Norg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Drenthe, Netherlands

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Norg in 2025? Explore comprehensive Airbnb analytics for Norg, Drenthe, Netherlands to uncover income potential. This 2025 STR market report for Norg, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 36 active listings.

Whether you're considering an Airbnb investment in Norg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Norg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Norg Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$185
The average rental revenue earned for an occupied room per day in Norg.
Occupancy Rate(?)
41.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$25,007
Typical annual income for an Airbnb listing in Norg. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.4%
Positive growth (9.4%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Norg.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Norg.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Norg (2025)

Understanding the monthly revenue variations for Airbnb listings in Norg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Norg is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Norg across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,186+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,323 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,964 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,001, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Norg

Norg Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Norg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Norg:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Norg

Average Daily Rate (ADR) Airbnb Trends in Norg (2025)

Effective short term rental pricing strategy in Norg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Norg typically peaks in November and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $301+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
  • Typical properties (Median) charge around $140 per night.
  • Entry-level properties (Bottom 25%) earn around $102 per night.

Average Daily Rate (ADR) Trend by Month in Norg

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Airbnb Seasonality Analysis & Trends in Norg (2025)

Peak Season (May, August, April)
  • Revenue averages $3,223 per month
  • Occupancy rates average 48.8%
  • Daily rates average $177
Shoulder Season
  • Revenue averages $2,524 per month
  • Occupancy maintains around 44.3%
  • Daily rates hold near $180
Low Season (January, February, March)
  • Revenue drops to average $1,715 per month
  • Occupancy decreases to average 31.1%
  • Daily rates adjust to average $178

Seasonality Insights for Norg

  • The Airbnb seasonality in Norg shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Norg's highest earning potential, with monthly revenues capable of climbing to $3,387, occupancy reaching a high of 60.8%, and ADRs peaking at $186.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,545, occupancy could drop to 29.2%, and ADRs may adjust down to $176.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Norg.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Norg seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Norg (2025)

Exploring the top neighborhoods for short-term rentals in Norg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Assen
The capital of Drenthe, Assen offers a mix of cultural attractions, shopping, and beautiful parks. Known for its MotoGP race track, Assen attracts motorsport fans and tourists alike.
Drents Museum, Assen Race Circuit, Hondsrug, Martinikerk, Noorderplantsoen
Emmen
Emmen is famous for its zoo and natural attractions. The presence of large parks and wildlife areas makes it ideal for family-oriented vacations.
Wildlands Adventure Zoo, Emmen Centrum, Natuurpark Veenhuizen, Hunebedden, Drouwenerzand
Coevorden
This historic fortified town is known for its charming canals and scenic views. A great location for those interested in history and small-town experiences.
Castle Coevorden, De Oude Kerk, Historical museums, Canal Walks, Parks
Meppel
Meppel is a quaint town with picturesque waterways, attracting visitors who enjoy a relaxed atmosphere and outdoor activities.
Museum Staphorst, Meppel Canal, De Wheem, Vessel Museum, National Park Dwingelderveld
Zuidlaren
Known as the 'green village' for its beautiful countryside, Zuidlaren is popular for walking and cycling enthusiasts.
Zuidlaardermeer, De Loonse en Drunense Duinen, Historic villages, Cycling routes, Nature reserves
Hoogeveen
A town with a diverse range of attractions, including shopping and cultural sites. Popular with families due to its parks and recreational facilities.
Hoogeveen Zoo, De Tamboer, Shopping Center Noorderbaan, Recreation Park, Museums
Drachten
Though technically in Friesland, its proximity to Drenthe makes it a convenient option. Drachten has a vibrant cultural scene and is near major natural attractions.
De Lawei Theater, Drachten Lake, Memorial Center Camp Westerbork, Nearby forests, Parks
Appeldoorn
Appeldoorn offers beautiful nature and recreational opportunities, especially for outdoor lovers. It's a great spot for relaxing getaways.
Paleis Het Loo, De Hoge Veluwe National Park, Open Air Museum, Nature reserves, Cycling paths

Understanding Airbnb License Requirements & STR Laws in Norg (2025)

While Norg, Drenthe, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Norg to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Norg (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Norgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

BrinkStee Family Accommodation up to 20 people

BrinkStee Family Accommodation up to 20 people

Entire Place • 8 bedrooms

$95,754
Revenue
43.7%
Occupancy
$594.59
Daily Rate
Forest house (2-8p) including hot tub + sauna!

Forest house (2-8p) including hot tub + sauna!

Entire Place • 4 bedrooms

$63,161
Revenue
86.9%
Occupancy
$189.29
Daily Rate
Holiday home Saxon farmhouse with hot tub, sauna

Holiday home Saxon farmhouse with hot tub, sauna

Entire Place • 8 bedrooms

$62,585
Revenue
26.4%
Occupancy
$647.47
Daily Rate
Cozy forest house with jacuzzi and lots of privacy.

