Istán Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Andalusia, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Istán in 2025? Explore comprehensive Airbnb analytics for Istán, Andalusia, Spain to uncover income potential. This 2025 STR market report for Istán, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Istán, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Istán Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Istán Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$227
The average rental revenue earned for an occupied room per day in Istán.
Occupancy Rate(?)
43.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,990
Typical annual income for an Airbnb listing in Istán. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-8.0%
Slight decrease (-8.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Istán.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Istán.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Istán (2025)

Understanding the monthly revenue variations for Airbnb listings in Istán is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Istán is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Istán across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,093+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,832 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,894 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $860, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Istán

Istán Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Istán STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Istán:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Istán

Average Daily Rate (ADR) Airbnb Trends in Istán (2025)

Effective short term rental pricing strategy in Istán involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Istán typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $522+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $341 or more.
  • Typical properties (Median) charge around $204 per night.
  • Entry-level properties (Bottom 25%) earn around $119 per night.

Average Daily Rate (ADR) Trend by Month in Istán

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Airbnb Seasonality Analysis & Trends in Istán (2025)

Peak Season (August, June, July)
  • Revenue averages $4,351 per month
  • Occupancy rates average 51.2%
  • Daily rates average $336
Shoulder Season
  • Revenue averages $2,553 per month
  • Occupancy maintains around 41.6%
  • Daily rates hold near $295
Low Season (January, March, December)
  • Revenue drops to average $1,183 per month
  • Occupancy decreases to average 21.3%
  • Daily rates adjust to average $239

Seasonality Insights for Istán

  • The Airbnb seasonality in Istán shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Istán's highest earning potential, with monthly revenues capable of climbing to $5,138, occupancy reaching a high of 61.9%, and ADRs peaking at $338.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $707, occupancy could drop to 14.8%, and ADRs may adjust down to $221.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Istán.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Istán seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Istán (2025)

Exploring the top neighborhoods for short-term rentals in Istán? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Istán Town Center
Historic center with traditional Andalusian architecture and charm. Great for tourists looking for a local experience and access to amenities.
Iglesia de San Miguel, Plaza de la Constitución, local tapas bars, artisan shops
Lake Istán
Beautiful natural surroundings and perfect for outdoor enthusiasts and families. Offers a tranquil escape near the water.
Lake Istán, hiking trails, wildlife watching, picnic areas
Sierra de las Nieves National Park
Natural park offering stunning landscapes and hiking opportunities. Ideal for visitors seeking adventure and nature experiences.
hiking trails, Biosfera Reserve, wild natural scenery
Cerro Gordo
Scenic viewpoint and hiking area with panoramic views, appealing to nature lovers and photographers.
viewpoints, nature trails, bird watching
Ronda
A picturesque town just a short drive away known for its dramatic cliffs and ancient bridges. A cultural gem attracting visitors.
Puente Nuevo, Plaza de Toros, historic palaces, scenic viewpoints
Marbella
Famous nearby coastal city known for its beaches and nightlife. Attracts tourists from all over looking for sun and fun.
Marbella Old Town, Playa de la Fontanilla, Marbella Marina, Puerto Banús
Ojén
Quaint village close to Istán offering beautiful landscapes and traditional Andalusian culture. Great for quiet retreats.
Iglesia de la Encarnación, local festivals, nature views, scenic walks
Guadalmina
A luxury residential area near the coast, popular with wealthy tourists seeking high-end stays and golf.
golf courses, beaches, exclusive restaurants, spa facilities

Understanding Airbnb License Requirements & STR Laws in Istán (2025)

Yes, Istán, Andalusia, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Istán to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 60% licensed listings)

Top Performing Airbnb Properties in Istán (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Istánbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

THE BEST OF TWO WORLDS - MARBELLA & MOUNTAINS

THE BEST OF TWO WORLDS - MARBELLA & MOUNTAINS

Entire Place • 4 bedrooms

$65,265
Revenue
54.5%
Occupancy
$569.13
Daily Rate
VILLA WITH POOL AND SPECTACULAR VIEWS

VILLA WITH POOL AND SPECTACULAR VIEWS

Entire Place • 5 bedrooms

$42,707
Revenue
67.6%
Occupancy
$240.38
Daily Rate
Sea view; private garden and jacuzzi; garaje

Sea view; private garden and jacuzzi; garaje

Entire Place • 2 bedrooms

$41,459
Revenue
60.4%
Occupancy
$179.43
Daily Rate
Secluded home in beautiful Marbella

