

Entire Place • 1 bedroom

$17,771
Revenue
58.3%
Occupancy
$82.94
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Miera (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Miera based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anna2$146,8141794.90/5.0
Isabel6$61,6205894.79/5.0
Gloria3$54,7712104.89/5.0
Angela2$27,7472784.89/5.0
Host #4253560271$14,45900.00/5.0
Enrique1$13,619494.47/5.0
Rocio1$7,875154.60/5.0
Host #773337681$3,44700.00/5.0
Marta1$1,16354.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Miera.

Dive Deeper: Advanced Miera STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Miera. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Miera Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Miera

  • The Miera Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Miera, House properties are the most common (38.9%), reflecting the local real estate landscape.
  • Houses represent a significant 38.9% portion, catering likely to families or larger groups.
  • The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Miera Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Miera

  • The dominant room capacity in Miera is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 72.2% of the active Airbnb listings in Miera, indicating a high concentration in these sizes.
  • A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Miera.

Miera Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Miera

  • The most common guest capacity trend in Miera vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Miera STR market, accounting for 61.1% of listings.
  • 33.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Miera.
  • On average, properties in Miera are equipped to host 4.3 guests.

Miera Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Miera

  • The most common availability pattern in Miera falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Miera (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Miera Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.6%)

1 Night

1 listings

5.6% of total

2 Nights (50%)

2 Nights

9 listings

50% of total

3 Nights (16.7%)

3 Nights

3 listings

16.7% of total

4-6 Nights (16.7%)

4-6 Nights

3 listings

16.7% of total

30+ Nights (11.1%)

30+ Nights

2 listings

11.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Miera is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.1%) caters to monthly stays (30+ nights) in Miera, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Miera hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.6% currently do.
  • A 2-night minimum appears standard (50%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Miera.

Miera Airbnb Cancellation Policy Trends Analysis (2025)

Moderate (68.8%)

Moderate

11 listings

68.8% of total

Firm (12.5%)

Firm

2 listings

12.5% of total

Strict (18.8%)

Strict

3 listings

18.8% of total

Cancellation Policy Insights for Miera

  • The prevailing Airbnb cancellation policy trend in Miera is Moderate, used by 68.8% of listings.
  • There's a relatively balanced mix between guest-friendly (68.8%) and stricter (31.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 68.8% market standard in Miera.
  • Regularly review your cancellation policy against competitors and market demand shifts in Miera.

Miera STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Miera

  • The overall average booking lead time for vacation rentals in Miera is 86 days.
  • Guests book furthest in advance for stays during August (average 145 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 43 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (116 days avg.) sees the longest lead times, while Spring (54 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (86 days) as a baseline for your pricing and availability strategy in Miera.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 145 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 116 days) to capture early planners.
  • Monitor your own booking lead times against these Miera averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Miera (2025)

Amenity Prevalence

Amenity Insights for Miera

  • Essential amenities in Miera that guests expect include: Kitchen, Hot water, Essentials, BBQ grill. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Coffee maker, Free street parking are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Miera: Kitchen, Hot water, Essentials, BBQ grill.
  • Consider adding popular differentiators like Dishes and silverware or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Miera to stay competitive.

Miera Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Miera

  • The typical guest profile for Airbnb in Miera consists of a mix of domestic (61%) and international guests, often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 60.9% of guests.
  • Key international markets include Spain (60.9%) and Netherlands (8.6%).
  • Top languages spoken are English (37.2%) followed by Spanish (34.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Madrid and Bilbao.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Miera Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gautegiz Arteaga21$2,865$293.6638%
Labastida/Bastida11$2,662$268.8034%
Barrika13$2,629$314.6141%
Dima11$2,422$332.9142%
Erandio16$2,361$164.9056%
Getaria41$2,325$210.1739%
Leioa11$2,208$252.8138%
Ibarrangelu15$2,191$216.4339%
Quintanilla Vivar12$2,167$186.6241%
Bilbao1,224$2,165$158.9850%

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