Mortagne-sur-Sèvre Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Mortagne-sur-Sèvre in 2025? Explore comprehensive Airbnb analytics for Mortagne-sur-Sèvre, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Mortagne-sur-Sèvre, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 52 active listings.

Whether you're considering an Airbnb investment in Mortagne-sur-Sèvre, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mortagne-sur-Sèvre Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mortagne-sur-Sèvre Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$122
The average rental revenue earned for an occupied room per day in Mortagne-sur-Sèvre.
Occupancy Rate(?)
43.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,357
Typical annual income for an Airbnb listing in Mortagne-sur-Sèvre. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-8.4%
Slight decrease (-8.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Mortagne-sur-Sèvre.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Mortagne-sur-Sèvre.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
52
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mortagne-sur-Sèvre (2025)

Understanding the monthly revenue variations for Airbnb listings in Mortagne-sur-Sèvre is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mortagne-sur-Sèvre is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mortagne-sur-Sèvre across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,085+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,041 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,105 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $597, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mortagne-sur-Sèvre

Mortagne-sur-Sèvre Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mortagne-sur-Sèvre STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mortagne-sur-Sèvre:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mortagne-sur-Sèvre

Average Daily Rate (ADR) Airbnb Trends in Mortagne-sur-Sèvre (2025)

Effective short term rental pricing strategy in Mortagne-sur-Sèvre involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mortagne-sur-Sèvre typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $169+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
  • Typical properties (Median) charge around $92 per night.
  • Entry-level properties (Bottom 25%) earn around $66 per night.

Average Daily Rate (ADR) Trend by Month in Mortagne-sur-Sèvre

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Airbnb Seasonality Analysis & Trends in Mortagne-sur-Sèvre (2025)

Peak Season (August, May, April)
  • Revenue averages $2,243 per month
  • Occupancy rates average 54.3%
  • Daily rates average $110
Shoulder Season
  • Revenue averages $1,539 per month
  • Occupancy maintains around 39.1%
  • Daily rates hold near $114
Low Season (January, February, March)
  • Revenue drops to average $953 per month
  • Occupancy decreases to average 27.5%
  • Daily rates adjust to average $115

Seasonality Insights for Mortagne-sur-Sèvre

  • The Airbnb seasonality in Mortagne-sur-Sèvre shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mortagne-sur-Sèvre's highest earning potential, with monthly revenues capable of climbing to $2,574, occupancy reaching a high of 69.4%, and ADRs peaking at $121.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $672, occupancy could drop to 17.2%, and ADRs may adjust down to $108.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mortagne-sur-Sèvre.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mortagne-sur-Sèvre seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mortagne-sur-Sèvre (2025)

Exploring the top neighborhoods for short-term rentals in Mortagne-sur-Sèvre? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre-ville de Mortagne-sur-Sèvre
The historic center of Mortagne-sur-Sèvre offers charming streets, local markets, and a vibrant community atmosphere. It's ideal for guests looking to experience the local culture and lifestyle.
Église Saint-Pierre, Place de l'Église, Marché de Mortagne, Musée de l'Automobile, Promenade le long de la Sèvre
Parc de la Sèvre
This area features beautiful parks along the Sèvre river, perfect for nature lovers and families. It's a serene environment that attracts visitors looking to escape to nature yet remain close to the town's amenities.
Parc des Écluses, Promenade le long de la Sèvre, Bicycle routes, Picnic areas, Wildlife observation
Les environs du Château de Mortagne
Surrounding the historical castle, this area is rich in historical significance and offers picturesque views. It attracts tourists interested in history and architecture, making it a prime investment spot.
Château de Mortagne, Jardins du château, Sentiers de randonnées, Visites guidées, Événements culturels
Rives de la Sèvre
The riverside area provides a tranquil environment and various outdoor activities. It's perfect for guests who enjoy walking, cycling, and nature, making it very appealing for short-term rentals.
Activités nautiques, Sentier de randonnée, Observation d'oiseaux, Pêche
Quartier du Vieux Mortagne
Known for its medieval architecture and cobblestone streets, this historic neighborhood attracts history buffs and those seeking a quaint European village feel.
Anciennes maisons, Visites historiques, Ateliers artisanaux, Événements médiévaux
Zones commerciales de Mortagne
The commercial area offers shopping and dining options, making it attractive for guests looking for convenience. It's ideal for short stays, especially for business travelers.
Centres commerciaux, Restaurants, Cafés, Marchés locaux
Stade de Mortagne
This area hosts various sporting events, making it great for sports enthusiasts. It's perfect for families and groups visiting for local events or games.
Événements sportifs, Activités de loisirs, Complexe sportif
Activités de loisirs en plein air
Mortagne-sur-Sèvre hosts various outdoor activities like hiking and cycling, making it attractive to adventure seekers looking to explore the surrounding countryside.
Randonnées, Cyclisme, Escalade, Parcours aventure

