Utrera Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Andalusia, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Utrera in 2025? Explore comprehensive Airbnb analytics for Utrera, Andalusia, Spain to uncover income potential. This 2025 STR market report for Utrera, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Utrera, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Utrera Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Utrera Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$144
The average rental revenue earned for an occupied room per day in Utrera.
Occupancy Rate(?)
38.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,427
Typical annual income for an Airbnb listing in Utrera. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-13.8%
Significant decrease (-13.8%) vs. last year.
Peak Revenue Month(?)
September
The month with the highest average earnings, indicating peak season in Utrera.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Utrera.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Utrera (2025)

Understanding the monthly revenue variations for Airbnb listings in Utrera is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Utrera is typically September, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Utrera across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,866+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,700 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,034 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $548, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Utrera

Utrera Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Utrera STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Utrera:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Utrera

Average Daily Rate (ADR) Airbnb Trends in Utrera (2025)

Effective short term rental pricing strategy in Utrera involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Utrera typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $398+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $203 or more.
  • Typical properties (Median) charge around $107 per night.
  • Entry-level properties (Bottom 25%) earn around $72 per night.

Average Daily Rate (ADR) Trend by Month in Utrera

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Airbnb Seasonality Analysis & Trends in Utrera (2025)

Peak Season (September, June, August)
  • Revenue averages $1,874 per month
  • Occupancy rates average 44.3%
  • Daily rates average $230
Shoulder Season
  • Revenue averages $1,317 per month
  • Occupancy maintains around 37.5%
  • Daily rates hold near $178
Low Season (January, March, July)
  • Revenue drops to average $1,026 per month
  • Occupancy decreases to average 30.9%
  • Daily rates adjust to average $170

Seasonality Insights for Utrera

  • The Airbnb seasonality in Utrera shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Utrera's highest earning potential, with monthly revenues capable of climbing to $2,250, occupancy reaching a high of 50.6%, and ADRs peaking at $234.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $998, occupancy could drop to 28.0%, and ADRs may adjust down to $129.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Utrera.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Utrera seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Utrera (2025)

Exploring the top neighborhoods for short-term rentals in Utrera? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Histórico
The historic center of Utrera features charming streets, traditional Andalusian architecture, and rich history. It's a prime spot for tourists interested in local culture and history with easy access to local restaurants and shops.
Castillo de Utrera, Iglesia de Santiago, Plaza de la Constitución, Museo de Utrera, Parque de Consolación
Los Molinos
This residential area is popular among families and offers a peaceful atmosphere. Its proximity to parks and nature makes it appealing for families and those seeking tranquility.
Parque de los Molinos, Cerro de Utrera, nature walks, local shops
El Palacio
This area is known for its beautiful palatial houses and quiet streets. An ideal location for those who appreciate a calmer setting while still being close to the city center.
Palacio de los Marqueses de Utrera, historic buildings, local cafes
San Juan Bosco
A vibrant neighborhood known for its community feel and local markets. It attracts those looking for an authentic Andalusian experience away from the more touristy areas.
Mercado de Abastos, Local festivals, churches
La Paz
La Paz is a growing area with ample amenities and attractions. It is attractive to visitors looking for modern conveniences with a touch of traditional Andalusian culture.
Centros comerciales, Playparks, local amenities
Torreblanca
This suburban area offers a mix of local culture and modern living. It's suitable for tourists wanting a quieter getaway yet still close to the city's attractions.
Alluvial parks, Walks along the river, Community events
Las Setas
Las Setas is known for its striking architecture and local nightlife. It attracts a younger crowd looking for entertainment and social activities.
Cultural festivals, Nightclubs, restaurants
Polígono Industrial
The industrial park is not just for business; it attracts workers and visitors looking for affordable accommodations close to employment hubs, great for budget travelers.
business districts, warehouses turned into attractions, local eateries

Understanding Airbnb License Requirements & STR Laws in Utrera (2025)

Yes, Utrera, Andalusia, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Utrera to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 82% licensed listings)

Top Performing Airbnb Properties in Utrera (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Utrerabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Doña Juana farm

Doña Juana farm

Entire Place • 4 bedrooms

$40,427
Revenue
42.9%
Occupancy
$263.28
Daily Rate
Villa Familiar Ideal Relax

Villa Familiar Ideal Relax

Entire Place • 2 bedrooms

$19,160
Revenue
74.2%
Occupancy
$158.88
Daily Rate
Very bright apartment in the downtown area

Very bright apartment in the downtown area

Entire Place • 2 bedrooms

$18,336
Revenue
68.4%
Occupancy
$73.35
Daily Rate
Apartamento Santiago el Mayor

Apartamento Santiago el Mayor

Entire Place • 2 bedrooms

$18,322
Revenue
46.9%
Occupancy
$130.07
Daily Rate
El Merendero tourist apartment

