Saint-Mars-de-Coutais Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France
Is Airbnb profitable in Saint-Mars-de-Coutais in 2025? Explore comprehensive Airbnb analytics for Saint-Mars-de-Coutais, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Saint-Mars-de-Coutais, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Saint-Mars-de-Coutais, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Mars-de-Coutais Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint-Mars-de-Coutais Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint-Mars-de-Coutais (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint-Mars-de-Coutais is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Mars-de-Coutais is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Mars-de-Coutais across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,757+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,034 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $544 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $320, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-Mars-de-Coutais
Saint-Mars-de-Coutais Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint-Mars-de-Coutais STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Mars-de-Coutais:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-Mars-de-Coutais
Average Daily Rate (ADR) Airbnb Trends in Saint-Mars-de-Coutais (2025)
Effective short term rental pricing strategy in Saint-Mars-de-Coutais involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Mars-de-Coutais typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $152+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $86 or more.
- Typical properties (Median) charge around $66 per night.
- Entry-level properties (Bottom 25%) earn around $37 per night.
Average Daily Rate (ADR) Trend by Month in Saint-Mars-de-Coutais
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Airbnb Seasonality Analysis & Trends in Saint-Mars-de-Coutais (2025)
Peak Season (August, July, June)
- Revenue averages $1,382 per month
- Occupancy rates average 51.2%
- Daily rates average $76
Shoulder Season
- Revenue averages $681 per month
- Occupancy maintains around 32.8%
- Daily rates hold near $75
Low Season (January, February, March)
- Revenue drops to average $297 per month
- Occupancy decreases to average 14.9%
- Daily rates adjust to average $76
Seasonality Insights for Saint-Mars-de-Coutais
- The Airbnb seasonality in Saint-Mars-de-Coutais shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint-Mars-de-Coutais's highest earning potential, with monthly revenues capable of climbing to $1,550, occupancy reaching a high of 62.2%, and ADRs peaking at $77.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $255, occupancy could drop to 12.2%, and ADRs may adjust down to $75.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Mars-de-Coutais.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint-Mars-de-Coutais seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint-Mars-de-Coutais (2025)
Exploring the top neighborhoods for short-term rentals in Saint-Mars-de-Coutais? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre-ville | The heart of Saint-Mars-de-Coutais with easy access to local amenities and public transportation. Ideal for guests looking for convenience and a taste of local life. | Church of Saint-Mars, Local markets, Café de l'Église |
| Zone Artisanale | A thriving area for business travelers and those visiting local companies. Close to commercial establishments and offers practical accommodations. | Local businesses, Industrial parks, Restaurants nearby |
| Parc des Bois | A tranquil area surrounded by nature, perfect for families and guests looking for a peaceful getaway. Great for outdoor activities and relaxation. | Hiking trails, Picnic areas, Playgrounds |
| Château de Clisson | A historical site nearby that attracts tourists interested in history and architecture. It offers a scenic ambiance and cultural experiences. | Château de Clisson, Clisson historical center, Scenic views, Art exhibitions |
| Les bords de Sèvre | A picturesque area by the river, ideal for those who enjoy nature and outdoor activities such as hiking and cycling. Attracts nature lovers. | Sèvre river views, Cycling paths, Walking trails |
| Vignobles | Surrounded by vineyards, this area is perfect for wine tourists and those who appreciate local gastronomy. Close to wine tasting experiences. | Wine tasting tours, Vineyard tours, Local cuisine |
| Les Plantes | A family-friendly neighborhood with parks and recreational activities. Suitable for families looking for spacious accommodation. | Parks, Playgrounds, Family-friendly restaurants |
| Historical Sites | Close to historical landmarks that attract visitors interested in French culture and history. Offers a unique cultural experience. | Old churches, Cultural festivals, Local history museum |
Understanding Airbnb License Requirements & STR Laws in Saint-Mars-de-Coutais (2025)
While Saint-Mars-de-Coutais, Pays de la Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Mars-de-Coutais to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Saint-Mars-de-Coutais (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Mars-de-Coutaisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Between Nantes and the sea!
Entire Place • 3 bedrooms
cute house on one level,garden, 3 double bedrooms
Entire Place • 3 bedrooms
Charming maisonette
Entire Place • 1 bedroom
Beautiful Country House, between Nantes & the Sea
Entire Place • 3 bedrooms
Charming house
Entire Place • 4 bedrooms
Bed and breakfasts: Trio Country, Polka, Rockn'roll
Private Room • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint-Mars-de-Coutais (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Mars-de-Coutais based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Bernard | 3 | $18,747 | 16 | 3.33/5.0 |
| Mathieu | 1 | $15,579 | 3 | 5.00/5.0 |
| Ludovic | 1 | $11,375 | 129 | 4.80/5.0 |
| Vincent | 1 | $11,117 | 33 | 5.00/5.0 |
| Lisa | 1 | $10,870 | 3 | 5.00/5.0 |
| Guylene | 3 | $10,543 | 69 | 4.87/5.0 |
| Charline | 1 | $10,179 | 12 | 5.00/5.0 |
| Léon | 1 | $7,363 | 30 | 4.83/5.0 |
| Mathias | 1 | $6,436 | 12 | 4.75/5.0 |
| Patricia | 1 | $5,921 | 190 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Mars-de-Coutais.
