Salazie Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Réunion, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Salazie in 2025? Explore comprehensive Airbnb analytics for Salazie, Réunion, France to uncover income potential. This 2025 STR market report for Salazie, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 61 active listings.

Whether you're considering an Airbnb investment in Salazie, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Salazie Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Salazie Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$120
The average rental revenue earned for an occupied room per day in Salazie.
Occupancy Rate(?)
52.2%
High demand. Good booking frequency.
Median Annual Revenue(?)
$20,859
Typical annual income for an Airbnb listing in Salazie. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
8.7%
Positive growth (8.7%) vs. last year.
Peak Revenue Month(?)
November
The month with the highest average earnings, indicating peak season in Salazie.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Salazie.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
61
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Salazie (2025)

Understanding the monthly revenue variations for Airbnb listings in Salazie is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Salazie is typically November, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Salazie across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,911+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,375 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,426 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $770, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Salazie

Salazie Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Salazie STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Salazie:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Salazie

Average Daily Rate (ADR) Airbnb Trends in Salazie (2025)

Effective short term rental pricing strategy in Salazie involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Salazie typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
  • Typical properties (Median) charge around $96 per night.
  • Entry-level properties (Bottom 25%) earn around $59 per night.

Average Daily Rate (ADR) Trend by Month in Salazie

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Airbnb Seasonality Analysis & Trends in Salazie (2025)

Peak Season (November, October, July)
  • Revenue averages $2,396 per month
  • Occupancy rates average 66.4%
  • Daily rates average $127
Shoulder Season
  • Revenue averages $1,891 per month
  • Occupancy maintains around 48.9%
  • Daily rates hold near $124
Low Season (February, March, June)
  • Revenue drops to average $1,204 per month
  • Occupancy decreases to average 34.3%
  • Daily rates adjust to average $117

Seasonality Insights for Salazie

  • The Airbnb seasonality in Salazie shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Salazie's highest earning potential, with monthly revenues capable of climbing to $2,610, occupancy reaching a high of 75.2%, and ADRs peaking at $128.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $949, occupancy could drop to 33.8%, and ADRs may adjust down to $113.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Salazie.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Salazie seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Salazie (2025)

Exploring the top neighborhoods for short-term rentals in Salazie? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Cilaos
Cilaos is a stunning mountainous area known for its natural beauty and hiking trails. It attracts nature lovers and adventure seekers looking for a peaceful retreat.
Piton des Neiges, Cilaos Cirque, Thermal Baths of Cilaos, Hiking trails, Local craft markets
Saint-Denis
The capital of Réunion, Saint-Denis offers a vibrant city experience with cultural attractions, making it ideal for both business and leisure travelers.
Barachois, St. Denis Cathedral, La Maison des Civilisations et de l'Unité Réunionnaise, Local markets, Cultural festivals
Salazie
Known for its lush landscapes and waterfalls, Salazie is a serene escape for tourists looking to experience the beauty of Réunion's nature.
Voile de la Marie, Église de Salazie, Le coin des cormorans, Hiking routes, Natural swimming pools
Tampon
A charming town that offers a glimpse into the local lifestyle and is an excellent spot for those who want to explore the southern region of Réunion.
Bassin des Cormorans, Local markets, Cultural sites, Hiking opportunities, Proximity to the ocean
Saint-Pierre
This coastal town is known for its beautiful beaches and vibrant nightlife, making it popular among tourists looking for relaxation and entertainment.
Plage de Saint-Pierre, Les marchés couverts, Cathedrale de Saint-Pierre, Musée de l’Alliance, Cultural events
La Plaine des Cafres
A quiet area located in the heart of Réunion, ideal for those seeking tranquility and access to nature, especially hikers and families.
La Forêt de l'Etang Salé, Educational farms, Observation of local flora and fauna, Hiking trails, Camping sites
Saint-Paul
Saint-Paul is a historic coastal town that offers a mix of cultural heritage, beautiful beaches, and outdoor activities, drawing various tourists.
Saint-Paul Beach, Paula de Boucan Canot, Historical sites, Local festivals, Fishing villages
Les Avirons
A charming region ideal for those seeking a peaceful environment, surrounded by nature and great hiking trails, popular with eco-tourists.
Its beaches, Hiking trails, Botanical gardens, Wildlife watching, Local craftsmanship

Understanding Airbnb License Requirements & STR Laws in Salazie (2025)

While Salazie, Réunion, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Salazie to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Salazie (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Salaziebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

La Villa Blanche, in the center of Hell-Bourg, Salazie

La Villa Blanche, in the center of Hell-Bourg, Salazie

Entire Place • 4 bedrooms

$81,408
Revenue
33.6%
Occupancy
$450.92
Daily Rate
Villa Couleur Nature

Villa Couleur Nature

Entire Place • 3 bedrooms

$62,472
Revenue
71.1%
Occupancy
$217.22
Daily Rate
Lodge 4 Epices aux Lodges de Salazie

Lodge 4 Epices aux Lodges de Salazie

Entire Place • 2 bedrooms

$55,113
Revenue
69.1%
Occupancy
$194.09
Daily Rate
La Cayenne Charming house in Hell-Bourg in a quiet area.