El Merendero tourist apartment

Entire Place • 1 bedroom

$18,141
Revenue
63.5%
Occupancy
$67.97
Daily Rate
El Torreón  Villa-Cortijo 15 minutes away Seville

El Torreón Villa-Cortijo 15 minutes away Seville

Entire Place • 6 bedrooms

$17,959
Revenue
19.1%
Occupancy
$498.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Utrera (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Utrera based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Siarum4$56,064403.44/5.0
Jesus1$40,427794.87/5.0
Charo2$24,007194.37/5.0
Isabel1$19,16065.00/5.0
Ana1$18,336574.91/5.0
Conso1$18,141324.97/5.0
Jose Antonio1$17,959614.87/5.0
César1$16,7441584.75/5.0
Valentina1$13,25235.00/5.0
Jose Antonio1$10,1821224.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Utrera.

Dive Deeper: Advanced Utrera STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Utrera. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Utrera Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Utrera

  • The Utrera Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.3% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Utrera, House properties are the most common (45.5%), reflecting the local real estate landscape.
  • Houses represent a significant 45.5% portion, catering likely to families or larger groups.
  • The presence of 18.2% Hotel/Boutique listings indicates integration with traditional hospitality.

Utrera Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Utrera

  • The dominant room capacity in Utrera is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 72.7% of the active Airbnb listings in Utrera, indicating a high concentration in these sizes.
  • A significant 22.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Utrera.

Utrera Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Utrera

  • The most common guest capacity trend in Utrera vacation rentals is listings accommodating 2 guests (31.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Utrera STR market, accounting for 54.5% of listings.
  • 31.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Utrera.
  • On average, properties in Utrera are equipped to host 4.2 guests.

Utrera Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Utrera

  • The most common availability pattern in Utrera falls within the 181-270 days range, representing 54.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Utrera (54.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Utrera Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36.8%)

1 Night

7 listings

36.8% of total

2 Nights (26.3%)

2 Nights

5 listings

26.3% of total

3 Nights (5.3%)

3 Nights

1 listings

5.3% of total

4-6 Nights (5.3%)

4-6 Nights

1 listings

5.3% of total

30+ Nights (26.3%)

30+ Nights

5 listings

26.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Utrera is 1 Night, adopted by 36.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (63.1%) of the Utrera Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (26.3%) caters to monthly stays (30+ nights) in Utrera, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 36.8% of Utrera hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 26.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Utrera.

Utrera Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (38.9%)

Flexible

7 listings

38.9% of total

Moderate (38.9%)

Moderate

7 listings

38.9% of total

Firm (11.1%)

Firm

2 listings

11.1% of total

Strict (11.1%)

Strict

2 listings

11.1% of total

Cancellation Policy Insights for Utrera

  • The prevailing Airbnb cancellation policy trend in Utrera is Flexible, used by 38.9% of listings.
  • The market strongly favors guest-friendly terms, with 77.8% of listings offering Flexible or Moderate policies. This suggests guests in Utrera may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.9% market standard in Utrera.
  • Using a Strict policy might deter some guests, as only 11.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Utrera.

Utrera STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Utrera

  • The overall average booking lead time for vacation rentals in Utrera is 55 days.
  • Guests book furthest in advance for stays during July (average 124 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (96 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Utrera.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 124 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 96 days) to capture early planners.
  • Monitor your own booking lead times against these Utrera averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Utrera (2025)

Amenity Prevalence

Amenity Insights for Utrera

  • Essential amenities in Utrera that guests expect include: TV, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Washer, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Utrera: TV, Wifi, Air conditioning.
  • Prioritize adding missing essentials: Air conditioning.
  • Consider adding popular differentiators like Kitchen or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Utrera to stay competitive.

Utrera Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Utrera

  • The typical guest profile for Airbnb in Utrera consists of a mix of domestic (46%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or French.
  • Domestic travelers account for 45.5% of guests.
  • Key international markets include Spain (45.5%) and France (14.9%).
  • Top languages spoken are Spanish (27.4%) followed by French (11.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Utrera Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Alhaurín de la Torre203$3,368$287.1447%
Gelves22$3,120$185.8453%
Benahavís492$3,047$494.0040%
Alhaurín el Grande281$3,026$290.2745%
Cártama56$2,829$300.3943%
Monesterio18$2,729$248.3835%
Marbella4,981$2,613$321.3143%
El Castillo de las Guardas13$2,500$247.2038%
Guillena34$2,397$273.5536%
Valencina de la Concepción33$2,230$200.8149%

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