Cozy forest house with jacuzzi and lots of privacy.

Entire Place • 4 bedrooms

$57,364
Revenue
66.6%
Occupancy
$234.90
Daily Rate
Forest house with hot tub & sauna.

Forest house with hot tub & sauna.

Entire Place • 1 bedroom

$48,801
Revenue
58.4%
Occupancy
$346.77
Daily Rate
Luxury forest villa for rent for relaxation & sports

Luxury forest villa for rent for relaxation & sports

Entire Place • 3 bedrooms

$40,314
Revenue
58.0%
Occupancy
$205.57
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Norg (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Norg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Hein2$158,339274.72/5.0
Kirsten1$63,161194.95/5.0
Douwe1$57,364474.94/5.0
Joost1$48,801115.00/5.0
Jan2$43,227594.59/5.0
Raymond1$40,314644.97/5.0
Esther En Tessa1$39,919194.89/5.0
Anita1$39,7571064.95/5.0
Marieke1$31,292174.71/5.0
Johan1$30,6121854.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Norg.

Dive Deeper: Advanced Norg STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Norg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Norg Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Norg

  • The Norg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Norg, House properties are the most common (61.1%), reflecting the local real estate landscape.
  • Houses represent a significant 61.1% portion, catering likely to families or larger groups.
  • Smaller segments like unique stays, others, hotel/boutique (combined 8.4%) offer potential for unique stay experiences.

Norg Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Norg

  • The dominant room capacity in Norg is 2 bedrooms listings, making up 41.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 69.5% of the active Airbnb listings in Norg, indicating a high concentration in these sizes.
  • A significant 44.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Norg.

Norg Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Norg

  • The most common guest capacity trend in Norg vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Norg STR market, accounting for 52.7% of listings.
  • 30.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Norg.
  • On average, properties in Norg are equipped to host 4.8 guests.

Norg Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Norg

  • The most common availability pattern in Norg falls within the 271-366 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 61.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Norg (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 38.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Norg Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.7%)

1 Night

2 listings

5.7% of total

2 Nights (48.6%)

2 Nights

17 listings

48.6% of total

3 Nights (31.4%)

3 Nights

11 listings

31.4% of total

4-6 Nights (8.6%)

4-6 Nights

3 listings

8.6% of total

30+ Nights (5.7%)

30+ Nights

2 listings

5.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Norg is 2 Nights, adopted by 48.6% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 48.6% of Norg hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.7% currently do.
  • A 2-night minimum appears standard (48.6%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 5.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Norg.

Norg Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (17.1%)

Flexible

6 listings

17.1% of total

Moderate (22.9%)

Moderate

8 listings

22.9% of total

Firm (22.9%)

Firm

8 listings

22.9% of total

Strict (37.1%)

Strict

13 listings

37.1% of total

Cancellation Policy Insights for Norg

  • The prevailing Airbnb cancellation policy trend in Norg is Strict, used by 37.1% of listings.
  • A majority (60.0%) of hosts in Norg utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 37.1% market standard in Norg.
  • With 37.1% using Strict terms, this is a viable option in Norg, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Norg.

Norg STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Norg

  • The overall average booking lead time for vacation rentals in Norg is 68 days.
  • Guests book furthest in advance for stays during June (average 108 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 38 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (81 days avg.) sees the longest lead times, while Fall (61 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Norg.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 108 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
  • Monitor your own booking lead times against these Norg averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Norg (2025)

Amenity Prevalence

Amenity Insights for Norg

  • Essential amenities in Norg that guests expect include: Kitchen, Wifi, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Coffee maker, Private entrance are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Norg: Kitchen, Wifi, Heating, Smoke alarm.
  • Prioritize adding missing essentials: Wifi, Heating, Smoke alarm.
  • Consider adding popular differentiators like Free parking on premises or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Norg to stay competitive.

Norg Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Norg

  • The typical guest profile for Airbnb in Norg consists of primarily domestic travelers (66%), often arriving from nearby Amsterdam, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Dutch.
  • Domestic travelers account for 66.1% of guests.
  • Key international markets include Netherlands (66.1%) and Germany (19.5%).
  • Top languages spoken are English (39.5%) followed by Dutch (23.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Amsterdam and Groningen.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Norg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kortenhoef15$3,495$255.4853%
Muiden29$3,226$291.7248%
Vierhouten15$3,026$196.8852%
Bant10$2,983$538.4425%
Uitdam34$2,907$425.9030%
Soest49$2,884$225.8050%
Kollumerpomp10$2,829$325.2634%
Zeewolde163$2,799$303.2235%
Nigtevecht11$2,797$174.6553%
Rijs27$3,772$356.9745%

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