Valras-Plage Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Valras-Plage in 2025? Explore comprehensive Airbnb analytics for Valras-Plage, Occitania, France to uncover income potential. This 2025 STR market report for Valras-Plage, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 524 active listings.
Whether you're considering an Airbnb investment in Valras-Plage, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Valras-Plage Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Valras-Plage Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Valras-Plage (2025)
Understanding the monthly revenue variations for Airbnb listings in Valras-Plage is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Valras-Plage is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Valras-Plage across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,623+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,781 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,055 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $561, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Valras-Plage
Valras-Plage Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Valras-Plage STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Valras-Plage:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Valras-Plage
Average Daily Rate (ADR) Airbnb Trends in Valras-Plage (2025)
Effective short term rental pricing strategy in Valras-Plage involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Valras-Plage typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $169+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $123 or more.
- Typical properties (Median) charge around $93 per night.
- Entry-level properties (Bottom 25%) earn around $70 per night.
Average Daily Rate (ADR) Trend by Month in Valras-Plage
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Airbnb Seasonality Analysis & Trends in Valras-Plage (2025)
Peak Season (August, July, June)
- Revenue averages $2,266 per month
- Occupancy rates average 55.6%
- Daily rates average $116
Shoulder Season
- Revenue averages $1,209 per month
- Occupancy maintains around 35.2%
- Daily rates hold near $105
Low Season (January, February, March)
- Revenue drops to average $667 per month
- Occupancy decreases to average 23.5%
- Daily rates adjust to average $103
Seasonality Insights for Valras-Plage
- The Airbnb seasonality in Valras-Plage shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Valras-Plage's highest earning potential, with monthly revenues capable of climbing to $2,736, occupancy reaching a high of 71.5%, and ADRs peaking at $118.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $632, occupancy could drop to 21.0%, and ADRs may adjust down to $102.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Valras-Plage.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Valras-Plage seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Valras-Plage (2025)
Exploring the top neighborhoods for short-term rentals in Valras-Plage? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plage de Valras | The main beach area of Valras-Plage, known for its sandy shores and family-friendly atmosphere. It's a popular destination for tourists seeking sun and relaxation. | Valras-Plage Beach, Promenade de la Plage, Water sports activities, Local restaurants and cafes, Beach bars |
| Centre Ville | The town center offers a vibrant atmosphere with shops, restaurants, and local markets. It's ideal for visitors looking to experience local culture and cuisine. | Local markets, Cafés and bistros, Shopping streets, Cultural events, Historic buildings |
| Port de Valras | The marina area is picturesque and offers boating and fishing activities. This area attracts travelers interested in water sports and waterfront dining. | Marina, Boating tours, Fishing excursions, Waterfront restaurants, Scenic walks |
| Vendres Plage | Close to Valras-Plage, this area features quieter beaches and is perfect for families and those looking to escape the crowds while still being close to the town. | Vendres Beach, Natural parks, Biking trails, Family-friendly activities, Beachside restaurants |
| Campsite Areas | Various campsites around Valras-Plage provide unique accommodation options for families and nature lovers. They attract a specific tourist demographic looking for outdoor experiences. | Camping activities, Nature trails, Local flora and fauna, Community events, Outdoor sports |
| Cultural Historic Sites | Valras-Plage and its surroundings offer historical sites and cultural experiences, appealing to tourists interested in history and heritage. | Local museums, Historic churches, Cultural festivals, Heritage walking tours, Art exhibits |
| Nearby Wine Routes | The proximity to the Languedoc wine regions draws culinary tourists and oenophiles looking to explore vineyards and wine tasting experiences. | Vineyards, Wine tasting tours, Culinary experiences, Gastronomic restaurants, Scenic drives |
| Natural Reserves | Valras-Plage is near several natural reserves that offer stunning landscapes and outdoor activities, attracting nature enthusiasts and those seeking tranquility. | Natural parks, Bird watching, Hiking trails, Photography spots, Eco-tours |
Understanding Airbnb License Requirements & STR Laws in Valras-Plage (2025)
While Valras-Plage, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Valras-Plage to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Valras-Plage (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Valras-Plagebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
RARE FIND: 80M2 WATERFRONT VILLA VALRAS-PLAGE
Entire Place • 3 bedrooms
Villa directly on the beach
Entire Place • 3 bedrooms
Beautiful villa 100 m from the beach, with pool
Entire Place • 3 bedrooms
Naval 47 Majestic View Orb & Sea, 5 stars
Entire Place • 3 bedrooms
Saint Pierre Suite with Spa /King size bed/A/C
Entire Place • 1 bedroom
Superb comfortable T4, with terrace,spa,parking
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Valras-Plage (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Valras-Plage based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Valras’Loc | 45 | $564,181 | 972 | 4.19/5.0 |
| Clerici Elisabete Susana | 20 | $100,148 | 80 | 2.16/5.0 |
| Olivier | 4 | $77,894 | 50 | 4.78/5.0 |
| François | 1 | $70,040 | 50 | 5.00/5.0 |
| Adrien Héloïse | 4 | $65,662 | 42 | 3.74/5.0 |
| Emmanuelle | 3 | $64,108 | 56 | 4.76/5.0 |
| Leavetown Vacations | 5 | $58,786 | 9 | 0.91/5.0 |
| Pierre-Marie | 3 | $55,663 | 393 | 4.80/5.0 |
| Tom | 1 | $54,597 | 21 | 4.90/5.0 |
| Julie | 1 | $51,882 | 24 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Valras-Plage.
