Bouin Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Bouin in 2025? Explore comprehensive Airbnb analytics for Bouin, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Bouin, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.

Whether you're considering an Airbnb investment in Bouin, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bouin Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bouin Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$101
The average rental revenue earned for an occupied room per day in Bouin.
Occupancy Rate(?)
41.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,411
Typical annual income for an Airbnb listing in Bouin. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-9.6%
Slight decrease (-9.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Bouin.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Bouin.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
35
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bouin (2025)

Understanding the monthly revenue variations for Airbnb listings in Bouin is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bouin is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bouin across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,538+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,676 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,048 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $526, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bouin

Bouin Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bouin STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bouin:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bouin

Average Daily Rate (ADR) Airbnb Trends in Bouin (2025)

Effective short term rental pricing strategy in Bouin involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bouin typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $156+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $113 or more.
  • Typical properties (Median) charge around $87 per night.
  • Entry-level properties (Bottom 25%) earn around $76 per night.

Average Daily Rate (ADR) Trend by Month in Bouin

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Airbnb Seasonality Analysis & Trends in Bouin (2025)

Peak Season (August, July, June)
  • Revenue averages $1,875 per month
  • Occupancy rates average 51.5%
  • Daily rates average $109
Shoulder Season
  • Revenue averages $1,188 per month
  • Occupancy maintains around 35.0%
  • Daily rates hold near $105
Low Season (January, February, March)
  • Revenue drops to average $751 per month
  • Occupancy decreases to average 27.3%
  • Daily rates adjust to average $99

Seasonality Insights for Bouin

  • The Airbnb seasonality in Bouin shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bouin's highest earning potential, with monthly revenues capable of climbing to $2,218, occupancy reaching a high of 65.7%, and ADRs peaking at $110.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $699, occupancy could drop to 26.2%, and ADRs may adjust down to $98.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bouin.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bouin seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bouin (2025)

Exploring the top neighborhoods for short-term rentals in Bouin? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Bouin Town Center
The heart of Bouin, offering quaint shops and local cuisine. It's a great place for tourists looking to experience local culture and history.
Bouin Church, Local Artisan Shops, Village Square, Cafés and Restaurants
La Vieille Rivière
A beautiful waterfront area ideal for nature lovers and fishing enthusiasts. It offers peaceful surroundings and scenic views, attracting those looking for a relaxing getaway.
Riverside Walks, Fishing Spots, Picnic Areas, Nature Trails
Noirmoutier Island
A short distance from Bouin, this island is famous for its picturesque landscapes, sandy beaches, and historical sites. A favorite for summer tourists and beachgoers.
Noirmoutier Castle, Ile aux Papillons, Beaches, Salt Marshes
Saint-Jean-de-Monts
A popular coastal town offering extensive beaches and vibrant summer activities. Great for families and beach lovers looking for leisure and fun.
Saint-Jean-de-Monts Beach, Casino, Marshland Trails, Promenade
The Île de Noirmoutier
Known for its unique ecosystems and charming villages, this area attracts visitors interested in outdoor activities and local cuisine.
Lighthouse at l'Herbaudière, Vegetable Gardens, Shellfish Harvesting, Cycling Routes
Les Sables-d'Olonne
Famous for its beautiful beaches and regattas, it draws tourists for its vibrant atmosphere and numerous seaside activities.
Les Sables Beach, Zoo des Sables d'Olonne, Port de Plaisance, Shopping Areas
Challans
A charming town with local markets and historical architecture. It offers a taste of authentic French life and is close to various attractions.
Challans Market, Historical Buildings, Local Cuisine
La Barre-de-Monts
A serene coastal area ideal for nature lovers and those seeking peace away from the busier tourist spots, offering beaches and walking trails.
Beaches, Walking Trails, Natural Reserves, Birdwatching Spots

Understanding Airbnb License Requirements & STR Laws in Bouin (2025)

While Bouin, Pays de la Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bouin to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Bouin (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bouinbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Charming house in the heart of the Breton Vendéen Marais

Charming house in the heart of the Breton Vendéen Marais

Entire Place • 2 bedrooms

$35,169
Revenue
61.9%
Occupancy
$150.01
Daily Rate
Marais You 3 bedroom house 6 pers.

Marais You 3 bedroom house 6 pers.

