Santa Maria del Camí Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Balearic Islands, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Santa Maria del Camí in 2025? Explore comprehensive Airbnb analytics for Santa Maria del Camí, Balearic Islands, Spain to uncover income potential. This 2025 STR market report for Santa Maria del Camí, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.

Whether you're considering an Airbnb investment in Santa Maria del Camí, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Maria del Camí Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Santa Maria del Camí Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$693
The average rental revenue earned for an occupied room per day in Santa Maria del Camí.
Occupancy Rate(?)
48.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$56,917
Typical annual income for an Airbnb listing in Santa Maria del Camí. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
123.6%
Strong growth (123.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Santa Maria del Camí.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Santa Maria del Camí.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
33
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Santa Maria del Camí (2025)

Understanding the monthly revenue variations for Airbnb listings in Santa Maria del Camí is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Maria del Camí is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Maria del Camí across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $12,146+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $7,050 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,587 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,750, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Santa Maria del Camí

Santa Maria del Camí Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Santa Maria del Camí STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Maria del Camí:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Santa Maria del Camí

Average Daily Rate (ADR) Airbnb Trends in Santa Maria del Camí (2025)

Effective short term rental pricing strategy in Santa Maria del Camí involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Maria del Camí typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $1,257+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $466 or more.
  • Typical properties (Median) charge around $301 per night.
  • Entry-level properties (Bottom 25%) earn around $146 per night.

Average Daily Rate (ADR) Trend by Month in Santa Maria del Camí

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Airbnb Seasonality Analysis & Trends in Santa Maria del Camí (2025)

Peak Season (August, July, September)
  • Revenue averages $10,517 per month
  • Occupancy rates average 58.7%
  • Daily rates average $567
Shoulder Season
  • Revenue averages $6,373 per month
  • Occupancy maintains around 47.0%
  • Daily rates hold near $533
Low Season (January, February, November)
  • Revenue drops to average $2,985 per month
  • Occupancy decreases to average 34.1%
  • Daily rates adjust to average $548

Seasonality Insights for Santa Maria del Camí

  • The Airbnb seasonality in Santa Maria del Camí shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Santa Maria del Camí's highest earning potential, with monthly revenues capable of climbing to $11,191, occupancy reaching a high of 65.6%, and ADRs peaking at $591.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,844, occupancy could drop to 29.3%, and ADRs may adjust down to $504.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Maria del Camí.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Santa Maria del Camí seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Santa Maria del Camí (2025)

Exploring the top neighborhoods for short-term rentals in Santa Maria del Camí? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro de Santa Maria del Camí
The heart of the village with charming local shops, restaurants, and cultural sites. It’s a great spot for guests wanting to experience Balearic village life.
Church of Santa Maria del Camí, Local markets, Cafes and restaurants, Art galleries, Traditional festivals
Son Bauló
A quieter residential area known for its picturesque views and local life. This area attracts guests looking for a peaceful retreat close to nature.
Hiking trails, Natural landscapes, Local farms, Traditional Spanish architecture
Alaro
Just a short drive away, Alaro offers stunning views and a taste of traditional Mallorca. Popular among hiking enthusiasts and those looking for rich local culture.
Castell d'Alaro, Hiking through the Tramuntana mountains, Local wineries, Charming village streets, Village festivals
Sencelles
This area is known for its beautiful countryside and vineyard tours, attracting guests interested in gastronomy and wine.
Vineyard tours, Apothecary museum, Countryside walks, Local fiestas
Binissalem
A nearby town known for its wine production and historical architecture. Perfect for wine lovers looking for a unique stay.
Bodega tours, Historical buildings, Wine tasting events, Local markets
Inca
Famous for its leather goods and Friday markets, Inca offers a lively atmosphere with great opportunities for guests wanting to shop and dine.
Inca Leather Museum, Weekly market, Historical sites, Cafes
Santa Eugenia
A peaceful village with a strong sense of community, ideal for guests seeking tranquillity and local culture.
Local artisan shops, Scenic views, Cultural festivals, Traditional markets
Deià
While slightly farther, Deià is a renowned artistic village with breathtaking views and charm, popular among those seeking artistic inspiration and beauty.
Cultural festivals, Art galleries, Hiking trails, Beaches nearby, Historical architecture

Understanding Airbnb License Requirements & STR Laws in Santa Maria del Camí (2025)

Yes, Santa Maria del Camí, Balearic Islands, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Maria del Camí to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 45% licensed listings)

Top Performing Airbnb Properties in Santa Maria del Camí (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Maria del Camíbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ca Na Barbara

Ca Na Barbara

Entire Place • 4 bedrooms

$400,979
Revenue
64.6%
Occupancy
$2059.72
Daily Rate
Finca Ullastre

Finca Ullastre

Entire Place • 8 bedrooms

$225,681
Revenue
34.2%
Occupancy
$3416.17
Daily Rate
Sa Caseta (ca N 'andreu)

Sa Caseta (ca N 'andreu)

Entire Place • 3 bedrooms

$158,323
Revenue
45.6%
Occupancy
$993.58
Daily Rate
Finca Es Cabàs - Cosy Two-Bedroom Apartment #A4

Finca Es Cabàs - Cosy Two-Bedroom Apartment #A4

Private Room • 2 bedrooms

$78,146
Revenue
60.6%
Occupancy
$373.58
Daily Rate
Apartment in a country estate in Mallorca

