Bretignolles-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France
Is Airbnb profitable in Bretignolles-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Bretignolles-sur-Mer, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Bretignolles-sur-Mer, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 398 active listings.
Whether you're considering an Airbnb investment in Bretignolles-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bretignolles-sur-Mer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bretignolles-sur-Mer Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bretignolles-sur-Mer (2025)
Understanding the monthly revenue variations for Airbnb listings in Bretignolles-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bretignolles-sur-Mer is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bretignolles-sur-Mer across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,459+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,199 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,327 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $739, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bretignolles-sur-Mer
Bretignolles-sur-Mer Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bretignolles-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bretignolles-sur-Mer:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bretignolles-sur-Mer
Average Daily Rate (ADR) Airbnb Trends in Bretignolles-sur-Mer (2025)
Effective short term rental pricing strategy in Bretignolles-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bretignolles-sur-Mer typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $260+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $170 or more.
- Typical properties (Median) charge around $112 per night.
- Entry-level properties (Bottom 25%) earn around $83 per night.
Average Daily Rate (ADR) Trend by Month in Bretignolles-sur-Mer
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Airbnb Seasonality Analysis & Trends in Bretignolles-sur-Mer (2025)
Peak Season (August, July, May)
- Revenue averages $3,243 per month
- Occupancy rates average 59.8%
- Daily rates average $169
Shoulder Season
- Revenue averages $1,782 per month
- Occupancy maintains around 34.1%
- Daily rates hold near $153
Low Season (January, February, March)
- Revenue drops to average $867 per month
- Occupancy decreases to average 22.9%
- Daily rates adjust to average $136
Seasonality Insights for Bretignolles-sur-Mer
- The Airbnb seasonality in Bretignolles-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bretignolles-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $3,930, occupancy reaching a high of 78.1%, and ADRs peaking at $174.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $849, occupancy could drop to 19.4%, and ADRs may adjust down to $134.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bretignolles-sur-Mer.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bretignolles-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bretignolles-sur-Mer (2025)
Exploring the top neighborhoods for short-term rentals in Bretignolles-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Les Dunes | A popular coastline area known for its beautiful sandy beaches and family-friendly atmosphere. Great for summer tourists looking for beach activities and relaxation. | Plage des Dunes, Les Sables d'Olonne, Bike trails, Surfing spots, Beach volleyball courts |
Centre Ville | The heart of Bretignolles-sur-Mer, offering quaint shops, local cafes, and easy access to cultural sites. Attractive for visitors who prefer a more local experience. | Church of Bretignolles-sur-Mer, Local markets, Cafes and restaurants, Art galleries, Nearby parks |
La Parée | A serene neighborhood with scenic views of the coastline. Ideal for those seeking a tranquil vacation experience amidst nature. | Coastal trails, Fishing spots, Picnic areas, Scenic overlooks, Lighthouse views |
Le Rocher | Famous for its stunning cliffs and panoramic ocean views, this area appeals to nature lovers and adventure seekers alike. | Cliffside viewpoints, Rock climbing spots, Hiking trails, Wildlife viewing, Beach access |
Port Bourbon | A charming harbor area with local boating activities and seafood restaurants, attracting water sports enthusiasts and foodies. | Marina activities, Seafood restaurants, Boat rentals, Fishing opportunities, Local seafood markets |
Les Becs | This area offers a mix of natural beauty and recreational opportunities, making it perfect for families and outdoor activities. | Canoeing, Nature parks, Bird watching, Family-friendly beaches, Cycling paths |
La Terrasse | A lively area known for its beachfront restaurants and bars, ideal for those looking to enjoy the vibrant nightlife and entertainment near the beach. | Beachfront dining, Bars and nightlife, Water sports rentals, Live music events, Beach parties |
Plage de la Parée | Another beautiful beach area perfect for relaxation and activities, popular among families during the summer months. | Family-friendly beaches, Sunbathing spots, Surfing schools, Beach clubs, Picnic areas |
Understanding Airbnb License Requirements & STR Laws in Bretignolles-sur-Mer (2025)
While Bretignolles-sur-Mer, Pays de la Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bretignolles-sur-Mer to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Bretignolles-sur-Mer (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bretignolles-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Magnificent Villa with sea view - Brétignolles sur
Entire Place • 6 bedrooms

