Oranjestad Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Aruba, Netherlands

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Oranjestad in 2025? Explore comprehensive Airbnb analytics for Oranjestad, Aruba, Netherlands to uncover income potential. This 2025 STR market report for Oranjestad, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 178 active listings.

Whether you're considering an Airbnb investment in Oranjestad, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Oranjestad Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Oranjestad Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$152
The average rental revenue earned for an occupied room per day in Oranjestad.
Occupancy Rate(?)
53.5%
High demand. Good booking frequency.
Median Annual Revenue(?)
$23,011
Typical annual income for an Airbnb listing in Oranjestad. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.7%
Positive growth (1.7%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Oranjestad.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Oranjestad.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
178
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Oranjestad (2025)

Understanding the monthly revenue variations for Airbnb listings in Oranjestad is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Oranjestad is typically January, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Oranjestad across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,414+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,048 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,813 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,018, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Oranjestad

Oranjestad Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Oranjestad STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Oranjestad:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 82% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 65%.
  • Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Oranjestad

Average Daily Rate (ADR) Airbnb Trends in Oranjestad (2025)

Effective short term rental pricing strategy in Oranjestad involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Oranjestad typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $298+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $196 or more.
  • Typical properties (Median) charge around $104 per night.
  • Entry-level properties (Bottom 25%) earn around $70 per night.

Average Daily Rate (ADR) Trend by Month in Oranjestad

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Airbnb Seasonality Analysis & Trends in Oranjestad (2025)

Peak Season (January, February, March)
  • Revenue averages $3,224 per month
  • Occupancy rates average 63.0%
  • Daily rates average $186
Shoulder Season
  • Revenue averages $2,403 per month
  • Occupancy maintains around 57.9%
  • Daily rates hold near $159
Low Season (June, September, October)
  • Revenue drops to average $1,926 per month
  • Occupancy decreases to average 53.2%
  • Daily rates adjust to average $151

Seasonality Insights for Oranjestad

  • The Airbnb seasonality in Oranjestad shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Oranjestad's highest earning potential, with monthly revenues capable of climbing to $3,575, occupancy reaching a high of 67.5%, and ADRs peaking at $191.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,862, occupancy could drop to 50.6%, and ADRs may adjust down to $150.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Oranjestad.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Oranjestad seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Oranjestad (2025)

Exploring the top neighborhoods for short-term rentals in Oranjestad? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Palm Beach
Famous for its luxurious resorts and beautiful beaches, Palm Beach is a hotspot for travelers looking for a relaxing getaway. The proximity to upscale dining and shopping makes it an attractive location for Airbnb hosts.
Palm Beach, Hadicurari Beach, Eagle Beach, The Butterfly Farm, Palm Beach Plaza Mall
Oranjestad Downtown
The capital city offers a colorful mix of Dutch colonial architecture, local shops, and dining options. It is ideal for tourists wanting to experience local culture and enjoy convenient access to attractions.
Renaissance Island, Fort Zoutman, Wilhelmina Park, Aruba Aloe Museum, National Archaeological Museum
Noord
Close to some of Aruba's most famous beaches and parks, Noord is great for vacationers looking for adventure and relaxation. Its vibrant local atmosphere attracts many visitors.
Arashi Beach, Boca Catalina, California Lighthouse, Palm Beach, Tierra del Sol Golf Course
Savaneta
A charming fishing village that provides a more authentic Aruban experience, perfect for travelers looking for tranquility away from the larger tourist areas.
Mangel Halto Beach, Savaneta Beach, Zeerover's seafood restaurant, Arubaanse Cuisine, The New Amsterdam
Santa Cruz
This area offers a glimpse into the local life and is surrounded by nature. Perfect for eco-tourists and those wanting to explore the Aruban landscape.
Arikok National Park, Conchi Natural Pool, Cave Pool, Frenchman's Pass, Da Vinci's
Malmok Beach
Known for its crystal clear waters and snorkeling opportunities, Malmok Beach attracts visitors who enjoy water sports and marine life.
Malmok Beach, Boca Catalina, Snorkeling spots, Arashi Beach, Antilla Shipwreck
Baby Beach
A beautiful and picturesque beach ideal for family vacations. Its calm waters make it perfect for children and relaxation.
Baby Beach, Rodger's Beach, Mangel Halto, Santa Cruz, Sunset Beach
Eagle Beach
Renowned for being one of the best beaches in the world, Eagle Beach draws many tourists and is a prime Airbnb location with numerous activities.
Eagle Beach, Divi Beach, The Grape Tree Beach, Butterfly Farm, Tamarijn Aruba

Understanding Airbnb License Requirements & STR Laws in Oranjestad (2025)

While Oranjestad, Aruba, Netherlands currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Oranjestad to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Oranjestad (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Oranjestadbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury 4BR/4BA Rooftop Pool | Penthouse by Bocobay

Luxury 4BR/4BA Rooftop Pool | Penthouse by Bocobay

Entire Place • 4 bedrooms

$163,361
Revenue
68.1%
Occupancy
$659.07
Daily Rate
Luxurious Harbour View Condo, sleeps 8

Luxurious Harbour View Condo, sleeps 8

Entire Place • 3 bedrooms

$139,156
Revenue
73.4%
Occupancy
$476.89
Daily Rate
Modern Beach Style Getaway-Oceanfront by BlueAruba

