Schagen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Holland, Netherlands

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Schagen in 2025? Explore comprehensive Airbnb analytics for Schagen, North Holland, Netherlands to uncover income potential. This 2025 STR market report for Schagen, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.

Whether you're considering an Airbnb investment in Schagen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Schagen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Schagen Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$122
The average rental revenue earned for an occupied room per day in Schagen.
Occupancy Rate(?)
49.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,368
Typical annual income for an Airbnb listing in Schagen. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-9.8%
Slight decrease (-9.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Schagen.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Schagen.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
33
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Schagen (2025)

Understanding the monthly revenue variations for Airbnb listings in Schagen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Schagen is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Schagen across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,013+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,343 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,317 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $771, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Schagen

Schagen Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Schagen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Schagen:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Schagen

Average Daily Rate (ADR) Airbnb Trends in Schagen (2025)

Effective short term rental pricing strategy in Schagen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Schagen typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $227+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $148 or more.
  • Typical properties (Median) charge around $106 per night.
  • Entry-level properties (Bottom 25%) earn around $88 per night.

Average Daily Rate (ADR) Trend by Month in Schagen

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Airbnb Seasonality Analysis & Trends in Schagen (2025)

Peak Season (July, August, September)
  • Revenue averages $2,259 per month
  • Occupancy rates average 57.5%
  • Daily rates average $129
Shoulder Season
  • Revenue averages $1,876 per month
  • Occupancy maintains around 43.7%
  • Daily rates hold near $130
Low Season (January, April, November)
  • Revenue drops to average $1,541 per month
  • Occupancy decreases to average 35.4%
  • Daily rates adjust to average $127

Seasonality Insights for Schagen

  • The Airbnb seasonality in Schagen shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Schagen's highest earning potential, with monthly revenues capable of climbing to $2,438, occupancy reaching a high of 60.0%, and ADRs peaking at $137.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,298, occupancy could drop to 24.6%, and ADRs may adjust down to $120.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Schagen.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Schagen seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Schagen (2025)

Exploring the top neighborhoods for short-term rentals in Schagen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Julianadorp
A popular seaside resort village known for its beaches and relaxed atmosphere. Ideal for tourists seeking a peaceful vacation by the North Sea, with various water activities available.
Julianadorp Beach, Strandhotel Noordholland, Surfschool Julianadorp, Beachclub Ooghduyne, Golfbaan Ooghduyne
Den Helder
A vibrant coastal city with historical significance and naval heritage. Attracts visitors interested in maritime adventures and beautiful coastal scenery.
Naval Museum, Kruithuis, Fort Kijkduin, Lighthouse HM 1105, Nolledijk
Callantsoog
Known for its charming village and beautiful beaches. Perfect for families and nature lovers looking for outdoor activities and scenic landscapes.
Callantsoog Beach, Nature Reserve Het Zwanenwater, Village Center Callantsoog, Pettemerduinen, Strand van Callantsoog
Groote Keeten
A quiet village with stunning sandy beaches, ideal for those seeking tranquility and nature. Great for short family vacations.
Groote Keeten Beach, Nature walks, Biking trails, Cozy beach houses, Sandy dunes
Schagen
The historical heart of the region, hosting a variety of events and local festivals, appealing to visitors interested in culture and history.
Schagen Castle, Museum van Schagen, Theater de Huiskamer, De Wilgen, Schagen Market
Sint Maarten
A picturesque village best known for its beautiful beaches and relaxing atmosphere, perfect for beach lovers and summer vacations.
Sint Maarten Beach, Windmill Sint Maarten, Local restaurants and cafes, Biking routes, Surrounding dunes
Oudesluis
A peaceful village known for its rural charm and close proximity to beautiful nature. Great for those wanting a countryside escape.
Canal fishing, Cycling routes, Local farms, Nature reserves, Quiet landscapes
Haringhuizen
An authentic Dutch village surrounded by farmland, ideal for guests looking for a true rural experience in the idyllic North Holland.
Windmill Haringhuizen, Farmland cycling tours, Local festivals, Scenic views, Cultural heritage sites

Understanding Airbnb License Requirements & STR Laws in Schagen (2025)

While Schagen, North Holland, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Schagen to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Schagen (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Schagenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Peace and space in the former hayloft

Peace and space in the former hayloft

Entire Place • 4 bedrooms

$44,171
Revenue
41.1%
Occupancy
$289.82
Daily Rate
Unique houseboat in cozy harbor

Unique houseboat in cozy harbor

Entire Place • 1 bedroom

$35,557
Revenue
61.4%
Occupancy
$148.54
Daily Rate
Spacious farmhouse near the coast, lots of outdoor space.

