Viala-du-Tarn Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Viala-du-Tarn in 2025? Explore comprehensive Airbnb analytics for Viala-du-Tarn, Occitania, France to uncover income potential. This 2025 STR market report for Viala-du-Tarn, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Viala-du-Tarn, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Viala-du-Tarn Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Viala-du-Tarn Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Viala-du-Tarn (2025)
Understanding the monthly revenue variations for Airbnb listings in Viala-du-Tarn is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Viala-du-Tarn is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Viala-du-Tarn across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,097+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,529 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $832 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $399, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Viala-du-Tarn
Viala-du-Tarn Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Viala-du-Tarn STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Viala-du-Tarn:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Viala-du-Tarn
Average Daily Rate (ADR) Airbnb Trends in Viala-du-Tarn (2025)
Effective short term rental pricing strategy in Viala-du-Tarn involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Viala-du-Tarn typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $155+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $103 or more.
- Typical properties (Median) charge around $72 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Viala-du-Tarn
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Airbnb Seasonality Analysis & Trends in Viala-du-Tarn (2025)
Peak Season (August, December, November)
- Revenue averages $1,362 per month
- Occupancy rates average 48.2%
- Daily rates average $87
Shoulder Season
- Revenue averages $1,046 per month
- Occupancy maintains around 40.3%
- Daily rates hold near $90
Low Season (February, March, September)
- Revenue drops to average $803 per month
- Occupancy decreases to average 34.5%
- Daily rates adjust to average $85
Seasonality Insights for Viala-du-Tarn
- The Airbnb seasonality in Viala-du-Tarn shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Viala-du-Tarn's highest earning potential, with monthly revenues capable of climbing to $1,600, occupancy reaching a high of 56.6%, and ADRs peaking at $94.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $671, occupancy could drop to 28.4%, and ADRs may adjust down to $82.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Viala-du-Tarn.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Viala-du-Tarn seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Viala-du-Tarn (2025)
Exploring the top neighborhoods for short-term rentals in Viala-du-Tarn? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Viala-du-Tarn Center | The heart of Viala-du-Tarn, offering charm and proximity to local amenities. A great place for visitors looking to experience the small-town atmosphere and culture of Occitania. | Church of St. John the Baptist, Local markets, Scenic river views, Cafés and restaurants |
| Tarn Gorge | A breathtaking natural area ideal for outdoor enthusiasts. Attracts nature lovers and adventure seekers looking for activities such as hiking, climbing, and kayaking. | Tarn River, Hiking trails, Climbing spots, Scenic viewpoints |
| Saint-Rome-de-Tarn | A nearby charming village known for its medieval architecture and beautiful landscapes. A great spot for those exploring the region and seeking a peaceful retreat. | Medieval village center, Riverside walks, Local arts and crafts shops |
| Les Caves de Roquefort | Famous for its cheese and caves, this area attracts food lovers and tourists interested in local culinary experiences. Great for hosting unique stays centered around gastronomy. | Roquefort cheese caves, Wine tasting, Gourmet restaurants |
| Millau Viaduct | World's tallest bridge and an engineering marvel. Significant for tourists and photographers, making it a prime location for unique accommodations. | Millau Viaduct, Visitor center, Scenic viewpoints |
| Vernon | A picturesque village that offers a glimpse of traditional French life. Excellent for tourists seeking authenticity and tranquility away from busy urban areas. | Historic village center, Local artisan shops, Tranquil landscapes |
| Gorges du Tarn | A stunning area known for its dramatic cliffs and recreational activities. Attracts adventure lovers seeking unique experiences in nature. | Canoeing and kayaking, Hiking trails, Rock climbing spots |
| Laguiole | Famous for its traditional knife-making and local craft goods, this town attracts visitors interested in craftsmanship and local culture. | Laguiole knife workshops, Local cheese production, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Viala-du-Tarn (2025)
While Viala-du-Tarn, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Viala-du-Tarn to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Viala-du-Tarn (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Viala-du-Tarnbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
"La Maquisarde" nature cottage
Entire Place • 3 bedrooms
Ecological COTTAGE in the woods
Entire Place • 2 bedrooms
Charming home, exceptional panorama
Entire Place • 2 bedrooms
Nature cottage
Entire Place • 1 bedroom
* Yellow House *. Quiet and Comfort in the heart of nature.
Entire Place • 4 bedrooms
Cozy studio. Exceptional view.
