San Roque Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Andalusia, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in San Roque in 2025? Explore comprehensive Airbnb analytics for San Roque, Andalusia, Spain to uncover income potential. This 2025 STR market report for San Roque, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 334 active listings.

Whether you're considering an Airbnb investment in San Roque, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Roque Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key San Roque Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$325
The average rental revenue earned for an occupied room per day in San Roque.
Occupancy Rate(?)
39.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$26,478
Typical annual income for an Airbnb listing in San Roque. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
10.4%
Strong growth (10.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in San Roque.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in San Roque.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
334
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in San Roque (2025)

Understanding the monthly revenue variations for Airbnb listings in San Roque is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Roque is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Roque across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,389+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,634 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,470 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,169, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in San Roque

San Roque Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the San Roque STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Roque:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in San Roque

Average Daily Rate (ADR) Airbnb Trends in San Roque (2025)

Effective short term rental pricing strategy in San Roque involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Roque typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $637+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $343 or more.
  • Typical properties (Median) charge around $227 per night.
  • Entry-level properties (Bottom 25%) earn around $145 per night.

Average Daily Rate (ADR) Trend by Month in San Roque

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Airbnb Seasonality Analysis & Trends in San Roque (2025)

Peak Season (August, July, June)
  • Revenue averages $5,641 per month
  • Occupancy rates average 51.5%
  • Daily rates average $356
Shoulder Season
  • Revenue averages $3,343 per month
  • Occupancy maintains around 37.5%
  • Daily rates hold near $326
Low Season (January, February, March)
  • Revenue drops to average $1,921 per month
  • Occupancy decreases to average 28.2%
  • Daily rates adjust to average $300

Seasonality Insights for San Roque

  • The Airbnb seasonality in San Roque shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases San Roque's highest earning potential, with monthly revenues capable of climbing to $6,620, occupancy reaching a high of 65.0%, and ADRs peaking at $362.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,836, occupancy could drop to 26.2%, and ADRs may adjust down to $297.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Roque.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these San Roque seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in San Roque (2025)

Exploring the top neighborhoods for short-term rentals in San Roque? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
Vibrant area filled with shops, restaurants, and historical sites, making it a prime location for tourists.
Plaza de Toros, Museo de la Ciudad, Catedral de San Roque, Shopping streets, Local tapas bars
San Roque Golf Club
A luxurious area with golf courses and resorts, catering to affluent visitors looking for relaxation and leisure activities.
San Roque Golf Club, Hotel Resort amenities, Scenic views, Spa services, Fine dining options
Puerto de la Duquesa
Popular marina area with beautiful beaches and a lively atmosphere, perfect for families and beachgoers.
Duquesa Marina, Beaches, Water sports, Restaurants overlooking the marina, Promenade
La Línea de la Concepción
Proximity to Gibraltar and cheaper accommodation options, appealing to cross-border visitors.
Gibraltar views, Shopping, Beaches, Cultural festivals, Historic sites
Tarifa
Known for its windsurfing, kite surfing and beautiful beaches; attracts adventure seekers and young crowds.
Wind and kite surfing schools, Beaches, Natural parks, Historic town center, Local cuisine
Algeciras
Transport hub and gateway to Morocco and Gibraltar, good for short-term stays for travelers.
Port area, Shopping malls, Cultural sites, Local markets, Public transport links
Sotogrande
An upscale residential area famed for its luxury lifestyle, attracting affluent visitors and families.
Luxury yachting, Golf courses, Equestrian facility, High-end dining, Private beaches
Camps Bay
Family-friendly area with access to nature and beaches, popular with tourists looking for outdoor activities.
Beaches, Nature reserves, Hiking trails, Family parks, Water activities

Understanding Airbnb License Requirements & STR Laws in San Roque (2025)

Yes, San Roque, Andalusia, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Roque to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 69% licensed listings)

Top Performing Airbnb Properties in San Roque (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in San Roquebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Gravity - Panoramic Golf and Sea Views!

Villa Gravity - Panoramic Golf and Sea Views!

Entire Place • 7 bedrooms

$207,986
Revenue
72.3%
Occupancy
$1146.77
Daily Rate
Luxury 8 Bed Villa with Sea, Golf + Mountain Views

Luxury 8 Bed Villa with Sea, Golf + Mountain Views

Entire Place • 8 bedrooms

$206,004
Revenue
44.1%
Occupancy
$1270.10
Daily Rate
Villa in Sotogrande with sea, lakes and golf views

Villa in Sotogrande with sea, lakes and golf views

Entire Place • 5 bedrooms

$195,589
Revenue
49.6%
Occupancy
$2348.00
Daily Rate
Villa Gemini - Golf and Sea Views!

Villa Gemini - Golf and Sea Views!

