Ibiza Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Balearic Islands, Spain
Is Airbnb profitable in Ibiza in 2025? Explore comprehensive Airbnb analytics for Ibiza, Balearic Islands, Spain to uncover income potential. This 2025 STR market report for Ibiza, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 428 active listings.
Whether you're considering an Airbnb investment in Ibiza, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ibiza Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ibiza Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ibiza (2025)
Understanding the monthly revenue variations for Airbnb listings in Ibiza is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ibiza is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ibiza across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,624+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,926 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,595 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,253, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ibiza
Ibiza Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ibiza STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ibiza:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ibiza
Average Daily Rate (ADR) Airbnb Trends in Ibiza (2025)
Effective short term rental pricing strategy in Ibiza involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ibiza typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $626+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $385 or more.
- Typical properties (Median) charge around $199 per night.
- Entry-level properties (Bottom 25%) earn around $114 per night.
Average Daily Rate (ADR) Trend by Month in Ibiza
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Airbnb Seasonality Analysis & Trends in Ibiza (2025)
Peak Season (August, July, June)
- Revenue averages $6,329 per month
- Occupancy rates average 53.7%
- Daily rates average $357
Shoulder Season
- Revenue averages $3,640 per month
- Occupancy maintains around 39.1%
- Daily rates hold near $318
Low Season (February, March, December)
- Revenue drops to average $2,021 per month
- Occupancy decreases to average 30.4%
- Daily rates adjust to average $279
Seasonality Insights for Ibiza
- The Airbnb seasonality in Ibiza shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ibiza's highest earning potential, with monthly revenues capable of climbing to $6,804, occupancy reaching a high of 60.4%, and ADRs peaking at $365.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,774, occupancy could drop to 26.5%, and ADRs may adjust down to $276.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ibiza.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ibiza seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ibiza (2025)
Exploring the top neighborhoods for short-term rentals in Ibiza? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| San Antonio | A lively resort town famous for its nightlife, beautiful beaches, and Sunset Strip. Popular among younger crowds and known for its vibrant atmosphere, making it a prime location for short-term rentals. | Sunset Strip, Café del Mar, Kumharas, Es Paradis Nightclub, Beach Clubs, Water Sports Activities |
| Ibiza Town | The capital of the island, offering a mix of rich history, culture, and nightlife. With attractions that include the historic Dalt Vila and bustling nightclubs, it's a hotspot for tourists of all types. | Dalt Vila, Ibiza Marina, Pacha Nightclub, Mercat Nova Market, Paseo Marítimo, Cultural Events |
| Playa d'en Bossa | Known for its long sandy beach and vibrant nightlife, Playa d'en Bossa attracts party-goers and beach lovers alike. Home to some of the island's most famous clubs and beach bars. | Ushuaïa Ibiza Beach Hotel, HÏ Ibiza, Sankeys Ibiza, Beachfront Restaurants, Water Sports Rentals, Family-Friendly Activities |
| Santa Eulalia | A more relaxed and family-friendly town known for its beautiful promenade and beach. Ideal for those looking for a quieter experience with excellent dining options and local culture. | Santa Eulalia Beach, Punta Arabi Hippy Market, Casita Verde, Walking Trails, Local Art Galleries, Water Activities |
| Talamanca | A picturesque beachfront area close to Ibiza Town, known for its calm waters and beautiful views. It's perfect for families and couples looking for a serene getaway with easy access to Ibiza Town. | Talamanca Beach, Chiringuitos, Bars and Restaurants along the beach, Walking Trails, Water Sports, Scenic Views |
| Cala Jondal | A stunning beach known for its upscale beach clubs and restaurants. Attracts yacht-goers and those seeking a luxurious beach experience in Ibiza, making it a desirable rental location. | Blue Marlin Ibiza, Cala Jondal Beach, Luxury Yachts, Scenic Views, Exclusive Beach Parties, Gourmet Dining |
| Cala Llonga | A beautiful and family-friendly beach with shallow waters, ideal for families and those who enjoy relaxing beach days in a scenic setting. Offers a mix of local charm and tourist amenities. | Cala Llonga Beach, Local Markets, Water Sports, Beachfront Restaurants, Walking Trails, Nature |
| Portinatx | A tranquil northern beach town known for its stunning natural beauty, crystal-clear waters, and rocky landscapes. Popular among families and those seeking a peaceful escape from the busier areas of Ibiza. | Portinatx Beach, Sunset Views, Snorkeling and Diving Spots, Scenic Walking Trails, Local Restaurants, Nature Reserves |
Understanding Airbnb License Requirements & STR Laws in Ibiza (2025)
With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Ibiza. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ibiza to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 12% licensed listings)
Top Performing Airbnb Properties in Ibiza (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ibizabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Can Olivera
Entire Place • 5 bedrooms
Villa with amazing views in Ibiza
Entire Place • 4 bedrooms
Amazing & Luxury villa in D’en Bossa beach area
Entire Place • 4 bedrooms
Villa Can Stella Playa d'en Bossa
Entire Place • 4 bedrooms
![··· [New & Cute Bóvedas] ··· Playa d´en Bossa ···](https://a0.muscache.com/im/pictures/prohost-api/Hosting-49492714/original/09856479-2f84-4151-96ab-0017a19ec3c9.jpeg?im_w=480&im_format=avif)
··· [New & Cute Bóvedas] ··· Playa d´en Bossa ···
Entire Place • 6 bedrooms
Can Managua. by The Blue Pearl
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ibiza (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ibiza based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ryans | 11 | $611,353 | 593 | 3.95/5.0 |
| Luciana | 6 | $356,251 | 271 | 4.88/5.0 |
| Holidu | 1 | $355,842 | 9 | 4.67/5.0 |
| Emma E Davide | 6 | $314,490 | 56 | 4.79/5.0 |
| Emu | 9 | $308,369 | 480 | 4.37/5.0 |
| Beach Palace | 6 | $297,777 | 103 | 4.77/5.0 |
| Marina | 6 | $274,214 | 698 | 4.87/5.0 |
| Ibiza My | 5 | $265,512 | 119 | 4.40/5.0 |
| Ed | 4 | $247,155 | 184 | 4.63/5.0 |
| Pitiusas Libre | 5 | $213,181 | 120 | 4.80/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ibiza.