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Viala-du-Tarn (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Viala-du-Tarn based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Florence | 4 | $57,619 | 901 | 4.88/5.0 |
| Jérôme | 2 | $31,058 | 378 | 4.95/5.0 |
| Veronique Et Charly | 1 | $29,550 | 87 | 5.00/5.0 |
| Theo Et Asunta | 2 | $16,529 | 89 | 4.90/5.0 |
| William | 1 | $6,199 | 64 | 4.89/5.0 |
| Charles | 2 | $6,020 | 54 | 4.96/5.0 |
| Gisele | 1 | $5,232 | 9 | 5.00/5.0 |
| Valérie Et Renato | 1 | $5,208 | 12 | 4.75/5.0 |
| Sandra | 1 | $4,989 | 6 | 5.00/5.0 |
| Pierrick | 2 | $4,944 | 47 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Viala-du-Tarn.
Dive Deeper: Advanced Viala-du-Tarn STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Viala-du-Tarn. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsViala-du-Tarn Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Viala-du-Tarn
- The Viala-du-Tarn Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Viala-du-Tarn, House properties are the most common (44.4%), reflecting the local real estate landscape.
- Houses represent a significant 44.4% portion, catering likely to families or larger groups.
- The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Viala-du-Tarn Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Viala-du-Tarn
- The dominant room capacity in Viala-du-Tarn is 1 bedroom listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.8% of the active Airbnb listings in Viala-du-Tarn, indicating a high concentration in these sizes.
Viala-du-Tarn Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Viala-du-Tarn
- The most common guest capacity trend in Viala-du-Tarn vacation rentals is listings accommodating 2 guests (27.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Viala-du-Tarn STR market, accounting for 55.6% of listings.
- 16.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Viala-du-Tarn.
- On average, properties in Viala-du-Tarn are equipped to host 3.7 guests.
Viala-du-Tarn Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Viala-du-Tarn
- The most common availability pattern in Viala-du-Tarn falls within the 271-366 days range, representing 61.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Viala-du-Tarn (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Viala-du-Tarn Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
11.8% of total
2 Nights
13 listings
76.5% of total
3 Nights
1 listings
5.9% of total
4-6 Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Viala-du-Tarn is 2 Nights, adopted by 76.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.3%) of the Viala-du-Tarn Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 76.5% of Viala-du-Tarn hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.8% currently do.
- A 2-night minimum appears standard (76.5%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Viala-du-Tarn.
Viala-du-Tarn Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
29.4% of total
Moderate
2 listings
11.8% of total
Firm
2 listings
11.8% of total
Strict
8 listings
47.1% of total
Cancellation Policy Insights for Viala-du-Tarn
- The prevailing Airbnb cancellation policy trend in Viala-du-Tarn is Strict, used by 47.1% of listings.
- A majority (58.9%) of hosts in Viala-du-Tarn utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 47.1% market standard in Viala-du-Tarn.
- With 47.1% using Strict terms, this is a viable option in Viala-du-Tarn, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Viala-du-Tarn.
Viala-du-Tarn STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Viala-du-Tarn
- The overall average booking lead time for vacation rentals in Viala-du-Tarn is 56 days.
- Guests book furthest in advance for stays during July (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Viala-du-Tarn.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
- Monitor your own booking lead times against these Viala-du-Tarn averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Viala-du-Tarn (2025)
Amenity Prevalence
Amenity Insights for Viala-du-Tarn
- Popular amenities like Free parking on premises, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Viala-du-Tarn to stay competitive.
Viala-du-Tarn Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Viala-du-Tarn
- The typical guest profile for Airbnb in Viala-du-Tarn consists of primarily domestic travelers (89%), often arriving from nearby Montpellier, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 89.0% of guests.
- Key international markets include France (89%) and Netherlands (2.9%).
- Top languages spoken are French (44.9%) followed by English (34.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Montpellier and Toulouse.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Viala-du-Tarn Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Villeneuvette | 13 | $4,150 | $337.56 | 44% |
| Saint-Pierre-Roche | 11 | $2,627 | $166.21 | 48% |
| Montaigut-le-Blanc | 15 | $2,546 | $163.70 | 47% |
| Saint-Jean-d'Alcapiès | 10 | $2,429 | $169.43 | 43% |
| Jayac | 11 | $2,388 | $202.75 | 40% |
| La Magdelaine-sur-Tarn | 10 | $2,383 | $243.17 | 32% |
| Puéchabon | 12 | $2,374 | $227.43 | 42% |
| Lanta | 14 | $2,306 | $270.81 | 44% |
| Pont-de-Larn | 17 | $2,254 | $239.90 | 32% |
| Alzonne | 15 | $2,197 | $152.75 | 45% |