La Cayenne Charming house in Hell-Bourg in a quiet area.

Entire Place • 3 bedrooms

$45,703
Revenue
68.0%
Occupancy
$164.06
Daily Rate
Peak of Goats

Peak of Goats

Entire Place • 4 bedrooms

$43,940
Revenue
57.3%
Occupancy
$201.49
Daily Rate
La P'tite Bourgeoise

La P'tite Bourgeoise

Entire Place • 2 bedrooms

$40,606
Revenue
49.7%
Occupancy
$217.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Salazie (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Salazie based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ophelie3$115,249524.93/5.0
Frédérique1$81,408145.00/5.0
Chantal3$63,518824.82/5.0
Vanessa1$62,472414.93/5.0
Marie1$45,703724.88/5.0
Jean Louis1$43,940544.85/5.0
Luc Adrien2$43,0835414.85/5.0
Clotilde1$40,606414.88/5.0
Florence1$37,695774.69/5.0
Elisabeth2$36,2961264.61/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Salazie.

Dive Deeper: Advanced Salazie STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Salazie. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Salazie Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Salazie

  • The Salazie Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.1% of the 61 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Salazie, House properties are the most common (80.3%), reflecting the local real estate landscape.
  • Houses represent a significant 80.3% portion, catering likely to families or larger groups.
  • The presence of 8.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, outdoor/unique, others, unique stays (combined 11.4%) offer potential for unique stay experiences.

Salazie Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Salazie

  • The dominant room capacity in Salazie is 1 bedroom listings, making up 27.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 47.6% of the active Airbnb listings in Salazie, indicating a high concentration in these sizes.
  • A significant 27.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Salazie.

Salazie Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Salazie

  • The most common guest capacity trend in Salazie vacation rentals is listings accommodating 8+ guests (21.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Salazie STR market, accounting for 42.6% of listings.
  • 36.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Salazie.
  • On average, properties in Salazie are equipped to host 4.2 guests.

Salazie Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Salazie

  • The most common availability pattern in Salazie falls within the 181-270 days range, representing 37.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 54.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Salazie (39.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 49.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Salazie Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (50%)

1 Night

30 listings

50% of total

2 Nights (40%)

2 Nights

24 listings

40% of total

3 Nights (1.7%)

3 Nights

1 listings

1.7% of total

4-6 Nights (1.7%)

4-6 Nights

1 listings

1.7% of total

7-29 Nights (1.7%)

7-29 Nights

1 listings

1.7% of total

30+ Nights (5%)

30+ Nights

3 listings

5% of total

Key Insights

  • The most prevalent minimum stay requirement in Salazie is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (90.0%) of the Salazie Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 50% of Salazie hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Salazie.

Salazie Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

2 listings

3.4% of total

Flexible (29.3%)

Flexible

17 listings

29.3% of total

Moderate (27.6%)

Moderate

16 listings

27.6% of total

Firm (12.1%)

Firm

7 listings

12.1% of total

Strict (27.6%)

Strict

16 listings

27.6% of total

Cancellation Policy Insights for Salazie

  • The prevailing Airbnb cancellation policy trend in Salazie is Flexible, used by 29.3% of listings.
  • There's a relatively balanced mix between guest-friendly (56.9%) and stricter (39.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 29.3% market standard in Salazie.
  • Regularly review your cancellation policy against competitors and market demand shifts in Salazie.

Salazie STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Salazie

  • The overall average booking lead time for vacation rentals in Salazie is 58 days.
  • Guests book furthest in advance for stays during July (average 93 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (77 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Salazie.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 77 days) to capture early planners.
  • Monitor your own booking lead times against these Salazie averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Salazie (2025)

Amenity Prevalence

Amenity Insights for Salazie

  • Essential amenities in Salazie that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like TV, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Salazie: Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like TV or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Salazie to stay competitive.

Salazie Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Salazie

  • The typical guest profile for Airbnb in Salazie consists of primarily domestic travelers (79%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 78.9% of guests.
  • Key international markets include France (78.9%) and Réunion (7.3%).
  • Top languages spoken are French (45%) followed by English (34.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Rennes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Salazie Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cilaos150$1,799$132.2849%
Les Trois-Bassins72$1,705$179.0145%
Saint-Paul1,856$1,590$151.7050%
Sainte-Rose23$1,446$143.1848%
L'Étang-Salé229$1,431$138.3948%
Saint-Leu583$1,404$125.3151%
Saint-Philippe29$1,374$102.3345%
La Plaine-des-Palmistes50$1,360$153.3637%
Saint-Joseph300$1,354$128.5645%
Petite-Île107$1,338$127.3643%

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