Sopela Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Autonomous Community of the Basque Country, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sopela in 2025? Explore comprehensive Airbnb analytics for Sopela, Autonomous Community of the Basque Country, Spain to uncover income potential. This 2025 STR market report for Sopela, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 69 active listings.

Whether you're considering an Airbnb investment in Sopela, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sopela Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sopela Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$165
The average rental revenue earned for an occupied room per day in Sopela.
Occupancy Rate(?)
46.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$20,703
Typical annual income for an Airbnb listing in Sopela. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.2%
Strong growth (13.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Sopela.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Sopela.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
69
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sopela (2025)

Understanding the monthly revenue variations for Airbnb listings in Sopela is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sopela is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sopela across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,911+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,217 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,877 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $892, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sopela

Sopela Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sopela STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sopela:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sopela

Average Daily Rate (ADR) Airbnb Trends in Sopela (2025)

Effective short term rental pricing strategy in Sopela involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sopela typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $304+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $182 or more.
  • Typical properties (Median) charge around $120 per night.
  • Entry-level properties (Bottom 25%) earn around $81 per night.

Average Daily Rate (ADR) Trend by Month in Sopela

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Airbnb Seasonality Analysis & Trends in Sopela (2025)

Peak Season (August, June, July)
  • Revenue averages $3,901 per month
  • Occupancy rates average 58.6%
  • Daily rates average $208
Shoulder Season
  • Revenue averages $2,265 per month
  • Occupancy maintains around 41.2%
  • Daily rates hold near $183
Low Season (January, February, March)
  • Revenue drops to average $1,081 per month
  • Occupancy decreases to average 28.1%
  • Daily rates adjust to average $153

Seasonality Insights for Sopela

  • The Airbnb seasonality in Sopela shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sopela's highest earning potential, with monthly revenues capable of climbing to $4,035, occupancy reaching a high of 66.1%, and ADRs peaking at $211.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $926, occupancy could drop to 25.7%, and ADRs may adjust down to $150.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sopela.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sopela seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sopela (2025)

Exploring the top neighborhoods for short-term rentals in Sopela? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sopela Beach
Beautiful coastal area with stunning views and access to the sandy beach. Ideal for summer visitors looking for sun, surf, and relaxation.
Sopela Beach, Playa de Arrietara, Surf schools, Walking trails, Scenic cliffs
Municipal Park of Sopela
A lush green area perfect for family outings and outdoor activities, attracting locals and tourists alike for picnics and nature walks.
Botanical garden, Playgrounds, Hiking trails, Picnic areas, Bird watching
Old Town Sopela
Charming historic center with traditional Basque architecture and local shops. Visitors can enjoy the authentic Basque culture and cuisine.
Plaza de la Villa, St. John the Baptist Church, Local bars and restaurants, Cultural festivals, Artisan shops
Surfing Schools
Sopela is famous for its surfing conditions, making it a hotspot for surf enthusiasts and those looking to learn the sport.
Surf lessons, Surf gear rentals, Surf competitions, Surfing community, Lifeguard services
Biosphere Reserve of Urdaibai
A UNESCO biosphere reserve nearby, providing opportunities for eco-tourism and wildlife watching, which attracts nature lovers.
Bird observation hides, Canoeing, Walking tours, Cultural heritage sites, Natural parks
Gorliz
Adjacent to Sopela, Gorliz offers additional beach options and attractions, expanding the appeal for visitors.
Gorliz Beach, Cultural events, Cafés and restaurants, Walking trails, Historical sites
Bilbao
Just a short drive away, the vibrant city of Bilbao offers cultural experiences, shopping, and dining, appealing to those who want to explore the urban setting combined with coastal relaxation.
Guggenheim Museum, Casco Viejo, Ribera Market, Fine dining, Public transport access
Local Wine and Gastronomy Tours
Sopela's proximity to wine regions and Basque cuisine makes it a great spot for culinary tourism, drawing food enthusiasts.
Wine tasting tours, Basque culinary experiences, Local markets, Food festivals, Cooking classes

Understanding Airbnb License Requirements & STR Laws in Sopela (2025)

Yes, Sopela, Autonomous Community of the Basque Country, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sopela to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 36% licensed listings)

Top Performing Airbnb Properties in Sopela (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sopelabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cabo Norte by staynnapartments

Cabo Norte by staynnapartments

Entire Place • 3 bedrooms

$87,474
Revenue
43.6%
Occupancy
$894.97
Daily Rate
Astonishing sea views by ALOHA Bilbao

