Jaén Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Andalusia, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Jaén in 2025? Explore comprehensive Airbnb analytics for Jaén, Andalusia, Spain to uncover income potential. This 2025 STR market report for Jaén, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 129 active listings.

Whether you're considering an Airbnb investment in Jaén, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jaén Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Jaén Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$100
The average rental revenue earned for an occupied room per day in Jaén.
Occupancy Rate(?)
36.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,070
Typical annual income for an Airbnb listing in Jaén. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.4%
Slight decrease (-0.4%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Jaén.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Jaén.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
129
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Jaén (2025)

Understanding the monthly revenue variations for Airbnb listings in Jaén is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jaén is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jaén across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,174+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,610 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $937 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $528, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Jaén

Jaén Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Jaén STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jaén:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Jaén

Average Daily Rate (ADR) Airbnb Trends in Jaén (2025)

Effective short term rental pricing strategy in Jaén involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jaén typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $152+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $107 or more.
  • Typical properties (Median) charge around $80 per night.
  • Entry-level properties (Bottom 25%) earn around $63 per night.

Average Daily Rate (ADR) Trend by Month in Jaén

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Airbnb Seasonality Analysis & Trends in Jaén (2025)

Peak Season (April, May, June)
  • Revenue averages $1,614 per month
  • Occupancy rates average 40.6%
  • Daily rates average $101
Shoulder Season
  • Revenue averages $1,090 per month
  • Occupancy maintains around 37.7%
  • Daily rates hold near $101
Low Season (January, February, March)
  • Revenue drops to average $867 per month
  • Occupancy decreases to average 34.3%
  • Daily rates adjust to average $93

Seasonality Insights for Jaén

  • The Airbnb seasonality in Jaén shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Jaén's highest earning potential, with monthly revenues capable of climbing to $1,812, occupancy reaching a high of 43.5%, and ADRs peaking at $104.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $836, occupancy could drop to 32.6%, and ADRs may adjust down to $92.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jaén.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Jaén seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Jaén (2025)

Exploring the top neighborhoods for short-term rentals in Jaén? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Jaén Historic Center
The historic center is rich in culture and history, attracting tourists interested in historical architecture and local cuisine. With its narrow streets and charming squares, it's perfect for hosting visitors who want to explore Jaén's heritage.
Jaén Cathedral, Castle of Santa Catalina, Palacio de Villardompardo, Museo de Jaén, Plaza de las Batallas
Baeza
Baeza is a UNESCO World Heritage site known for its Renaissance architecture. It's a prime location for tourists wanting to experience cultural heritage and the beauty of Andalusian towns.
Baeza Cathedral, Plaza del Pueblo, Palacio de Jabalquinto, Iglesia de Santa Cruz, Calle de la Cuna
Úbeda
Another UNESCO World Heritage site, Úbeda is famous for its well-preserved Renaissance buildings. It's a popular destination for tourists interested in art and culture, offering numerous historic sites and an authentic Andalusian atmosphere.
Plaza Vázquez de Molina, Iglesia de Santa María de los Reales Alcázares, Palacio del Condestable D. Enrique, Fountain of the Plaza del Mercado, Hospital de Santiago
Sierra de Cazorla
This natural park area offers stunning landscapes and outdoor activities, attracting nature lovers and adventure tourists. Hosting in this area appeals to those who want to explore nature and enjoy rural tourism.
Cazorla Natural Park, Sierra de Cazorla trails, Wildlife watching, Biking and hiking routes, Local gastronomy
Martos
Martos boasts historical significance and the stunning Castillo de la Peña. This town attracts history enthusiasts and also serves as a convenient base for exploring the surrounding countryside.
Castillo de la Peña, Iglesia de Santa Marta, Centro de Interpretación de la Guerra Civil, Local tapas bars, Cultural festivals
Linares
Known for its rich mining history, Linares offers cultural experiences and events. It attracts both business travelers and those interested in local history and culture.
Miner's Museum, Plaza de la Constitución, Iglesia de San Juan Bautista, Cultural events throughout the year, Local marketplaces
Villanueva de Andújar
This small town is popular for its natural park and pilgrimage sites. It's ideal for eco-tourism and offers a unique travel experience away from crowded tourist areas.
Sierra de Andújar Natural Park, Sanctuary of Virgen de la Cabeza, Rural tourism activities, Local wildlife, Traditional Andalusian festivals
Cazorla
Cazorla is another gem in the Sierra de Cazorla, offering historical sites and natural beauty. It's perfect for those who wish to combine history with outdoor activities.
Cazorla Castle, Iglesia de Santa María, Local artisanal shops, Natural park access, Hiking trails

Understanding Airbnb License Requirements & STR Laws in Jaén (2025)

Yes, Jaén, Andalusia, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jaén to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 82% licensed listings)

Top Performing Airbnb Properties in Jaén (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Jaénbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Huge duplex with pool, terrace and parking