Understanding Airbnb License Requirements & STR Laws in Mortagne-sur-Sèvre (2025)

With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Mortagne-sur-Sèvre. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mortagne-sur-Sèvre to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 12% licensed listings)

Top Performing Airbnb Properties in Mortagne-sur-Sèvre (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mortagne-sur-Sèvrebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gite La Villa des Coeurs Vendéens

Gite La Villa des Coeurs Vendéens

Entire Place • 5 bedrooms

$73,101
Revenue
29.2%
Occupancy
$750.97
Daily Rate
Le Moulin de Pilet 4* - Close to Puy du Fou

Le Moulin de Pilet 4* - Close to Puy du Fou

Entire Place • 2 bedrooms

$40,716
Revenue
57.2%
Occupancy
$180.59
Daily Rate
Gite 'Les Stables' 4-6 p.- indoor pool

Gite 'Les Stables' 4-6 p.- indoor pool

Entire Place • 2 bedrooms

$39,900
Revenue
77.6%
Occupancy
$136.57
Daily Rate
Gîte La Fa Mi Lit

Gîte La Fa Mi Lit

Entire Place • 3 bedrooms

$30,340
Revenue
65.7%
Occupancy
$145.22
Daily Rate
Le logis de la Forge / Puy du Fou

Le logis de la Forge / Puy du Fou

Entire Place • 4 bedrooms

$27,976
Revenue
24.2%
Occupancy
$290.43
Daily Rate
House near Puy du Fou

House near Puy du Fou

Entire Place • 4 bedrooms

$26,913
Revenue
19.4%
Occupancy
$257.48
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mortagne-sur-Sèvre (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mortagne-sur-Sèvre based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Florence1$73,101314.97/5.0
Agence Cocoonr / B&P1$40,716504.94/5.0
Marie1$39,9001444.97/5.0
Regis2$32,570984.75/5.0
Josee2$30,931204.86/5.0
Sandrine1$30,3401055.00/5.0
Benoît4$29,9021044.91/5.0
Mary3$29,107694.84/5.0
Vincent2$28,525274.97/5.0
Sonia1$26,91395.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mortagne-sur-Sèvre.

Dive Deeper: Advanced Mortagne-sur-Sèvre STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mortagne-sur-Sèvre. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mortagne-sur-Sèvre Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mortagne-sur-Sèvre

  • The Mortagne-sur-Sèvre Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.8% of the 52 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mortagne-sur-Sèvre, House properties are the most common (59.6%), reflecting the local real estate landscape.
  • Houses represent a significant 59.6% portion, catering likely to families or larger groups.
  • The presence of 17.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 1.9%) offer potential for unique stay experiences.

Mortagne-sur-Sèvre Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mortagne-sur-Sèvre

  • The dominant room capacity in Mortagne-sur-Sèvre is 1 bedroom listings, making up 30.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 59.6% of the active Airbnb listings in Mortagne-sur-Sèvre, indicating a high concentration in these sizes.
  • A significant 23.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mortagne-sur-Sèvre.

