Bussum Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Holland, Netherlands
Is Airbnb profitable in Bussum in 2025? Explore comprehensive Airbnb analytics for Bussum, North Holland, Netherlands to uncover income potential. This 2025 STR market report for Bussum, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 78 active listings.
Whether you're considering an Airbnb investment in Bussum, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bussum Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bussum Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bussum (2025)
Understanding the monthly revenue variations for Airbnb listings in Bussum is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bussum is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bussum across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,110+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,350 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,839 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,799, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bussum
Bussum Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bussum STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bussum:
- Best-in-class properties (Top 10%) achieve 93%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 85% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 64%.
- Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bussum
Average Daily Rate (ADR) Airbnb Trends in Bussum (2025)
Effective short term rental pricing strategy in Bussum involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bussum typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $307+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $236 or more.
- Typical properties (Median) charge around $178 per night.
- Entry-level properties (Bottom 25%) earn around $107 per night.
Average Daily Rate (ADR) Trend by Month in Bussum
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Airbnb Seasonality Analysis & Trends in Bussum (2025)
Peak Season (May, April, July)
- Revenue averages $4,419 per month
- Occupancy rates average 70.9%
- Daily rates average $180
Shoulder Season
- Revenue averages $3,198 per month
- Occupancy maintains around 57.4%
- Daily rates hold near $186
Low Season (February, March, November)
- Revenue drops to average $2,177 per month
- Occupancy decreases to average 49.7%
- Daily rates adjust to average $192
Seasonality Insights for Bussum
- The Airbnb seasonality in Bussum shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bussum's highest earning potential, with monthly revenues capable of climbing to $4,712, occupancy reaching a high of 72.8%, and ADRs peaking at $197.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,746, occupancy could drop to 44.9%, and ADRs may adjust down to $179.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bussum.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bussum seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bussum (2025)
Exploring the top neighborhoods for short-term rentals in Bussum? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bussum Center | The lively heart of Bussum, offering shops, cafes, and restaurants. A great location for visitors looking to explore local culture and enjoy amenities close to their stay. | Museum Kasteel Groeneveld, Huis te Manpad, Bussumse Heide, Naarden-Vesting, Het Oude Raadhuis |
| Bussumse Heide | A beautiful natural area ideal for outdoor enthusiasts. Perfect for guests looking to escape into nature, with walking and biking trails right at their doorstep. | Bussumse Heide Nature Reserve, Hiking trails, Cycling paths, Picnic areas |
| Muiden | Close to Bussum, Muiden is known for its historical castle and picturesque views along the river. Attracts tourists interested in Dutch history and architecture. | Muiderslot Castle, River Vecht, Muiden's old town, Cafes along the river |
| Naarden | A historic fortified town nearby with impressive architecture and a rich history. Popular with tourists seeking a unique cultural experience. | Naarden Fortress, Dutch Fortress Museum, Old Town Center, St. Vitus Church |
| Waterdorp Oostelijke Vechtplassen | A charming area with scenic views, popular among families and those looking for quiet retreats by the water. Ideal for water sports and relaxation. | Vechtplassen Lakes, Boating activities, Nature walks |
| Bussum's parks | Home to various parks that offer a peaceful environment for relaxation and recreation. Great for families and individuals looking to unwind outside. | Wilhelminapark, Spanderswoud, Schoonhoven, Playgrounds |
| Haven van Naarden | A picturesque harbor area with beautiful views, restaurants, and activities. Ideal for those who enjoy maritime scenery and outdoor dining experiences. | Naarden Harbor, Walking trails, Boat rentals, Waterfront dining |
| Bussum's cultural sites | Close to multiple cultural venues, attracting visitors interested in art, theater, and local events. Offers a vibrant cultural scene for travelers. | Bussum Cinema, Cultural Festivals, Local theaters, Art exhibitions |
Understanding Airbnb License Requirements & STR Laws in Bussum (2025)
While Bussum, North Holland, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bussum to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bussum (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bussumbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury Family villa in Bussum
Entire Place • 4 bedrooms
Spacious Family House in Amsterdam Woods (20 km)
Entire Place • 5 bedrooms
A5 5 star Luxury apartment near Amsterdam
Entire Place • 2 bedrooms
B6 5 star Luxury apartment near Amsterdam
Entire Place • 2 bedrooms
B1 5 star Luxury apartment near Amsterdam
Entire Place • 2 bedrooms
Comfortable familyhome with gardens and fireplace
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bussum (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bussum based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nancy | 10 | $451,159 | 212 | 4.82/5.0 |
| Airbnbs Next To Amsterdam | 11 | $328,924 | 866 | 4.75/5.0 |
| Ben | 2 | $93,685 | 138 | 4.74/5.0 |
| Mirella | 1 | $68,902 | 12 | 4.92/5.0 |
| Jeroen | 1 | $56,219 | 30 | 4.87/5.0 |
| Sanne | 1 | $50,973 | 29 | 4.69/5.0 |
| Jaap | 1 | $46,516 | 154 | 4.94/5.0 |
| Jordi | 1 | $46,404 | 16 | 5.00/5.0 |
| Lia | 1 | $40,214 | 9 | 5.00/5.0 |
| Helga | 1 | $38,432 | 28 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bussum.
