Níjar Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Andalusia, Spain
Is Airbnb profitable in Níjar in 2025? Explore comprehensive Airbnb analytics for Níjar, Andalusia, Spain to uncover income potential. This 2025 STR market report for Níjar, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 996 active listings.
Whether you're considering an Airbnb investment in Níjar, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Níjar Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Níjar Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Níjar (2025)
Understanding the monthly revenue variations for Airbnb listings in Níjar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Níjar is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Níjar across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,364+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,156 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,231 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $663, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Níjar
Níjar Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Níjar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Níjar:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Níjar
Average Daily Rate (ADR) Airbnb Trends in Níjar (2025)
Effective short term rental pricing strategy in Níjar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Níjar typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $258+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $168 or more.
- Typical properties (Median) charge around $122 per night.
- Entry-level properties (Bottom 25%) earn around $92 per night.
Average Daily Rate (ADR) Trend by Month in Níjar
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Airbnb Seasonality Analysis & Trends in Níjar (2025)
Peak Season (August, July, June)
- Revenue averages $3,029 per month
- Occupancy rates average 55.1%
- Daily rates average $172
Shoulder Season
- Revenue averages $1,424 per month
- Occupancy maintains around 30.0%
- Daily rates hold near $150
Low Season (January, February, March)
- Revenue drops to average $754 per month
- Occupancy decreases to average 22.0%
- Daily rates adjust to average $134
Seasonality Insights for Níjar
- The Airbnb seasonality in Níjar shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Níjar's highest earning potential, with monthly revenues capable of climbing to $3,891, occupancy reaching a high of 70.7%, and ADRs peaking at $176.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $728, occupancy could drop to 20.4%, and ADRs may adjust down to $132.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Níjar.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Níjar seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Níjar (2025)
Exploring the top neighborhoods for short-term rentals in Níjar? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| San José | A charming coastal village known for its beautiful beaches and relaxed atmosphere. It offers a mix of sun, sand, and a local culinary scene that attracts tourists seeking a tranquil getaway. | San José Beach, Cabo de Gata Natural Park, La Madre de las Aguas, Local seafood restaurants, Water sports activities |
| Las Negras | A picturesque small village with a bohemian vibe, perfect for travelers looking to escape the hustle and bustle and enjoy nature and scenic landscapes. | Las Negras Beach, Natural Park hiking trails, Charming local shops and cafes, Art galleries, Sunset viewpoints |
| Almería City | The capital city of Almería province, offering a mix of cultural heritage, historic sites, and urban life. It's ideal for guests interested in history and city amenities. | Alcazaba of Almería, Cathedral of Almería, Museo de Almería, Tapas bars, Shopping districts |
| Cabo de Gata | Famous for its stunning natural park and unique landscapes, it is a top destination for nature lovers and adventure seekers, offering numerous outdoor activities. | Cabo de Gata Natural Park, Morrón de los Genoveses, Los Escullos Beach, Water sports and diving, Scenic hiking trails |
| Retamar | A quiet residential area near Almería city with access to beaches, ideal for families and those looking for a relaxing beach vacation. | Retamar Beach, Golf courses, Alborán Sea views, Dining options, Proximity to Almería city |
| El Toyo | A modern beach area with new developments and resorts, popular among tourists looking for a balance of relaxation and luxury amenities. | El Toyo Beach, Golf courses, Almerimar Marina, Nearby restaurants, Sustainable tourism initiatives |
| Mojácar | A stunning hillside village with whitewashed buildings and breathtaking views of the Mediterranean. It attracts visitors searching for both culture and beach life. | Mojácar Beach, The old town, Local crafts shops, Festivals and events, Bustling nightlife |
| Agua Amarga | A quaint coastal village with a peaceful vibe, appealing to travelers looking for serenity and natural beauty, well-loved for its crystal-clear waters. | Agua Amarga Beach, Nature walks, Relaxing beach bars, Scenic landscapes, Artisan shops |
Understanding Airbnb License Requirements & STR Laws in Níjar (2025)
Yes, Níjar, Andalusia, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Níjar to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 78% licensed listings)
Top Performing Airbnb Properties in Níjar (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Níjarbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Zambudio
Entire Place • 5 bedrooms
SAMARKANDA Luxury Villa Infinity Pool +
Entire Place • 6 bedrooms
Casa el Olivo
Entire Place • 3 bedrooms
La Casita del Sur
Entire Place • 3 bedrooms
Rural MDINA COMPLEX
Entire Place • 6 bedrooms
La Casita de las Negras
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Níjar (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Níjar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| El Autentico Cabo De Gata | 51 | $803,399 | 349 | 2.67/5.0 |
| Carmen | 73 | $662,102 | 244 | 1.58/5.0 |
| Mirto | 18 | $246,630 | 233 | 4.30/5.0 |
| Indalmar | 23 | $221,888 | 148 | 3.06/5.0 |
| Ana Isabel | 19 | $208,344 | 216 | 4.56/5.0 |
| Domingo | 10 | $200,415 | 281 | 4.83/5.0 |
| Antonio | 2 | $158,375 | 239 | 4.95/5.0 |
| Pilar | 1 | $152,718 | 8 | 5.00/5.0 |
| Linda | 11 | $150,487 | 127 | 4.41/5.0 |
| Maria | 8 | $135,052 | 711 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Níjar.
