Lauwersoog Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Groningen, Netherlands

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Lauwersoog in 2025? Explore comprehensive Airbnb analytics for Lauwersoog, Groningen, Netherlands to uncover income potential. This 2025 STR market report for Lauwersoog, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 39 active listings.

Whether you're considering an Airbnb investment in Lauwersoog, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lauwersoog Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Lauwersoog Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$161
The average rental revenue earned for an occupied room per day in Lauwersoog.
Occupancy Rate(?)
37.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,440
Typical annual income for an Airbnb listing in Lauwersoog. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-24.5%
Significant decrease (-24.5%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Lauwersoog.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Lauwersoog.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
39
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Lauwersoog (2025)

Understanding the monthly revenue variations for Airbnb listings in Lauwersoog is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lauwersoog is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lauwersoog across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,556+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,448 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,554 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $609, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Lauwersoog

Lauwersoog Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Lauwersoog STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lauwersoog:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Lauwersoog

Average Daily Rate (ADR) Airbnb Trends in Lauwersoog (2025)

Effective short term rental pricing strategy in Lauwersoog involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lauwersoog typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $271+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $172 or more.
  • Typical properties (Median) charge around $116 per night.
  • Entry-level properties (Bottom 25%) earn around $91 per night.

Average Daily Rate (ADR) Trend by Month in Lauwersoog

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Airbnb Seasonality Analysis & Trends in Lauwersoog (2025)

Peak Season (May, July, June)
  • Revenue averages $2,794 per month
  • Occupancy rates average 50.5%
  • Daily rates average $139
Shoulder Season
  • Revenue averages $1,854 per month
  • Occupancy maintains around 38.9%
  • Daily rates hold near $147
Low Season (January, February, March)
  • Revenue drops to average $1,048 per month
  • Occupancy decreases to average 23.6%
  • Daily rates adjust to average $156

Seasonality Insights for Lauwersoog

  • The Airbnb seasonality in Lauwersoog shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Lauwersoog's highest earning potential, with monthly revenues capable of climbing to $2,978, occupancy reaching a high of 53.5%, and ADRs peaking at $173.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $989, occupancy could drop to 19.7%, and ADRs may adjust down to $133.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lauwersoog.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Lauwersoog seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Lauwersoog (2025)

Exploring the top neighborhoods for short-term rentals in Lauwersoog? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lauwersmeer National Park
A stunning nature reserve known for its diverse wildlife, beautiful landscapes, and outdoor activities. Perfect for nature lovers and tourists seeking tranquility away from city life.
Lauwersmeer Lake, Birdwatching opportunities, Hiking and cycling trails, Water sports like sailing and kayaking, Camping and picnicking areas
Lauwersoog Harbor
A charming fishing village with a picturesque harbor, known for its seafood and beautiful views. Ideal for visitors looking for a quaint coastal experience with access to boat tours and fresh fish restaurants.
Fishing trips, Restaurants with fresh fish, Sailing excursions, Scenic waterfront walks, Wadden Sea tours
Zoutkamp
A historic fishing village with traditional Dutch architecture and a rich maritime history. Popular with tourists interested in local culture and history, as well as those looking for scenic views.
Zoutkamp Marina, Local fish markets, Wadden Sea coastline, Cultural heritage sites, Nature reserves nearby
Delfzijl
A port city with historical significance, known for its waterfront and cultural events. A good location for hosting travelers exploring the northern part of the Netherlands.
Delfzijl Harbor, Ems Delta Museum, Cultural festivals, Historical buildings, Restaurants and cafes
Borkum Island
Nearby island destination offering beaches, nature, and unique architecture. Attracts vacationers looking for a relaxing getaway close to Lauwersoog.
Beaches, Borkum Lighthouse, Bike trails, Nature walks, Local shops and cafes
Schiermonnikoog
An island in the Wadden Sea known for its natural beauty and tranquility. Perfect for guests looking for a serene retreat with stunning landscapes.
Schiermonnikoog National Park, Beaches, Nature reserves, Cycling paths, Ecological tours
Appingedam
A charming town known for its historic architecture and canals. Attracts visitors interested in local history and picturesque scenery.
Damsterdiep Canal, Historic Street View, Famous 'hanging kitchens', Museums, Local markets
Norg
A beautiful village known for its pastoral scenery and friendliness. It appeals to visitors wanting a peaceful countryside experience away from urban areas.
Nature trails, Historic farms, Local artisans, Countryside views, Peaceful environment

Understanding Airbnb License Requirements & STR Laws in Lauwersoog (2025)

While Lauwersoog, Groningen, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lauwersoog to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Lauwersoog (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Lauwersoogbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Comfortabel landhuis in Nationaal Park

Comfortabel landhuis in Nationaal Park

Entire Place • 4 bedrooms

$74,079
Revenue
42.7%
Occupancy
$549.42
Daily Rate
Luxury vacation home (6p) for young and old

Luxury vacation home (6p) for young and old

Entire Place • 3 bedrooms

$40,411
Revenue
73.0%
Occupancy
$128.15
Daily Rate
Nice home in Lauwersoog with WiFi

