Assérac Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pays de la Loire, France
Is Airbnb profitable in Assérac in 2025? Explore comprehensive Airbnb analytics for Assérac, Pays de la Loire, France to uncover income potential. This 2025 STR market report for Assérac, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 55 active listings.
Whether you're considering an Airbnb investment in Assérac, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Assérac Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Assérac Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Assérac (2025)
Understanding the monthly revenue variations for Airbnb listings in Assérac is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Assérac is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Assérac across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,776+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,170 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,771 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $959, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Assérac
Assérac Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Assérac STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Assérac:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Assérac
Average Daily Rate (ADR) Airbnb Trends in Assérac (2025)
Effective short term rental pricing strategy in Assérac involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Assérac typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $347+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $234 or more.
- Typical properties (Median) charge around $137 per night.
- Entry-level properties (Bottom 25%) earn around $87 per night.
Average Daily Rate (ADR) Trend by Month in Assérac
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Airbnb Seasonality Analysis & Trends in Assérac (2025)
Peak Season (August, May, April)
- Revenue averages $3,360 per month
- Occupancy rates average 51.9%
- Daily rates average $176
Shoulder Season
- Revenue averages $2,318 per month
- Occupancy maintains around 37.3%
- Daily rates hold near $175
Low Season (January, February, March)
- Revenue drops to average $1,541 per month
- Occupancy decreases to average 27.9%
- Daily rates adjust to average $174
Seasonality Insights for Assérac
- The Airbnb seasonality in Assérac shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Assérac's highest earning potential, with monthly revenues capable of climbing to $4,066, occupancy reaching a high of 68.4%, and ADRs peaking at $179.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,514, occupancy could drop to 26.8%, and ADRs may adjust down to $168.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Assérac.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Assérac seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Assérac (2025)
Exploring the top neighborhoods for short-term rentals in Assérac? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plage de la Govelle | A beautiful sandy beach known for its family-friendly atmosphere and water activities. It's a popular destination for holidaymakers looking for relaxation and outdoor fun, making it ideal for Airbnb hosting. | Plage de la Govelle, Watersports activities, Local seafood restaurants |
| Église Saint-Jacques | Located in the heart of Assérac, this area is charming and picturesque with historical significance. It's close to local markets and attractions, making it attractive to those visiting to explore the culture. | Église Saint-Jacques, Local artisanal markets, Nearby walking trails |
| Port de la Roche Bernard | A scenic port area that attracts visitors for its maritime charm and activities. It's a great place for boating, fishing, and enjoying riverside cafes, appealing to those wanting a relaxing getaway. | Port de la Roche Bernard, Boat tours, Biking along the river |
| Les Marais Salants | Known for its beautiful salt marshes, this area attracts nature lovers and photographers. It offers unique landscapes and is great for those interested in eco-tourism and outdoor activities. | Les Marais Salants, Bird watching, Nature trails |
| Aéroport de La Baule | Close to the regional airport, this area is perfect for accommodating travelers looking for convenience. It's an excellent choice for hosting business visitors or holidaymakers arriving by air. | Aéroport de La Baule, Access to La Baule beach |
| Bocage de Savenay | A tranquil countryside area that provides a rural escape for city dwellers. It's appealing for guests seeking peace away from urban life, making it ideal for retreat-style Airbnb offerings. | Bocage de Savenay, Hiking trails, Local farms |
| Le Croisic | A nearby coastal town with stunning views of the Atlantic and rich maritime history. It's vibrant during the summer and has many attractions that draw tourists throughout the year. | Le Croisic Market, Oceanarium, Coastal walks |
| Guérande | Famous for its medieval town and salt production, Guérande attracts numerous visitors interested in history and culture. It’s a desirable location for an Airbnb due to its proximity to attractions and scenic beauty. | Guérande Medieval Town, Salt marshes, Historical sites |
Understanding Airbnb License Requirements & STR Laws in Assérac (2025)
While Assérac, Pays de la Loire, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Assérac to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Assérac (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Asséracbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa de Terre et de Mer
Entire Place • 4 bedrooms
Gite 3* 9 pers. 2 steps from the sea
Entire Place • 4 bedrooms
Family home by the sea
Entire Place • 5 bedrooms
Sea view in Pen-Bé beach access, gite 3* 12 p
Entire Place • 5 bedrooms
VILLA DES FLOTS - Great house facing the sea - Pen Bé
Entire Place • 5 bedrooms
3* cottage 2 steps from the sea in Pen-Bé
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Assérac (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Assérac based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Guénaëlle | 4 | $168,026 | 111 | 4.99/5.0 |
| Guylaine | 3 | $77,182 | 109 | 4.92/5.0 |
| Delphine | 1 | $75,513 | 10 | 5.00/5.0 |
| Edmond | 1 | $60,266 | 37 | 4.95/5.0 |
| Christine | 1 | $55,050 | 81 | 4.98/5.0 |
| Emmanuel&Fatima | 1 | $44,350 | 25 | 4.72/5.0 |
| Philippe | 1 | $37,987 | 143 | 4.57/5.0 |
| Geoffroy | 3 | $36,532 | 104 | 4.55/5.0 |
| Pierre | 3 | $35,701 | 355 | 4.69/5.0 |
| L'Équipe Hoomy Conciergerie | 3 | $34,253 | 5 | 1.58/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Assérac.
