Servian Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Servian in 2025? Explore comprehensive Airbnb analytics for Servian, Occitania, France to uncover income potential. This 2025 STR market report for Servian, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.
Whether you're considering an Airbnb investment in Servian, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Servian Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Servian Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Servian (2025)
Understanding the monthly revenue variations for Airbnb listings in Servian is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Servian is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Servian across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,251+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,067 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $996 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $522, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Servian
Servian Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Servian STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Servian:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Servian
Average Daily Rate (ADR) Airbnb Trends in Servian (2025)
Effective short term rental pricing strategy in Servian involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Servian typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $325+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $264 or more.
- Typical properties (Median) charge around $120 per night.
- Entry-level properties (Bottom 25%) earn around $66 per night.
Average Daily Rate (ADR) Trend by Month in Servian
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Airbnb Seasonality Analysis & Trends in Servian (2025)
Peak Season (August, July, June)
- Revenue averages $2,645 per month
- Occupancy rates average 46.2%
- Daily rates average $167
Shoulder Season
- Revenue averages $1,345 per month
- Occupancy maintains around 32.2%
- Daily rates hold near $166
Low Season (February, October, November)
- Revenue drops to average $950 per month
- Occupancy decreases to average 27.0%
- Daily rates adjust to average $165
Seasonality Insights for Servian
- The Airbnb seasonality in Servian shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Servian's highest earning potential, with monthly revenues capable of climbing to $3,280, occupancy reaching a high of 59.3%, and ADRs peaking at $170.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $639, occupancy could drop to 18.7%, and ADRs may adjust down to $161.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Servian.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Servian seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Servian (2025)
Exploring the top neighborhoods for short-term rentals in Servian? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre-ville de Servian | The historic center of Servian offers a charming ambiance with traditional architecture, local cafes, and convenient access to amenities. A great spot for tourists wanting to experience local culture while being close to nature. | Eglise Saint-Étienne, local markets, historical architecture, vineyards nearby, cycle paths |
| Vignobles de Servian | Surrounded by beautiful vineyards, this area is ideal for wine lovers and tourists interested in wine tours and tastings. The picturesque landscape adds to the appeal for those seeking tranquility and leisure. | Wine tasting tours, vineyard trails, scenic picnics, local wine festivals |
| Parc Naturel Régional du Haut-Languedoc | A short distance from Servian, this natural park offers breathtaking landscapes and outdoor activities. It's perfect for nature enthusiasts and families looking for a getaway. | Hiking trails, mountain biking routes, picnicking spots, wildlife watching |
| Méze | Close to Servian, Méze is a lovely seaside town on the Étang de Thau, popular for its seafood and beaches. Ideal for visitors looking to combine cultural experiences with beach relaxation. | beaches, Mediterranean cuisine, local oyster farms, scenic walks along the coast |
| Pezenas | A historic town known for its arts and crafts scene with beautiful architecture. It's an attractive location for tourists interested in culture and theatre, making it a great Airbnb spot. | Pezenas Old Town, theatre festivals, art galleries, craft shops |
| Béziers | The nearest larger city to Servian, Béziers offers a mix of history, culture, and vibrant nightlife. It's perfect for those looking to explore a bustling urban environment with plenty of amenities. | St. Nazaire Cathedral, Les Neuf Écluses, local bars and restaurants, historic districts |
| Agde | Famous for its beaches and the Canal du Midi, Agde attracts beachgoers and boating enthusiasts. A perfect choice for visitors seeking sun and sea activities. | Cap d'Agde beaches, Canal du Midi, water activities, water parks |
| Castelnau-de-Guers | A small yet picturesque village close to Servian, ideal for visitors looking for peace and quiet amid wine country and nature, offering a true escape from the hustle and bustle. | vineyard views, local markets, countryside walks, historic sites |
Understanding Airbnb License Requirements & STR Laws in Servian (2025)
While Servian, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Servian to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 8% licensed listings)
Top Performing Airbnb Properties in Servian (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Servianbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
"Domaine 1902" pool, billiards, boulodrome,14pers
Entire Place • 5 bedrooms
Villa contemporaine avec piscine à debordement
Entire Place • 4 bedrooms
Lovely Villa with Pool & Views
Entire Place • 3 bedrooms
Superb single-storey villa with swimming pool
Entire Place • 4 bedrooms
Mas BROCELIANDE with swimming pool and large garden
Entire Place • 7 bedrooms
Mas 4* in the heart of a winery, near the sea
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Servian (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Servian based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marie-Anne | 1 | $73,065 | 24 | 4.96/5.0 |
| Host #452067674 | 2 | $39,895 | 0 | 0.00/5.0 |
| Nathalie | 6 | $36,801 | 84 | 4.91/5.0 |
| Nicolas Et Morgane | 1 | $28,311 | 5 | 5.00/5.0 |
| Daniel | 1 | $26,451 | 15 | 4.87/5.0 |
| Béatrice | 1 | $24,526 | 11 | 4.91/5.0 |
| Karine | 1 | $24,249 | 8 | 5.00/5.0 |
| Albert | 1 | $23,886 | 12 | 4.67/5.0 |
| Philippe | 1 | $18,926 | 9 | 5.00/5.0 |
| Blandine | 1 | $17,153 | 3 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Servian.