Secluded home in beautiful Marbella

Entire Place • 3 bedrooms

$37,991
Revenue
58.4%
Occupancy
$238.49
Daily Rate
3 Bedroom Penthouse with amazing views

3 Bedroom Penthouse with amazing views

Entire Place • 3 bedrooms

$35,868
Revenue
73.5%
Occupancy
$220.95
Daily Rate
Jacuzzi | Penthouse with ocean and lake views

Jacuzzi | Penthouse with ocean and lake views

Entire Place • 2 bedrooms

$24,856
Revenue
51.8%
Occupancy
$157.34
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Istán (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Istán based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Homewatch4$83,875753.45/5.0
Elin1$65,265394.95/5.0
Victoria1$42,707324.94/5.0
Host #68262181$37,991694.86/5.0
Jan1$35,868424.93/5.0
Host #159876381$23,04120.00/5.0
Host #1012095651$18,39710.00/5.0
Host #1045445041$17,67200.00/5.0
Host #98236281$12,20100.00/5.0
Kristin1$11,73654.40/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Istán.

Dive Deeper: Advanced Istán STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Istán. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Istán Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Istán

  • The Istán Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Istán, House properties are the most common (60%), reflecting the local real estate landscape.
  • Houses represent a significant 60% portion, catering likely to families or larger groups.

Istán Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Istán

  • The dominant room capacity in Istán is 2 bedrooms listings, making up 45% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 75.0% of the active Airbnb listings in Istán, indicating a high concentration in these sizes.
  • A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Istán.

Istán Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Istán

  • The most common guest capacity trend in Istán vacation rentals is listings accommodating 4 guests (35%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Istán STR market, accounting for 60.0% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Istán.
  • On average, properties in Istán are equipped to host 5.5 guests.

Istán Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Istán

  • The most common availability pattern in Istán falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Istán (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Istán Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

4 listings

22.2% of total

2 Nights (5.6%)

2 Nights

1 listings

5.6% of total

3 Nights (22.2%)

3 Nights

4 listings

22.2% of total

4-6 Nights (22.2%)

4-6 Nights

4 listings

22.2% of total

7-29 Nights (5.6%)

7-29 Nights

1 listings

5.6% of total

30+ Nights (22.2%)

30+ Nights

4 listings

22.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Istán is 1 Night, adopted by 22.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.2%) caters to monthly stays (30+ nights) in Istán, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 22.2% of Istán hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Istán.

Istán Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (23.1%)

Super Strict 30 Days

3 listings

23.1% of total

Moderate (46.2%)

Moderate

6 listings

46.2% of total

Firm (15.4%)

Firm

2 listings

15.4% of total

Strict (15.4%)

Strict

2 listings

15.4% of total

Cancellation Policy Insights for Istán

  • The prevailing Airbnb cancellation policy trend in Istán is Moderate, used by 46.2% of listings.
  • There's a relatively balanced mix between guest-friendly (46.2%) and stricter (30.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 46.2% market standard in Istán.
  • Regularly review your cancellation policy against competitors and market demand shifts in Istán.

Istán STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Istán

  • The overall average booking lead time for vacation rentals in Istán is 55 days.
  • Guests book furthest in advance for stays during January (average 101 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (77 days avg.) sees the longest lead times, while Spring (60 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Istán.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 77 days) to capture early planners.
  • Monitor your own booking lead times against these Istán averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Istán (2025)

Amenity Prevalence

Amenity Insights for Istán

  • Essential amenities in Istán that guests expect include: Heating, TV, Hot water, Essentials, Wifi, Washer, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Hair dryer, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Istán: Heating, TV, Hot water, Essentials, Wifi, Washer, Kitchen.
  • Prioritize adding missing essentials: Wifi, Washer, Kitchen.
  • Consider adding popular differentiators like Air conditioning or Hair dryer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Istán to stay competitive.

Istán Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Istán

  • The typical guest profile for Airbnb in Istán consists of predominantly international visitors (90%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 10.5% of guests.
  • Key international markets include United Kingdom (28.1%) and France (12.3%).
  • Top languages spoken are English (43.8%) followed by Spanish (11%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Istán Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Alhaurín de la Torre203$3,368$287.1447%
Benahavís492$3,047$494.0040%
Alhaurín el Grande281$3,026$290.2745%
Cártama56$2,829$300.3943%
Marbella4,981$2,613$321.3143%
Málaga7,038$2,217$162.8654%
Coín113$2,208$261.4343%
San Roque334$2,207$325.4940%
Seville6,518$2,195$155.3551%
Moclinejo10$2,155$231.3551%

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