Piedra Plat Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Aruba, Netherlands

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Piedra Plat in 2025? Explore comprehensive Airbnb analytics for Piedra Plat, Aruba, Netherlands to uncover income potential. This 2025 STR market report for Piedra Plat, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.

Whether you're considering an Airbnb investment in Piedra Plat, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Piedra Plat Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Piedra Plat Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$157
The average rental revenue earned for an occupied room per day in Piedra Plat.
Occupancy Rate(?)
54.2%
High demand. Good booking frequency.
Median Annual Revenue(?)
$30,210
Typical annual income for an Airbnb listing in Piedra Plat. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
45.9%
Strong growth (45.9%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Piedra Plat.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Piedra Plat.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
25
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Piedra Plat (2025)

Understanding the monthly revenue variations for Airbnb listings in Piedra Plat is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Piedra Plat is typically January, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Piedra Plat across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,458+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,589 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,394 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,244, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Piedra Plat

Piedra Plat Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Piedra Plat STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Piedra Plat:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 79% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 64%.
  • Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Piedra Plat

Average Daily Rate (ADR) Airbnb Trends in Piedra Plat (2025)

Effective short term rental pricing strategy in Piedra Plat involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Piedra Plat typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $293+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $223 or more.
  • Typical properties (Median) charge around $101 per night.
  • Entry-level properties (Bottom 25%) earn around $71 per night.

Average Daily Rate (ADR) Trend by Month in Piedra Plat

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Airbnb Seasonality Analysis & Trends in Piedra Plat (2025)

Peak Season (January, February, December)
  • Revenue averages $4,560 per month
  • Occupancy rates average 73.3%
  • Daily rates average $179
Shoulder Season
  • Revenue averages $2,985 per month
  • Occupancy maintains around 58.3%
  • Daily rates hold near $143
Low Season (June, September, October)
  • Revenue drops to average $2,181 per month
  • Occupancy decreases to average 43.7%
  • Daily rates adjust to average $134

Seasonality Insights for Piedra Plat

  • The Airbnb seasonality in Piedra Plat shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Piedra Plat's highest earning potential, with monthly revenues capable of climbing to $4,989, occupancy reaching a high of 77.9%, and ADRs peaking at $181.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,795, occupancy could drop to 37.8%, and ADRs may adjust down to $132.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Piedra Plat.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Piedra Plat seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Piedra Plat (2025)

Exploring the top neighborhoods for short-term rentals in Piedra Plat? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Eagle Beach
Renowned for its soft white sand and calm turquoise waters, Eagle Beach is one of the most popular beaches in Aruba, attracting tourists for a relaxing vacation experience.
Eagle Beach, Butterfly Farm, Aruba Ostrich Farm, Palm Beach, Alto Vista Chapel
Palm Beach
A bustling area with vibrant nightlife, an array of restaurants, and water sports activities. Palm Beach is popular among tourists for its lively atmosphere and beautiful beachfront.
Palm Beach, Playa Linda Beach Resort, Palm Beach Plaza Mall, Excelsior Casino, The Mill
Oranjestad
Aruba's capital city, known for its colorful Dutch colonial buildings, shopping opportunities, and cultural experiences. Great for travelers interested in the local history and architecture.
Renaissance Island, Fort Zoutman, Wilhelmina Park, Aruba Aloe Factory, National Archaeological Museum Aruba
Noord
A mainly residential area known for its proximity to beaches and tourist activities, Noord offers a mix of local life and tourist attractions, making it ideal for a diverse range of visitors.
Arashi Beach, California Lighthouse, Palm Beach, The Bushiribana Gold Mill Ruins, Old Dutch Windmill
Savaneta
A charming fishing village with a laid-back atmosphere, Savaneta offers a unique glimpse into local life and is perfect for travelers looking for a quieter, more authentic experience in Aruba.
Mangel Halto Beach, Zeerover, Savaneta Fish Market, Savaneta Beach, Kitesurfing at Mangel Halto
Malmok
An exclusive residential area known for its upscale villas and pristine beaches, Malmok is perfect for those seeking luxury and privacy close to beautiful coastal views.
Malmok Beach, Boca Catalina Beach, Snorkeling at Malmok, Three Steps Beach, Arashi Beach
Westpunt
A more secluded area, Westpunt is great for those who love nature, hiking, and exploring the less touristy parts of Aruba. Ideal for eco-tourists and adventure seekers.
Arikok National Park, Natural Pool, Conchi, Mangel Halto, Pos Chiquito
Ricardo Palm
This area combines the best of both worlds with access to local culture and beach relaxation. It's ideal for visitors looking to explore less commercialized parts of Aruba.
Palm Beach, Eagle Beach, Local Markets, Dining at local restaurants, Cultural festivals nearby

Understanding Airbnb License Requirements & STR Laws in Piedra Plat (2025)

While Piedra Plat, Aruba, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Piedra Plat to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Piedra Plat (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Piedra Platbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Modern 5BR Home w Private Pool near Andicuri Beach

Modern 5BR Home w Private Pool near Andicuri Beach

Entire Place • 5 bedrooms

$89,450
Revenue
66.2%
Occupancy
$436.22
Daily Rate
Villa with Modern Decor 3BR 2BA w/ Large Pool

Villa with Modern Decor 3BR 2BA w/ Large Pool

Entire Place • 3 bedrooms

$73,415
Revenue
75.9%
Occupancy
$263.36
Daily Rate
Caribbean Cozy Cove Aruba

Caribbean Cozy Cove Aruba

Entire Place • 4 bedrooms

$72,948
Revenue
62.8%
Occupancy
$278.05
Daily Rate
Cadushi Cove - 4BR Oasis w/Pool & BBQ by Lucha

