Giano dell'Umbria Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Umbria, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Giano dell'Umbria in 2025? Explore comprehensive Airbnb analytics for Giano dell'Umbria, Umbria, Italy to uncover income potential. This 2025 STR market report for Giano dell'Umbria, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Giano dell'Umbria, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Giano dell'Umbria Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Giano dell'Umbria Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$164
The average rental revenue earned for an occupied room per day in Giano dell'Umbria.
Occupancy Rate(?)
26.8%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$7,482
Typical annual income for an Airbnb listing in Giano dell'Umbria. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
55.3%
Strong growth (55.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Giano dell'Umbria.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Giano dell'Umbria.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Giano dell'Umbria (2025)

Understanding the monthly revenue variations for Airbnb listings in Giano dell'Umbria is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Giano dell'Umbria is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Giano dell'Umbria across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,474+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,113 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $603 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $362, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Giano dell'Umbria

Giano dell'Umbria Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Giano dell'Umbria STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Giano dell'Umbria:

  • Best-in-class properties (Top 10%) achieve 40%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 29% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Giano dell'Umbria

Average Daily Rate (ADR) Airbnb Trends in Giano dell'Umbria (2025)

Effective short term rental pricing strategy in Giano dell'Umbria involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Giano dell'Umbria typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $381+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $232 or more.
  • Typical properties (Median) charge around $111 per night.
  • Entry-level properties (Bottom 25%) earn around $81 per night.

Average Daily Rate (ADR) Trend by Month in Giano dell'Umbria

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Airbnb Seasonality Analysis & Trends in Giano dell'Umbria (2025)

Peak Season (August, July, September)
  • Revenue averages $1,868 per month
  • Occupancy rates average 34.8%
  • Daily rates average $179
Shoulder Season
  • Revenue averages $903 per month
  • Occupancy maintains around 19.3%
  • Daily rates hold near $172
Low Season (January, February, May)
  • Revenue drops to average $463 per month
  • Occupancy decreases to average 17.1%
  • Daily rates adjust to average $169

Seasonality Insights for Giano dell'Umbria

  • The Airbnb seasonality in Giano dell'Umbria shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Giano dell'Umbria's highest earning potential, with monthly revenues capable of climbing to $2,697, occupancy reaching a high of 49.0%, and ADRs peaking at $180.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $305, occupancy could drop to 10.2%, and ADRs may adjust down to $161.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Giano dell'Umbria.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Giano dell'Umbria seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Giano dell'Umbria (2025)

Exploring the top neighborhoods for short-term rentals in Giano dell'Umbria? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Giano dell'Umbria Center
Charming town center with picturesque streets and local shops. Ideal for tourists seeking an authentic Umbrian experience with easy access to local cuisine and culture.
Church of San Francesco, Palazzo Municipale, Local markets, Caffè del Bacio, Wine tasting experiences
San Felice
Beautiful rural area known for its vineyards and olive groves. Attracts visitors seeking tranquility and a taste of rural life in Umbria.
Vineyards, Olive oil farms, Scenic hiking trails, Local food festivals, Castello di San Felice
Montefalco
Nearby hilltop town famous for Sagrantino wine and stunning views. Popular with wine enthusiasts and those looking for cultural exploration.
Montefalco Wine Museum, Church of Santa Chiara, The medieval walls, Wine tasting tours, Trattorias serving local cuisine
Bevagna
Historical town with Roman ruins and medieval architecture. Appeals to history buffs and those looking for charming streets and artisanal shops.
Roman Theater, Church of San Silvestro, Bevagna's medieval square, Artisan workshops, Annual festivals
Spoleto
Larger town known for its rich cultural heritage, including festivals and a famous aqueduct. Attracts tourists interested in arts and history.
Spoleto Cathedral, Rocca Albornoziana, Ponte delle Torri, Festival dei Due Mondi, Art galleries
Todi
One of the most beautiful towns in Italy, Todi features stunning views and historical architecture. Great for tourists seeking beauty and culture.
Tempio di Santa Maria della Consolazione, Piazza del Popolo, Etruscan ruins, Wine and olive oil shops, Cultural events
Assisi
Famed for its religious significance and stunning architecture, Assisi draws pilgrims and tourists alike. Ideal for those interested in spirituality and art.
Basilica di San Francesco, Piazza del Comune, Eremo delle Carceri, Assisi's charming streets, Local artisan shops
Pantalla
Nearby small hamlet with beautiful countryside and vineyards. Attractive for those wanting a quiet retreat while being close to larger towns.
Vineyards, Countryside walks, Traditional Umbrian cuisine, Local markets, Artisan cheese producers

Understanding Airbnb License Requirements & STR Laws in Giano dell'Umbria (2025)

Yes, Giano dell'Umbria, Umbria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Giano dell'Umbria to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 55% licensed listings)

Top Performing Airbnb Properties in Giano dell'Umbria (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Giano dell'Umbriabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Girasole - Agriturismo Fogliani

Girasole - Agriturismo Fogliani

Entire Place • 2 bedrooms

$34,949
Revenue
25.7%
Occupancy
$554.06
Daily Rate
Appartamento Ciliegio

Appartamento Ciliegio

Entire Place • 3 bedrooms

$21,264
Revenue
36.6%
Occupancy
$240.19
Daily Rate
Casale " il Palazzo" Montecchio

Casale " il Palazzo" Montecchio

Entire Place • 3 bedrooms

$17,131
Revenue
74.2%
Occupancy
$308.53
Daily Rate
Casa Luciana

Casa Luciana

Entire Place • 3 bedrooms

$10,755
Revenue
31.8%
Occupancy
$92.30
Daily Rate
Lovely 3 px Apartment-OLIVO-with traditional charm