Entire Place • 7 bedrooms

$121,223
Revenue
47.3%
Occupancy
$907.25
Daily Rate
Modern villa, new construction in Sotogrande Costa

Modern villa, new construction in Sotogrande Costa

Entire Place • 5 bedrooms

$113,718
Revenue
59.1%
Occupancy
$714.68
Daily Rate
Luxurious villa MOGA overlooking the sea/Gibraltar

Luxurious villa MOGA overlooking the sea/Gibraltar

Entire Place • 4 bedrooms

$101,427
Revenue
57.6%
Occupancy
$453.83
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in San Roque (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in San Roque based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Zapholiday16$373,3371034.03/5.0
Iberia Living5$298,675313.95/5.0
Maria Celeste1$207,986294.79/5.0
Yolinda5$206,052192.95/5.0
Rohan1$206,004114.73/5.0
Dana1$195,58935.00/5.0
Nela3$189,391364.94/5.0
Jacob7$184,578482.73/5.0
Hendrik Y Viveca4$179,757272.48/5.0
Andalousie2$177,490214.69/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Roque.

Dive Deeper: Advanced San Roque STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Roque. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

San Roque Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for San Roque

  • The San Roque Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.3% of the 334 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in San Roque, Apartment/Condo properties are the most common (62.6%), reflecting the local real estate landscape.
  • Houses represent a significant 34.1% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others (combined 3.3%) offer potential for unique stay experiences.

San Roque Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for San Roque

  • The dominant room capacity in San Roque is 2 bedrooms listings, making up 36.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 61.3% of the active Airbnb listings in San Roque, indicating a high concentration in these sizes.
  • A significant 50.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in San Roque.

San Roque Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for San Roque

  • The most common guest capacity trend in San Roque vacation rentals is listings accommodating 4 guests (32.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the San Roque STR market, accounting for 59.2% of listings.
  • 53.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Roque.
  • On average, properties in San Roque are equipped to host 5.5 guests.

San Roque Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for San Roque

  • The most common availability pattern in San Roque falls within the 271-366 days range, representing 59.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 85.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in San Roque (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

San Roque Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.5%)

1 Night

20 listings

6.5% of total

2 Nights (18.4%)

2 Nights

57 listings

18.4% of total

3 Nights (21.6%)

3 Nights

67 listings

21.6% of total

4-6 Nights (26.8%)

4-6 Nights

83 listings

26.8% of total

7-29 Nights (12.6%)

7-29 Nights

39 listings

12.6% of total

30+ Nights (14.2%)

30+ Nights

44 listings

14.2% of total

Key Insights

  • The most prevalent minimum stay requirement in San Roque is 4-6 Nights, adopted by 26.8% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (14.2%) caters to monthly stays (30+ nights) in San Roque, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 26.8% of San Roque hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 14.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Roque.

San Roque Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

0.4% of total

Super Strict 60 Days

7 listings

2.9% of total

Flexible (11.3%)

Flexible

27 listings

11.3% of total

Moderate (16.4%)

Moderate

39 listings

16.4% of total

Firm (34.9%)

Firm

83 listings

34.9% of total

Strict (34%)

Strict

81 listings

34% of total

Cancellation Policy Insights for San Roque

  • The prevailing Airbnb cancellation policy trend in San Roque is Firm, used by 34.9% of listings.
  • A majority (68.9%) of hosts in San Roque utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 34.9% market standard in San Roque.
  • With 34% using Strict terms, this is a viable option in San Roque, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in San Roque.

San Roque STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for San Roque

  • The overall average booking lead time for vacation rentals in San Roque is 63 days.
  • Guests book furthest in advance for stays during July (average 111 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 40 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (103 days avg.) sees the longest lead times, while Winter (55 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in San Roque.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 103 days) to capture early planners.
  • Monitor your own booking lead times against these San Roque averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in San Roque (2025)

Amenity Prevalence

Amenity Insights for San Roque

  • Essential amenities in San Roque that guests expect include: Kitchen, Wifi, TV, Washer. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Air conditioning, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for San Roque: Kitchen, Wifi, TV, Washer.
  • Prioritize adding missing essentials: Kitchen, Wifi, TV, Washer.
  • Consider adding popular differentiators like Heating or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in San Roque to stay competitive.

San Roque Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for San Roque

  • The typical guest profile for Airbnb in San Roque consists of predominantly international visitors (77%), with top international origins including Spain, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 23.2% of guests.
  • Key international markets include United Kingdom (33.7%) and Spain (23.2%).
  • Top languages spoken are English (42.8%) followed by Spanish (22.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Spain.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the San Roque Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Alhaurín de la Torre203$3,368$287.1447%
Gelves22$3,120$185.8453%
Benahavís492$3,047$494.0040%
Alhaurín el Grande281$3,026$290.2745%
Cártama56$2,829$300.3943%
Marbella4,981$2,613$321.3143%
El Castillo de las Guardas13$2,500$247.2038%
Guillena34$2,397$273.5536%
Valencina de la Concepción33$2,230$200.8149%
Málaga7,038$2,217$162.8654%

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