Saint-Guilhem-le-Désert Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Saint-Guilhem-le-Désert in 2025? Explore comprehensive Airbnb analytics for Saint-Guilhem-le-Désert, Occitania, France to uncover income potential. This 2025 STR market report for Saint-Guilhem-le-Désert, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Saint-Guilhem-le-Désert, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Guilhem-le-Désert Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint-Guilhem-le-Désert Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$100
The average rental revenue earned for an occupied room per day in Saint-Guilhem-le-Désert.
Occupancy Rate(?)
45.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,266
Typical annual income for an Airbnb listing in Saint-Guilhem-le-Désert. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
8.6%
Positive growth (8.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Saint-Guilhem-le-Désert.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Saint-Guilhem-le-Désert.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint-Guilhem-le-Désert (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint-Guilhem-le-Désert is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Guilhem-le-Désert is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Guilhem-le-Désert across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,597+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,776 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,069 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $522, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Guilhem-le-Désert

Saint-Guilhem-le-Désert Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint-Guilhem-le-Désert STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Guilhem-le-Désert:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Guilhem-le-Désert

Average Daily Rate (ADR) Airbnb Trends in Saint-Guilhem-le-Désert (2025)

Effective short term rental pricing strategy in Saint-Guilhem-le-Désert involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Guilhem-le-Désert typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $144+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $112 or more.
  • Typical properties (Median) charge around $93 per night.
  • Entry-level properties (Bottom 25%) earn around $75 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Guilhem-le-Désert

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Airbnb Seasonality Analysis & Trends in Saint-Guilhem-le-Désert (2025)

Peak Season (August, May, July)
  • Revenue averages $1,921 per month
  • Occupancy rates average 57.0%
  • Daily rates average $122
Shoulder Season
  • Revenue averages $1,331 per month
  • Occupancy maintains around 38.6%
  • Daily rates hold near $109
Low Season (March, October, November)
  • Revenue drops to average $1,043 per month
  • Occupancy decreases to average 30.8%
  • Daily rates adjust to average $105

Seasonality Insights for Saint-Guilhem-le-Désert

  • The Airbnb seasonality in Saint-Guilhem-le-Désert shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Guilhem-le-Désert's highest earning potential, with monthly revenues capable of climbing to $2,035, occupancy reaching a high of 64.0%, and ADRs peaking at $124.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $971, occupancy could drop to 25.5%, and ADRs may adjust down to $97.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Guilhem-le-Désert.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint-Guilhem-le-Désert seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint-Guilhem-le-Désert (2025)

Exploring the top neighborhoods for short-term rentals in Saint-Guilhem-le-Désert? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Village Center
Charming historic village center known for its medieval architecture and picturesque streets. A prime location for tourists who want to experience the local culture and history of Saint-Guilhem-le-Désert.
Saint Pierre Abbey, Gorges de l'Hérault, Pont du Diable, The Cloister of Saint Pierre, Local artisan shops
Gorges de l'Hérault
Natural wonder and outdoor adventure area that attracts nature lovers and sports enthusiasts. Ideal for guests looking to explore hiking, kayaking, and the beautiful scenery.
Kayaking on the Hérault River, Hiking trails, Natural Gorges, Wildlife observation, Picnic areas
Abbey of Gellone
Historic site and UNESCO World Heritage location, drawing visitors interested in history and architecture. Great for Airbnb hosts wanting to offer cultural experiences.
Abbey of Gellone, Nearby scenic viewpoints, Cultural events and exhibitions
Pont du Diable
Famous medieval bridge attracting tourists for its beauty and historical significance. Perfect for guests seeking a scenic and romantic atmosphere.
Medieval bridge, Walking trails, Scenic viewpoints, Fishing spots
Local Vineyards
Surrounding vineyards produce exquisite wines, attracting oenophiles. Ideal for stays focused on wine tasting and culinary experiences.
Wine tasting tours, Vineyard walks, Local wine shops, Culinary workshops
Hiking Trails
The area surrounding Saint-Guilhem-le-Désert offers numerous hiking trails with breathtaking views. Great for adventure tourists and outdoor enthusiasts.
Trailhead access, Scenic picnic areas, Wildflower viewing, Nature observation
Cultural Festivals
Host to various cultural events and festivals throughout the year, attracting visitors looking to immerse themselves in local traditions.
Annual music festivals, Local artisan markets, Food festivals
Artisan Workshops
The village has many workshops where local artisans create traditional crafts. Excellent for guests seeking unique, local souvenirs and experiences.
Pottery workshops, Textile arts, Local craft shops

Understanding Airbnb License Requirements & STR Laws in Saint-Guilhem-le-Désert (2025)

