Pornic Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France
Is Airbnb profitable in Pornic in 2025? Explore comprehensive Airbnb analytics for Pornic, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Pornic, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 683 active listings.
Whether you're considering an Airbnb investment in Pornic, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pornic Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pornic Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pornic (2025)
Understanding the monthly revenue variations for Airbnb listings in Pornic is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pornic is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pornic across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,396+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,210 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,367 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $783, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pornic
Pornic Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pornic STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pornic:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pornic
Average Daily Rate (ADR) Airbnb Trends in Pornic (2025)
Effective short term rental pricing strategy in Pornic involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pornic typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $218+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $151 or more.
- Typical properties (Median) charge around $106 per night.
- Entry-level properties (Bottom 25%) earn around $80 per night.
Average Daily Rate (ADR) Trend by Month in Pornic
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Airbnb Seasonality Analysis & Trends in Pornic (2025)
Peak Season (August, July, May)
- Revenue averages $2,728 per month
- Occupancy rates average 60.0%
- Daily rates average $141
Shoulder Season
- Revenue averages $1,600 per month
- Occupancy maintains around 39.1%
- Daily rates hold near $131
Low Season (January, February, March)
- Revenue drops to average $988 per month
- Occupancy decreases to average 31.2%
- Daily rates adjust to average $122
Seasonality Insights for Pornic
- The Airbnb seasonality in Pornic shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pornic's highest earning potential, with monthly revenues capable of climbing to $3,326, occupancy reaching a high of 75.7%, and ADRs peaking at $144.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $939, occupancy could drop to 26.5%, and ADRs may adjust down to $121.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pornic.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pornic seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pornic (2025)
Exploring the top neighborhoods for short-term rentals in Pornic? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plage de Pornic | A beautiful beach area ideal for families and sun-seekers, providing easy access to water activities and scenic views of the coastline. | La Plage de Pornic, Water sports rentals, Coastal trails, Beachside cafés, Promenade along the coast |
| Port de Pornic | A charming harbor area bustling with seafood restaurants and local shops, perfect for visitors looking to enjoy the maritime atmosphere and fresh cuisine. | Fishing harbor, Seafood market, Boat trips, Provencal market, Restaurants with sea views |
| Old Pornic Town | Known for its quaint streets and historical architecture, this area attracts tourists interested in culture and history, featuring local boutiques and art galleries. | Château de Pornic, Eglise de Sainte-Marie, Art galleries, Cafés and bakeries, Local shops |
| Tharon-Plage | A family-friendly beach destination known for its sandy shores and calm waters, appealing to families and those looking for a relaxing getaway. | Tharon Beach, Water parks, Kids' play areas, Picnic spots, Beach bars |
| Les Sables d'Olonne | A vibrant seaside resort town with lively promenades and a wide array of entertainment options, attracting a diverse group of tourists. | La Chaume, Olona River, Aquarium, Shopping streets, Beach activities |
| Lac de Gourlas | A tranquil lake area perfect for relaxation and outdoor activities, attracting nature lovers and those seeking peace away from the beach crowds. | Lac de Gourlas, Hiking trails, Fishing opportunities, Picnic areas, Bird watching |
| Saint-Gilles-Croix-de-Vie | A lively destination known for its beaches and summer festivals, ideal for tourists looking for activities and nightlife. | Main beach, Seaside festival events, Culinary fares, Water sports, Beachfront restaurants |
| Côte de Jade | This coastal area offers stunning landscapes and is ideal for hiking and nature excursions, appealing to outdoor enthusiasts and nature lovers. | Natural parks, Hiking trails, Scenic viewpoints, Coastal cliffs, Wildlife watching |
Understanding Airbnb License Requirements & STR Laws in Pornic (2025)
Yes, Pornic, Pays de la Loire, France enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pornic to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 81% licensed listings)
Top Performing Airbnb Properties in Pornic (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pornicbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Big house 15 people, beach and SPA
Entire Place • 5 bedrooms
Sea view, neat home & green setting (44)
Entire Place • 5 bedrooms
Large, comfortable, quiet house near the beach
Entire Place • 4 bedrooms
Villa en bord de mer
Entire Place • 5 bedrooms
AUBE, Family House
Entire Place • 6 bedrooms
Villa with Jacuzzi in Pornic
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pornic (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pornic based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Guest Adom | 23 | $393,077 | 374 | 4.50/5.0 |
| Alessandro - Interhome Group | 32 | $318,903 | 30 | 0.85/5.0 |
| Florence Marie Marguerite | 26 | $316,948 | 192 | 3.33/5.0 |
| L'Équipe Hoomy Conciergerie | 26 | $300,809 | 128 | 2.71/5.0 |
| Wilfried | 3 | $127,404 | 666 | 4.94/5.0 |
| Florent | 5 | $117,094 | 912 | 4.43/5.0 |
| Adèle | 6 | $114,364 | 227 | 4.06/5.0 |
| Bernard | 2 | $110,837 | 68 | 5.00/5.0 |
| Manuela | 7 | $107,219 | 138 | 4.90/5.0 |
| Marion Et Jean-Marie | 2 | $98,943 | 30 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pornic.
