La Plaine-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in La Plaine-sur-Mer in 2025? Explore comprehensive Airbnb analytics for La Plaine-sur-Mer, Pays de la Loire, France to uncover income potential. This 2025 STR market report for La Plaine-sur-Mer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 102 active listings.

Whether you're considering an Airbnb investment in La Plaine-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Plaine-sur-Mer Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key La Plaine-sur-Mer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$119
The average rental revenue earned for an occupied room per day in La Plaine-sur-Mer.
Occupancy Rate(?)
47.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,645
Typical annual income for an Airbnb listing in La Plaine-sur-Mer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.6%
Slight decrease (-0.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in La Plaine-sur-Mer.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in La Plaine-sur-Mer.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
102
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in La Plaine-sur-Mer (2025)

Understanding the monthly revenue variations for Airbnb listings in La Plaine-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Plaine-sur-Mer is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Plaine-sur-Mer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,350+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,241 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,331 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $709, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in La Plaine-sur-Mer

La Plaine-sur-Mer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the La Plaine-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Plaine-sur-Mer:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in La Plaine-sur-Mer

Average Daily Rate (ADR) Airbnb Trends in La Plaine-sur-Mer (2025)

Effective short term rental pricing strategy in La Plaine-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Plaine-sur-Mer typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $199+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $149 or more.
  • Typical properties (Median) charge around $106 per night.
  • Entry-level properties (Bottom 25%) earn around $81 per night.

Average Daily Rate (ADR) Trend by Month in La Plaine-sur-Mer

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Airbnb Seasonality Analysis & Trends in La Plaine-sur-Mer (2025)

Peak Season (August, July, May)
  • Revenue averages $2,461 per month
  • Occupancy rates average 58.0%
  • Daily rates average $129
Shoulder Season
  • Revenue averages $1,529 per month
  • Occupancy maintains around 39.1%
  • Daily rates hold near $124
Low Season (January, February, March)
  • Revenue drops to average $974 per month
  • Occupancy decreases to average 27.7%
  • Daily rates adjust to average $118

Seasonality Insights for La Plaine-sur-Mer

  • The Airbnb seasonality in La Plaine-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases La Plaine-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $3,098, occupancy reaching a high of 75.0%, and ADRs peaking at $132.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $906, occupancy could drop to 26.0%, and ADRs may adjust down to $117.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Plaine-sur-Mer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these La Plaine-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in La Plaine-sur-Mer (2025)

Exploring the top neighborhoods for short-term rentals in La Plaine-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Côte de Jade
Known for its stunning coastline, La Côte de Jade attracts beach lovers and families. The picturesque beaches and charming seaside towns offer a serene getaway, making it a great spot for Airbnb investments.
Plage de La Source, Plage de Tharon, La Plaine-sur-Mer Beach, La Terrasse, Local seafood restaurants, Bike paths along the coast
Historical Center of La Plaine-sur-Mer
Rich in history and culture, the historical center features charming streets and local markets. It's ideal for guests interested in exploring the local heritage and traditions.
Eglise Saint-Jacques, Local artisan shops, Cultural festivals, Nearby vineyards, Local markets
Port de Plaisance
The marina area is perfect for water sports enthusiasts and those seeking a lively atmosphere with restaurants and activities centered around the harbor.
Boat rentals, Fishing trips, Waterfront dining, Yacht tours, Scenic views
Natural reserve of Brière
Close to La Plaine-sur-Mer, this natural reserve attracts nature lovers and bird watchers. An ideal spot for eco-tourism accommodations and peaceful retreats.
Bird watching, Kayaking, Nature trails, Flora and fauna, Photography opportunities
Les Sables-d'Olonne
A nearby coastal town known for its vibrant beach culture and annual sailing events. A popular destination for tourists looking for entertainment and beach activities.
Les Sables-d'Olonne Beach, Atlantic Casino, Zoo des Sables, Historical Aquarium, Sailing races
Saint-Nazaire
Just a short drive away, Saint-Nazaire is known for its industrial heritage and modern attractions. It's a hub for business travelers and tourists alike, contributing to a year-round demand for rentals.
Ecomusée, Saint-Nazaire U-Boat Pens, Le Grand Blockhaus, The Escal'Atlantic, Local exhibitions
Guérande
Famous for its medieval architecture and salt marshes, Guérande draws tourists interested in history and natural beauty. A picturesque area ideal for cultural tourism.
Guérande salt marshes, Medieval city walls, Historical architecture, Local gastronomy, Cultural festivals
Pornic
A charming seaside town known for its beautiful harbor and historic castle. It attracts families and couples looking for a romantic getaway, enhancing its appeal for Airbnb investing.
Château de Pornic, Plage de Pornic, Coastal walks, Local pastry shops, Marina

Understanding Airbnb License Requirements & STR Laws in La Plaine-sur-Mer (2025)

Yes, La Plaine-sur-Mer, Pays de la Loire, France enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Plaine-sur-Mer to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 79% licensed listings)

Top Performing Airbnb Properties in La Plaine-sur-Mer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in La Plaine-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

House, view and direct access to Beach

House, view and direct access to Beach

Entire Place • 2 bedrooms

$46,299
Revenue
74.9%
Occupancy
$163.74
Daily Rate
Maison Familiale 1 km from the beaches

Maison Familiale 1 km from the beaches

Entire Place • 4 bedrooms

$45,217
Revenue
44.8%
Occupancy
$223.52
Daily Rate
Villa 11 people 4CH / Jacuzzi / Le Cormier

Villa 11 people 4CH / Jacuzzi / Le Cormier

Entire Place • 4 bedrooms

$40,032
Revenue
42.6%
Occupancy
$254.57
Daily Rate
Sea View House, private beach access to Le Cormier

