Saint-Malô-du-Bois Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Saint-Malô-du-Bois in 2025? Explore comprehensive Airbnb analytics for Saint-Malô-du-Bois, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Saint-Malô-du-Bois, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.

Whether you're considering an Airbnb investment in Saint-Malô-du-Bois, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Malô-du-Bois Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint-Malô-du-Bois Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$106
The average rental revenue earned for an occupied room per day in Saint-Malô-du-Bois.
Occupancy Rate(?)
48.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,780
Typical annual income for an Airbnb listing in Saint-Malô-du-Bois. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-16.8%
Significant decrease (-16.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Saint-Malô-du-Bois.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Saint-Malô-du-Bois.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint-Malô-du-Bois (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint-Malô-du-Bois is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Malô-du-Bois is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Malô-du-Bois across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,527+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,656 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,087 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $718, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Malô-du-Bois

Saint-Malô-du-Bois Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint-Malô-du-Bois STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Malô-du-Bois:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Malô-du-Bois

Average Daily Rate (ADR) Airbnb Trends in Saint-Malô-du-Bois (2025)

Effective short term rental pricing strategy in Saint-Malô-du-Bois involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Malô-du-Bois typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $195+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $126 or more.
  • Typical properties (Median) charge around $87 per night.
  • Entry-level properties (Bottom 25%) earn around $74 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Malô-du-Bois

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Airbnb Seasonality Analysis & Trends in Saint-Malô-du-Bois (2025)

Peak Season (August, July, June)
  • Revenue averages $2,294 per month
  • Occupancy rates average 59.9%
  • Daily rates average $124
Shoulder Season
  • Revenue averages $1,390 per month
  • Occupancy maintains around 39.5%
  • Daily rates hold near $114
Low Season (January, February, March)
  • Revenue drops to average $442 per month
  • Occupancy decreases to average 12.3%
  • Daily rates adjust to average $101

Seasonality Insights for Saint-Malô-du-Bois

  • The Airbnb seasonality in Saint-Malô-du-Bois shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Malô-du-Bois's highest earning potential, with monthly revenues capable of climbing to $2,512, occupancy reaching a high of 68.7%, and ADRs peaking at $125.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $287, occupancy could drop to 6.4%, and ADRs may adjust down to $99.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Malô-du-Bois.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint-Malô-du-Bois seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint-Malô-du-Bois (2025)

Exploring the top neighborhoods for short-term rentals in Saint-Malô-du-Bois? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Saint-Malo City Center
The historic heart of Saint-Malo, known for its impressive fortress walls and picturesque old town. A prime location for visitors wanting to explore the rich history and beautiful architecture of the city.
Saint-Malo Fortress, Intra-Muros, Saint-Malo Cathedral, Grand Aquarium Saint-Malo, Bastion de la Hollande
Plage de Saint-Malo
A beautiful beach area that draws tourists in the summer months. Ideal for guests looking for seaside relaxation and water sports activities.
Plage de l'Eventail, Plage du Sillon, Water sports, Beachfront restaurants
Rance Valley
A serene and picturesque valley offering stunning views and hiking opportunities. Appeals to nature lovers and those looking for a peaceful retreat.
Rance River, Hiking trails, Scenic viewpoints
Dinan
A charming medieval town nearby, known for its preserved historical architecture and vibrant arts scene. Attractive for guests interested in day trips and cultural visits.
Dinan Castle, Rance River walks, Art galleries, Local markets
Cancale
Famous for its oysters and seaside charm, Cancale is a short drive from Saint-Malo and a great spot for seafood lovers. Visitors often enjoy the coastal views and dining experiences.
Oyster farms, Cancale beach, Coastal paths, Restaurants serving fresh seafood
Mont Saint-Michel
A UNESCO World Heritage site, attracting visitors from all over the world. Ideal for guests seeking an iconic sight and rich history.
Mont Saint-Michel Abbey, St. Aubert Church, Medieval streets
Combourg
A small town known for its picturesque château and beautiful surrounding lake. Great for those wanting a quieter stay with historical significance.
Combourg Castle, Lake Combourg, Scenic parks
Fougères
Home to one of the largest medieval castles in Europe, Fougères is a great day trip option for history enthusiasts and offers beautiful countryside scenery.
Fougères Castle, Historic town center, Botanical garden

Understanding Airbnb License Requirements & STR Laws in Saint-Malô-du-Bois (2025)

With 26% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Saint-Malô-du-Bois. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Malô-du-Bois to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 26% licensed listings)

Top Performing Airbnb Properties in Saint-Malô-du-Bois (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Malô-du-Boisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gites LES LOGIS LA FONTAINE 5 min from Puy du Fou

Gites LES LOGIS LA FONTAINE 5 min from Puy du Fou

Entire Place • 6 bedrooms

$58,054
Revenue
44.3%
Occupancy
$364.76
Daily Rate
DANIEL 'S COTTAGE With its private pool

DANIEL 'S COTTAGE With its private pool

Entire Place • 2 bedrooms

$28,806
Revenue
70.9%
Occupancy
$159.63
Daily Rate
House 6 km from Puy du Fou

House 6 km from Puy du Fou

Entire Place • 3 bedrooms

$26,590
Revenue
74.7%
Occupancy
$117.31
Daily Rate
Maison d 'Eglantine 10 beds 6 min from Puy du Fou

