Roquetas de Mar Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Andalusia, Spain
Is Airbnb profitable in Roquetas de Mar in 2025? Explore comprehensive Airbnb analytics for Roquetas de Mar, Andalusia, Spain to uncover income potential. This 2025 STR market report for Roquetas de Mar, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 652 active listings.
Whether you're considering an Airbnb investment in Roquetas de Mar, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Roquetas de Mar Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Roquetas de Mar Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Roquetas de Mar (2025)
Understanding the monthly revenue variations for Airbnb listings in Roquetas de Mar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Roquetas de Mar is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Roquetas de Mar across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,958+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,048 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,202 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $573, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Roquetas de Mar
Roquetas de Mar Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Roquetas de Mar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Roquetas de Mar:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Roquetas de Mar
Average Daily Rate (ADR) Airbnb Trends in Roquetas de Mar (2025)
Effective short term rental pricing strategy in Roquetas de Mar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Roquetas de Mar typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $181+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
- Typical properties (Median) charge around $99 per night.
- Entry-level properties (Bottom 25%) earn around $74 per night.
Average Daily Rate (ADR) Trend by Month in Roquetas de Mar
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Airbnb Seasonality Analysis & Trends in Roquetas de Mar (2025)
Peak Season (August, July, June)
- Revenue averages $2,314 per month
- Occupancy rates average 53.6%
- Daily rates average $138
Shoulder Season
- Revenue averages $1,404 per month
- Occupancy maintains around 37.4%
- Daily rates hold near $122
Low Season (January, February, March)
- Revenue drops to average $917 per month
- Occupancy decreases to average 33.3%
- Daily rates adjust to average $108
Seasonality Insights for Roquetas de Mar
- The Airbnb seasonality in Roquetas de Mar shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Roquetas de Mar's highest earning potential, with monthly revenues capable of climbing to $2,724, occupancy reaching a high of 67.8%, and ADRs peaking at $140.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $792, occupancy could drop to 28.4%, and ADRs may adjust down to $106.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Roquetas de Mar.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Roquetas de Mar seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Roquetas de Mar (2025)
Exploring the top neighborhoods for short-term rentals in Roquetas de Mar? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Las Salinas | Popular beach area known for its golden sands and calm waters. Ideal for families and beachgoers looking for relaxation and water activities. | Las Salinas Beach, Nature Reserve of Las Maravillas, Water sports including jet skiing and paddleboarding, Beachfront restaurants and bars, Open-air markets |
| Roquetas de Mar Old Town | Charming historical area featuring traditional Andalusian architecture and local culture. Attracts tourists interested in history and authentic experiences. | Church of Santa Ana, Roquetas de Mar Castle, Local tapas bars, Cultural festivals, Artisan shops |
| Oasis Beach | Tranquil beachfront area perfect for visitors seeking peaceful vacations. Known for its luxurious resorts and scenic views. | Oasis Beach, Golf courses, Marina, Spa resorts, Waterfront dining |
| Playa Serena | Family-friendly beach location with calm waters and recreational facilities. Great for those looking for fun in the sun with amenities for children. | Playa Serena Beach, Water parks, Beachfront playgrounds, Bike rental services, Nearby cafes |
| Urbanization Roquetas | Residential area with a mix of local life and tourism, offering a variety of accommodations for short-term stays at good prices. | Local markets, Restaurants, Parks, Shopping centers, Community events |
| Puerto de Roquetas | Vibrant harbor area with a marina and seafood restaurants. Excellent for visitors interested in sailing and water activities. | Marina, Boat tours, Seafood restaurants, Fishing opportunities, Scenic promenades |
| Golf Course Area | Home to several golf courses, appealing to golf enthusiasts and those looking for a luxurious getaway. | Club de Golf Playa Serena, Golf lessons and tournaments, Luxury resorts, Nature trails, Local wildlife |
| Las Marinas | A lively coastal area known for its nightlife and dining, attracting younger crowds and those looking to socialize. | Nightclubs, Bars and lounges, Restaurants, Beach parties, Live music events |
Understanding Airbnb License Requirements & STR Laws in Roquetas de Mar (2025)
Yes, Roquetas de Mar, Andalusia, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Roquetas de Mar to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 66% licensed listings)
Top Performing Airbnb Properties in Roquetas de Mar (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Roquetas de Marbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Stylish Apartments Club Tropicana Ii Vistas al Mar
Entire Place • 1 bedroom
CHALET VILLADULCE
Entire Place • 6 bedrooms
Stylish Apartments Aguadulce Sur Sea View
Entire Place • 1 bedroom
Bahia Almeria
Entire Place • 3 bedrooms
Casa Manueli oceanfront
Entire Place • 4 bedrooms
Next to the newly Reformed Sea! La Orilla
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Roquetas de Mar (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Roquetas de Mar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marta Y Juan | 13 | $364,569 | 593 | 4.78/5.0 |
| Rocío | 6 | $189,087 | 53 | 4.73/5.0 |
| Trendy Homes | 16 | $138,763 | 153 | 1.44/5.0 |
| Holidu | 4 | $107,983 | 58 | 3.19/5.0 |
| Roquetas Beach And Playa | 5 | $88,381 | 262 | 4.52/5.0 |
| Grupo | 4 | $80,176 | 288 | 4.91/5.0 |
| Larisa | 5 | $77,117 | 332 | 4.78/5.0 |
| Jofre Y Carmen | 4 | $76,301 | 335 | 4.75/5.0 |
| Sophie | 4 | $76,030 | 23 | 3.73/5.0 |
| Francisco Sánchez Martínez | 5 | $71,481 | 131 | 4.78/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Roquetas de Mar.
