Grazalema Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Andalusia, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Grazalema in 2025? Explore comprehensive Airbnb analytics for Grazalema, Andalusia, Spain to uncover income potential. This 2025 STR market report for Grazalema, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 73 active listings.

Whether you're considering an Airbnb investment in Grazalema, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Grazalema Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Grazalema Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$147
The average rental revenue earned for an occupied room per day in Grazalema.
Occupancy Rate(?)
32.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,639
Typical annual income for an Airbnb listing in Grazalema. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
10.1%
Strong growth (10.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Grazalema.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Grazalema.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
73
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Grazalema (2025)

Understanding the monthly revenue variations for Airbnb listings in Grazalema is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grazalema is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grazalema across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,300+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,649 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $917 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $494, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Grazalema

Grazalema Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Grazalema STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grazalema:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Grazalema

Average Daily Rate (ADR) Airbnb Trends in Grazalema (2025)

Effective short term rental pricing strategy in Grazalema involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grazalema typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $328+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $190 or more.
  • Typical properties (Median) charge around $109 per night.
  • Entry-level properties (Bottom 25%) earn around $79 per night.

Average Daily Rate (ADR) Trend by Month in Grazalema

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Airbnb Seasonality Analysis & Trends in Grazalema (2025)

Peak Season (July, August, December)
  • Revenue averages $1,719 per month
  • Occupancy rates average 36.3%
  • Daily rates average $165
Shoulder Season
  • Revenue averages $1,370 per month
  • Occupancy maintains around 32.1%
  • Daily rates hold near $159
Low Season (February, March, September)
  • Revenue drops to average $1,126 per month
  • Occupancy decreases to average 30.7%
  • Daily rates adjust to average $153

Seasonality Insights for Grazalema

  • The Airbnb seasonality in Grazalema shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Grazalema's highest earning potential, with monthly revenues capable of climbing to $1,788, occupancy reaching a high of 40.2%, and ADRs peaking at $172.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,040, occupancy could drop to 26.6%, and ADRs may adjust down to $145.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grazalema.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Grazalema seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Grazalema (2025)

Exploring the top neighborhoods for short-term rentals in Grazalema? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Pueblo de Grazalema
Charming white village in the Sierra de Grazalema Natural Park, known for its picturesque streets and stunning mountain scenery. Ideal for nature lovers and tourists seeking authentic Andalusian culture and local cuisine.
Grazalema Natural Park, Cueva de la Pileta, Sierra de Grazalema, Plaza de España, Mirador de Grazalema
Ronda
Nearby town famous for its dramatic cliffs and historic bridge. A popular day trip destination for visitors to Grazalema, offering rich history and beautiful landscapes.
Puente Nuevo, Plaza de Toros, Ronda's Old Town, Arab Baths, Borro de Ronda
Zahara de la Sierra
Breathtaking village known for its castle and stunning lake views. Attracts visitors looking for unique landscapes and outdoor activities, perfect for hiking and bird watching.
Zahara de la Sierra Castle, Zahara-El Gastor Reservoir, Nature trails, Local tapas bars, Mountain biking routes
El Bosque
Peaceful village with stunning views and proximity to nature trails. Great for guests seeking tranquility and outdoor adventure, especially hiking and exploring waterfalls.
El Bosque Waterfalls, Grazalema Mountains, Hiking trails, Local artisan shops, Bicycle tours
Montejaque
Charming village known for its proximity to the caves and rock climbing areas. Draws adventure enthusiasts and those looking for unique outdoor experiences.
Cueva de la Pileta, Rock climbing areas, Walking trails, Traditional Andalusian architecture, Views of the Sierra
Setenil de las Bodegas
Unique village built into rock formations. Offers a fascinating experience for tourists interested in geology and traditional architecture.
Whitewashed houses, El Salto del Caballo, Local wineries, Historic streets, Caves and rock formations
Benaocaz
Tranquil village perfect for hiking enthusiasts, offering access to various trails in the Grazalema park and local culture.
Cultural heritage sites, Nature walks, Local cuisine, Community events, Sierra de Grazalema trails
Villaluenga del Rosario
Less touristy village famous for its cheese production and scenic routes. A hidden gem for those seeking authentic local experiences.
Cheese shops, Grazalema Natural Park trails, Stunning views, Local markets, Cultural festivals

Understanding Airbnb License Requirements & STR Laws in Grazalema (2025)

Yes, Grazalema, Andalusia, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Grazalema to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 77% licensed listings)

Top Performing Airbnb Properties in Grazalema (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Grazalemabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Pomar - Swimming pool and mountain views

Casa Pomar - Swimming pool and mountain views

Entire Place • 4 bedrooms

$58,950
Revenue
27.4%
Occupancy
$591.02
Daily Rate
Molino La Catedral Grazalema by Ruralidays

Molino La Catedral Grazalema by Ruralidays

Entire Place • 6 bedrooms

$45,258
Revenue
36.3%
Occupancy
$328.72
Daily Rate
Los Melchores Casa Rural Grazalema