Apartment in a country estate in Mallorca

Entire Place • 1 bedroom

$70,606
Revenue
71.2%
Occupancy
$351.68
Daily Rate
Finca Santa Maria Near Palma

Finca Santa Maria Near Palma

Entire Place • 5 bedrooms

$65,404
Revenue
33.8%
Occupancy
$666.83
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Santa Maria del Camí (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Santa Maria del Camí based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Homerti2$559,302304.74/5.0
María5$295,3531694.96/5.0
Host #93214061$225,68100.00/5.0
Amanda1$70,6061864.99/5.0
Host #1733284771$65,40400.00/5.0
Host #191198061$62,30600.00/5.0
Miguel1$56,831294.79/5.0
Host #2160999071$55,13100.00/5.0
Maria Magdalena1$44,17295.00/5.0
Host #3572358631$43,96054.40/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Maria del Camí.

Dive Deeper: Advanced Santa Maria del Camí STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Maria del Camí. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Santa Maria del Camí Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Santa Maria del Camí

  • The Santa Maria del Camí Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.8% of the 33 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Santa Maria del Camí, House properties are the most common (66.7%), reflecting the local real estate landscape.
  • Houses represent a significant 66.7% portion, catering likely to families or larger groups.
  • The presence of 21.2% Hotel/Boutique listings indicates integration with traditional hospitality.

Santa Maria del Camí Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Santa Maria del Camí

  • The dominant room capacity in Santa Maria del Camí is 1 bedroom listings, making up 27.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 5+ bedrooms properties represent 48.5% of the active Airbnb listings in Santa Maria del Camí, indicating a high concentration in these sizes.
  • A significant 54.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Santa Maria del Camí.

Santa Maria del Camí Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Santa Maria del Camí

  • The most common guest capacity trend in Santa Maria del Camí vacation rentals is listings accommodating 8+ guests (39.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Santa Maria del Camí STR market, accounting for 57.6% of listings.
  • 48.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Maria del Camí.
  • On average, properties in Santa Maria del Camí are equipped to host 4.9 guests.

Santa Maria del Camí Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Santa Maria del Camí

  • The most common availability pattern in Santa Maria del Camí falls within the 271-366 days range, representing 39.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 75.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Santa Maria del Camí (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 24.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Santa Maria del Camí Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.8%)

1 Night

4 listings

13.8% of total

3 Nights (17.2%)

3 Nights

5 listings

17.2% of total

4-6 Nights (37.9%)

4-6 Nights

11 listings

37.9% of total

7-29 Nights (3.4%)

7-29 Nights

1 listings

3.4% of total

30+ Nights (27.6%)

30+ Nights

8 listings

27.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Santa Maria del Camí is 4-6 Nights, adopted by 37.9% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (13.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (27.6%) caters to monthly stays (30+ nights) in Santa Maria del Camí, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 37.9% of Santa Maria del Camí hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 27.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Maria del Camí.

Santa Maria del Camí Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

4.2% of total

Super Strict 60 Days

1 listings

4.2% of total

Moderate (29.2%)

Moderate

7 listings

29.2% of total

Firm (25%)

Firm

6 listings

25% of total

Strict (37.5%)

Strict

9 listings

37.5% of total

Cancellation Policy Insights for Santa Maria del Camí

  • The prevailing Airbnb cancellation policy trend in Santa Maria del Camí is Strict, used by 37.5% of listings.
  • A majority (62.5%) of hosts in Santa Maria del Camí utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 37.5% market standard in Santa Maria del Camí.
  • With 37.5% using Strict terms, this is a viable option in Santa Maria del Camí, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Santa Maria del Camí.

Santa Maria del Camí STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Santa Maria del Camí

  • The overall average booking lead time for vacation rentals in Santa Maria del Camí is 91 days.
  • Guests book furthest in advance for stays during June (average 144 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 35 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (124 days avg.) sees the longest lead times, while Winter (81 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (91 days) as a baseline for your pricing and availability strategy in Santa Maria del Camí.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 144 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 124 days) to capture early planners.
  • Monitor your own booking lead times against these Santa Maria del Camí averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Santa Maria del Camí (2025)

Amenity Prevalence

Amenity Insights for Santa Maria del Camí

  • Essential amenities in Santa Maria del Camí that guests expect include: Essentials, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Wifi, Coffee maker are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Santa Maria del Camí.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Santa Maria del Camí: Essentials, Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Dishes and silverware or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Santa Maria del Camí to stay competitive.

Santa Maria del Camí Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Santa Maria del Camí

  • The typical guest profile for Airbnb in Santa Maria del Camí consists of predominantly international visitors (90%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 9.9% of guests.
  • Key international markets include United Kingdom (19.9%) and Germany (19.2%).
  • Top languages spoken are English (43.4%) followed by Spanish (13.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Santa Maria del Camí Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
sa Carroca98$10,551$862.8152%
Can Germà25$9,819$927.2247%
Can Tomàs26$9,321$878.1747%
Es Cubells31$8,883$1002.5454%
Sant Rafel de sa Creu46$7,518$730.0045%
Vista Mar64$7,047$750.9446%
Algaida79$6,918$709.0848%
Vista Alegre18$6,413$1214.2842%
Mancor de la Vall35$6,389$620.2954%
Sant Josep de sa Talaia256$6,308$699.2448%

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