Helmond Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Brabant, Netherlands
Is Airbnb profitable in Helmond in 2025? Explore comprehensive Airbnb analytics for Helmond, North Brabant, Netherlands to uncover income potential. This 2025 STR market report for Helmond, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Helmond, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Helmond Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Helmond Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Helmond (2025)
Understanding the monthly revenue variations for Airbnb listings in Helmond is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Helmond is typically May, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Helmond across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,519+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,796 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $947 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $539, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Helmond
Helmond Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Helmond STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Helmond:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Helmond
Average Daily Rate (ADR) Airbnb Trends in Helmond (2025)
Effective short term rental pricing strategy in Helmond involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Helmond typically peaks in April and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $169+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $140 or more.
- Typical properties (Median) charge around $81 per night.
- Entry-level properties (Bottom 25%) earn around $35 per night.
Average Daily Rate (ADR) Trend by Month in Helmond
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Airbnb Seasonality Analysis & Trends in Helmond (2025)
Peak Season (May, April, August)
- Revenue averages $1,696 per month
- Occupancy rates average 36.6%
- Daily rates average $98
Shoulder Season
- Revenue averages $1,203 per month
- Occupancy maintains around 40.4%
- Daily rates hold near $94
Low Season (March, November, December)
- Revenue drops to average $877 per month
- Occupancy decreases to average 30.9%
- Daily rates adjust to average $97
Seasonality Insights for Helmond
- The Airbnb seasonality in Helmond shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Helmond's highest earning potential, with monthly revenues capable of climbing to $1,955, occupancy reaching a high of 58.3%, and ADRs peaking at $106.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $863, occupancy could drop to 15.0%, and ADRs may adjust down to $91.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Helmond.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Helmond seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Helmond (2025)
Exploring the top neighborhoods for short-term rentals in Helmond? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centrum | The city center of Helmond, offering a mix of shopping, dining, and cultural attractions. It's a vibrant area that attracts both tourists and locals, making it ideal for short-term rentals. | Helmond Castle, The Cube, Museum Helmond, Shopping Center, City Park |
| Brandevoort | A modern, planned neighborhood known for its unique architecture and green spaces. It's appealing for families and young professionals looking for a peaceful living environment. | Brandevoort Railway Station, Parks and Green Spaces, Residential Areas, Local Schools |
| Bovenstaande | A residential area with a friendly community vibe. This area is great for families and those looking for a quiet place to stay while enjoying local amenities. | Neighborhood Parks, Local Restaurants, Community Events |
| Domen | A peaceful suburban area popular with long-term residents. It offers a comfortable living atmosphere and is close to nature, making it good for families. | Local Parks, Nature Trails, Community Centers |
| Vrijthof | Known for its charming streets and local shops, Vrijthof offers visitors a taste of local life and culture, appealing to those seeking a more authentic experience. | Local Markets, Small Boutiques, Dining Options |
| Kasteel | A historic area around the castle, providing a unique backdrop and drawing visitors interested in history and culture. This area is attractive for Airbnb users seeking a cultural experience. | Helmond Castle, Historical Sites, Art Exhibitions |
| Sluis 19 | An upcoming area with potential for growth and development. It's becoming popular with young professionals and offers various modern amenities. | New Developments, Dining and Shopping, Recreational Areas |
| Molenheide | A serene neighborhood surrounded by nature, perfect for travelers who seek tranquility and outdoor activities. It is growing in popularity as a retreat area. | Nature Reserves, Hiking Trails, Peaceful Parks |
Understanding Airbnb License Requirements & STR Laws in Helmond (2025)
While Helmond, North Brabant, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Helmond to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Helmond (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Helmondbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Complete accommodation in the city center near the station
Entire Place • 1 bedroom
Guesthouse Complete with 2 separate bedrooms
Entire Place • 2 bedrooms
City-center studio apartment with a wink
Entire Place • N/A
City-center studio-apartment
Entire Place • N/A
Hush Room
Private Room • N/A
Hush Poolhouse 2
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Helmond (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Helmond based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ashraf En Nana | 5 | $54,180 | 33 | 2.94/5.0 |
| Jeroen | 2 | $28,792 | 38 | 4.59/5.0 |
| Lynn | 1 | $20,400 | 21 | 4.95/5.0 |
| Lucienne | 2 | $17,227 | 32 | 4.84/5.0 |
| Tim | 1 | $10,931 | 11 | 4.82/5.0 |
| Sara | 3 | $10,383 | 44 | 4.75/5.0 |
| Host #349370545 | 2 | $8,065 | 5 | 2.30/5.0 |
| Jacky | 1 | $3,579 | 26 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Helmond.