Los Melchores Casa Rural Grazalema

Entire Place • 3 bedrooms

$43,567
Revenue
59.5%
Occupancy
$170.02
Daily Rate
Sierra de Grazalema - The View

Sierra de Grazalema - The View

Entire Place • 3 bedrooms

$33,501
Revenue
63.8%
Occupancy
$143.36
Daily Rate
La pozailla

La pozailla

Entire Place • 5 bedrooms

$29,305
Revenue
45.9%
Occupancy
$278.03
Daily Rate
Casa Rural La Bodega

Casa Rural La Bodega

Entire Place • 5 bedrooms

$28,848
Revenue
24.4%
Occupancy
$390.29
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Grazalema (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Grazalema based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ruralidays3$63,37541.44/5.0
Victoria1$58,95085.00/5.0
Ursula3$56,326974.85/5.0
José2$49,4131644.92/5.0
Dagmar1$43,567235.00/5.0
Carlos3$43,355764.78/5.0
María Concepción3$41,288324.88/5.0
Erin1$33,501274.89/5.0
Maria Dolores2$31,9514064.94/5.0
Fernando1$29,305155.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grazalema.

Dive Deeper: Advanced Grazalema STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grazalema. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Grazalema Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Grazalema

  • The Grazalema Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.9% of the 73 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Grazalema, House properties are the most common (58.9%), reflecting the local real estate landscape.
  • Houses represent a significant 58.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique (combined 6.8%) offer potential for unique stay experiences.

Grazalema Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Grazalema

  • The dominant room capacity in Grazalema is 2 bedrooms listings, making up 35.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 64.4% of the active Airbnb listings in Grazalema, indicating a high concentration in these sizes.
  • A significant 50.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Grazalema.

Grazalema Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Grazalema

  • The most common guest capacity trend in Grazalema vacation rentals is listings accommodating 6 guests (31.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Grazalema STR market, accounting for 60.3% of listings.
  • 60.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grazalema.
  • On average, properties in Grazalema are equipped to host 5.7 guests.

Grazalema Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Grazalema

  • The most common availability pattern in Grazalema falls within the 271-366 days range, representing 47.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Grazalema (45.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Grazalema Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20.3%)

1 Night

14 listings

20.3% of total

2 Nights (47.8%)

2 Nights

33 listings

47.8% of total

3 Nights (11.6%)

3 Nights

8 listings

11.6% of total

4-6 Nights (2.9%)

4-6 Nights

2 listings

2.9% of total

7-29 Nights (1.4%)

7-29 Nights

1 listings

1.4% of total

30+ Nights (15.9%)

30+ Nights

11 listings

15.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Grazalema is 2 Nights, adopted by 47.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (68.1%) of the Grazalema Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15.9%) caters to monthly stays (30+ nights) in Grazalema, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 47.8% of Grazalema hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 15.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grazalema.

Grazalema Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

2 listings

3.3% of total

Flexible (11.5%)

Flexible

7 listings

11.5% of total

Moderate (44.3%)

Moderate

27 listings

44.3% of total

Firm (13.1%)

Firm

8 listings

13.1% of total

Strict (27.9%)

Strict

17 listings

27.9% of total

Cancellation Policy Insights for Grazalema

  • The prevailing Airbnb cancellation policy trend in Grazalema is Moderate, used by 44.3% of listings.
  • There's a relatively balanced mix between guest-friendly (55.8%) and stricter (41.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.3% market standard in Grazalema.
  • Regularly review your cancellation policy against competitors and market demand shifts in Grazalema.

Grazalema STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Grazalema

  • The overall average booking lead time for vacation rentals in Grazalema is 58 days.
  • Guests book furthest in advance for stays during July (average 82 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 46 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (74 days avg.) sees the longest lead times, while Winter (52 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Grazalema.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these Grazalema averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Grazalema (2025)

Amenity Prevalence

Amenity Insights for Grazalema

  • Essential amenities in Grazalema that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Washer, Essentials, Indoor fireplace are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Grazalema: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Washer or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Grazalema to stay competitive.

Grazalema Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Grazalema

  • The typical guest profile for Airbnb in Grazalema consists of a mix of domestic (37%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 36.9% of guests.
  • Key international markets include Spain (36.9%) and United Kingdom (15%).
  • Top languages spoken are English (38.9%) followed by Spanish (24.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Grazalema Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Alhaurín de la Torre203$3,368$287.1447%
Gelves22$3,120$185.8453%
Benahavís492$3,047$494.0040%
Alhaurín el Grande281$3,026$290.2745%
Cártama56$2,829$300.3943%
Marbella4,981$2,613$321.3143%
El Castillo de las Guardas13$2,500$247.2038%
Guillena34$2,397$273.5536%
Valencina de la Concepción33$2,230$200.8149%
Málaga7,038$2,217$162.8654%

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