Dive Deeper: Advanced Valras-Plage STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Valras-Plage. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsValras-Plage Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Valras-Plage
- The Valras-Plage Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.9% of the 524 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Valras-Plage, Apartment/Condo properties are the most common (64.1%), reflecting the local real estate landscape.
- Houses represent a significant 32.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others (combined 3.5%) offer potential for unique stay experiences.
Valras-Plage Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Valras-Plage
- The dominant room capacity in Valras-Plage is 2 bedrooms listings, making up 38.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 69.5% of the active Airbnb listings in Valras-Plage, indicating a high concentration in these sizes.
- A significant 20.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Valras-Plage.
Valras-Plage Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Valras-Plage
- The most common guest capacity trend in Valras-Plage vacation rentals is listings accommodating 4 guests (40.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Valras-Plage STR market, accounting for 62.2% of listings.
- 34.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Valras-Plage.
- On average, properties in Valras-Plage are equipped to host 4.7 guests.
Valras-Plage Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Valras-Plage
- The most common availability pattern in Valras-Plage falls within the 271-366 days range, representing 54.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Valras-Plage (37.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Valras-Plage Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
55 listings
11.2% of total
2 Nights
157 listings
31.9% of total
3 Nights
62 listings
12.6% of total
4-6 Nights
85 listings
17.3% of total
7-29 Nights
76 listings
15.4% of total
30+ Nights
57 listings
11.6% of total
Key Insights
- The most prevalent minimum stay requirement in Valras-Plage is 2 Nights, adopted by 31.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (11.6%) caters to monthly stays (30+ nights) in Valras-Plage, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31.9% of Valras-Plage hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.2% currently do.
- A 2-night minimum appears standard (31.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 11.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Valras-Plage.
Valras-Plage Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.2% of total
Super Strict 30 Days
1 listings
0.2% of total
Flexible
94 listings
21.8% of total
Moderate
117 listings
27.1% of total
Firm
104 listings
24.1% of total
Strict
115 listings
26.6% of total
Cancellation Policy Insights for Valras-Plage
- The prevailing Airbnb cancellation policy trend in Valras-Plage is Moderate, used by 27.1% of listings.
- A majority (50.7%) of hosts in Valras-Plage utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 27.1% market standard in Valras-Plage.
- Regularly review your cancellation policy against competitors and market demand shifts in Valras-Plage.
Valras-Plage STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Valras-Plage
- The overall average booking lead time for vacation rentals in Valras-Plage is 53 days.
- Guests book furthest in advance for stays during July (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (82 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Valras-Plage.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 82 days) to capture early planners.
- Monitor your own booking lead times against these Valras-Plage averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Valras-Plage (2025)
Amenity Prevalence
Amenity Insights for Valras-Plage
- Essential amenities in Valras-Plage that guests expect include: TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Smoke alarm, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Valras-Plage: TV, Kitchen.
- Prioritize adding missing essentials: TV, Kitchen.
- Consider adding popular differentiators like Hot water or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Valras-Plage to stay competitive.
Valras-Plage Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Valras-Plage
- The typical guest profile for Airbnb in Valras-Plage consists of primarily domestic travelers (84%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 83.5% of guests.
- Key international markets include France (83.5%) and Germany (4.3%).
- Top languages spoken are French (46.8%) followed by English (27.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toulouse and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Valras-Plage Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 17 | $4,960 | $460.96 | 41% |
| Amer | 10 | $4,848 | $397.58 | 40% |
| Porqueres | 12 | $4,714 | $469.05 | 36% |
| Villeneuvette | 13 | $4,150 | $337.56 | 44% |
| Divajeu | 19 | $3,941 | $410.65 | 42% |
| Bordils | 11 | $3,557 | $525.15 | 36% |
| Vilademuls | 20 | $3,489 | $328.54 | 36% |
| Vilanant | 10 | $3,424 | $343.93 | 34% |
| Bàscara | 13 | $3,317 | $437.52 | 39% |
| Castelnou | 12 | $3,274 | $302.12 | 31% |