Brunssum Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Limburg, Netherlands
Is Airbnb profitable in Brunssum in 2025? Explore comprehensive Airbnb analytics for Brunssum, Limburg, Netherlands to uncover income potential. This 2025 STR market report for Brunssum, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.
Whether you're considering an Airbnb investment in Brunssum, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Brunssum Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Brunssum Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Brunssum (2025)
Understanding the monthly revenue variations for Airbnb listings in Brunssum is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Brunssum is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Brunssum across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,168+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,172 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,282 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $738, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Brunssum
Brunssum Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Brunssum STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Brunssum:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 18%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Brunssum
Average Daily Rate (ADR) Airbnb Trends in Brunssum (2025)
Effective short term rental pricing strategy in Brunssum involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Brunssum typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $424+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $318 or more.
- Typical properties (Median) charge around $259 per night.
- Entry-level properties (Bottom 25%) earn around $134 per night.
Average Daily Rate (ADR) Trend by Month in Brunssum
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Airbnb Seasonality Analysis & Trends in Brunssum (2025)
Peak Season (April, May, August)
- Revenue averages $3,952 per month
- Occupancy rates average 39.2%
- Daily rates average $278
Shoulder Season
- Revenue averages $2,166 per month
- Occupancy maintains around 25.2%
- Daily rates hold near $252
Low Season (January, February, November)
- Revenue drops to average $951 per month
- Occupancy decreases to average 16.2%
- Daily rates adjust to average $209
Seasonality Insights for Brunssum
- The Airbnb seasonality in Brunssum shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Brunssum's highest earning potential, with monthly revenues capable of climbing to $4,344, occupancy reaching a high of 44.6%, and ADRs peaking at $298.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $804, occupancy could drop to 13.3%, and ADRs may adjust down to $200.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Brunssum.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Brunssum seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Brunssum (2025)
Exploring the top neighborhoods for short-term rentals in Brunssum? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Brunssum Centre | The main urban area of Brunssum, known for its local shops, restaurants, and cultural sites. A great spot for guests looking to experience the local lifestyle. | Kasteel Ter Borch, Heerlen-Ruinen, Brunssumerheide, Local markets, Cultural events |
| Brunssumerheide | A beautiful nature reserve offering outdoor activities like hiking and cycling. Perfect for travelers looking to escape the urban environment and enjoy nature. | Brunssumerheide nature reserve, Cycling trails, Hiking paths, Scenic views, Wildlife observation |
| Kasteel Ter Borch | This historic castle attracts tourists interested in history and architecture. Its picturesque setting makes it popular for guests looking for unique accommodations. | Kasteel Ter Borch museum, Guided tours, Historical architecture, Beautiful gardens |
| Akerstraat | A vibrant street with local eateries and shops, ideal for food lovers and those wanting to taste local cuisine and culture. | Cafes and bistros, Local shops, Cultural events, Community gatherings |
| Schutterswei | A peaceful residential area that offers a local touch with easy access to public transport, making it convenient for travelers. | Parks, Community events, Local markets |
| Oude Baan | Known for its large green spaces and family-friendly atmosphere, ideal for families traveling with children or groups looking for serene spaces. | Green parks, Playgrounds, Family-friendly activities |
| Parkstad Limburg | A larger region encompassing several towns, known for its cultural diversity and various attractions. Suitable for guests looking to explore beyond Brunssum. | Cultural festivals, Museums, Nearby cities and towns, Shopping areas |
| Bovenste Molen | A quiet area located near natural reserves, appealing to nature lovers and those seeking tranquility during their stay. | Nature walks, Nearby lakes, Peaceful surroundings |
Understanding Airbnb License Requirements & STR Laws in Brunssum (2025)
While Brunssum, Limburg, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Brunssum to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Brunssum (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Brunssumbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Wooden holiday home near Brunssummerheide
Entire Place • 6 bedrooms
Modern chalet near Brunssummerheide
Entire Place • 3 bedrooms
Wooden holiday home with microwave
Entire Place • 5 bedrooms
The B&B with a story near the Brunssumerheide.