Dive Deeper: Advanced Helmond STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Helmond. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHelmond Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Helmond
- The Helmond Airbnb market composition is heavily skewed towards Private Room listings, which make up 52.9% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Helmond, House properties are the most common (47.1%), reflecting the local real estate landscape.
- Houses represent a significant 47.1% portion, catering likely to families or larger groups.
- The presence of 23.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Helmond Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Helmond
- The dominant room capacity in Helmond is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 58.8% of the active Airbnb listings in Helmond, indicating a high concentration in these sizes.
Helmond Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Helmond
- The most common guest capacity trend in Helmond vacation rentals is listings accommodating 2 guests (29.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 1 guest dominate the Helmond STR market, accounting for 41.2% of listings.
- A significant 41.2% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Helmond.
- On average, properties in Helmond are equipped to host 1.6 guests.
Helmond Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Helmond
- The most common availability pattern in Helmond falls within the 271-366 days range, representing 52.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Helmond (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Helmond Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
52.9% of total
2 Nights
4 listings
23.5% of total
3 Nights
3 listings
17.6% of total
30+ Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Helmond is 1 Night, adopted by 52.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.4%) of the Helmond Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 52.9% of Helmond hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Helmond.
Helmond Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
58.3% of total
Moderate
1 listings
8.3% of total
Strict
4 listings
33.3% of total
Cancellation Policy Insights for Helmond
- The prevailing Airbnb cancellation policy trend in Helmond is Flexible, used by 58.3% of listings.
- There's a relatively balanced mix between guest-friendly (66.6%) and stricter (33.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 58.3% market standard in Helmond.
- Given the high prevalence of Flexible policies (58.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- With 33.3% using Strict terms, this is a viable option in Helmond, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Helmond.
Helmond STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Helmond
- The overall average booking lead time for vacation rentals in Helmond is 38 days.
- Guests book furthest in advance for stays during June (average 151 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Helmond.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 151 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
- Monitor your own booking lead times against these Helmond averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Helmond (2025)
Amenity Prevalence
Amenity Insights for Helmond
- Essential amenities in Helmond that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Helmond: Wifi.
- Consider adding popular differentiators like Heating or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Helmond to stay competitive.
Helmond Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Helmond
- The typical guest profile for Airbnb in Helmond consists of predominantly international visitors (73%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 26.6% of guests.
- Key international markets include Netherlands (26.6%) and Germany (18.8%).
- Top languages spoken are English (44.7%) followed by German (15.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Helmond Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kockengen | 12 | $7,560 | $396.31 | 61% |
| Baarlo | 18 | $5,602 | $313.73 | 60% |
| Bentveld | 13 | $4,798 | $443.61 | 54% |
| Dion | 13 | $4,589 | $265.41 | 58% |
| Halfweg | 17 | $4,307 | $231.13 | 55% |
| Aerdenhout | 17 | $4,288 | $694.02 | 53% |
| Incourt | 11 | $4,281 | $293.31 | 43% |
| Merksplas | 10 | $3,885 | $256.59 | 44% |
| Oud Ade | 17 | $3,779 | $277.47 | 51% |
| Rijs | 27 | $3,772 | $356.97 | 45% |