Los Realejos Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Canary Islands, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Los Realejos in 2025? Explore comprehensive Airbnb analytics for Los Realejos, Canary Islands, Spain to uncover income potential. This 2025 STR market report for Los Realejos, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 263 active listings.

Whether you're considering an Airbnb investment in Los Realejos, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Los Realejos Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Los Realejos Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$119
The average rental revenue earned for an occupied room per day in Los Realejos.
Occupancy Rate(?)
54.3%
High demand. Good booking frequency.
Median Annual Revenue(?)
$19,515
Typical annual income for an Airbnb listing in Los Realejos. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
18.7%
Strong growth (18.7%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Los Realejos.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Los Realejos.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
263
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Los Realejos (2025)

Understanding the monthly revenue variations for Airbnb listings in Los Realejos is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Los Realejos is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Los Realejos across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,544+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,531 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,602 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $871, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Los Realejos

Los Realejos Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Los Realejos STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Los Realejos:

  • Best-in-class properties (Top 10%) achieve 92%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 83% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 63%.
  • Entry-level properties (Bottom 25%) average 33% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Los Realejos

Average Daily Rate (ADR) Airbnb Trends in Los Realejos (2025)

Effective short term rental pricing strategy in Los Realejos involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Los Realejos typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $240+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
  • Typical properties (Median) charge around $83 per night.
  • Entry-level properties (Bottom 25%) earn around $56 per night.

Average Daily Rate (ADR) Trend by Month in Los Realejos

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Airbnb Seasonality Analysis & Trends in Los Realejos (2025)

Peak Season (January, February, December)
  • Revenue averages $2,448 per month
  • Occupancy rates average 69.5%
  • Daily rates average $124
Shoulder Season
  • Revenue averages $2,080 per month
  • Occupancy maintains around 53.3%
  • Daily rates hold near $114
Low Season (July, September, October)
  • Revenue drops to average $1,872 per month
  • Occupancy decreases to average 54.1%
  • Daily rates adjust to average $112

Seasonality Insights for Los Realejos

  • The Airbnb seasonality in Los Realejos shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Los Realejos's highest earning potential, with monthly revenues capable of climbing to $2,525, occupancy reaching a high of 73.7%, and ADRs peaking at $126.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,823, occupancy could drop to 45.2%, and ADRs may adjust down to $110.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Los Realejos.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Los Realejos seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Los Realejos (2025)

Exploring the top neighborhoods for short-term rentals in Los Realejos? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Rambla
A lively district with stunning views of the ocean and mountains. It's popular with tourists and offers a variety of recreational activities and local eateries.
Pueblo Chico, El Teatre El Lago, Charco de La Laja, Playa de Los Roques, Montaña de Los Realejos
El Toscal
Known for its quaint streets and charming local atmosphere. It's close to the beach and offers a more authentic Canarian experience.
Church of Our Lady of Remedies, Local markets, Scenic viewpoints, Nearby hiking trails, Cultural events
Icod de los Vinos
Famous for its natural beauty and the ancient Dragon Tree. Attracts tourists interested in nature, botany, and local wines.
Dragon Tree, Cave of Winds, Icod de los Vinos Historic Center, Wine tasting facilities, Natural Parks
San Vicente
A peaceful residential area with close proximity to nature. Ideal for families and those seeking tranquility away from the busier tourist spots.
Natural hiking trails, Local restaurants, Scenic views, Cultural landmarks, Casas de Culturales
Puerto de la Cruz
A popular tourist destination known for its lovely beaches, botanical gardens, and vibrant nightlife. Excellent for vacation rentals due to high tourist flow.
Lago Martiánez, Botanical Gardens of Puerto de la Cruz, Playa Jardín, Casa de la Cultura, Nightlife venues
Los Realejos Beach
Ideal for beachgoers and surfers, providing direct access to the ocean and various water activities. A perfect spot for short-term rentals.
Los Realejos Beach, Surfing schools, Beach bars, Water sports activities, Sunbathing areas
Tigaiga
Known for its stunning views and natural landscapes, Tigaiga attracts those who love hiking and nature. It's a great option for eco-friendly tourist accommodations.
Tigaiga Waterfall, Hiking trails, Nature parks, Cultural sites, Scenic viewpoints
La Montañeta
A quiet area with breathtaking views, offering a detached vibe from the busy tourist hotspots while still being close enough for visitors to enjoy local attractions.
Mirador de La Montañeta, Local vineyards, Scenic walking paths, Cultural heritage sites, Community events

Understanding Airbnb License Requirements & STR Laws in Los Realejos (2025)

Yes, Los Realejos, Canary Islands, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Los Realejos to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 38% licensed listings)

Top Performing Airbnb Properties in Los Realejos (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Los Realejosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cliffhousetenerife II - Bungalow

Cliffhousetenerife II - Bungalow

Entire Place • 2 bedrooms

$112,466
Revenue
86.1%
Occupancy
$344.01
Daily Rate
Finca Viña Maria

Finca Viña Maria

Entire Place • 2 bedrooms

$100,691
Revenue
28.2%
Occupancy
$620.72
Daily Rate
5-STARS OCEAN VILLA WITH PRIVATE POOL AND SEAVIEW