Villa des Dunes - Brétignolles sur mer
Entire Place • 4 bedrooms

Villa Rosemonde - Brétignolles sur Mer
Entire Place • 4 bedrooms

VILLA PINATA🌵SPA and BEACH 50m away! Entire place
Entire Place • 5 bedrooms

THE BEACHFRONT VILLA - HEATED POOL - HOT TUB
Entire Place • 6 bedrooms

Nid de la sauzaie 150m2: 6chb/3sdb, 200m from the beaches
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bretignolles-sur-Mer (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bretignolles-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Villa | 1 | $396,479 | 13 | 5.00/5.0 |
L'Équipe Hoomy Conciergerie | 26 | $337,203 | 218 | 3.65/5.0 |
Kabmok | 1 | $165,833 | 64 | 4.97/5.0 |
Vendee Littoral Vacances | 1 | $159,232 | 16 | 5.00/5.0 |
Florence | 1 | $149,625 | 146 | 4.77/5.0 |
Alban | 9 | $141,362 | 74 | 4.38/5.0 |
Arlette | 3 | $112,120 | 49 | 4.94/5.0 |
Frédéric | 4 | $104,987 | 60 | 4.41/5.0 |
Céline | 1 | $96,244 | 42 | 4.88/5.0 |
Allô Vendée Vacances | 6 | $87,127 | 16 | 1.44/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bretignolles-sur-Mer.
Dive Deeper: Advanced Bretignolles-sur-Mer STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bretignolles-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBretignolles-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bretignolles-sur-Mer
- The Bretignolles-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99% of the 398 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bretignolles-sur-Mer, House properties are the most common (85.9%), reflecting the local real estate landscape.
- Houses represent a significant 85.9% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, others, hotel/boutique (combined 2.8%) offer potential for unique stay experiences.
Bretignolles-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bretignolles-sur-Mer
- The dominant room capacity in Bretignolles-sur-Mer is 2 bedrooms listings, making up 35.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 60.8% of the active Airbnb listings in Bretignolles-sur-Mer, indicating a high concentration in these sizes.
- A significant 39.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bretignolles-sur-Mer.
Bretignolles-sur-Mer Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bretignolles-sur-Mer
- The most common guest capacity trend in Bretignolles-sur-Mer vacation rentals is listings accommodating 4 guests (29.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Bretignolles-sur-Mer STR market, accounting for 57.2% of listings.
- 51.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bretignolles-sur-Mer.
- On average, properties in Bretignolles-sur-Mer are equipped to host 5.4 guests.
Bretignolles-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bretignolles-sur-Mer
- The most common availability pattern in Bretignolles-sur-Mer falls within the 271-366 days range, representing 45.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bretignolles-sur-Mer (41.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bretignolles-sur-Mer Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
38 listings
9.9% of total
2 Nights
122 listings
31.8% of total
3 Nights
47 listings
12.2% of total
4-6 Nights
58 listings
15.1% of total
7-29 Nights
59 listings
15.4% of total
30+ Nights
60 listings
15.6% of total
Key Insights
- The most prevalent minimum stay requirement in Bretignolles-sur-Mer is 2 Nights, adopted by 31.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (15.6%) caters to monthly stays (30+ nights) in Bretignolles-sur-Mer, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31.8% of Bretignolles-sur-Mer hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.9% currently do.
- A 2-night minimum appears standard (31.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 15.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bretignolles-sur-Mer.
Bretignolles-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
23 listings
6.5% of total
Flexible
62 listings
17.5% of total
Moderate
75 listings
21.1% of total
Firm
114 listings
32.1% of total
Strict
81 listings
22.8% of total
Cancellation Policy Insights for Bretignolles-sur-Mer
- The prevailing Airbnb cancellation policy trend in Bretignolles-sur-Mer is Firm, used by 32.1% of listings.
- A majority (54.9%) of hosts in Bretignolles-sur-Mer utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 32.1% market standard in Bretignolles-sur-Mer.
- Regularly review your cancellation policy against competitors and market demand shifts in Bretignolles-sur-Mer.
Bretignolles-sur-Mer STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bretignolles-sur-Mer
- The overall average booking lead time for vacation rentals in Bretignolles-sur-Mer is 60 days.
- Guests book furthest in advance for stays during July (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (95 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Bretignolles-sur-Mer.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 95 days) to capture early planners.
- Monitor your own booking lead times against these Bretignolles-sur-Mer averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bretignolles-sur-Mer (2025)
Amenity Prevalence
Amenity Insights for Bretignolles-sur-Mer
- Essential amenities in Bretignolles-sur-Mer that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bretignolles-sur-Mer: Kitchen, TV.
- Prioritize adding missing essentials: Kitchen, TV.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bretignolles-sur-Mer to stay competitive.
Bretignolles-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bretignolles-sur-Mer
- The typical guest profile for Airbnb in Bretignolles-sur-Mer consists of primarily domestic travelers (90%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 90.1% of guests.
- Key international markets include France (90.1%) and Germany (2.5%).
- Top languages spoken are French (49%) followed by English (31.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Nantes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bretignolles-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Vallon-sur-Gée | 11 | $2,913 | $379.01 | 30% |
Bourneau | 11 | $2,747 | $442.07 | 35% |
Nuaillé-d'Aunis | 10 | $2,741 | $373.83 | 37% |
Le Bois-Plage-en-Ré | 303 | $2,528 | $284.63 | 45% |
Chambellay | 11 | $2,525 | $255.24 | 34% |
Sainte-Florence | 10 | $2,445 | $233.78 | 46% |
Saint-Hippolyte | 10 | $2,443 | $204.98 | 44% |
Abzac | 12 | $2,415 | $349.03 | 36% |
La Flotte | 396 | $2,382 | $236.53 | 46% |
Saint-Georges-des-Coteaux | 12 | $2,335 | $187.61 | 43% |