Dive Deeper: Advanced Servian STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Servian. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsServian Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Servian
- The Servian Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 38 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Servian, House properties are the most common (57.9%), reflecting the local real estate landscape.
- Houses represent a significant 57.9% portion, catering likely to families or larger groups.
- The presence of 7.9% Hotel/Boutique listings indicates integration with traditional hospitality.
Servian Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Servian
- The dominant room capacity in Servian is 1 bedroom listings, making up 28.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 52.6% of the active Airbnb listings in Servian, indicating a high concentration in these sizes.
- A significant 42.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Servian.
Servian Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Servian
- The most common guest capacity trend in Servian vacation rentals is listings accommodating 8+ guests (26.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Servian STR market, accounting for 47.4% of listings.
- 44.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Servian.
- On average, properties in Servian are equipped to host 4.8 guests.
Servian Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Servian
- The most common availability pattern in Servian falls within the 271-366 days range, representing 68.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Servian (44.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Servian Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
16.7% of total
2 Nights
9 listings
25% of total
3 Nights
9 listings
25% of total
4-6 Nights
6 listings
16.7% of total
7-29 Nights
5 listings
13.9% of total
30+ Nights
1 listings
2.8% of total
Key Insights
- The most prevalent minimum stay requirement in Servian is 2 Nights, adopted by 25% of listings. This highlights the market's preference for shorter, flexible bookings.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.8%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 25% of Servian hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Servian.
Servian Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
17.2% of total
Moderate
4 listings
13.8% of total
Firm
3 listings
10.3% of total
Strict
17 listings
58.6% of total
Cancellation Policy Insights for Servian
- The prevailing Airbnb cancellation policy trend in Servian is Strict, used by 58.6% of listings.
- A majority (68.9%) of hosts in Servian utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 58.6% market standard in Servian.
- With 58.6% using Strict terms, this is a viable option in Servian, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Servian.
Servian STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Servian
- The overall average booking lead time for vacation rentals in Servian is 64 days.
- Guests book furthest in advance for stays during May (average 103 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (82 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Servian.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 82 days) to capture early planners.
- Monitor your own booking lead times against these Servian averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Servian (2025)
Amenity Prevalence
Amenity Insights for Servian
- Popular amenities like Hot water, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Servian to stay competitive.
Servian Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Servian
- The typical guest profile for Airbnb in Servian consists of primarily domestic travelers (85%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 85.4% of guests.
- Key international markets include France (85.4%) and United Kingdom (4.4%).
- Top languages spoken are French (42.3%) followed by English (33.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Servian Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 17 | $4,960 | $460.96 | 41% |
| Amer | 10 | $4,848 | $397.58 | 40% |
| Porqueres | 12 | $4,714 | $469.05 | 36% |
| Villeneuvette | 13 | $4,150 | $337.56 | 44% |
| Divajeu | 19 | $3,941 | $410.65 | 42% |
| Bordils | 11 | $3,557 | $525.15 | 36% |
| Vilademuls | 20 | $3,489 | $328.54 | 36% |
| Vilanant | 10 | $3,424 | $343.93 | 34% |
| Bàscara | 13 | $3,317 | $437.52 | 39% |
| Castelnou | 12 | $3,274 | $302.12 | 31% |