Entire Place • 1 bedroom
Modern chalet with combi-microwave
Entire Place • 2 bedrooms
Well furnished chalet near Brunssummerheide
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Brunssum (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Brunssum based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Diana - BELVILLA | 15 | $365,884 | 49 | 2.77/5.0 |
| Host #387867368 | 4 | $46,630 | 11 | 1.18/5.0 |
| Peter Judith | 1 | $24,365 | 34 | 4.74/5.0 |
| Diana | 1 | $15,240 | 101 | 4.81/5.0 |
| Host #18723413 | 1 | $11,034 | 109 | 4.41/5.0 |
| John & Marie-Ange | 1 | $10,679 | 27 | 4.85/5.0 |
| Sanne | 1 | $6,692 | 61 | 4.77/5.0 |
| Shirley | 3 | $5,577 | 51 | 4.79/5.0 |
| Hendrika | 1 | $1,406 | 4 | 4.25/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Brunssum.
Dive Deeper: Advanced Brunssum STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Brunssum. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBrunssum Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Brunssum
- The Brunssum Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.7% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Brunssum, House properties are the most common (85.7%), reflecting the local real estate landscape.
- Houses represent a significant 85.7% portion, catering likely to families or larger groups.
- The presence of 10.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 3.6%) offer potential for unique stay experiences.
Brunssum Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Brunssum
- The dominant room capacity in Brunssum is 2 bedrooms listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 57.2% of the active Airbnb listings in Brunssum, indicating a high concentration in these sizes.
- A significant 53.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Brunssum.
Brunssum Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Brunssum
- The most common guest capacity trend in Brunssum vacation rentals is listings accommodating 6 guests (32.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Brunssum STR market, accounting for 57.1% of listings.
- 57.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Brunssum.
- On average, properties in Brunssum are equipped to host 5.0 guests.
Brunssum Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Brunssum
- The most common availability pattern in Brunssum falls within the 271-366 days range, representing 71.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Brunssum (39.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Brunssum Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
21.4% of total
2 Nights
4 listings
28.6% of total
4-6 Nights
1 listings
7.1% of total
7-29 Nights
2 listings
14.3% of total
30+ Nights
4 listings
28.6% of total
Key Insights
- The most prevalent minimum stay requirement in Brunssum is 2 Nights, adopted by 28.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (28.6%) caters to monthly stays (30+ nights) in Brunssum, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 28.6% of Brunssum hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 28.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Brunssum.
Brunssum Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
14.3% of total
Moderate
4 listings
28.6% of total
Firm
1 listings
7.1% of total
Strict
7 listings
50% of total
Cancellation Policy Insights for Brunssum
- The prevailing Airbnb cancellation policy trend in Brunssum is Strict, used by 50% of listings.
- A majority (57.1%) of hosts in Brunssum utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 50% market standard in Brunssum.
- With 50% using Strict terms, this is a viable option in Brunssum, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Brunssum.
Brunssum STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Brunssum
- The overall average booking lead time for vacation rentals in Brunssum is 38 days.
- Guests book furthest in advance for stays during June (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (55 days avg.) sees the longest lead times, while Spring (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Brunssum.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 55 days) to capture early planners.
- Monitor your own booking lead times against these Brunssum averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Brunssum (2025)
Amenity Prevalence
Amenity Insights for Brunssum
- Essential amenities in Brunssum that guests expect include: Heating, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Private entrance, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Brunssum: Heating, Wifi, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Kitchen or Private entrance to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Brunssum to stay competitive.
Brunssum Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Brunssum
- The typical guest profile for Airbnb in Brunssum consists of a mix of domestic (51%) and international guests, often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Dutch.
- Domestic travelers account for 50.9% of guests.
- Key international markets include Netherlands (50.9%) and Germany (22.8%).
- Top languages spoken are English (40.8%) followed by Dutch (23.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Brunssum Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Baarlo | 18 | $5,602 | $313.73 | 60% |
| Dion | 13 | $4,589 | $265.41 | 58% |
| Incourt | 11 | $4,281 | $293.31 | 43% |
| Merksplas | 10 | $3,885 | $256.59 | 44% |
| Kerkdriel | 25 | $3,607 | $323.16 | 40% |
| Brecht | 10 | $3,531 | $251.70 | 54% |
| Ondenval | 10 | $3,432 | $235.00 | 45% |
| Aubel | 33 | $3,418 | $244.77 | 44% |
| Saint-Hubert | 28 | $3,414 | $294.66 | 41% |
| Heusden-Zolder | 14 | $3,392 | $290.06 | 44% |