Dive Deeper: Advanced Roquetas de Mar STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Roquetas de Mar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRoquetas de Mar Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Roquetas de Mar
- The Roquetas de Mar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.6% of the 652 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Roquetas de Mar, Apartment/Condo properties are the most common (88.2%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others (combined 1.7%) offer potential for unique stay experiences.
Roquetas de Mar Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Roquetas de Mar
- The dominant room capacity in Roquetas de Mar is 2 bedrooms listings, making up 41.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 77.2% of the active Airbnb listings in Roquetas de Mar, indicating a high concentration in these sizes.
Roquetas de Mar Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Roquetas de Mar
- The most common guest capacity trend in Roquetas de Mar vacation rentals is listings accommodating 4 guests (47.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Roquetas de Mar STR market, accounting for 59.4% of listings.
- 17.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Roquetas de Mar.
- On average, properties in Roquetas de Mar are equipped to host 4.1 guests.
Roquetas de Mar Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Roquetas de Mar
- The most common availability pattern in Roquetas de Mar falls within the 271-366 days range, representing 56.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Roquetas de Mar (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Roquetas de Mar Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
90 listings
15.3% of total
2 Nights
156 listings
26.5% of total
3 Nights
72 listings
12.2% of total
4-6 Nights
151 listings
25.6% of total
7-29 Nights
55 listings
9.3% of total
30+ Nights
65 listings
11% of total
Key Insights
- The most prevalent minimum stay requirement in Roquetas de Mar is 2 Nights, adopted by 26.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (11%) caters to monthly stays (30+ nights) in Roquetas de Mar, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 26.5% of Roquetas de Mar hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 11% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Roquetas de Mar.
Roquetas de Mar Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
0.7% of total
Super Strict 30 Days
1 listings
0.2% of total
Flexible
73 listings
16.3% of total
Moderate
122 listings
27.2% of total
Firm
118 listings
26.3% of total
Strict
131 listings
29.2% of total
Cancellation Policy Insights for Roquetas de Mar
- The prevailing Airbnb cancellation policy trend in Roquetas de Mar is Strict, used by 29.2% of listings.
- A majority (55.5%) of hosts in Roquetas de Mar utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 29.2% market standard in Roquetas de Mar.
- Regularly review your cancellation policy against competitors and market demand shifts in Roquetas de Mar.
Roquetas de Mar STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Roquetas de Mar
- The overall average booking lead time for vacation rentals in Roquetas de Mar is 48 days.
- Guests book furthest in advance for stays during June (average 81 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 40 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (51 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Roquetas de Mar.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 81 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Roquetas de Mar averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Roquetas de Mar (2025)
Amenity Prevalence
Amenity Insights for Roquetas de Mar
- Essential amenities in Roquetas de Mar that guests expect include: TV, Kitchen, Washer, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Wifi, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Roquetas de Mar: TV, Kitchen, Washer, Air conditioning.
- Prioritize adding missing essentials: TV, Kitchen, Washer, Air conditioning.
- Consider adding popular differentiators like Hot water or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Roquetas de Mar to stay competitive.
Roquetas de Mar Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Roquetas de Mar
- The typical guest profile for Airbnb in Roquetas de Mar consists of a mix of domestic (59%) and international guests, often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 59.0% of guests.
- Key international markets include Spain (59%) and France (8.7%).
- Top languages spoken are Spanish (33.7%) followed by English (31.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Roquetas de Mar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Villa de Otura | 18 | $2,141 | $299.92 | 34% |
| Salobreña | 239 | $1,811 | $209.08 | 41% |
| Gójar | 12 | $1,797 | $196.27 | 35% |
| Frigiliana | 368 | $1,773 | $208.10 | 47% |
| Albuñuelas | 16 | $1,722 | $194.29 | 34% |
| Árchez | 22 | $1,672 | $247.88 | 40% |
| Canillas de Albaida | 31 | $1,633 | $268.78 | 38% |
| La Zubia | 54 | $1,621 | $191.33 | 34% |
| El Valle | 30 | $1,608 | $281.81 | 42% |
| Nerja | 1,884 | $1,603 | $173.41 | 46% |