Dive Deeper: Advanced Ibiza STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ibiza. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIbiza Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ibiza
- The Ibiza Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72% of the 428 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ibiza, Apartment/Condo properties are the most common (71%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others (combined 3.0%) offer potential for unique stay experiences.
Ibiza Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ibiza
- The dominant room capacity in Ibiza is 1 bedroom listings, making up 46.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 73.4% of the active Airbnb listings in Ibiza, indicating a high concentration in these sizes.
Ibiza Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ibiza
- The most common guest capacity trend in Ibiza vacation rentals is listings accommodating 2 guests (27.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Ibiza STR market, accounting for 50.9% of listings.
- 21.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ibiza.
- On average, properties in Ibiza are equipped to host 3.6 guests.
Ibiza Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ibiza
- The most common availability pattern in Ibiza falls within the 271-366 days range, representing 45.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ibiza (41.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ibiza Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
77 listings
25.5% of total
2 Nights
43 listings
14.2% of total
3 Nights
62 listings
20.5% of total
4-6 Nights
50 listings
16.6% of total
7-29 Nights
27 listings
8.9% of total
30+ Nights
43 listings
14.2% of total
Key Insights
- The most prevalent minimum stay requirement in Ibiza is 1 Night, adopted by 25.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (14.2%) caters to monthly stays (30+ nights) in Ibiza, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 25.5% of Ibiza hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 14.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ibiza.
Ibiza Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
4 listings
1.5% of total
Super Strict 60 Days
15 listings
5.7% of total
Flexible
21 listings
8% of total
Moderate
44 listings
16.7% of total
Firm
40 listings
15.2% of total
Strict
140 listings
53% of total
Cancellation Policy Insights for Ibiza
- The prevailing Airbnb cancellation policy trend in Ibiza is Strict, used by 53% of listings.
- A majority (68.2%) of hosts in Ibiza utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 53% market standard in Ibiza.
- With 53% using Strict terms, this is a viable option in Ibiza, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Ibiza.
Ibiza STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ibiza
- The overall average booking lead time for vacation rentals in Ibiza is 48 days.
- Guests book furthest in advance for stays during July (average 92 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (83 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Ibiza.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
- Monitor your own booking lead times against these Ibiza averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ibiza (2025)
Amenity Prevalence
Amenity Insights for Ibiza
- Popular amenities like Wifi, Kitchen, Air conditioning are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ibiza to stay competitive.
Ibiza Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ibiza
- The typical guest profile for Airbnb in Ibiza consists of predominantly international visitors (91%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 9.2% of guests.
- Key international markets include United States (14.9%) and France (14.2%).
- Top languages spoken are English (40.7%) followed by Spanish (17.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ibiza Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| sa Carroca | 98 | $10,551 | $862.81 | 52% |
| Can Germà | 25 | $9,819 | $927.22 | 47% |
| Can Tomàs | 26 | $9,321 | $878.17 | 47% |
| Es Cubells | 31 | $8,883 | $1002.54 | 54% |
| Sant Rafel de sa Creu | 46 | $7,518 | $730.00 | 45% |
| Vista Mar | 64 | $7,047 | $750.94 | 46% |
| Algaida | 79 | $6,918 | $709.08 | 48% |
| Vista Alegre | 18 | $6,413 | $1214.28 | 42% |
| Mancor de la Vall | 35 | $6,389 | $620.29 | 54% |
| Sant Josep de sa Talaia | 256 | $6,308 | $699.24 | 48% |