Modern Beach Style Getaway-Oceanfront by BlueAruba

Entire Place • 2 bedrooms

$91,690
Revenue
74.5%
Occupancy
$356.03
Daily Rate
Large Corner Condo with Ocean VIEW by BlueAruba

Large Corner Condo with Ocean VIEW by BlueAruba

Entire Place • 2 bedrooms

$90,435
Revenue
72.3%
Occupancy
$352.52
Daily Rate
Aruban City Home 5BR|5BA w/Private Pool sleeps 12

Aruban City Home 5BR|5BA w/Private Pool sleeps 12

Entire Place • 5 bedrooms

$85,859
Revenue
72.5%
Occupancy
$431.29
Daily Rate
Amazing Ocean View- Ready to Enjoy! by BlueAruba

Amazing Ocean View- Ready to Enjoy! by BlueAruba

Entire Place • 2 bedrooms

$80,878
Revenue
81.9%
Occupancy
$263.60
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Oranjestad (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Oranjestad based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
BlueAruba Vacation Rentals29$1,128,7796924.86/5.0
Summer Sky Property Management20$453,73019444.80/5.0
Bocobay Aruba1$163,361714.87/5.0
Philippe1$139,156665.00/5.0
Bettina4$137,4863804.83/5.0
Jorge21$132,96014684.80/5.0
Rik & Karen6$121,8225274.95/5.0
Ayelet2$100,141944.79/5.0
Leeza11$84,3587154.76/5.0
Sharon5$81,20110784.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Oranjestad.

Dive Deeper: Advanced Oranjestad STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Oranjestad. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Oranjestad Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Oranjestad

  • The Oranjestad Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86% of the 178 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Oranjestad, Apartment/Condo properties are the most common (79.2%), reflecting the local real estate landscape.
  • Houses represent a significant 17.4% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 3.4%) offer potential for unique stay experiences.

Oranjestad Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Oranjestad

  • The dominant room capacity in Oranjestad is 1 bedroom listings, making up 38.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 60.1% of the active Airbnb listings in Oranjestad, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.5%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Oranjestad.

Oranjestad Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Oranjestad

  • The most common guest capacity trend in Oranjestad vacation rentals is listings accommodating 2 guests (47.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Oranjestad STR market, accounting for 66.9% of listings.
  • A significant 48.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Oranjestad.
  • 13.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Oranjestad.
  • On average, properties in Oranjestad are equipped to host 3.0 guests.

Oranjestad Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Oranjestad

  • The most common availability pattern in Oranjestad falls within the 271-366 days range, representing 28.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 55.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Oranjestad (27.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 44.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Oranjestad Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.5%)

1 Night

9 listings

5.5% of total

2 Nights (29.7%)

2 Nights

49 listings

29.7% of total

3 Nights (35.8%)

3 Nights

59 listings

35.8% of total

4-6 Nights (8.5%)

4-6 Nights

14 listings

8.5% of total

7-29 Nights (1.8%)

7-29 Nights

3 listings

1.8% of total

30+ Nights (18.8%)

30+ Nights

31 listings

18.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Oranjestad is 3 Nights, adopted by 35.8% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (18.8%) caters to monthly stays (30+ nights) in Oranjestad, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 35.8% of Oranjestad hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 18.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Oranjestad.

Oranjestad Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

3 listings

1.7% of total

Flexible (6.8%)

Flexible

12 listings

6.8% of total

Moderate (28.4%)

Moderate

50 listings

28.4% of total

Firm (25%)

Firm

44 listings

25% of total

Strict (38.1%)

Strict

67 listings

38.1% of total

Cancellation Policy Insights for Oranjestad

  • The prevailing Airbnb cancellation policy trend in Oranjestad is Strict, used by 38.1% of listings.
  • A majority (63.1%) of hosts in Oranjestad utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 38.1% market standard in Oranjestad.
  • With 38.1% using Strict terms, this is a viable option in Oranjestad, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Oranjestad.

Oranjestad STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Oranjestad

  • The overall average booking lead time for vacation rentals in Oranjestad is 64 days.
  • Guests book furthest in advance for stays during February (average 89 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 51 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (82 days avg.) sees the longest lead times, while Summer (54 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Oranjestad.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 82 days) to capture early planners.
  • Monitor your own booking lead times against these Oranjestad averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Oranjestad (2025)

Amenity Prevalence

Amenity Insights for Oranjestad

  • Essential amenities in Oranjestad that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Dishes and silverware, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Oranjestad: Wifi, Air conditioning.
  • Consider adding popular differentiators like Kitchen or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Oranjestad to stay competitive.

Oranjestad Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Oranjestad

  • The typical guest profile for Airbnb in Oranjestad consists of predominantly international visitors (98%), with top international origins including Canada, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 1.9% of guests.
  • Key international markets include United States (59.4%) and Canada (9%).
  • Top languages spoken are English (53.8%) followed by Spanish (25.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Canada.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Oranjestad Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Malmok Beach71$9,777$607.0252%
Punta Brabo255$5,574$391.1457%
Savaneta59$4,567$280.6357%
Sint Willibrordus49$4,428$379.5350%
Tierra Del Sol157$4,238$319.3752%
Catiri45$4,237$250.2558%
West Punt525$4,156$296.5452%
Bubali630$3,995$287.0455%
San Nicolaas50$3,968$221.7252%
Westpunt11$3,829$349.1644%

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