Mortagne-sur-Sèvre Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mortagne-sur-Sèvre

  • The most common guest capacity trend in Mortagne-sur-Sèvre vacation rentals is listings accommodating 2 guests (21.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Mortagne-sur-Sèvre STR market, accounting for 40.4% of listings.
  • 30.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mortagne-sur-Sèvre.
  • On average, properties in Mortagne-sur-Sèvre are equipped to host 4.2 guests.

Mortagne-sur-Sèvre Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mortagne-sur-Sèvre

  • The most common availability pattern in Mortagne-sur-Sèvre falls within the 181-270 days range, representing 51.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Mortagne-sur-Sèvre (50%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mortagne-sur-Sèvre Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20.4%)

1 Night

10 listings

20.4% of total

2 Nights (53.1%)

2 Nights

26 listings

53.1% of total

3 Nights (6.1%)

3 Nights

3 listings

6.1% of total

4-6 Nights (2%)

4-6 Nights

1 listings

2% of total

7-29 Nights (2%)

7-29 Nights

1 listings

2% of total

30+ Nights (16.3%)

30+ Nights

8 listings

16.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Mortagne-sur-Sèvre is 2 Nights, adopted by 53.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (73.5%) of the Mortagne-sur-Sèvre Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.3%) caters to monthly stays (30+ nights) in Mortagne-sur-Sèvre, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 53.1% of Mortagne-sur-Sèvre hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 16.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mortagne-sur-Sèvre.

Mortagne-sur-Sèvre Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (35.6%)

Flexible

16 listings

35.6% of total

Moderate (17.8%)

Moderate

8 listings

17.8% of total

Firm (20%)

Firm

9 listings

20% of total

Strict (26.7%)

Strict

12 listings

26.7% of total

Cancellation Policy Insights for Mortagne-sur-Sèvre

  • The prevailing Airbnb cancellation policy trend in Mortagne-sur-Sèvre is Flexible, used by 35.6% of listings.
  • There's a relatively balanced mix between guest-friendly (53.4%) and stricter (46.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 35.6% market standard in Mortagne-sur-Sèvre.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mortagne-sur-Sèvre.

Mortagne-sur-Sèvre STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mortagne-sur-Sèvre

  • The overall average booking lead time for vacation rentals in Mortagne-sur-Sèvre is 70 days.
  • Guests book furthest in advance for stays during June (average 137 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (109 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in Mortagne-sur-Sèvre.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 137 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 109 days) to capture early planners.
  • Monitor your own booking lead times against these Mortagne-sur-Sèvre averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mortagne-sur-Sèvre (2025)

Amenity Prevalence

Amenity Insights for Mortagne-sur-Sèvre

  • Essential amenities in Mortagne-sur-Sèvre that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Wifi, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Mortagne-sur-Sèvre: Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Wifi or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mortagne-sur-Sèvre to stay competitive.

Mortagne-sur-Sèvre Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mortagne-sur-Sèvre

  • The typical guest profile for Airbnb in Mortagne-sur-Sèvre consists of primarily domestic travelers (95%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 94.9% of guests.
  • Key international markets include France (94.9%) and Belgium (1.3%).
  • Top languages spoken are French (52%) followed by English (26.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Bordeaux.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mortagne-sur-Sèvre Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Coteaux-sur-Loire19$3,328$270.0041%
Villiers-sur-Loir10$2,967$216.5141%
Artannes-sur-Indre21$2,949$275.9141%
Vallon-sur-Gée11$2,913$379.0130%
Bourneau11$2,747$442.0735%
Nuaillé-d'Aunis10$2,741$373.8337%
Ambillou18$2,701$370.9728%
Le Bois-Plage-en-Ré303$2,528$284.6345%
Chambellay11$2,525$255.2434%
Le Grand-Pressigny11$2,511$266.7231%

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