Sea View House, private beach access to Le Cormier

Entire Place • 3 bedrooms

$37,670
Revenue
71.1%
Occupancy
$152.21
Daily Rate
Family home sea view (8/9 beds)

Family home sea view (8/9 beds)

Entire Place • 4 bedrooms

$36,659
Revenue
50.2%
Occupancy
$197.30
Daily Rate
beach-front house

beach-front house

Entire Place • 2 bedrooms

$30,735
Revenue
35.2%
Occupancy
$161.01
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in La Plaine-sur-Mer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in La Plaine-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
L'Équipe Hoomy Conciergerie6$83,397112.46/5.0
Guest Adom4$51,448384.47/5.0
Carole1$46,299874.92/5.0
Elsa1$45,217195.00/5.0
Anthony1$40,032504.90/5.0
Sebastien L2$39,946884.86/5.0
Aurélie5$38,254263.00/5.0
Sebastien1$37,670174.88/5.0
Aurélie Et Florent1$36,659494.98/5.0
Gilles1$30,735434.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Plaine-sur-Mer.

Dive Deeper: Advanced La Plaine-sur-Mer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Plaine-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

La Plaine-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for La Plaine-sur-Mer

  • The La Plaine-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.1% of the 102 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in La Plaine-sur-Mer, House properties are the most common (87.3%), reflecting the local real estate landscape.
  • Houses represent a significant 87.3% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo, hotel/boutique, others, outdoor/unique (combined 12.7%) offer potential for unique stay experiences.

La Plaine-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for La Plaine-sur-Mer

  • The dominant room capacity in La Plaine-sur-Mer is 2 bedrooms listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 61.8% of the active Airbnb listings in La Plaine-sur-Mer, indicating a high concentration in these sizes.
  • A significant 37.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Plaine-sur-Mer.

La Plaine-sur-Mer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for La Plaine-sur-Mer

  • The most common guest capacity trend in La Plaine-sur-Mer vacation rentals is listings accommodating 6 guests (27.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the La Plaine-sur-Mer STR market, accounting for 46.1% of listings.
  • 44.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Plaine-sur-Mer.
  • On average, properties in La Plaine-sur-Mer are equipped to host 5.0 guests.

La Plaine-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for La Plaine-sur-Mer

  • The most common availability pattern in La Plaine-sur-Mer falls within the 181-270 days range, representing 43.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in La Plaine-sur-Mer (43.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

La Plaine-sur-Mer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10.3%)

1 Night

10 listings

10.3% of total

2 Nights (32%)

2 Nights

31 listings

32% of total

3 Nights (15.5%)

3 Nights

15 listings

15.5% of total

4-6 Nights (14.4%)

4-6 Nights

14 listings

14.4% of total

7-29 Nights (11.3%)

7-29 Nights

11 listings

11.3% of total

30+ Nights (16.5%)

30+ Nights

16 listings

16.5% of total

Key Insights

  • The most prevalent minimum stay requirement in La Plaine-sur-Mer is 2 Nights, adopted by 32% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (16.5%) caters to monthly stays (30+ nights) in La Plaine-sur-Mer, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 32% of La Plaine-sur-Mer hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.3% currently do.
  • A 2-night minimum appears standard (32%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 16.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Plaine-sur-Mer.

La Plaine-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

3 listings

3.4% of total

Flexible (23.6%)

Flexible

21 listings

23.6% of total

Moderate (29.2%)

Moderate

26 listings

29.2% of total

Firm (23.6%)

Firm

21 listings

23.6% of total

Strict (20.2%)

Strict

18 listings

20.2% of total

Cancellation Policy Insights for La Plaine-sur-Mer

  • The prevailing Airbnb cancellation policy trend in La Plaine-sur-Mer is Moderate, used by 29.2% of listings.
  • There's a relatively balanced mix between guest-friendly (52.8%) and stricter (43.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 29.2% market standard in La Plaine-sur-Mer.
  • Regularly review your cancellation policy against competitors and market demand shifts in La Plaine-sur-Mer.

La Plaine-sur-Mer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for La Plaine-sur-Mer

  • The overall average booking lead time for vacation rentals in La Plaine-sur-Mer is 59 days.
  • Guests book furthest in advance for stays during July (average 123 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (98 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in La Plaine-sur-Mer.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 123 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 98 days) to capture early planners.
  • Monitor your own booking lead times against these La Plaine-sur-Mer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in La Plaine-sur-Mer (2025)

Amenity Prevalence

Amenity Insights for La Plaine-sur-Mer

  • Essential amenities in La Plaine-sur-Mer that guests expect include: Kitchen, Dishes and silverware, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Coffee maker, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for La Plaine-sur-Mer: Kitchen, Dishes and silverware, Hot water.
  • Prioritize adding missing essentials: Kitchen, Dishes and silverware, Hot water.
  • Consider adding popular differentiators like TV or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in La Plaine-sur-Mer to stay competitive.

La Plaine-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for La Plaine-sur-Mer

  • The typical guest profile for Airbnb in La Plaine-sur-Mer consists of primarily domestic travelers (90%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 90.3% of guests.
  • Key international markets include France (90.3%) and Germany (3.6%).
  • Top languages spoken are French (46%) followed by English (32%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the La Plaine-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Le Bois-Plage-en-Ré303$2,528$284.6345%
Sainte-Florence10$2,445$233.7846%
La Flotte396$2,382$236.5346%
Île-de-Bréhat46$2,254$221.5245%
La Couarde-sur-Mer218$2,188$259.2341%
Le Parc13$2,138$173.3143%
Ombrée d'Anjou21$2,063$213.6335%
Lanmodez19$2,050$219.9342%
Île-aux-Moines98$2,048$236.1842%
Laillé12$2,046$116.6537%

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