Dive Deeper: Advanced Assérac STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Assérac. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAssérac Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Assérac
- The Assérac Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.2% of the 55 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Assérac, House properties are the most common (90.9%), reflecting the local real estate landscape.
- Houses represent a significant 90.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.8%) offer potential for unique stay experiences.
Assérac Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Assérac
- The dominant room capacity in Assérac is 2 bedrooms listings, making up 23.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 5+ bedrooms properties represent 47.2% of the active Airbnb listings in Assérac, indicating a high concentration in these sizes.
- A significant 63.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Assérac.
Assérac Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Assérac
- The most common guest capacity trend in Assérac vacation rentals is listings accommodating 8+ guests (47.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Assérac STR market, accounting for 65.5% of listings.
- 69.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Assérac.
- On average, properties in Assérac are equipped to host 6.3 guests.
Assérac Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Assérac
- The most common availability pattern in Assérac falls within the 271-366 days range, representing 52.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Assérac (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Assérac Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
13.2% of total
2 Nights
24 listings
45.3% of total
3 Nights
6 listings
11.3% of total
4-6 Nights
7 listings
13.2% of total
7-29 Nights
4 listings
7.5% of total
30+ Nights
5 listings
9.4% of total
Key Insights
- The most prevalent minimum stay requirement in Assérac is 2 Nights, adopted by 45.3% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 45.3% of Assérac hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.2% currently do.
- A 2-night minimum appears standard (45.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 9.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Assérac.
Assérac Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
4.1% of total
Flexible
10 listings
20.4% of total
Moderate
6 listings
12.2% of total
Firm
11 listings
22.4% of total
Strict
20 listings
40.8% of total
Cancellation Policy Insights for Assérac
- The prevailing Airbnb cancellation policy trend in Assérac is Strict, used by 40.8% of listings.
- A majority (63.2%) of hosts in Assérac utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 40.8% market standard in Assérac.
- With 40.8% using Strict terms, this is a viable option in Assérac, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Assérac.
Assérac STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Assérac
- The overall average booking lead time for vacation rentals in Assérac is 66 days.
- Guests book furthest in advance for stays during May (average 108 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 40 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (96 days avg.) sees the longest lead times, while Winter (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Assérac.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 108 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 96 days) to capture early planners.
- Monitor your own booking lead times against these Assérac averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Assérac (2025)
Amenity Prevalence
Amenity Insights for Assérac
- Essential amenities in Assérac that guests expect include: Heating, Hot water, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Free parking on premises, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Assérac: Heating, Hot water, Kitchen.
- Prioritize adding missing essentials: Heating, Hot water, Kitchen.
- Consider adding popular differentiators like Coffee maker or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Assérac to stay competitive.
Assérac Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Assérac
- The typical guest profile for Airbnb in Assérac consists of primarily domestic travelers (88%), often arriving from nearby Nantes, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 88.1% of guests.
- Key international markets include France (88.1%) and Germany (3.5%).
- Top languages spoken are French (42.9%) followed by English (36.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Nantes and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Assérac Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Le Bois-Plage-en-Ré | 303 | $2,528 | $284.63 | 45% |
| Sainte-Florence | 10 | $2,445 | $233.78 | 46% |
| La Flotte | 396 | $2,382 | $236.53 | 46% |
| Île-de-Bréhat | 46 | $2,254 | $221.52 | 45% |
| La Couarde-sur-Mer | 218 | $2,188 | $259.23 | 41% |
| Le Parc | 13 | $2,138 | $173.31 | 43% |
| Ombrée d'Anjou | 21 | $2,063 | $213.63 | 35% |
| Lanmodez | 19 | $2,050 | $219.93 | 42% |
| Île-aux-Moines | 98 | $2,048 | $236.18 | 42% |
| Laillé | 12 | $2,046 | $116.65 | 37% |