Dive Deeper: Advanced Saint-Mars-de-Coutais STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Mars-de-Coutais. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-Mars-de-Coutais Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-Mars-de-Coutais
- The Saint-Mars-de-Coutais Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61.1% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 38.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Saint-Mars-de-Coutais, Hotel/Boutique properties are the most common (44.4%), reflecting the local real estate landscape.
- Houses represent a significant 38.9% portion, catering likely to families or larger groups.
- The presence of 44.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Saint-Mars-de-Coutais Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-Mars-de-Coutais
- The dominant room capacity in Saint-Mars-de-Coutais is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 55.5% of the active Airbnb listings in Saint-Mars-de-Coutais, indicating a high concentration in these sizes.
- A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-Mars-de-Coutais.
Saint-Mars-de-Coutais Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-Mars-de-Coutais
- The most common guest capacity trend in Saint-Mars-de-Coutais vacation rentals is listings accommodating 4 guests (22.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Saint-Mars-de-Coutais STR market, accounting for 44.4% of listings.
- 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Mars-de-Coutais.
- On average, properties in Saint-Mars-de-Coutais are equipped to host 3.2 guests.
Saint-Mars-de-Coutais Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-Mars-de-Coutais
- The most common availability pattern in Saint-Mars-de-Coutais falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Saint-Mars-de-Coutais (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint-Mars-de-Coutais Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
44.4% of total
2 Nights
6 listings
33.3% of total
4-6 Nights
2 listings
11.1% of total
7-29 Nights
2 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-Mars-de-Coutais is 1 Night, adopted by 44.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (77.7%) of the Saint-Mars-de-Coutais Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 44.4% of Saint-Mars-de-Coutais hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Mars-de-Coutais.
Saint-Mars-de-Coutais Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
29.4% of total
Moderate
5 listings
29.4% of total
Firm
4 listings
23.5% of total
Strict
3 listings
17.6% of total
Cancellation Policy Insights for Saint-Mars-de-Coutais
- The prevailing Airbnb cancellation policy trend in Saint-Mars-de-Coutais is Flexible, used by 29.4% of listings.
- There's a relatively balanced mix between guest-friendly (58.8%) and stricter (41.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 29.4% market standard in Saint-Mars-de-Coutais.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-Mars-de-Coutais.
Saint-Mars-de-Coutais STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-Mars-de-Coutais
- The overall average booking lead time for vacation rentals in Saint-Mars-de-Coutais is 50 days.
- Guests book furthest in advance for stays during August (average 71 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Saint-Mars-de-Coutais.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Saint-Mars-de-Coutais averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint-Mars-de-Coutais (2025)
Amenity Prevalence
Amenity Insights for Saint-Mars-de-Coutais
- Essential amenities in Saint-Mars-de-Coutais that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint-Mars-de-Coutais: Free parking on premises.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-Mars-de-Coutais to stay competitive.
Saint-Mars-de-Coutais Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint-Mars-de-Coutais
- The typical guest profile for Airbnb in Saint-Mars-de-Coutais consists of primarily domestic travelers (91%), often arriving from nearby Plomelin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 91.0% of guests.
- Key international markets include France (91%) and United Kingdom (3%).
- Top languages spoken are French (57.3%) followed by English (26.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Plomelin and Nantes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint-Mars-de-Coutais Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Moulins-le-Carbonnel | 11 | $3,213 | $320.85 | 35% |
| Vallon-sur-Gée | 11 | $2,913 | $379.01 | 30% |
| Bourneau | 11 | $2,747 | $442.07 | 35% |
| Nuaillé-d'Aunis | 10 | $2,741 | $373.83 | 37% |
| Le Bois-Plage-en-Ré | 303 | $2,528 | $284.63 | 45% |
| Chambellay | 11 | $2,525 | $255.24 | 34% |
| Sainte-Florence | 10 | $2,445 | $233.78 | 46% |
| La Flotte | 396 | $2,382 | $236.53 | 46% |
| Forges | 11 | $2,314 | $220.63 | 39% |
| Dœuil-sur-le-Mignon | 12 | $2,283 | $481.91 | 21% |