Calvià Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Balearic Islands, Spain
Is Airbnb profitable in Calvià in 2025? Explore comprehensive Airbnb analytics for Calvià, Balearic Islands, Spain to uncover income potential. This 2025 STR market report for Calvià, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Calvià, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Calvià Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Calvià Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Calvià (2025)
Understanding the monthly revenue variations for Airbnb listings in Calvià is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Calvià is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Calvià across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,936+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,986 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,443 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,997, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Calvià
Calvià Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Calvià STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Calvià:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Calvià
Average Daily Rate (ADR) Airbnb Trends in Calvià (2025)
Effective short term rental pricing strategy in Calvià involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Calvià typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $1,132+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $545 or more.
- Typical properties (Median) charge around $265 per night.
- Entry-level properties (Bottom 25%) earn around $151 per night.
Average Daily Rate (ADR) Trend by Month in Calvià
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Airbnb Seasonality Analysis & Trends in Calvià (2025)
Peak Season (August, July, June)
- Revenue averages $9,013 per month
- Occupancy rates average 64.5%
- Daily rates average $535
Shoulder Season
- Revenue averages $4,136 per month
- Occupancy maintains around 45.7%
- Daily rates hold near $440
Low Season (January, February, November)
- Revenue drops to average $1,732 per month
- Occupancy decreases to average 26.9%
- Daily rates adjust to average $344
Seasonality Insights for Calvià
- The Airbnb seasonality in Calvià shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Calvià's highest earning potential, with monthly revenues capable of climbing to $10,950, occupancy reaching a high of 76.0%, and ADRs peaking at $548.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,603, occupancy could drop to 21.5%, and ADRs may adjust down to $333.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Calvià.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Calvià seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Calvià (2025)
Exploring the top neighborhoods for short-term rentals in Calvià? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Santa Ponsa | A bustling resort area known for its beautiful beach and vibrant nightlife, popular among families and party-goers alike. Offers a range of activities from water sports to golf. | Santa Ponsa Beach, Golf Santa Ponsa, Plaza de España, Pirates Adventure, El Toro Beach |
| Magaluf | Famous for its vibrant nightlife and entertainment options, Magaluf attracts younger crowds looking for fun, making it a prime area for short-term rentals. | Magaluf Beach, Katmandu Park, Wave House, BCM Planet Dance, Palma Nova Beach |
| Palmanova | A family-friendly area with calm beaches and a variety of restaurants and shopping options. Ideal for families looking for a relaxed vacation atmosphere. | Palmanova Beach, Golf Fantasia, Katmandu Park, Palma Nova Shopping Centre, Na Nadala Beach |
| Portals Nous | An upscale marina resort that caters to a wealthy clientele. Offers luxury accommodations and is close to top restaurants and shopping. | Puerto Portals Marina, Bellver Castle, Playa de Portals, Royal Bendinat Golf Club, Illeta Beach |
| Son Ferrer | A quaint village that offers a more authentic Mallorca experience. Attracts visitors looking for tranquility away from major tourist spots. | Son Ferrer Beach, local markets, walking trails, traditional cafes, close to Magaluf |
| Costa de la Calma | A quieter coastal area known for its stunning views and beautiful beaches. Ideal for visitors seeking a relaxing getaway. | Costa de la Calma Beach, La Pineda Beach, Torre de sa Mola, local eateries, clifftop views |
| Andratx | A charming village known for its picturesque scenery, ideal for those wanting to experience traditional Mallorcan culture and stunning landscapes. | Andratx Port, La Mola, Museu des Arxiu Històric Andratx, Sa Dragonera Natural Park, local markets |
| Paguera | A popular tourist destination with great beaches and a relaxed atmosphere. Great for families and sun-seekers. | Paguera Beach, Playa de Tora, Platja de Palmira, Playa de La Romana, water sports activities |
Understanding Airbnb License Requirements & STR Laws in Calvià (2025)
Yes, Calvià, Balearic Islands, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Calvià to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 47% licensed listings)
Top Performing Airbnb Properties in Calvià (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Calviàbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Clausen - Pool Villa - Portals
Entire Place • 5 bedrooms
Villa Can Benet de sa Cubana by Slow Villas
Entire Place • 3 bedrooms
5 Bed Villa Large Pool Tennis Crt Tropical Gardens
Entire Place • 5 bedrooms
Fantastic house great capacity close to the beach
Entire Place • 5 bedrooms
zen villa by villasmediterranean
Entire Place • 4 bedrooms
Villa Casa Adriano by villas mediterranean
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Calvià (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Calvià based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Torben Nordal | 1 | $167,964 | 119 | 4.85/5.0 |
| Jesus | 2 | $158,757 | 41 | 4.80/5.0 |
| Slow | 1 | $125,045 | 9 | 4.78/5.0 |
| Colin | 1 | $84,182 | 4 | 4.75/5.0 |
| Promoilles | 1 | $81,705 | 30 | 4.63/5.0 |
| El Toro | 1 | $78,781 | 23 | 4.91/5.0 |
| Tomas | 1 | $68,351 | 101 | 4.99/5.0 |
| Anna&Marga | 1 | $61,402 | 31 | 4.77/5.0 |
| Apartamentos Vistasol | 3 | $59,638 | 236 | 4.00/5.0 |
| Javier | 1 | $57,818 | 107 | 4.68/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Calvià.
