Valence Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Valence in 2025? Explore comprehensive Airbnb analytics for Valence, Occitania, France to uncover income potential. This 2025 STR market report for Valence, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 42 active listings.

Whether you're considering an Airbnb investment in Valence, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Valence Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Valence Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$60
The average rental revenue earned for an occupied room per day in Valence.
Occupancy Rate(?)
39.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,803
Typical annual income for an Airbnb listing in Valence. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-25.6%
Significant decrease (-25.6%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Valence.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Valence.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
42
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Valence (2025)

Understanding the monthly revenue variations for Airbnb listings in Valence is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Valence is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Valence across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,408+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,110 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $718 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $395, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Valence

Valence Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Valence STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Valence:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Valence

Average Daily Rate (ADR) Airbnb Trends in Valence (2025)

Effective short term rental pricing strategy in Valence involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Valence typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $97+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $66 or more.
  • Typical properties (Median) charge around $50 per night.
  • Entry-level properties (Bottom 25%) earn around $42 per night.

Average Daily Rate (ADR) Trend by Month in Valence

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Airbnb Seasonality Analysis & Trends in Valence (2025)

Peak Season (April, August, July)
  • Revenue averages $923 per month
  • Occupancy rates average 44.7%
  • Daily rates average $60
Shoulder Season
  • Revenue averages $799 per month
  • Occupancy maintains around 41.8%
  • Daily rates hold near $58
Low Season (January, March, November)
  • Revenue drops to average $622 per month
  • Occupancy decreases to average 37.6%
  • Daily rates adjust to average $58

Seasonality Insights for Valence

  • The Airbnb seasonality in Valence shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Valence's highest earning potential, with monthly revenues capable of climbing to $940, occupancy reaching a high of 52.9%, and ADRs peaking at $61.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $529, occupancy could drop to 33.3%, and ADRs may adjust down to $56.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Valence.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Valence seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Valence (2025)

Exploring the top neighborhoods for short-term rentals in Valence? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
The vibrant and historic heart of Valence, attracting tourists with its charming streets and cultural sites. Ideal for visitors wanting to explore local cafes, shops, and museums.
Valence Cathedral, Musee de Valence, Place des Clercs, Parc Jouvet, Les Jardins de l'Eperviere
Les Couleures
A tranquil residential area known for its parks and proximity to the Drôme River. Great for families and nature lovers seeking a peaceful stay while still close to the city center.
Parc des Éaux Vives, Drôme River, Les Jardins des Trains','Parc Naturel Régional de Vercors, Local markets
Le Grand Charran
A developing neighborhood with good access to transportation and local amenities, appealing to business travelers and those looking for modern accommodations.
Valence TGV Station, Shopping centers, Restaurants and cafes, Cultural events
Champagnac
A suburb offering a more rural French experience while still being close to Valence. Perfect for those wanting to explore the beautiful surrounding countryside.
Nature trails, Wine tours, Local farms, Traditional markets, Nearby vineyards
St. Jean
A picturesque area known for its scenic views and historic architecture, attracting visitors interested in the cultural heritage of Valence.
Ancient stone buildings, Local art galleries, Historical landmarks, Scenic walking paths, Cafes with views
Valence Nord
Conveniently located near the A7 motorway, making it an ideal spot for travelers passing through the region. Offers easy access to both business and leisure destinations.
Local shopping mall, Fast access to highways, Family attractions nearby, Dining options
Valence-Sud
A lively district known for its local markets and vibrant community life, great for guests wanting an authentic experience in Valence.
Daily farmers' market, Cafés and bistros, Cultural festivals, Parks and recreational areas
Les Balmes
An upscale neighborhood with luxurious accommodations and beautiful views of the surrounding mountains, popular among tourists seeking comfort and relaxation.
Scenic viewpoints, Luxury restaurants, Spa and wellness centers, Outdoor activities, Wine tasting experiences

Understanding Airbnb License Requirements & STR Laws in Valence (2025)

With 14% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Valence. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Valence to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 14% licensed listings)

Top Performing Airbnb Properties in Valence (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Valencebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

T5 L'ATELIER ★ UNUSUAL ★ IN THE ★ WIFI CENTER

T5 L'ATELIER ★ UNUSUAL ★ IN THE ★ WIFI CENTER

Entire Place • 4 bedrooms

$22,621
Revenue
45.1%
Occupancy
$136.66
Daily Rate
REFURBISHED ★ LARGE T3 WITH TERRACE ★

REFURBISHED ★ LARGE T3 WITH TERRACE ★

Entire Place • 2 bedrooms

$15,359
Revenue
45.0%
Occupancy
$96.99
Daily Rate
Apartment in the heart of Valencia d 'Agen

Apartment in the heart of Valencia d 'Agen

Entire Place • 2 bedrooms

$15,061
Revenue
67.3%
Occupancy
$60.66
Daily Rate
Very beautifulT3,new, on the garden level with all comforts