Dive Deeper: Advanced Bussum STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bussum. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBussum Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bussum
- The Bussum Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.6% of the 78 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bussum, House properties are the most common (53.8%), reflecting the local real estate landscape.
- Houses represent a significant 53.8% portion, catering likely to families or larger groups.
- The presence of 6.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Bussum Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bussum
- The dominant room capacity in Bussum is 2 bedrooms listings, making up 37.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 61.6% of the active Airbnb listings in Bussum, indicating a high concentration in these sizes.
- A significant 37.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bussum.
Bussum Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bussum
- The most common guest capacity trend in Bussum vacation rentals is listings accommodating 4 guests (26.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Bussum STR market, accounting for 50.0% of listings.
- 17.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bussum.
- On average, properties in Bussum are equipped to host 4.1 guests.
Bussum Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bussum
- The most common availability pattern in Bussum falls within the 271-366 days range, representing 34.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 62.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Bussum (25.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 39.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bussum Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
11% of total
2 Nights
18 listings
24.7% of total
3 Nights
12 listings
16.4% of total
4-6 Nights
15 listings
20.5% of total
7-29 Nights
10 listings
13.7% of total
30+ Nights
10 listings
13.7% of total
Key Insights
- The most prevalent minimum stay requirement in Bussum is 2 Nights, adopted by 24.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (13.7%) caters to monthly stays (30+ nights) in Bussum, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 24.7% of Bussum hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 13.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bussum.
Bussum Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
14.1% of total
Moderate
16 listings
25% of total
Firm
21 listings
32.8% of total
Strict
18 listings
28.1% of total
Cancellation Policy Insights for Bussum
- The prevailing Airbnb cancellation policy trend in Bussum is Firm, used by 32.8% of listings.
- A majority (60.9%) of hosts in Bussum utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 32.8% market standard in Bussum.
- Regularly review your cancellation policy against competitors and market demand shifts in Bussum.
Bussum STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bussum
- The overall average booking lead time for vacation rentals in Bussum is 72 days.
- Guests book furthest in advance for stays during July (average 122 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 60 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (104 days avg.) sees the longest lead times, while Winter (69 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Bussum.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 122 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 104 days) to capture early planners.
- Monitor your own booking lead times against these Bussum averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bussum (2025)
Amenity Prevalence
Amenity Insights for Bussum
- Essential amenities in Bussum that guests expect include: Wifi, Heating, Hot water, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Essentials, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bussum: Wifi, Heating, Hot water, Kitchen.
- Prioritize adding missing essentials: Heating, Hot water, Kitchen.
- Consider adding popular differentiators like Smoke alarm or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bussum to stay competitive.
Bussum Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bussum
- The typical guest profile for Airbnb in Bussum consists of predominantly international visitors (92%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 7.7% of guests.
- Key international markets include Germany (14.8%) and France (13%).
- Top languages spoken are English (44.8%) followed by French (11%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bussum Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kockengen | 12 | $7,560 | $396.31 | 61% |
| Baarlo | 18 | $5,602 | $313.73 | 60% |
| Bentveld | 13 | $4,798 | $443.61 | 54% |
| Halfweg | 17 | $4,307 | $231.13 | 55% |
| Aerdenhout | 17 | $4,288 | $694.02 | 53% |
| Merksplas | 10 | $3,885 | $256.59 | 44% |
| Oud Ade | 17 | $3,779 | $277.47 | 51% |
| Rijs | 27 | $3,772 | $356.97 | 45% |
| Zwanenburg | 24 | $3,720 | $240.77 | 66% |
| Kerkdriel | 25 | $3,607 | $323.16 | 40% |