Astonishing sea views by ALOHA Bilbao

Entire Place • 3 bedrooms

$69,157
Revenue
52.7%
Occupancy
$289.47
Daily Rate
BEACH & CLUB by ALOHA BILBAO

BEACH & CLUB by ALOHA BILBAO

Entire Place • 3 bedrooms

$50,745
Revenue
41.1%
Occupancy
$313.28
Daily Rate
Spectacular apt with terrace in Sopela

Spectacular apt with terrace in Sopela

Entire Place • 2 bedrooms

$47,092
Revenue
62.7%
Occupancy
$168.77
Daily Rate
Sopelana beach apartment by Next Stop Bilbao

Sopelana beach apartment by Next Stop Bilbao

Entire Place • 3 bedrooms

$45,187
Revenue
42.7%
Occupancy
$192.93
Daily Rate
Lovely apartment in Sopelana

Lovely apartment in Sopelana

Entire Place • 2 bedrooms

$41,999
Revenue
82.0%
Occupancy
$127.33
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sopela (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sopela based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Xabi&Almu3$152,8321054.81/5.0
Juan1$87,47453.80/5.0
Inmohost3$71,235364.53/5.0
Patricio5$65,670173.00/5.0
Iratxe1$47,092444.82/5.0
Ander1$45,18764.83/5.0
Borja1$41,999654.95/5.0
Joseba1$39,328115.00/5.0
Oscar1$38,87344.50/5.0
Patrick1$38,594225.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sopela.

Dive Deeper: Advanced Sopela STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sopela. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sopela Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sopela

  • The Sopela Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.9% of the 69 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sopela, Apartment/Condo properties are the most common (68.1%), reflecting the local real estate landscape.
  • Houses represent a significant 21.7% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 4.3%) offer potential for unique stay experiences.

Sopela Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sopela

  • The dominant room capacity in Sopela is 2 bedrooms listings, making up 31.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 59.4% of the active Airbnb listings in Sopela, indicating a high concentration in these sizes.
  • A significant 30.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sopela.

Sopela Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sopela

  • The most common guest capacity trend in Sopela vacation rentals is listings accommodating 4 guests (34.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Sopela STR market, accounting for 49.3% of listings.
  • 11.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sopela.
  • On average, properties in Sopela are equipped to host 3.4 guests.

Sopela Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sopela

  • The most common availability pattern in Sopela falls within the 181-270 days range, representing 43.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Sopela (43.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sopela Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25%)

1 Night

15 listings

25% of total

2 Nights (18.3%)

2 Nights

11 listings

18.3% of total

3 Nights (21.7%)

3 Nights

13 listings

21.7% of total

4-6 Nights (16.7%)

4-6 Nights

10 listings

16.7% of total

7-29 Nights (6.7%)

7-29 Nights

4 listings

6.7% of total

30+ Nights (11.7%)

30+ Nights

7 listings

11.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Sopela is 1 Night, adopted by 25% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.7%) caters to monthly stays (30+ nights) in Sopela, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 25% of Sopela hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sopela.

Sopela Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1.8% of total

Flexible (18.2%)

Flexible

10 listings

18.2% of total

Moderate (30.9%)

Moderate

17 listings

30.9% of total

Firm (29.1%)

Firm

16 listings

29.1% of total

Strict (20%)

Strict

11 listings

20% of total

Cancellation Policy Insights for Sopela

  • The prevailing Airbnb cancellation policy trend in Sopela is Moderate, used by 30.9% of listings.
  • There's a relatively balanced mix between guest-friendly (49.1%) and stricter (49.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 30.9% market standard in Sopela.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sopela.

Sopela STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sopela

  • The overall average booking lead time for vacation rentals in Sopela is 44 days.
  • Guests book furthest in advance for stays during July (average 102 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (86 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Sopela.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 86 days) to capture early planners.
  • Monitor your own booking lead times against these Sopela averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sopela (2025)

Amenity Prevalence

Amenity Insights for Sopela

  • Popular amenities like Wifi, Kitchen, Heating are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sopela to stay competitive.

Sopela Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sopela

  • The typical guest profile for Airbnb in Sopela consists of predominantly international visitors (77%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 23.4% of guests.
  • Key international markets include Spain (23.4%) and France (17.2%).
  • Top languages spoken are English (37.1%) followed by Spanish (20.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sopela Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
San Sebastián1,426$3,546$262.8149%
Gautegiz Arteaga21$2,865$293.6638%
Labastida/Bastida11$2,662$268.8034%
Barrika13$2,629$314.6141%
Esteribar20$2,574$276.8132%
Hernani11$2,572$345.1640%
Dima11$2,422$332.9142%
Lège-Cap-Ferret1,210$2,420$337.4041%
Larraun18$2,387$225.5540%
Erandio16$2,361$164.9056%

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