Villamena Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Andalusia, Spain
Is Airbnb profitable in Villamena in 2025? Explore comprehensive Airbnb analytics for Villamena, Andalusia, Spain to uncover income potential. This 2025 STR market report for Villamena, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Villamena, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Villamena Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Villamena Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Villamena (2025)
Understanding the monthly revenue variations for Airbnb listings in Villamena is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villamena is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villamena across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,956+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,706 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,057 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $428, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Villamena
Villamena Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Villamena STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villamena:
- Best-in-class properties (Top 10%) achieve 45%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Villamena
Average Daily Rate (ADR) Airbnb Trends in Villamena (2025)
Effective short term rental pricing strategy in Villamena involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villamena typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $373+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $278 or more.
- Typical properties (Median) charge around $161 per night.
- Entry-level properties (Bottom 25%) earn around $93 per night.
Average Daily Rate (ADR) Trend by Month in Villamena
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Airbnb Seasonality Analysis & Trends in Villamena (2025)
Peak Season (August, July, September)
- Revenue averages $2,918 per month
- Occupancy rates average 42.8%
- Daily rates average $257
Shoulder Season
- Revenue averages $1,481 per month
- Occupancy maintains around 20.7%
- Daily rates hold near $219
Low Season (January, February, April)
- Revenue drops to average $842 per month
- Occupancy decreases to average 13.5%
- Daily rates adjust to average $207
Seasonality Insights for Villamena
- The Airbnb seasonality in Villamena shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Villamena's highest earning potential, with monthly revenues capable of climbing to $3,670, occupancy reaching a high of 56.0%, and ADRs peaking at $260.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $710, occupancy could drop to 10.5%, and ADRs may adjust down to $184.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villamena.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Villamena seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Villamena (2025)
Exploring the top neighborhoods for short-term rentals in Villamena? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro de Villamena | A charming town center with traditional Andalusian architecture and local markets. Ideal for travelers wanting an authentic experience and access to local culture. | Church of Santa Ana, Local markets, Village squares, Nearby hiking trails |
| Sierra de Almijara | Natural park area known for beautiful landscapes and outdoor activities. Attracts nature lovers and those seeking adventure tourism such as hiking and mountain biking. | Hiking routes, Mountain biking, Natural pools, Stunning viewpoints |
| Guájar Faragüit | A picturesque village renowned for its stunning views and traditional lifestyle. Great for tourists looking for tranquility away from urban life. | Local crafts, Scenic viewpoints, Andalusian cuisine, Village trails |
| Cabo de Gata | A natural park with dramatic coastline and unique landscapes, perfect for visitors wanting a beach experience combined with nature. | Beaches, Cliffs, Nature trails, Flora and fauna experiences |
| Lanjaron | Famous for its mineral waters and thermal baths. Ideal for wellness tourism and those looking to relax and unwind. | Spa centers, Historical landmarks, Natural springs, Local festivals |
| Alhama de Granada | Famous for its hot springs and stunning gorge. A unique blend of relaxation and stunning scenery attracts diverse visitors. | Hot springs, Historical architecture, Countryside views, Wellness retreats |
| Las Alpujarras | A beautiful region known for its white villages and breathtaking landscapes. Perfect for those seeking culture, nature, and outdoor activities. | White villages, Hiking routes, Agricultural tourism, Traditional crafts |
| Rio Verde | A small river with beautiful surroundings, great for outdoor lovers and those wanting a peaceful retreat. | Picnic areas, Fishing spots, River walks, Natural beauty |
Understanding Airbnb License Requirements & STR Laws in Villamena (2025)
Yes, Villamena, Andalusia, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Villamena to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 82% licensed listings)
Top Performing Airbnb Properties in Villamena (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Villamenabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Elisabeth
Entire Place • 4 bedrooms
Villa Los Mindrales
Entire Place • 6 bedrooms
Casa Villamena - Andalucia manor house with swimming pool.
Entire Place • 5 bedrooms
Accommodations Cortijo del Norte
Entire Place • 6 bedrooms
Charming farmhouse among orange trees
Entire Place • 3 bedrooms
Beautiful house with pool, patio and barbecue.
