Aalsmeer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Holland, Netherlands

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Aalsmeer in 2025? Explore comprehensive Airbnb analytics for Aalsmeer, North Holland, Netherlands to uncover income potential. This 2025 STR market report for Aalsmeer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 62 active listings.

Whether you're considering an Airbnb investment in Aalsmeer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Aalsmeer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Aalsmeer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$174
The average rental revenue earned for an occupied room per day in Aalsmeer.
Occupancy Rate(?)
50.8%
High demand. Good booking frequency.
Median Annual Revenue(?)
$28,165
Typical annual income for an Airbnb listing in Aalsmeer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
14.6%
Strong growth (14.6%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Aalsmeer.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Aalsmeer.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
62
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Aalsmeer (2025)

Understanding the monthly revenue variations for Airbnb listings in Aalsmeer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Aalsmeer is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Aalsmeer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,057+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,759 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,399 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,272, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Aalsmeer

Aalsmeer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Aalsmeer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Aalsmeer:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 52%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Aalsmeer

Average Daily Rate (ADR) Airbnb Trends in Aalsmeer (2025)

Effective short term rental pricing strategy in Aalsmeer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Aalsmeer typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
  • Typical properties (Median) charge around $131 per night.
  • Entry-level properties (Bottom 25%) earn around $88 per night.

Average Daily Rate (ADR) Trend by Month in Aalsmeer

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Airbnb Seasonality Analysis & Trends in Aalsmeer (2025)

Peak Season (April, July, May)
  • Revenue averages $3,775 per month
  • Occupancy rates average 60.5%
  • Daily rates average $159
Shoulder Season
  • Revenue averages $2,838 per month
  • Occupancy maintains around 52.1%
  • Daily rates hold near $161
Low Season (January, February, March)
  • Revenue drops to average $1,819 per month
  • Occupancy decreases to average 36.7%
  • Daily rates adjust to average $166

Seasonality Insights for Aalsmeer

  • The Airbnb seasonality in Aalsmeer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Aalsmeer's highest earning potential, with monthly revenues capable of climbing to $3,898, occupancy reaching a high of 65.3%, and ADRs peaking at $172.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,643, occupancy could drop to 32.7%, and ADRs may adjust down to $155.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Aalsmeer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Aalsmeer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Aalsmeer (2025)

Exploring the top neighborhoods for short-term rentals in Aalsmeer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Aalsmeer Center
The heart of Aalsmeer, close to the Flower Auction and major transport links. It's a bustling area with shops, restaurants, and attractions that appeal to both tourists and business travelers.
Aalsmeer Flower Auction, Castle Aalsmeer, Historic Windmill, Local Cafes, Shopping Street
Aalsmeer Lake Area
A beautiful area for nature lovers and those seeking a quieter retreat. Ideal for families and guests who enjoy water activities and picturesque landscapes.
Aalsmeer Lake, Water Sports Activities, Nature Trails, Picnic Areas, Biking Paths
Kudelstaart
A quaint village atmosphere that offers a glimpse of Dutch rural life, perfect for those looking for peace and relaxation while still being close to Amsterdam.
Village Center, Local Markets, Nature Reserves, Canal Walks, Nearby Parks
Oosteinde
Known for its charming residential streets and local ambiance. Great for families and longer stays, with easy access to parks and local facilities.
Local Parks, Community Events, Taste of Local Cuisine, Cultural Festivals, Friendly Neighborhood
Aalsmeerderbrug
A picturesque area with charming houses and easy access to the natural beauty of the surrounding wetlands. Attractive for eco-tourism and outdoor enthusiasts.
Wetlands, Bird Watching, Walking Trails, Scenic Views, Nature Reserves
Zijdelwaard
Located near shopping centers and recreational areas, making it suitable for business travelers looking for convenience.
Shopping Facilities, Restaurants, Entertainment Centers, Cultural Institutions, Recreational Activities
Aalsmeer East
A growing area that combines residential comfort with accessibility to various amenities, appealing to young families and couples.
Community Parks, Local Schools, Restaurants, Family Activities, Sports Facilities
Aalsmeer West
A peaceful area with a mix of urban and rural vibes, attracting guests who want to escape the hustle but remain connected to the city.
Nature Reserves, Quiet Streets, Community Markets, Local Crafts, Scenic Cycling Routes

Understanding Airbnb License Requirements & STR Laws in Aalsmeer (2025)

While Aalsmeer, North Holland, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Aalsmeer to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Aalsmeer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Aalsmeerbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury Villa Aalsmeer

Luxury Villa Aalsmeer

Entire Place • 5 bedrooms

$173,052
Revenue
44.6%
Occupancy
$1101.18
Daily Rate
Luxury Family Residence Schinkeldijkje Family of

Luxury Family Residence Schinkeldijkje Family of

Entire Place • 2 bedrooms

$60,639
Revenue
84.6%
Occupancy
$194.01
Daily Rate
Quiet Waterloft near Amsterdam and Schiphol WS17

Quiet Waterloft near Amsterdam and Schiphol WS17

Entire Place • 2 bedrooms

$55,544
Revenue
59.5%
Occupancy
$245.93
Daily Rate
Chariot Retreat near Schiphol Airport & Amsterdam

