Villa de Mazo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Canary Islands, Spain
Is Airbnb profitable in Villa de Mazo in 2025? Explore comprehensive Airbnb analytics for Villa de Mazo, Canary Islands, Spain to uncover income potential. This 2025 STR market report for Villa de Mazo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 85 active listings.
Whether you're considering an Airbnb investment in Villa de Mazo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Villa de Mazo Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Villa de Mazo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Villa de Mazo (2025)
Understanding the monthly revenue variations for Airbnb listings in Villa de Mazo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villa de Mazo is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villa de Mazo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,588+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,978 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,259 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $634, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Villa de Mazo
Villa de Mazo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Villa de Mazo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villa de Mazo:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Villa de Mazo
Average Daily Rate (ADR) Airbnb Trends in Villa de Mazo (2025)
Effective short term rental pricing strategy in Villa de Mazo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villa de Mazo typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $137+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $104 or more.
- Typical properties (Median) charge around $81 per night.
- Entry-level properties (Bottom 25%) earn around $67 per night.
Average Daily Rate (ADR) Trend by Month in Villa de Mazo
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Airbnb Seasonality Analysis & Trends in Villa de Mazo (2025)
Peak Season (January, December, February)
- Revenue averages $1,621 per month
- Occupancy rates average 60.4%
- Daily rates average $97
Shoulder Season
- Revenue averages $1,433 per month
- Occupancy maintains around 48.9%
- Daily rates hold near $93
Low Season (March, June, September)
- Revenue drops to average $1,089 per month
- Occupancy decreases to average 40.3%
- Daily rates adjust to average $93
Seasonality Insights for Villa de Mazo
- The Airbnb seasonality in Villa de Mazo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Villa de Mazo's highest earning potential, with monthly revenues capable of climbing to $1,653, occupancy reaching a high of 62.8%, and ADRs peaking at $99.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $970, occupancy could drop to 32.2%, and ADRs may adjust down to $90.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villa de Mazo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Villa de Mazo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Villa de Mazo (2025)
Exploring the top neighborhoods for short-term rentals in Villa de Mazo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Los Cancajos | A popular beach area known for its calm waters and natural beauty, making it ideal for families and those looking for a relaxing getaway. It offers easy access to water sports and local restaurants. | La Pasajera Beach, Los Cancajos Beach, Punta de Los Cancajos, Natural Pools, Restaurants and cafes |
| Santa Cruz de La Palma | The capital city of La Palma, offering vibrant culture, historic architecture, and numerous amenities for visitors. Great for those wanting to explore local life and history while having access to events and activities. | Plaza de España, Museo Insular de La Palma, Santa Cruz Beach, Calle O'Daly, Local shopping and dining |
| El Paso | A charming town located near the center of La Palma, known for its beautiful landscapes and hiking opportunities. Attracts nature lovers and outdoor enthusiasts. | La Caldera de Taburiente National Park, Hiking trails, Cumbrecita Viewpoint, Local artisanal markets, Wine tours |
| Tijarafe | Known for its stunning viewpoints and natural scenery, Tijarafe is a great location for those seeking tranquility and proximity to hiking trails and rural tourism. | Pico de La Nieve, Punta de Tijarafe, Local farm visits, Scenic hiking spots, Star gazing opportunities |
| Los Llanos de Aridane | The most populated city on the island, offering a variety of shops, restaurants, and local activities. Ideal for guests looking for convenience and urban living in a natural setting. | Plaza de España, Parque de la Constitución, Cascada de la Cuenca del Río, Local markets, Cultural events |
| La Palma Island Observatory | A prime location for astronomy enthusiasts, the observatory attracts visitors from around the world who come to stargaze and learn about the universe. | Roque de los Muchachos, Astrophysics research facilities, Guided tours, Stargazing events, Breathtaking views of the island |
| Las Tricias | This small village offers a scenic retreat known for its traditional architecture and agricultural surroundings, ideal for travelers seeking authenticity and local culture. | Pueblo de Las Tricias, Local hiking paths, Artisan craft workshops, Organic farms, Cultural heritage sites |
| Puerto Naos | A beachfront area famous for its black sand beaches and diving spots. Attracts both relaxation seekers and adventure sports enthusiasts. | Puerto Naos Beach, Water sports centers, Scenic coastal walkways, Restaurants with ocean views, Nearby natural park |
Understanding Airbnb License Requirements & STR Laws in Villa de Mazo (2025)
Yes, Villa de Mazo, Canary Islands, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Villa de Mazo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 46% licensed listings)
Top Performing Airbnb Properties in Villa de Mazo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Villa de Mazobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casalola Ideal for families the group of friends
Entire Place • 4 bedrooms
Casa El Pósito private pool in La Palma
Entire Place • 2 bedrooms
COW HOUSE
Entire Place • 3 bedrooms
Casa Anastasio
Entire Place • 3 bedrooms
House Felipe Lugo. Private pool, great views.
