Alaró Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Balearic Islands, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Alaró in 2025? Explore comprehensive Airbnb analytics for Alaró, Balearic Islands, Spain to uncover income potential. This 2025 STR market report for Alaró, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 71 active listings.

Whether you're considering an Airbnb investment in Alaró, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Alaró Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Alaró Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$483
The average rental revenue earned for an occupied room per day in Alaró.
Occupancy Rate(?)
48.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$55,312
Typical annual income for an Airbnb listing in Alaró. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
78.1%
Strong growth (78.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Alaró.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Alaró.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
71
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Alaró (2025)

Understanding the monthly revenue variations for Airbnb listings in Alaró is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Alaró is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Alaró across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $13,464+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,266 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,236 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,530, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Alaró

Alaró Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Alaró STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Alaró:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Alaró

Average Daily Rate (ADR) Airbnb Trends in Alaró (2025)

Effective short term rental pricing strategy in Alaró involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Alaró typically peaks in August and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $994+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $455 or more.
  • Typical properties (Median) charge around $225 per night.
  • Entry-level properties (Bottom 25%) earn around $148 per night.

Average Daily Rate (ADR) Trend by Month in Alaró

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Airbnb Seasonality Analysis & Trends in Alaró (2025)

Peak Season (August, July, September)
  • Revenue averages $10,660 per month
  • Occupancy rates average 64.8%
  • Daily rates average $451
Shoulder Season
  • Revenue averages $5,422 per month
  • Occupancy maintains around 44.6%
  • Daily rates hold near $412
Low Season (January, February, December)
  • Revenue drops to average $2,387 per month
  • Occupancy decreases to average 33.9%
  • Daily rates adjust to average $408

Seasonality Insights for Alaró

  • The Airbnb seasonality in Alaró shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Alaró's highest earning potential, with monthly revenues capable of climbing to $12,506, occupancy reaching a high of 70.1%, and ADRs peaking at $462.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,015, occupancy could drop to 27.9%, and ADRs may adjust down to $390.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Alaró.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Alaró seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Alaró (2025)

Exploring the top neighborhoods for short-term rentals in Alaró? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Alaró Town Center
Charming town center with traditional architecture and a local atmosphere, perfect for travelers wanting to experience authentic Mallorca. Close to local markets, cafés, and cultural sites.
Alaró Castle, Local Markets, Cafés, Church of Alaró, Countryside Trails
Sierra de Tramuntana
Stunning mountain range offering breathtaking views and hiking opportunities. Popular with nature lovers and those looking for outdoor adventures away from the beach.
Hiking Trails, Scenic Views, Sa Calobra, Deià, Valldemossa
Alaró Vineyards
Famous for its picturesque vineyards, great for tourists interested in wine tasting and scenic countryside views. Popular for rural retreats and culinary experiences.
Bodega Saó, Wine Tasting, Vineyard Tours, Scenic Walks, Gourmet Restaurants
Near Alaró Castle
Historical landmark providing panoramic views of the island. Attracts tourists interested in history and breathtaking landscapes, perfect for those seeking a quiet getaway.
Alaró Castle, Hiking Trails, Scenic Views, Historical Significance, Photography Opportunities
Local Gastronomy Spots
A haven for foodies, featuring traditional Mallorcan cuisine and modern culinary experiences. Great for visitors looking to taste local dishes and wines.
Local Restaurants, Food Markets, Cooking Classes, Wine Tastings, Farmers Markets
Cultural Festivals Area
Known for local cultural events and festivals that showcase Mallorcan traditions. This area attracts tourists seeking cultural experiences throughout the year.
Festivals, Local Arts, Craft Markets, Cultural Performances, Traditional Music
Rural Retreats
Surrounding countryside with luxurious villas and tranquil settings. Ideal for relaxing escapes, wellness retreats, and family gatherings.
Rural Villas, Nature Walks, Organic Farms, Wellness Retreats, Spa Services
Proximity to Palma
Close to Palma, the capital of Mallorca, offering easy access to urban amenities, nightlife, and a rich cultural scene while still enjoying the charm of Alaró.
Palma Cathedral, Shopping District, Beaches, Nightlife, Cultural Events

Understanding Airbnb License Requirements & STR Laws in Alaró (2025)

Yes, Alaró, Balearic Islands, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Alaró to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 46% licensed listings)

Top Performing Airbnb Properties in Alaró (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Alaróbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

It's Pinar

It's Pinar

Entire Place • 4 bedrooms

$346,888
Revenue
49.7%
Occupancy
$1816.04
Daily Rate
Ca Na Mandola

Ca Na Mandola

Entire Place • 4 bedrooms

$318,021
Revenue
81.8%
Occupancy
$1298.44
Daily Rate
Son Sant Joan

Son Sant Joan

Entire Place • 4 bedrooms

$276,941
Revenue
40.7%
Occupancy
$1449.54
Daily Rate
Luxury Villa, private mountain, Sierra Tramuntana