Spacious farmhouse near the coast, lots of outdoor space.

Entire Place • 6 bedrooms

$30,903
Revenue
54.7%
Occupancy
$228.75
Daily Rate
Guesthouse luxury and relaxation

Guesthouse luxury and relaxation

Entire Place • 1 bedroom

$29,962
Revenue
76.4%
Occupancy
$96.83
Daily Rate
Apartment in the farmhouse

Apartment in the farmhouse

Entire Place • 2 bedrooms

$23,944
Revenue
65.7%
Occupancy
$85.13
Daily Rate
Wonderful apartment in Schagen near Beach & Forest

Wonderful apartment in Schagen near Beach & Forest

Entire Place • 1 bedroom

$22,454
Revenue
74.2%
Occupancy
$118.84
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Schagen (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Schagen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Willem En Lidy2$58,491584.92/5.0
Maarten1$35,5571774.93/5.0
Peter4$34,226824.59/5.0
Maaike2$33,2282954.88/5.0
Alda1$30,903714.35/5.0
Marcel1$29,962794.85/5.0
Florian1$22,454154.80/5.0
Martina1$20,183304.97/5.0
Jan1$20,0543094.58/5.0
Robert1$18,370354.86/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Schagen.

Dive Deeper: Advanced Schagen STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Schagen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Schagen Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Schagen

  • The Schagen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.8% of the 33 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Schagen, House properties are the most common (36.4%), reflecting the local real estate landscape.
  • Houses represent a significant 36.4% portion, catering likely to families or larger groups.
  • The presence of 30.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 3.0%) offer potential for unique stay experiences.

Schagen Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Schagen

  • The dominant room capacity in Schagen is 1 bedroom listings, making up 51.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 78.8% of the active Airbnb listings in Schagen, indicating a high concentration in these sizes.
  • With over half the market (51.5%) consisting of studios or 1-bedroom units, Schagen is particularly well-suited for individuals or couples.

Schagen Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Schagen

  • The most common guest capacity trend in Schagen vacation rentals is listings accommodating 2 guests (51.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Schagen STR market, accounting for 81.8% of listings.
  • A significant 51.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Schagen.
  • 12.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Schagen.
  • On average, properties in Schagen are equipped to host 3.1 guests.

Schagen Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Schagen

  • The most common availability pattern in Schagen falls within the 271-366 days range, representing 42.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Schagen (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Schagen Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20.7%)

1 Night

6 listings

20.7% of total

2 Nights (41.4%)

2 Nights

12 listings

41.4% of total

3 Nights (13.8%)

3 Nights

4 listings

13.8% of total

4-6 Nights (17.2%)

4-6 Nights

5 listings

17.2% of total

30+ Nights (6.9%)

30+ Nights

2 listings

6.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Schagen is 2 Nights, adopted by 41.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (62.1%) of the Schagen Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 41.4% of Schagen hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 6.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Schagen.

Schagen Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (17.2%)

Flexible

5 listings

17.2% of total

Moderate (37.9%)

Moderate

11 listings

37.9% of total

Firm (10.3%)

Firm

3 listings

10.3% of total

Strict (34.5%)

Strict

10 listings

34.5% of total

Cancellation Policy Insights for Schagen

  • The prevailing Airbnb cancellation policy trend in Schagen is Moderate, used by 37.9% of listings.
  • There's a relatively balanced mix between guest-friendly (55.1%) and stricter (44.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.9% market standard in Schagen.
  • With 34.5% using Strict terms, this is a viable option in Schagen, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Schagen.

Schagen STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Schagen

  • The overall average booking lead time for vacation rentals in Schagen is 59 days.
  • Guests book furthest in advance for stays during July (average 94 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 38 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Schagen.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
  • Monitor your own booking lead times against these Schagen averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Schagen (2025)

Amenity Prevalence

Amenity Insights for Schagen

  • Essential amenities in Schagen that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Schagen: Wifi, Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Schagen to stay competitive.

Schagen Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Schagen

  • The typical guest profile for Airbnb in Schagen consists of predominantly international visitors (69%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 30.6% of guests.
  • Key international markets include Germany (43.8%) and Netherlands (30.6%).
  • Top languages spoken are English (36.9%) followed by German (22.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Netherlands.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Schagen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kockengen12$7,560$396.3161%
Bentveld13$4,798$443.6154%
Halfweg17$4,307$231.1355%
Aerdenhout17$4,288$694.0253%
Merksplas10$3,885$256.5944%
Oud Ade17$3,779$277.4751%
Rijs27$3,772$356.9745%
Zwanenburg24$3,720$240.7766%
Kerkdriel25$3,607$323.1640%
Brecht10$3,531$251.7054%

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