Dive Deeper: Advanced Níjar STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Níjar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNíjar Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Níjar
- The Níjar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.8% of the 996 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Níjar, House properties are the most common (51.1%), reflecting the local real estate landscape.
- Houses represent a significant 51.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 2.5%) offer potential for unique stay experiences.
Níjar Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Níjar
- The dominant room capacity in Níjar is 2 bedrooms listings, making up 40.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 65.5% of the active Airbnb listings in Níjar, indicating a high concentration in these sizes.
- A significant 30.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Níjar.
Níjar Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Níjar
- The most common guest capacity trend in Níjar vacation rentals is listings accommodating 4 guests (35.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Níjar STR market, accounting for 55.9% of listings.
- 32.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Níjar.
- On average, properties in Níjar are equipped to host 4.5 guests.
Níjar Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Níjar
- The most common availability pattern in Níjar falls within the 271-366 days range, representing 58.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Níjar (36.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Níjar Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
49 listings
5.1% of total
2 Nights
282 listings
29.6% of total
3 Nights
205 listings
21.5% of total
4-6 Nights
203 listings
21.3% of total
7-29 Nights
57 listings
6% of total
30+ Nights
156 listings
16.4% of total
Key Insights
- The most prevalent minimum stay requirement in Níjar is 2 Nights, adopted by 29.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (16.4%) caters to monthly stays (30+ nights) in Níjar, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 29.6% of Níjar hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Níjar.
Níjar Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
0.2% of total
Super Strict 30 Days
3 listings
0.4% of total
Flexible
96 listings
12% of total
Moderate
184 listings
22.9% of total
Firm
267 listings
33.3% of total
Strict
251 listings
31.3% of total
Cancellation Policy Insights for Níjar
- The prevailing Airbnb cancellation policy trend in Níjar is Firm, used by 33.3% of listings.
- A majority (64.6%) of hosts in Níjar utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 33.3% market standard in Níjar.
- With 31.3% using Strict terms, this is a viable option in Níjar, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Níjar.
Níjar STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Níjar
- The overall average booking lead time for vacation rentals in Níjar is 59 days.
- Guests book furthest in advance for stays during August (average 96 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (89 days avg.) sees the longest lead times, while Winter (43 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Níjar.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Níjar averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Níjar (2025)
Amenity Prevalence
Amenity Insights for Níjar
- Essential amenities in Níjar that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Washer, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Níjar: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Washer or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Níjar to stay competitive.
Níjar Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Níjar
- The typical guest profile for Airbnb in Níjar consists of primarily domestic travelers (68%), often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 67.8% of guests.
- Key international markets include Spain (67.8%) and France (7.2%).
- Top languages spoken are English (34.6%) followed by Spanish (33.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Madrid and Barcelona.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Níjar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Villa de Otura | 18 | $2,141 | $299.92 | 34% |
| Salobreña | 239 | $1,811 | $209.08 | 41% |
| Gójar | 12 | $1,797 | $196.27 | 35% |
| Frigiliana | 368 | $1,773 | $208.10 | 47% |
| Albuñuelas | 16 | $1,722 | $194.29 | 34% |
| Árchez | 22 | $1,672 | $247.88 | 40% |
| Canillas de Albaida | 31 | $1,633 | $268.78 | 38% |
| La Zubia | 54 | $1,621 | $191.33 | 34% |
| El Valle | 30 | $1,608 | $281.81 | 42% |
| Nerja | 1,884 | $1,603 | $173.41 | 46% |