Very beautifulT3,new, on the garden level with all comforts

Entire Place • 2 bedrooms

$14,199
Revenue
66.4%
Occupancy
$52.07
Daily Rate
Le GREZE air-conditioned near CNPE ,Centre Gare

Le GREZE air-conditioned near CNPE ,Centre Gare

Entire Place • 1 bedroom

$12,224
Revenue
73.3%
Occupancy
$41.53
Daily Rate
" ROUCOULER en OCCITANIE " - Unusual - Romantic

" ROUCOULER en OCCITANIE " - Unusual - Romantic

Entire Place • 1 bedroom

$11,712
Revenue
74.0%
Occupancy
$81.94
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Valence (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Valence based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Emilie5$53,2852894.73/5.0
Jérémy4$48,0192874.81/5.0
Bertrand4$31,499724.86/5.0
Sebastien2$19,469242.50/5.0
Théo1$15,061284.79/5.0
Laurence3$13,205444.94/5.0
Colette1$11,712744.97/5.0
Jean-Paul3$11,4601474.52/5.0
Alain1$10,2351874.96/5.0
Host #2410527922$10,04520.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Valence.

Dive Deeper: Advanced Valence STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Valence. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Valence Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Valence

  • The Valence Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.1% of the 42 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Valence, Apartment/Condo properties are the most common (64.3%), reflecting the local real estate landscape.
  • Houses represent a significant 33.3% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.4%) offer potential for unique stay experiences.

Valence Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Valence

  • The dominant room capacity in Valence is 1 bedroom listings, making up 52.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 78.6% of the active Airbnb listings in Valence, indicating a high concentration in these sizes.
  • With over half the market (52.4%) consisting of studios or 1-bedroom units, Valence is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (7.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Valence.

Valence Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Valence

  • The most common guest capacity trend in Valence vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Valence STR market, accounting for 64.3% of listings.
  • 11.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Valence.
  • On average, properties in Valence are equipped to host 3.2 guests.

Valence Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Valence

  • The most common availability pattern in Valence falls within the 181-270 days range, representing 45.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Valence (47.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Valence Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29.3%)

1 Night

12 listings

29.3% of total

2 Nights (26.8%)

2 Nights

11 listings

26.8% of total

3 Nights (24.4%)

3 Nights

10 listings

24.4% of total

4-6 Nights (7.3%)

4-6 Nights

3 listings

7.3% of total

30+ Nights (12.2%)

30+ Nights

5 listings

12.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Valence is 1 Night, adopted by 29.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (12.2%) caters to monthly stays (30+ nights) in Valence, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 29.3% of Valence hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 12.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Valence.

Valence Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (21.6%)

Flexible

8 listings

21.6% of total

Moderate (37.8%)

Moderate

14 listings

37.8% of total

Firm (21.6%)

Firm

8 listings

21.6% of total

Strict (18.9%)

Strict

7 listings

18.9% of total

Cancellation Policy Insights for Valence

  • The prevailing Airbnb cancellation policy trend in Valence is Moderate, used by 37.8% of listings.
  • There's a relatively balanced mix between guest-friendly (59.4%) and stricter (40.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.8% market standard in Valence.
  • Regularly review your cancellation policy against competitors and market demand shifts in Valence.

Valence STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Valence

  • The overall average booking lead time for vacation rentals in Valence is 30 days.
  • Guests book furthest in advance for stays during December (average 53 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (39 days avg.) sees the longest lead times, while Spring (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Valence.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 39 days) to capture early planners.
  • Monitor your own booking lead times against these Valence averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Valence (2025)

Amenity Prevalence

Amenity Insights for Valence

  • Essential amenities in Valence that guests expect include: TV, Heating, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Smoke alarm, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Valence: TV, Heating, Wifi, Kitchen.
  • Prioritize adding missing essentials: TV, Heating, Wifi, Kitchen.
  • Consider adding popular differentiators like Dishes and silverware or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Valence to stay competitive.

Valence Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Valence

  • The typical guest profile for Airbnb in Valence consists of primarily domestic travelers (89%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 89.1% of guests.
  • Key international markets include France (89.1%) and United States (2.9%).
  • Top languages spoken are French (49.8%) followed by English (30%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Toulouse and Bordeaux.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Valence Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Saint-Laurent-des-Combes11$3,526$706.1823%
Astaffort10$3,393$314.2035%
Cénac18$2,773$268.5853%
Cérons11$2,635$196.1639%
Galgon12$2,599$210.3448%
Eynesse14$2,564$282.8736%
Bourrou10$2,475$247.5736%
Saint-Hippolyte10$2,443$204.9844%
Carignan-de-Bordeaux30$2,418$236.7748%
Abzac12$2,415$349.0336%

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