Entire Place • 3 bedrooms

$30,604
Revenue
63.9%
Occupancy
$116.16
Daily Rate
Loft with giant net between Pornic and Noirmoutier

Loft with giant net between Pornic and Noirmoutier

Entire Place • 2 bedrooms

$20,940
Revenue
56.5%
Occupancy
$98.18
Daily Rate
Large family home

Large family home

Entire Place • 5 bedrooms

$18,395
Revenue
73.6%
Occupancy
$240.43
Daily Rate
Charming house in the heart of the marshes for 6 people.

Charming house in the heart of the marshes for 6 people.

Entire Place • 3 bedrooms

$17,244
Revenue
44.8%
Occupancy
$100.17
Daily Rate
Atypical cottage in the heart of Marais Breton

Atypical cottage in the heart of Marais Breton

Entire Place • 2 bedrooms

$17,229
Revenue
45.2%
Occupancy
$84.69
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bouin (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bouin based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Patrick3$46,7841294.89/5.0
Aurélie Et Jean Luc1$35,169245.00/5.0
Pauline2$33,5194104.98/5.0
Cécile1$30,604134.92/5.0
Stephane1$18,39554.80/5.0
Jerome1$17,244314.97/5.0
Sylvie1$15,53194.44/5.0
Host #530087481$15,411574.95/5.0
Patricia1$14,7032454.68/5.0
Adrien1$14,474204.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bouin.

Dive Deeper: Advanced Bouin STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bouin. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bouin Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bouin

  • The Bouin Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.6% of the 35 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bouin, House properties are the most common (77.1%), reflecting the local real estate landscape.
  • Houses represent a significant 77.1% portion, catering likely to families or larger groups.
  • The presence of 17.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Bouin Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bouin

  • The dominant room capacity in Bouin is 2 bedrooms listings, making up 51.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 71.4% of the active Airbnb listings in Bouin, indicating a high concentration in these sizes.

Bouin Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bouin

  • The most common guest capacity trend in Bouin vacation rentals is listings accommodating 4 guests (37.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Bouin STR market, accounting for 62.8% of listings.
  • 31.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bouin.
  • On average, properties in Bouin are equipped to host 4.3 guests.

Bouin Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bouin

  • The most common availability pattern in Bouin falls within the 271-366 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Bouin (45.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bouin Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (32.3%)

1 Night

10 listings

32.3% of total

2 Nights (29%)

2 Nights

9 listings

29% of total

4-6 Nights (16.1%)

4-6 Nights

5 listings

16.1% of total

7-29 Nights (16.1%)

7-29 Nights

5 listings

16.1% of total

30+ Nights (6.5%)

30+ Nights

2 listings

6.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Bouin is 1 Night, adopted by 32.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.3%) of the Bouin Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 32.3% of Bouin hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 6.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bouin.

Bouin Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (24.2%)

Flexible

8 listings

24.2% of total

Moderate (33.3%)

Moderate

11 listings

33.3% of total

Firm (21.2%)

Firm

7 listings

21.2% of total

Strict (21.2%)

Strict

7 listings

21.2% of total

Cancellation Policy Insights for Bouin

  • The prevailing Airbnb cancellation policy trend in Bouin is Moderate, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (57.5%) and stricter (42.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 33.3% market standard in Bouin.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bouin.

Bouin STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bouin

  • The overall average booking lead time for vacation rentals in Bouin is 57 days.
  • Guests book furthest in advance for stays during July (average 102 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Bouin.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
  • Monitor your own booking lead times against these Bouin averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bouin (2025)

Amenity Prevalence

Amenity Insights for Bouin

  • Essential amenities in Bouin that guests expect include: Heating, Free parking on premises, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Wifi, Hangers are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bouin: Heating, Free parking on premises, Hot water.
  • Prioritize adding missing essentials: Free parking on premises, Hot water.
  • Consider adding popular differentiators like Smoke alarm or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bouin to stay competitive.

Bouin Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bouin

  • The typical guest profile for Airbnb in Bouin consists of primarily domestic travelers (87%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 86.6% of guests.
  • Key international markets include France (86.6%) and Germany (4.8%).
  • Top languages spoken are French (44.7%) followed by English (33.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Nantes.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bouin Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Le Bois-Plage-en-Ré303$2,528$284.6345%
Sainte-Florence10$2,445$233.7846%
La Flotte396$2,382$236.5346%
La Couarde-sur-Mer218$2,188$259.2341%
Ombrée d'Anjou21$2,063$213.6335%
Île-aux-Moines98$2,048$236.1842%
Laillé12$2,046$116.6537%
Les Portes-en-Ré97$2,001$327.0038%
Croix-Chapeau15$1,991$201.2740%
Ars-en-Ré109$1,927$213.8144%

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