Dive Deeper: Advanced Calvià STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Calvià. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCalvià Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Calvià
- The Calvià Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Calvià, House properties are the most common (58.8%), reflecting the local real estate landscape.
- Houses represent a significant 58.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.9%) offer potential for unique stay experiences.
Calvià Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Calvià
- The dominant room capacity in Calvià is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 55.9% of the active Airbnb listings in Calvià, indicating a high concentration in these sizes.
- A significant 47.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Calvià.
Calvià Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Calvià
- The most common guest capacity trend in Calvià vacation rentals is listings accommodating 6 guests (29.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Calvià STR market, accounting for 55.9% of listings.
- 55.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Calvià.
- On average, properties in Calvià are equipped to host 5.5 guests.
Calvià Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Calvià
- The most common availability pattern in Calvià falls within the 181-270 days range, representing 41.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Calvià (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Calvià Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
7.1% of total
2 Nights
5 listings
17.9% of total
3 Nights
2 listings
7.1% of total
4-6 Nights
12 listings
42.9% of total
7-29 Nights
4 listings
14.3% of total
30+ Nights
3 listings
10.7% of total
Key Insights
- The most prevalent minimum stay requirement in Calvià is 4-6 Nights, adopted by 42.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (10.7%) caters to monthly stays (30+ nights) in Calvià, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 42.9% of Calvià hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 10.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Calvià.
Calvià Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
3.4% of total
Flexible
2 listings
6.9% of total
Moderate
2 listings
6.9% of total
Firm
9 listings
31% of total
Strict
15 listings
51.7% of total
Cancellation Policy Insights for Calvià
- The prevailing Airbnb cancellation policy trend in Calvià is Strict, used by 51.7% of listings.
- A majority (82.7%) of hosts in Calvià utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 51.7% market standard in Calvià.
- With 51.7% using Strict terms, this is a viable option in Calvià, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Calvià.
Calvià STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Calvià
- The overall average booking lead time for vacation rentals in Calvià is 77 days.
- Guests book furthest in advance for stays during July (average 106 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (100 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (77 days) as a baseline for your pricing and availability strategy in Calvià.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 106 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 100 days) to capture early planners.
- Monitor your own booking lead times against these Calvià averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Calvià (2025)
Amenity Prevalence
Amenity Insights for Calvià
- Essential amenities in Calvià that guests expect include: Wifi, Air conditioning, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Calvià: Wifi, Air conditioning, Essentials.
- Prioritize adding missing essentials: Air conditioning, Essentials.
- Consider adding popular differentiators like Dishes and silverware or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Calvià to stay competitive.
Calvià Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Calvià
- The typical guest profile for Airbnb in Calvià consists of predominantly international visitors (95%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 5.2% of guests.
- Key international markets include Germany (19.1%) and United Kingdom (16.3%).
- Top languages spoken are English (41%) followed by German (14%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Calvià Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| sa Carroca | 98 | $10,551 | $862.81 | 52% |
| Can Germà | 25 | $9,819 | $927.22 | 47% |
| Can Tomàs | 26 | $9,321 | $878.17 | 47% |
| Es Cubells | 31 | $8,883 | $1002.54 | 54% |
| Sant Rafel de sa Creu | 46 | $7,518 | $730.00 | 45% |
| Vista Mar | 64 | $7,047 | $750.94 | 46% |
| Algaida | 79 | $6,918 | $709.08 | 48% |
| Vista Alegre | 18 | $6,413 | $1214.28 | 42% |
| Mancor de la Vall | 35 | $6,389 | $620.29 | 54% |
| Sant Josep de sa Talaia | 256 | $6,308 | $699.24 | 48% |