Maison d 'Eglantine 10 beds 6 min from Puy du Fou

Entire Place • 4 bedrooms

$26,290
Revenue
34.2%
Occupancy
$210.82
Daily Rate
House for 6/ 8 peoples at 5 min of the puy du fou

House for 6/ 8 peoples at 5 min of the puy du fou

Entire Place • 3 bedrooms

$25,646
Revenue
46.6%
Occupancy
$152.05
Daily Rate
Maison Coquelicot 5min from Puy du Fou 7 people

Maison Coquelicot 5min from Puy du Fou 7 people

Entire Place • 2 bedrooms

$18,626
Revenue
39.4%
Occupancy
$132.12
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint-Malô-du-Bois (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Malô-du-Bois based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Valérie & Stéphane6$140,8693674.91/5.0
Emmanuelle Et Pascal1$28,8061154.89/5.0
Delphine1$26,5901174.88/5.0
CHK Conciergerie Du Bocage1$26,290244.67/5.0
Patricia3$24,639324.99/5.0
Julie3$24,6041374.90/5.0
Annie2$22,5889914.89/5.0
Cedric2$21,3851564.95/5.0
Johan1$17,209894.87/5.0
Philippe1$14,869734.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Malô-du-Bois.

Dive Deeper: Advanced Saint-Malô-du-Bois STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Malô-du-Bois. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Malô-du-Bois Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Malô-du-Bois

  • The Saint-Malô-du-Bois Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.4% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 31.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Saint-Malô-du-Bois, House properties are the most common (52.6%), reflecting the local real estate landscape.
  • Houses represent a significant 52.6% portion, catering likely to families or larger groups.
  • The presence of 26.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.6%) offer potential for unique stay experiences.

Saint-Malô-du-Bois Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Malô-du-Bois

  • The dominant room capacity in Saint-Malô-du-Bois is 1 bedroom listings, making up 34.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 47.4% of the active Airbnb listings in Saint-Malô-du-Bois, indicating a high concentration in these sizes.

Saint-Malô-du-Bois Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Malô-du-Bois

  • The most common guest capacity trend in Saint-Malô-du-Bois vacation rentals is listings accommodating 4 guests (23.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Saint-Malô-du-Bois STR market, accounting for 42.1% of listings.
  • 26.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Malô-du-Bois.
  • On average, properties in Saint-Malô-du-Bois are equipped to host 3.3 guests.

Saint-Malô-du-Bois Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Malô-du-Bois

  • The most common availability pattern in Saint-Malô-du-Bois falls within the 181-270 days range, representing 63.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Saint-Malô-du-Bois (65.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 18.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Saint-Malô-du-Bois Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.9%)

1 Night

11 listings

28.9% of total

2 Nights (63.2%)

2 Nights

24 listings

63.2% of total

3 Nights (2.6%)

3 Nights

1 listings

2.6% of total

30+ Nights (5.3%)

30+ Nights

2 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Malô-du-Bois is 2 Nights, adopted by 63.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (92.1%) of the Saint-Malô-du-Bois Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 63.2% of Saint-Malô-du-Bois hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Malô-du-Bois.

Saint-Malô-du-Bois Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (31.6%)

Flexible

12 listings

31.6% of total

Moderate (26.3%)

Moderate

10 listings

26.3% of total

Firm (34.2%)

Firm

13 listings

34.2% of total

Strict (7.9%)

Strict

3 listings

7.9% of total

Cancellation Policy Insights for Saint-Malô-du-Bois

  • The prevailing Airbnb cancellation policy trend in Saint-Malô-du-Bois is Firm, used by 34.2% of listings.
  • There's a relatively balanced mix between guest-friendly (57.9%) and stricter (42.1%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (7.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 34.2% market standard in Saint-Malô-du-Bois.
  • Using a Strict policy might deter some guests, as only 7.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Malô-du-Bois.

Saint-Malô-du-Bois STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Malô-du-Bois

  • The overall average booking lead time for vacation rentals in Saint-Malô-du-Bois is 80 days.
  • Guests book furthest in advance for stays during June (average 150 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (126 days avg.) sees the longest lead times, while Winter (60 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (80 days) as a baseline for your pricing and availability strategy in Saint-Malô-du-Bois.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 150 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 126 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Malô-du-Bois averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint-Malô-du-Bois (2025)

Amenity Prevalence

Amenity Insights for Saint-Malô-du-Bois

  • Essential amenities in Saint-Malô-du-Bois that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Wifi, Heating are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Saint-Malô-du-Bois: Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Hot water or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint-Malô-du-Bois to stay competitive.

Saint-Malô-du-Bois Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Malô-du-Bois

  • The typical guest profile for Airbnb in Saint-Malô-du-Bois consists of primarily domestic travelers (95%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 95.0% of guests.
  • Key international markets include France (95%) and Belgium (1.9%).
  • Top languages spoken are French (52.7%) followed by English (32.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint-Malô-du-Bois Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Coteaux-sur-Loire19$3,328$270.0041%
Villiers-sur-Loir10$2,967$216.5141%
Artannes-sur-Indre21$2,949$275.9141%
Vallon-sur-Gée11$2,913$379.0130%
Bourneau11$2,747$442.0735%
Nuaillé-d'Aunis10$2,741$373.8337%
Ambillou18$2,701$370.9728%
Le Bois-Plage-en-Ré303$2,528$284.6345%
Chambellay11$2,525$255.2434%
Le Grand-Pressigny11$2,511$266.7231%

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