5-STARS OCEAN VILLA WITH PRIVATE POOL AND SEAVIEW

Entire Place • 4 bedrooms

$94,590
Revenue
77.9%
Occupancy
$304.00
Daily Rate
10,000 m2 Tropical Garden lovers, direct sea Views

10,000 m2 Tropical Garden lovers, direct sea Views

Entire Place • 2 bedrooms

$91,928
Revenue
86.3%
Occupancy
$269.49
Daily Rate
Home2Book Charming Nature Casa Aurora

Home2Book Charming Nature Casa Aurora

Entire Place • 2 bedrooms

$88,526
Revenue
79.2%
Occupancy
$323.87
Daily Rate
Apartment Seaside

Apartment Seaside

Entire Place • 2 bedrooms

$87,822
Revenue
54.1%
Occupancy
$615.69
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Los Realejos (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Los Realejos based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anne-Lie11$409,7847854.89/5.0
Gestión De Activos Pedrana12$392,5733224.82/5.0
Ana4$323,3892284.87/5.0
Holidu4$186,824463.62/5.0
Ferdinand2$155,7381854.97/5.0
Michael Georg6$153,0431984.71/5.0
Katharina2$117,088574.99/5.0
Michael6$115,5043214.81/5.0
Vacacional2$114,235102.17/5.0
Alberto2$108,5301694.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Los Realejos.

Dive Deeper: Advanced Los Realejos STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Los Realejos. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Los Realejos Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Los Realejos

  • The Los Realejos Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.6% of the 263 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Los Realejos, House properties are the most common (51.7%), reflecting the local real estate landscape.
  • Houses represent a significant 51.7% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique, outdoor/unique (combined 6.8%) offer potential for unique stay experiences.

Los Realejos Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Los Realejos

  • The dominant room capacity in Los Realejos is 1 bedroom listings, making up 44.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 70.7% of the active Airbnb listings in Los Realejos, indicating a high concentration in these sizes.

Los Realejos Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Los Realejos

  • The most common guest capacity trend in Los Realejos vacation rentals is listings accommodating 4 guests (29.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Los Realejos STR market, accounting for 52.5% of listings.
  • 13.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Los Realejos.
  • On average, properties in Los Realejos are equipped to host 3.2 guests.

Los Realejos Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Los Realejos

  • The most common availability pattern in Los Realejos falls within the 271-366 days range, representing 31.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 49.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Los Realejos (25.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 51.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Los Realejos Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15.7%)

1 Night

39 listings

15.7% of total

2 Nights (16.1%)

2 Nights

40 listings

16.1% of total

3 Nights (14.1%)

3 Nights

35 listings

14.1% of total

4-6 Nights (33.1%)

4-6 Nights

82 listings

33.1% of total

7-29 Nights (7.3%)

7-29 Nights

18 listings

7.3% of total

30+ Nights (13.7%)

30+ Nights

34 listings

13.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Los Realejos is 4-6 Nights, adopted by 33.1% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (13.7%) caters to monthly stays (30+ nights) in Los Realejos, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 33.1% of Los Realejos hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 13.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Los Realejos.

Los Realejos Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (12.4%)

Flexible

29 listings

12.4% of total

Moderate (37.2%)

Moderate

87 listings

37.2% of total

Firm (26.9%)

Firm

63 listings

26.9% of total

Strict (23.5%)

Strict

55 listings

23.5% of total

Cancellation Policy Insights for Los Realejos

  • The prevailing Airbnb cancellation policy trend in Los Realejos is Moderate, used by 37.2% of listings.
  • A majority (50.4%) of hosts in Los Realejos utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.2% market standard in Los Realejos.
  • Regularly review your cancellation policy against competitors and market demand shifts in Los Realejos.

Los Realejos STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Los Realejos

  • The overall average booking lead time for vacation rentals in Los Realejos is 68 days.
  • Guests book furthest in advance for stays during January (average 86 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 61 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (83 days avg.) sees the longest lead times, while Spring (68 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Los Realejos.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 83 days) to capture early planners.
  • Monitor your own booking lead times against these Los Realejos averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Los Realejos (2025)

Amenity Prevalence

Amenity Insights for Los Realejos

  • Essential amenities in Los Realejos that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Essentials, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Los Realejos: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Essentials or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Los Realejos to stay competitive.

Los Realejos Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Los Realejos

  • The typical guest profile for Airbnb in Los Realejos consists of predominantly international visitors (82%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 17.7% of guests.
  • Key international markets include Germany (22.1%) and France (20.7%).
  • Top languages spoken are English (37.6%) followed by Spanish (15.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Los Realejos Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
El Sauzal94$2,759$231.9452%
La Victoria de Acentejo18$2,591$227.7554%
Santa Úrsula134$2,276$200.1249%
Adeje3,043$2,203$189.9751%
San Miguel de Abona666$1,918$173.3749%
El Rosario227$1,846$140.1456%
San Bartolomé de Tirajana2,717$1,640$155.1048%
Santiago del Teide773$1,616$140.2450%
La Orotava267$1,614$133.1951%
Agaete202$1,612$121.3951%

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