Luxury Villa, private mountain, Sierra Tramuntana

Entire Place • 6 bedrooms

$263,956
Revenue
50.5%
Occupancy
$1895.43
Daily Rate
Can Cabrit

Can Cabrit

Entire Place • 3 bedrooms

$249,478
Revenue
50.1%
Occupancy
$1152.01
Daily Rate
Es Rafal  ETV/15726 Perfectfinca

Es Rafal ETV/15726 Perfectfinca

Entire Place • 4 bedrooms

$178,388
Revenue
23.5%
Occupancy
$2660.38
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Alaró (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Alaró based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Homerti4$985,289654.62/5.0
Holidu1$276,94144.50/5.0
Margarita1$263,956444.93/5.0
Andrea1$178,38865.00/5.0
Maria2$162,092452.33/5.0
Basilia1$106,516234.87/5.0
Slow2$103,816224.63/5.0
Dagmar5$99,6763524.83/5.0
Petra1$85,476494.94/5.0
Xavier1$84,945664.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Alaró.

Dive Deeper: Advanced Alaró STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Alaró. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Alaró Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Alaró

  • The Alaró Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.3% of the 71 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Alaró, House properties are the most common (81.7%), reflecting the local real estate landscape.
  • Houses represent a significant 81.7% portion, catering likely to families or larger groups.
  • The presence of 12.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, others (combined 5.6%) offer potential for unique stay experiences.

Alaró Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Alaró

  • The dominant room capacity in Alaró is 3 bedrooms listings, making up 26.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 45.1% of the active Airbnb listings in Alaró, indicating a high concentration in these sizes.
  • A significant 57.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Alaró.

Alaró Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Alaró

  • The most common guest capacity trend in Alaró vacation rentals is listings accommodating 8+ guests (29.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Alaró STR market, accounting for 47.9% of listings.
  • 50.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Alaró.
  • On average, properties in Alaró are equipped to host 5.1 guests.

Alaró Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Alaró

  • The most common availability pattern in Alaró falls within the 271-366 days range, representing 39.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Alaró (33.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 28.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Alaró Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.1%)

1 Night

15 listings

22.1% of total

2 Nights (11.8%)

2 Nights

8 listings

11.8% of total

3 Nights (4.4%)

3 Nights

3 listings

4.4% of total

4-6 Nights (32.4%)

4-6 Nights

22 listings

32.4% of total

7-29 Nights (13.2%)

7-29 Nights

9 listings

13.2% of total

30+ Nights (16.2%)

30+ Nights

11 listings

16.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Alaró is 4-6 Nights, adopted by 32.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (16.2%) caters to monthly stays (30+ nights) in Alaró, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 32.4% of Alaró hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 16.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Alaró.

Alaró Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1.6% of total

Flexible

2 listings

3.3% of total

Moderate (16.4%)

Moderate

10 listings

16.4% of total

Firm (29.5%)

Firm

18 listings

29.5% of total

Strict (49.2%)

Strict

30 listings

49.2% of total

Cancellation Policy Insights for Alaró

  • The prevailing Airbnb cancellation policy trend in Alaró is Strict, used by 49.2% of listings.
  • A majority (78.7%) of hosts in Alaró utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 49.2% market standard in Alaró.
  • With 49.2% using Strict terms, this is a viable option in Alaró, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Alaró.

Alaró STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Alaró

  • The overall average booking lead time for vacation rentals in Alaró is 89 days.
  • Guests book furthest in advance for stays during August (average 125 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (117 days avg.) sees the longest lead times, while Winter (54 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (89 days) as a baseline for your pricing and availability strategy in Alaró.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 125 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 117 days) to capture early planners.
  • Monitor your own booking lead times against these Alaró averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Alaró (2025)

Amenity Prevalence

Amenity Insights for Alaró

  • Essential amenities in Alaró that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Essentials, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Alaró: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Alaró to stay competitive.

Alaró Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Alaró

  • The typical guest profile for Airbnb in Alaró consists of predominantly international visitors (93%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 6.9% of guests.
  • Key international markets include United Kingdom (21.4%) and Germany (18.7%).
  • Top languages spoken are English (41.9%) followed by German (15.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Alaró Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
sa Carroca98$10,551$862.8152%
Can Germà25$9,819$927.2247%
Can Tomàs26$9,321$878.1747%
Es Cubells31$8,883$1002.5454%
Sant Rafel de sa Creu46$7,518$730.0045%
Vista Mar64$7,047$750.9446%
Algaida79$6,918$709.0848%
Vista Alegre18$6,413$1214.2842%
Mancor de la Vall35$6,389$620.2954%
Sant Josep de sa Talaia256$6,308$699.2448%

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