Huge duplex with pool, terrace and parking

Entire Place • 5 bedrooms

$46,138
Revenue
60.9%
Occupancy
$186.00
Daily Rate
VTAR VALLEY FARM

VTAR VALLEY FARM

Entire Place • 8 bedrooms

$33,347
Revenue
21.1%
Occupancy
$500.65
Daily Rate
Coello 31

Coello 31

Entire Place • 2 bedrooms

$29,086
Revenue
64.7%
Occupancy
$107.61
Daily Rate
Apartment in Jaén, La Pastira 6

Apartment in Jaén, La Pastira 6

Entire Place • 3 bedrooms

$28,780
Revenue
73.4%
Occupancy
$98.23
Daily Rate
CampoParaiso: Great house, plot and private pool

CampoParaiso: Great house, plot and private pool

Entire Place • 4 bedrooms

$25,740
Revenue
44.1%
Occupancy
$171.25
Daily Rate
gorgeous downtown apartment with free parking

gorgeous downtown apartment with free parking

Entire Place • 3 bedrooms

$25,198
Revenue
40.9%
Occupancy
$123.43
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Jaén (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Jaén based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Miguel7$79,962574.04/5.0
Eva3$57,8101084.96/5.0
Guillermo1$46,138194.95/5.0
Javi2$38,115254.95/5.0
Cos Obras3$33,949693.20/5.0
Abel1$33,347174.94/5.0
Rafael3$33,315954.66/5.0
Carlos2$30,269194.89/5.0
Sergio2$30,165284.88/5.0
Toni1$29,086384.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jaén.

Dive Deeper: Advanced Jaén STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jaén. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Jaén Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Jaén

  • The Jaén Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93% of the 129 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Jaén, Apartment/Condo properties are the most common (79.8%), reflecting the local real estate landscape.
  • Houses represent a significant 17.8% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique (combined 2.4%) offer potential for unique stay experiences.

Jaén Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Jaén

  • The dominant room capacity in Jaén is 2 bedrooms listings, making up 34.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 66.7% of the active Airbnb listings in Jaén, indicating a high concentration in these sizes.
  • A significant 28.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Jaén.

Jaén Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Jaén

  • The most common guest capacity trend in Jaén vacation rentals is listings accommodating 4 guests (35.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Jaén STR market, accounting for 55.9% of listings.
  • 26.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jaén.
  • On average, properties in Jaén are equipped to host 4.2 guests.

Jaén Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Jaén

  • The most common availability pattern in Jaén falls within the 271-366 days range, representing 40.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Jaén (38%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 24.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Jaén Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (45.7%)

1 Night

53 listings

45.7% of total

2 Nights (31.9%)

2 Nights

37 listings

31.9% of total

3 Nights (5.2%)

3 Nights

6 listings

5.2% of total

4-6 Nights (1.7%)

4-6 Nights

2 listings

1.7% of total

7-29 Nights (0.9%)

7-29 Nights

1 listings

0.9% of total

30+ Nights (14.7%)

30+ Nights

17 listings

14.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Jaén is 1 Night, adopted by 45.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (77.6%) of the Jaén Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (14.7%) caters to monthly stays (30+ nights) in Jaén, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 45.7% of Jaén hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 14.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jaén.

Jaén Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.3%)

Flexible

37 listings

34.3% of total

Moderate (46.3%)

Moderate

50 listings

46.3% of total

Firm

5 listings

4.6% of total

Strict (14.8%)

Strict

16 listings

14.8% of total

Cancellation Policy Insights for Jaén

  • The prevailing Airbnb cancellation policy trend in Jaén is Moderate, used by 46.3% of listings.
  • The market strongly favors guest-friendly terms, with 80.6% of listings offering Flexible or Moderate policies. This suggests guests in Jaén may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 46.3% market standard in Jaén.
  • Using a Strict policy might deter some guests, as only 14.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Jaén.

Jaén STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Jaén

  • The overall average booking lead time for vacation rentals in Jaén is 41 days.
  • Guests book furthest in advance for stays during June (average 85 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (67 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Jaén.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
  • Monitor your own booking lead times against these Jaén averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Jaén (2025)

Amenity Prevalence

Amenity Insights for Jaén

  • Popular amenities like Kitchen, TV, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Jaén to stay competitive.

Jaén Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Jaén

  • The typical guest profile for Airbnb in Jaén consists of a mix of domestic (64%) and international guests, often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 64.3% of guests.
  • Key international markets include Spain (64.3%) and United States (6%).
  • Top languages spoken are Spanish (38%) followed by English (33.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Madrid and Seville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Jaén Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Alhaurín de la Torre203$3,368$287.1447%
Alhaurín el Grande281$3,026$290.2745%
Cártama56$2,829$300.3943%
Marbella4,981$2,613$321.3143%
Málaga7,038$2,217$162.8654%
Coín113$2,208$261.4343%
Moclinejo10$2,155$231.3551%
Villa de Otura18$2,141$299.9234%
Carcabuey30$2,139$215.3032%
Almogía47$2,115$261.1238%

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