Lovely 3 px Apartment-OLIVO-with traditional charm

Entire Place • 1 bedroom

$9,436
Revenue
19.3%
Occupancy
$106.52
Daily Rate
Rosa - Agriturismo Fogliani

Rosa - Agriturismo Fogliani

Entire Place • 1 bedroom

$7,859
Revenue
18.5%
Occupancy
$340.35
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Giano dell'Umbria (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Giano dell'Umbria based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #4969226594$51,64200.00/5.0
Tenuta San Felice6$34,135274.32/5.0
Host #97806961$21,26400.00/5.0
Leonardo1$17,131224.77/5.0
Saskia4$12,705183.60/5.0
Marta1$10,755174.94/5.0
Maria Rita1$7,331564.88/5.0
Cesare1$4,29335.00/5.0
Chiara1$2,224114.82/5.0
Silvia1$2,0191214.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Giano dell'Umbria.

Dive Deeper: Advanced Giano dell'Umbria STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Giano dell'Umbria. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Giano dell'Umbria Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Giano dell'Umbria

  • The Giano dell'Umbria Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.4% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Giano dell'Umbria, House properties are the most common (40.9%), reflecting the local real estate landscape.
  • Houses represent a significant 40.9% portion, catering likely to families or larger groups.
  • The presence of 22.7% Hotel/Boutique listings indicates integration with traditional hospitality.

Giano dell'Umbria Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Giano dell'Umbria

  • The dominant room capacity in Giano dell'Umbria is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 81.8% of the active Airbnb listings in Giano dell'Umbria, indicating a high concentration in these sizes.

Giano dell'Umbria Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Giano dell'Umbria

  • The most common guest capacity trend in Giano dell'Umbria vacation rentals is listings accommodating 4 guests (31.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Giano dell'Umbria STR market, accounting for 50.0% of listings.
  • 22.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Giano dell'Umbria.
  • On average, properties in Giano dell'Umbria are equipped to host 3.9 guests.

Giano dell'Umbria Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Giano dell'Umbria

  • The most common availability pattern in Giano dell'Umbria falls within the 271-366 days range, representing 90.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Giano dell'Umbria (59.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Giano dell'Umbria Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.4%)

1 Night

9 listings

47.4% of total

2 Nights (15.8%)

2 Nights

3 listings

15.8% of total

3 Nights (5.3%)

3 Nights

1 listings

5.3% of total

4-6 Nights (5.3%)

4-6 Nights

1 listings

5.3% of total

7-29 Nights (21.1%)

7-29 Nights

4 listings

21.1% of total

30+ Nights (5.3%)

30+ Nights

1 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Giano dell'Umbria is 1 Night, adopted by 47.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (63.2%) of the Giano dell'Umbria Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.4% of Giano dell'Umbria hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Giano dell'Umbria.

Giano dell'Umbria Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (6.3%)

Super Strict 60 Days

1 listings

6.3% of total

Super Strict 30 Days (6.3%)

Super Strict 30 Days

1 listings

6.3% of total

Flexible (31.3%)

Flexible

5 listings

31.3% of total

Moderate (18.8%)

Moderate

3 listings

18.8% of total

Strict (37.5%)

Strict

6 listings

37.5% of total

Cancellation Policy Insights for Giano dell'Umbria

  • The prevailing Airbnb cancellation policy trend in Giano dell'Umbria is Strict, used by 37.5% of listings.
  • There's a relatively balanced mix between guest-friendly (50.1%) and stricter (37.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 37.5% market standard in Giano dell'Umbria.
  • With 37.5% using Strict terms, this is a viable option in Giano dell'Umbria, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Giano dell'Umbria.

Giano dell'Umbria STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Giano dell'Umbria

  • The overall average booking lead time for vacation rentals in Giano dell'Umbria is 95 days.
  • Guests book furthest in advance for stays during October (average 265 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (184 days avg.) sees the longest lead times, while Winter (87 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (95 days) as a baseline for your pricing and availability strategy in Giano dell'Umbria.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 265 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 184 days) to capture early planners.
  • Monitor your own booking lead times against these Giano dell'Umbria averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Giano dell'Umbria (2025)

Amenity Prevalence

Amenity Insights for Giano dell'Umbria

  • Essential amenities in Giano dell'Umbria that guests expect include: Free parking on premises, Essentials, Hot water, Heating, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Kitchen, Pool are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Giano dell'Umbria.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Giano dell'Umbria: Free parking on premises, Essentials, Hot water, Heating, Wifi.
  • Prioritize adding missing essentials: Essentials, Hot water, Heating, Wifi.
  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Giano dell'Umbria to stay competitive.

Giano dell'Umbria Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Giano dell'Umbria

  • The typical guest profile for Airbnb in Giano dell'Umbria consists of a mix of domestic (59%) and international guests, often arriving from nearby Rome, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 59.0% of guests.
  • Key international markets include Italy (59%) and France (10.3%).
  • Top languages spoken are English (37.9%) followed by Italian (25.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Giano dell'Umbria Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Tignano10$3,391$500.3136%
Buonconvento59$3,068$456.7046%
Rome23,290$2,898$208.8751%
Collazzone28$2,839$341.1136%
Florence9,598$2,833$208.4852%
Marcialla25$2,788$236.6154%
Parrano18$2,762$329.9534%
Impruneta131$2,761$237.9345%
Marciano della Chiana18$2,719$377.3235%
Gaiole in Chianti206$2,679$344.4939%

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