Dive Deeper: Advanced Pornic STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pornic. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPornic Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pornic
- The Pornic Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.9% of the 683 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pornic, House properties are the most common (62.4%), reflecting the local real estate landscape.
- Houses represent a significant 62.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 6.0%) offer potential for unique stay experiences.
Pornic Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pornic
- The dominant room capacity in Pornic is 1 bedroom listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.1% of the active Airbnb listings in Pornic, indicating a high concentration in these sizes.
- A significant 29.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pornic.
Pornic Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pornic
- The most common guest capacity trend in Pornic vacation rentals is listings accommodating 4 guests (32.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Pornic STR market, accounting for 51.6% of listings.
- 34.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pornic.
- On average, properties in Pornic are equipped to host 4.5 guests.
Pornic Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pornic
- The most common availability pattern in Pornic falls within the 271-366 days range, representing 43.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Pornic (36.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pornic Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
80 listings
12.5% of total
2 Nights
221 listings
34.5% of total
3 Nights
68 listings
10.6% of total
4-6 Nights
110 listings
17.2% of total
7-29 Nights
61 listings
9.5% of total
30+ Nights
101 listings
15.8% of total
Key Insights
- The most prevalent minimum stay requirement in Pornic is 2 Nights, adopted by 34.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (15.8%) caters to monthly stays (30+ nights) in Pornic, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 34.5% of Pornic hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
- A 2-night minimum appears standard (34.5%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 15.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pornic.
Pornic Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
15 listings
2.5% of total
Flexible
144 listings
24.3% of total
Moderate
150 listings
25.3% of total
Firm
150 listings
25.3% of total
Strict
134 listings
22.6% of total
Cancellation Policy Insights for Pornic
- The prevailing Airbnb cancellation policy trend in Pornic is Moderate, used by 25.3% of listings.
- There's a relatively balanced mix between guest-friendly (49.6%) and stricter (47.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 25.3% market standard in Pornic.
- Regularly review your cancellation policy against competitors and market demand shifts in Pornic.
Pornic STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pornic
- The overall average booking lead time for vacation rentals in Pornic is 55 days.
- Guests book furthest in advance for stays during July (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Pornic.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Pornic averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pornic (2025)
Amenity Prevalence
Amenity Insights for Pornic
- Essential amenities in Pornic that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Heating, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pornic: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Hot water or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pornic to stay competitive.
Pornic Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pornic
- The typical guest profile for Airbnb in Pornic consists of primarily domestic travelers (91%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 90.7% of guests.
- Key international markets include France (90.7%) and Germany (2.2%).
- Top languages spoken are French (47.1%) followed by English (33.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Nantes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pornic Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Le Bois-Plage-en-Ré | 303 | $2,528 | $284.63 | 45% |
| Sainte-Florence | 10 | $2,445 | $233.78 | 46% |
| La Flotte | 396 | $2,382 | $236.53 | 46% |
| Île-de-Bréhat | 46 | $2,254 | $221.52 | 45% |
| La Couarde-sur-Mer | 218 | $2,188 | $259.23 | 41% |
| Le Parc | 13 | $2,138 | $173.31 | 43% |
| Ombrée d'Anjou | 21 | $2,063 | $213.63 | 35% |
| Lanmodez | 19 | $2,050 | $219.93 | 42% |
| Île-aux-Moines | 98 | $2,048 | $236.17 | 42% |
| Laillé | 12 | $2,046 | $116.65 | 37% |