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Villamena (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Villamena based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Elisa Isabel | 1 | $51,585 | 9 | 5.00/5.0 |
| Antonio | 3 | $48,918 | 70 | 4.62/5.0 |
| Antonio | 4 | $39,174 | 75 | 4.75/5.0 |
| Estefania | 1 | $35,693 | 19 | 4.79/5.0 |
| Rafael | 1 | $34,452 | 10 | 5.00/5.0 |
| M Angeles Y Horacio | 1 | $17,654 | 6 | 4.83/5.0 |
| Host #3445155 | 1 | $4,481 | 10 | 5.00/5.0 |
| Juan | 1 | $3,242 | 34 | 4.88/5.0 |
| Mar | 1 | $3,027 | 15 | 4.93/5.0 |
| Icas | 1 | $928 | 10 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villamena.
Dive Deeper: Advanced Villamena STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villamena. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVillamena Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Villamena
- The Villamena Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Villamena, House properties are the most common (76.5%), reflecting the local real estate landscape.
- Houses represent a significant 76.5% portion, catering likely to families or larger groups.
Villamena Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Villamena
- The dominant room capacity in Villamena is 3 bedrooms listings, making up 29.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 5+ bedrooms properties represent 52.9% of the active Airbnb listings in Villamena, indicating a high concentration in these sizes.
- A significant 70.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Villamena.
Villamena Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Villamena
- The most common guest capacity trend in Villamena vacation rentals is listings accommodating 8+ guests (47.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Villamena STR market, accounting for 70.6% of listings.
- 64.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villamena.
- On average, properties in Villamena are equipped to host 5.9 guests.
Villamena Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Villamena
- The most common availability pattern in Villamena falls within the 271-366 days range, representing 76.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Villamena (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
Villamena Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
10 listings
58.8% of total
3 Nights
1 listings
5.9% of total
4-6 Nights
5 listings
29.4% of total
7-29 Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Villamena is 2 Nights, adopted by 58.8% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 58.8% of Villamena hosts use this setting.
- A 2-night minimum appears standard (58.8%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villamena.
Villamena Airbnb Cancellation Policy Trends Analysis (2025)
Moderate
3 listings
18.8% of total
Firm
3 listings
18.8% of total
Strict
10 listings
62.5% of total
Cancellation Policy Insights for Villamena
- The prevailing Airbnb cancellation policy trend in Villamena is Strict, used by 62.5% of listings.
- A majority (81.3%) of hosts in Villamena utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 62.5% market standard in Villamena.
- With 62.5% using Strict terms, this is a viable option in Villamena, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Villamena.
Villamena STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Villamena
- The overall average booking lead time for vacation rentals in Villamena is 63 days.
- Guests book furthest in advance for stays during August (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (80 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Villamena.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 80 days) to capture early planners.
- Monitor your own booking lead times against these Villamena averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Villamena (2025)
Amenity Prevalence
Amenity Insights for Villamena
- Essential amenities in Villamena that guests expect include: TV. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Villamena: TV.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Villamena to stay competitive.
Villamena Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Villamena
- The typical guest profile for Airbnb in Villamena consists of a mix of domestic (57%) and international guests, often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 57.1% of guests.
- Key international markets include Spain (57.1%) and Germany (7.1%).
- Top languages spoken are English (37.5%) followed by Spanish (29.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Villamena Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Alhaurín de la Torre | 203 | $3,368 | $287.14 | 47% |
| Alhaurín el Grande | 281 | $3,026 | $290.27 | 45% |
| Cártama | 56 | $2,829 | $300.39 | 43% |
| Marbella | 4,981 | $2,613 | $321.31 | 43% |
| Málaga | 7,038 | $2,217 | $162.86 | 54% |
| Coín | 113 | $2,208 | $261.43 | 43% |
| Moclinejo | 10 | $2,155 | $231.35 | 51% |
| Villa de Otura | 18 | $2,141 | $299.92 | 34% |
| Carcabuey | 30 | $2,139 | $215.30 | 32% |
| Almogía | 47 | $2,115 | $261.12 | 38% |