Chariot Retreat near Schiphol Airport & Amsterdam

Entire Place • 6 bedrooms

$55,040
Revenue
49.1%
Occupancy
$245.58
Daily Rate
Poellodge XL, houseboat met whirlpool en sauna

Poellodge XL, houseboat met whirlpool en sauna

Entire Place • 1 bedroom

$53,056
Revenue
79.6%
Occupancy
$178.52
Daily Rate
House w/ garden by the water, near Amsterdam

House w/ garden by the water, near Amsterdam

Entire Place • 2 bedrooms

$52,274
Revenue
73.4%
Occupancy
$178.94
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Aalsmeer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Aalsmeer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Saeed1$173,052224.55/5.0
Erica3$131,8785994.89/5.0
Hotel Chariot5$113,7795004.59/5.0
Rental Valley2$100,0202744.55/5.0
Femke4$96,8931174.95/5.0
Anne2$87,3725474.84/5.0
Jorica2$71,8011624.82/5.0
John4$56,6789324.50/5.0
Christien1$52,274494.94/5.0
Ben1$50,61754.60/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Aalsmeer.

Dive Deeper: Advanced Aalsmeer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Aalsmeer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Aalsmeer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Aalsmeer

  • The Aalsmeer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61.3% of the 62 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 38.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Aalsmeer, House properties are the most common (41.9%), reflecting the local real estate landscape.
  • Houses represent a significant 41.9% portion, catering likely to families or larger groups.
  • The presence of 17.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 3.2%) offer potential for unique stay experiences.

Aalsmeer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Aalsmeer

  • The dominant room capacity in Aalsmeer is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.4% of the active Airbnb listings in Aalsmeer, indicating a high concentration in these sizes.

Aalsmeer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Aalsmeer

  • The most common guest capacity trend in Aalsmeer vacation rentals is listings accommodating 2 guests (41.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Aalsmeer STR market, accounting for 62.9% of listings.
  • A significant 43.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Aalsmeer.
  • 14.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Aalsmeer.
  • On average, properties in Aalsmeer are equipped to host 3.0 guests.

Aalsmeer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Aalsmeer

  • The most common availability pattern in Aalsmeer falls within the 91-180 days range, representing 40.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Aalsmeer (41.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 53.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Aalsmeer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (39%)

1 Night

23 listings

39% of total

2 Nights (20.3%)

2 Nights

12 listings

20.3% of total

3 Nights (11.9%)

3 Nights

7 listings

11.9% of total

4-6 Nights (10.2%)

4-6 Nights

6 listings

10.2% of total

7-29 Nights (3.4%)

7-29 Nights

2 listings

3.4% of total

30+ Nights (15.3%)

30+ Nights

9 listings

15.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Aalsmeer is 1 Night, adopted by 39% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (15.3%) caters to monthly stays (30+ nights) in Aalsmeer, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 39% of Aalsmeer hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 15.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Aalsmeer.

Aalsmeer Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.5%)

Flexible

20 listings

34.5% of total

Moderate (17.2%)

Moderate

10 listings

17.2% of total

Firm (19%)

Firm

11 listings

19% of total

Strict (29.3%)

Strict

17 listings

29.3% of total

Cancellation Policy Insights for Aalsmeer

  • The prevailing Airbnb cancellation policy trend in Aalsmeer is Flexible, used by 34.5% of listings.
  • There's a relatively balanced mix between guest-friendly (51.7%) and stricter (48.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 34.5% market standard in Aalsmeer.
  • Regularly review your cancellation policy against competitors and market demand shifts in Aalsmeer.

Aalsmeer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Aalsmeer

  • The overall average booking lead time for vacation rentals in Aalsmeer is 55 days.
  • Guests book furthest in advance for stays during May (average 80 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 40 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Aalsmeer.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
  • Monitor your own booking lead times against these Aalsmeer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Aalsmeer (2025)

Amenity Prevalence

Amenity Insights for Aalsmeer

  • Essential amenities in Aalsmeer that guests expect include: Wifi, Heating, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Essentials, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Aalsmeer: Wifi, Heating, TV, Free parking on premises.
  • Prioritize adding missing essentials: Wifi, Heating, TV, Free parking on premises.
  • Consider adding popular differentiators like Smoke alarm or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Aalsmeer to stay competitive.

Aalsmeer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Aalsmeer

  • The typical guest profile for Airbnb in Aalsmeer consists of predominantly international visitors (96%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 4.0% of guests.
  • Key international markets include Germany (20.5%) and United States (19.9%).
  • Top languages spoken are English (46.8%) followed by German (13.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Aalsmeer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kockengen12$7,560$396.3161%
Bentveld13$4,798$443.6154%
Halfweg17$4,307$231.1355%
Aerdenhout17$4,288$694.0253%
Merksplas10$3,885$256.5944%
Oud Ade17$3,779$277.4751%
Rijs27$3,772$356.9745%
Zwanenburg24$3,720$240.7766%
Kerkdriel25$3,607$323.1640%
Brecht10$3,531$251.7054%

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