Entire Place • 1 bedroom
Lightbooking Panchita Villa de Mazo Swimming pool
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Villa de Mazo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Villa de Mazo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Turismo Rural Isla Bonita | 14 | $202,781 | 336 | 4.80/5.0 |
| Gustavo | 7 | $117,325 | 155 | 3.95/5.0 |
| Fabián | 3 | $52,526 | 101 | 4.77/5.0 |
| Maria Dolores | 1 | $46,227 | 48 | 4.81/5.0 |
| Karoline | 2 | $40,047 | 74 | 4.97/5.0 |
| Frank | 2 | $39,419 | 44 | 5.00/5.0 |
| The Dream Destination Travel S | 2 | $33,199 | 28 | 4.79/5.0 |
| Markus | 5 | $33,064 | 296 | 4.89/5.0 |
| María José | 1 | $29,756 | 20 | 5.00/5.0 |
| Antonio | 1 | $28,005 | 32 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villa de Mazo.
Dive Deeper: Advanced Villa de Mazo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villa de Mazo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVilla de Mazo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Villa de Mazo
- The Villa de Mazo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 85 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Villa de Mazo, House properties are the most common (74.1%), reflecting the local real estate landscape.
- Houses represent a significant 74.1% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, others, hotel/boutique (combined 5.9%) offer potential for unique stay experiences.
Villa de Mazo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Villa de Mazo
- The dominant room capacity in Villa de Mazo is 1 bedroom listings, making up 43.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 69.4% of the active Airbnb listings in Villa de Mazo, indicating a high concentration in these sizes.
Villa de Mazo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Villa de Mazo
- The most common guest capacity trend in Villa de Mazo vacation rentals is listings accommodating 2 guests (32.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Villa de Mazo STR market, accounting for 54.1% of listings.
- 18.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villa de Mazo.
- On average, properties in Villa de Mazo are equipped to host 3.8 guests.
Villa de Mazo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Villa de Mazo
- The most common availability pattern in Villa de Mazo falls within the 271-366 days range, representing 37.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 65.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Villa de Mazo (28.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Villa de Mazo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
11.1% of total
2 Nights
16 listings
19.8% of total
3 Nights
12 listings
14.8% of total
4-6 Nights
32 listings
39.5% of total
7-29 Nights
2 listings
2.5% of total
30+ Nights
10 listings
12.3% of total
Key Insights
- The most prevalent minimum stay requirement in Villa de Mazo is 4-6 Nights, adopted by 39.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (12.3%) caters to monthly stays (30+ nights) in Villa de Mazo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 39.5% of Villa de Mazo hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villa de Mazo.
Villa de Mazo Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
2.9% of total
Flexible
11 listings
15.7% of total
Moderate
38 listings
54.3% of total
Firm
13 listings
18.6% of total
Strict
6 listings
8.6% of total
Cancellation Policy Insights for Villa de Mazo
- The prevailing Airbnb cancellation policy trend in Villa de Mazo is Moderate, used by 54.3% of listings.
- There's a relatively balanced mix between guest-friendly (70.0%) and stricter (27.2%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (8.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 54.3% market standard in Villa de Mazo.
- Using a Strict policy might deter some guests, as only 8.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Villa de Mazo.
Villa de Mazo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Villa de Mazo
- The overall average booking lead time for vacation rentals in Villa de Mazo is 71 days.
- Guests book furthest in advance for stays during March (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 62 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (84 days avg.) sees the longest lead times, while Spring (72 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in Villa de Mazo.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Villa de Mazo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Villa de Mazo (2025)
Amenity Prevalence
Amenity Insights for Villa de Mazo
- Essential amenities in Villa de Mazo that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Villa de Mazo: Wifi, Kitchen.
- Prioritize adding missing essentials: Wifi, Kitchen.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Villa de Mazo to stay competitive.
Villa de Mazo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Villa de Mazo
- The typical guest profile for Airbnb in Villa de Mazo consists of a mix of domestic (40%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 40.0% of guests.
- Key international markets include Spain (40%) and Germany (25.3%).
- Top languages spoken are English (35.5%) followed by Spanish (21.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Villa de Mazo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| El Sauzal | 94 | $2,759 | $231.94 | 52% |
| La Victoria de Acentejo | 18 | $2,591 | $227.75 | 54% |
| Santa Úrsula | 134 | $2,276 | $200.12 | 49% |
| Adeje | 3,043 | $2,203 | $189.97 | 51% |
| San Miguel de Abona | 666 | $1,918 | $173.37 | 49% |
| El Rosario | 227 | $1,846 | $140.14 | 56% |
| Los Realejos | 263 | $1,626 | $119.12 | 54% |
| Santiago del Teide | 773 | $1,616 | $140.24 | 50% |
| La Orotava | 267 | $1,614 | $133.19 | 51% |
| La Matanza de Acentejo | 121 | $1,594 | $119.03 | 52% |