Nice home in Lauwersoog with WiFi

Entire Place • 3 bedrooms

$37,501
Revenue
63.6%
Occupancy
$382.02
Daily Rate
Vacation home -6 pers- Lauwersoog park Robbenoort

Vacation home -6 pers- Lauwersoog park Robbenoort

Entire Place • 3 bedrooms

$29,069
Revenue
54.6%
Occupancy
$140.70
Daily Rate
Lovely home in Lauwersoog with kitchen

Lovely home in Lauwersoog with kitchen

Entire Place • 3 bedrooms

$27,309
Revenue
42.0%
Occupancy
$430.83
Daily Rate
Gorgeous home in Lauwersoog with kitchen

Gorgeous home in Lauwersoog with kitchen

Entire Place • 2 bedrooms

$24,642
Revenue
49.1%
Occupancy
$185.79
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Lauwersoog (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Lauwersoog based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #3340457991$74,07975.00/5.0
Host #1539128946$44,68700.00/5.0
Jan1$40,411804.86/5.0
Host #1375104461$37,50110.00/5.0
Willemiek1$29,0691384.87/5.0
Host #1415234661$27,30900.00/5.0
Novasol2$25,78852.20/5.0
Karla4$25,7622974.66/5.0
Nicole1$24,332214.76/5.0
Margot1$24,131304.53/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lauwersoog.

Dive Deeper: Advanced Lauwersoog STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lauwersoog. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Lauwersoog Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Lauwersoog

  • The Lauwersoog Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.3% of the 39 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Lauwersoog, House properties are the most common (84.6%), reflecting the local real estate landscape.
  • Houses represent a significant 84.6% portion, catering likely to families or larger groups.
  • The presence of 7.7% Hotel/Boutique listings indicates integration with traditional hospitality.

Lauwersoog Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Lauwersoog

  • The dominant room capacity in Lauwersoog is 3 bedrooms listings, making up 48.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 89.7% of the active Airbnb listings in Lauwersoog, indicating a high concentration in these sizes.
  • A significant 51.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lauwersoog.

Lauwersoog Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Lauwersoog

  • The most common guest capacity trend in Lauwersoog vacation rentals is listings accommodating 6 guests (35.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Lauwersoog STR market, accounting for 69.2% of listings.
  • 38.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lauwersoog.
  • On average, properties in Lauwersoog are equipped to host 4.8 guests.

Lauwersoog Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Lauwersoog

  • The most common availability pattern in Lauwersoog falls within the 271-366 days range, representing 51.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Lauwersoog (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Lauwersoog Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (34.3%)

1 Night

12 listings

34.3% of total

2 Nights (25.7%)

2 Nights

9 listings

25.7% of total

3 Nights (8.6%)

3 Nights

3 listings

8.6% of total

4-6 Nights (8.6%)

4-6 Nights

3 listings

8.6% of total

30+ Nights (22.9%)

30+ Nights

8 listings

22.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Lauwersoog is 1 Night, adopted by 34.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.9%) caters to monthly stays (30+ nights) in Lauwersoog, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 34.3% of Lauwersoog hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 22.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lauwersoog.

Lauwersoog Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (20.8%)

Super Strict 60 Days

5 listings

20.8% of total

Flexible (12.5%)

Flexible

3 listings

12.5% of total

Moderate (37.5%)

Moderate

9 listings

37.5% of total

Firm (16.7%)

Firm

4 listings

16.7% of total

Strict (12.5%)

Strict

3 listings

12.5% of total

Cancellation Policy Insights for Lauwersoog

  • The prevailing Airbnb cancellation policy trend in Lauwersoog is Moderate, used by 37.5% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (29.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.5% market standard in Lauwersoog.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Lauwersoog.

Lauwersoog STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Lauwersoog

  • The overall average booking lead time for vacation rentals in Lauwersoog is 56 days.
  • Guests book furthest in advance for stays during August (average 113 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 33 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (105 days avg.) sees the longest lead times, while Winter (57 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Lauwersoog.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 105 days) to capture early planners.
  • Monitor your own booking lead times against these Lauwersoog averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Lauwersoog (2025)

Amenity Prevalence

Amenity Insights for Lauwersoog

  • Essential amenities in Lauwersoog that guests expect include: TV, Heating, Kitchen, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Dishes and silverware, Refrigerator are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Lauwersoog: TV, Heating, Kitchen, Smoke alarm.
  • Prioritize adding missing essentials: Smoke alarm.
  • Consider adding popular differentiators like Wifi or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Lauwersoog to stay competitive.

Lauwersoog Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Lauwersoog

  • The typical guest profile for Airbnb in Lauwersoog consists of a mix of domestic (37%) and international guests, with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 37.1% of guests.
  • Key international markets include Germany (46.6%) and Netherlands (37.1%).
  • Top languages spoken are English (40.8%) followed by German (32.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Netherlands.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Lauwersoog Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rijs27$3,772$356.9745%
Kortenhoef15$3,495$255.4853%
Muiden29$3,226$291.7248%
Vierhouten15$3,026$196.8852%
Bant10$2,983$538.4425%
Uitdam34$2,907$425.9030%
Soest49$2,884$225.8050%
Kollumerpomp10$2,829$325.2634%
Zeewolde163$2,799$303.2235%
Nigtevecht11$2,797$174.6553%

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