Cadushi Cove - 4BR Oasis w/Pool & BBQ by Lucha

Entire Place • 4 bedrooms

$62,725
Revenue
60.2%
Occupancy
$322.47
Daily Rate
The lucky house!! @theluckyhousearuba

The lucky house!! @theluckyhousearuba

Entire Place • 3 bedrooms

$55,976
Revenue
74.8%
Occupancy
$198.23
Daily Rate
New! Cas Casibari, cosy private home with pool

New! Cas Casibari, cosy private home with pool

Entire Place • 2 bedrooms

$53,879
Revenue
73.2%
Occupancy
$174.08
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Piedra Plat (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Piedra Plat based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sabi3$90,317484.97/5.0
Stuart & Julia - Casiola Aruba1$89,45094.89/5.0
VacationAruba1$73,415814.88/5.0
Wouter & Vivian1$72,948185.00/5.0
Lucha1$62,725104.90/5.0
Alessandro1$55,976874.91/5.0
Sascha & Patrick1$53,879144.93/5.0
Darryl1$51,804204.95/5.0
Petra & Sander1$46,576194.95/5.0
Giovan1$32,809465.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Piedra Plat.

Dive Deeper: Advanced Piedra Plat STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Piedra Plat. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Piedra Plat Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Piedra Plat

  • The Piedra Plat Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96% of the 25 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Piedra Plat, House properties are the most common (60%), reflecting the local real estate landscape.
  • Houses represent a significant 60% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 4.0%) offer potential for unique stay experiences.

Piedra Plat Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Piedra Plat

  • The dominant room capacity in Piedra Plat is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 60.0% of the active Airbnb listings in Piedra Plat, indicating a high concentration in these sizes.
  • A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Piedra Plat.

Piedra Plat Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Piedra Plat

  • The most common guest capacity trend in Piedra Plat vacation rentals is listings accommodating 2 guests (32%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Piedra Plat STR market, accounting for 60.0% of listings.
  • 40.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Piedra Plat.
  • On average, properties in Piedra Plat are equipped to host 4.6 guests.

Piedra Plat Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Piedra Plat

  • The most common availability pattern in Piedra Plat falls within the 91-180 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 40.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Piedra Plat (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 60.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Piedra Plat Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

2 Nights (21.7%)

2 Nights

5 listings

21.7% of total

3 Nights (26.1%)

3 Nights

6 listings

26.1% of total

4-6 Nights (34.8%)

4-6 Nights

8 listings

34.8% of total

7-29 Nights (4.3%)

7-29 Nights

1 listings

4.3% of total

30+ Nights (13%)

30+ Nights

3 listings

13% of total

Key Insights

  • The most prevalent minimum stay requirement in Piedra Plat is 4-6 Nights, adopted by 34.8% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (13%) caters to monthly stays (30+ nights) in Piedra Plat, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 34.8% of Piedra Plat hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Piedra Plat.

Piedra Plat Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (8.3%)

Super Strict 30 Days

2 listings

8.3% of total

Flexible (12.5%)

Flexible

3 listings

12.5% of total

Moderate (16.7%)

Moderate

4 listings

16.7% of total

Firm (33.3%)

Firm

8 listings

33.3% of total

Strict (29.2%)

Strict

7 listings

29.2% of total

Cancellation Policy Insights for Piedra Plat

  • The prevailing Airbnb cancellation policy trend in Piedra Plat is Firm, used by 33.3% of listings.
  • A majority (62.5%) of hosts in Piedra Plat utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.3% market standard in Piedra Plat.
  • Regularly review your cancellation policy against competitors and market demand shifts in Piedra Plat.

Piedra Plat STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Piedra Plat

  • The overall average booking lead time for vacation rentals in Piedra Plat is 87 days.
  • Guests book furthest in advance for stays during February (average 145 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 71 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (118 days avg.) sees the longest lead times, while Fall (76 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (87 days) as a baseline for your pricing and availability strategy in Piedra Plat.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 145 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 118 days) to capture early planners.
  • Monitor your own booking lead times against these Piedra Plat averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Piedra Plat (2025)

Amenity Prevalence

Amenity Insights for Piedra Plat

  • Essential amenities in Piedra Plat that guests expect include: TV, Wifi, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Iron, Refrigerator, Outdoor furniture are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Piedra Plat: TV, Wifi, Air conditioning, Kitchen.
  • Consider adding popular differentiators like Iron or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Piedra Plat to stay competitive.

Piedra Plat Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Piedra Plat

  • The typical guest profile for Airbnb in Piedra Plat consists of predominantly international visitors (94%), with top international origins including Colombia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 5.8% of guests.
  • Key international markets include United States (51.3%) and Colombia (10.3%).
  • Top languages spoken are English (43.4%) followed by Spanish (32.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Colombia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Piedra Plat Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Malmok Beach71$9,777$607.0252%
Punta Brabo255$5,574$391.1457%
Savaneta59$4,567$280.6357%
Sint Willibrordus49$4,428$379.5350%
Tierra Del Sol157$4,238$319.3752%
Catiri45$4,237$250.2558%
West Punt525$4,156$296.5452%
Bubali630$3,995$287.0455%
San Nicolaas50$3,968$221.7252%
Westpunt11$3,829$349.1644%

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