While Saint-Guilhem-le-Désert, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Guilhem-le-Désert to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Saint-Guilhem-le-Désert (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Guilhem-le-Désertbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Maison des Légendes

Maison des Légendes

Entire Place • 5 bedrooms

$47,652
Revenue
43.3%
Occupancy
$327.62
Daily Rate
La Maison de la Traverse

La Maison de la Traverse

Entire Place • 2 bedrooms

$29,359
Revenue
54.5%
Occupancy
$118.39
Daily Rate
GITE 3* SAINT GUILHEM LE DESERT CHEZ MARIUS

GITE 3* SAINT GUILHEM LE DESERT CHEZ MARIUS

Entire Place • 2 bedrooms

$26,253
Revenue
71.9%
Occupancy
$99.33
Daily Rate
VILLA LAS COSTAAS

VILLA LAS COSTAAS

Entire Place • 2 bedrooms

$24,075
Revenue
55.0%
Occupancy
$113.78
Daily Rate
Maison Le Lieu Plaisant  à Saint-Guilhem-le-Désert

Maison Le Lieu Plaisant à Saint-Guilhem-le-Désert

Entire Place • 3 bedrooms

$17,467
Revenue
66.1%
Occupancy
$101.81
Daily Rate
Chambre lit King size Gîte de la tour

Chambre lit King size Gîte de la tour

Private Room • 1 bedroom

$15,582
Revenue
60.1%
Occupancy
$102.90
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint-Guilhem-le-Désert (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Guilhem-le-Désert based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Elodie1$47,652194.84/5.0
Nadia1$29,359215.00/5.0
Claire1$26,2531034.87/5.0
Louisette2$25,348464.91/5.0
Joel1$24,0751534.83/5.0
Host #51026452$16,5751144.66/5.0
Cécile Et Florent2$15,8431054.91/5.0
Véro1$15,434445.00/5.0
Philippe1$13,144144.79/5.0
Stefan & Lubica1$13,117954.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Guilhem-le-Désert.

Dive Deeper: Advanced Saint-Guilhem-le-Désert STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Guilhem-le-Désert. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Guilhem-le-Désert Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Guilhem-le-Désert

  • The Saint-Guilhem-le-Désert Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.4% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint-Guilhem-le-Désert, House properties are the most common (58.8%), reflecting the local real estate landscape.
  • Houses represent a significant 58.8% portion, catering likely to families or larger groups.

Saint-Guilhem-le-Désert Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Guilhem-le-Désert

  • The dominant room capacity in Saint-Guilhem-le-Désert is 2 bedrooms listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 76.5% of the active Airbnb listings in Saint-Guilhem-le-Désert, indicating a high concentration in these sizes.

Saint-Guilhem-le-Désert Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Guilhem-le-Désert

  • The most common guest capacity trend in Saint-Guilhem-le-Désert vacation rentals is listings accommodating 4 guests (35.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Saint-Guilhem-le-Désert STR market, accounting for 70.6% of listings.
  • 41.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Guilhem-le-Désert.
  • On average, properties in Saint-Guilhem-le-Désert are equipped to host 4.3 guests.

Saint-Guilhem-le-Désert Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Guilhem-le-Désert

  • The most common availability pattern in Saint-Guilhem-le-Désert falls within the 181-270 days range, representing 35.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 64.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Saint-Guilhem-le-Désert (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Saint-Guilhem-le-Désert Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.7%)

1 Night

4 listings

26.7% of total

2 Nights (33.3%)

2 Nights

5 listings

33.3% of total

3 Nights (20%)

3 Nights

3 listings

20% of total

4-6 Nights (20%)

4-6 Nights

3 listings

20% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Guilhem-le-Désert is 2 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.3% of Saint-Guilhem-le-Désert hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.7% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Guilhem-le-Désert.

Saint-Guilhem-le-Désert Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (41.2%)

Flexible

7 listings

41.2% of total

Moderate (35.3%)

Moderate

6 listings

35.3% of total

Firm (11.8%)

Firm

2 listings

11.8% of total

Strict (11.8%)

Strict

2 listings

11.8% of total

Cancellation Policy Insights for Saint-Guilhem-le-Désert

  • The prevailing Airbnb cancellation policy trend in Saint-Guilhem-le-Désert is Flexible, used by 41.2% of listings.
  • The market strongly favors guest-friendly terms, with 76.5% of listings offering Flexible or Moderate policies. This suggests guests in Saint-Guilhem-le-Désert may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 41.2% market standard in Saint-Guilhem-le-Désert.
  • Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Guilhem-le-Désert.

Saint-Guilhem-le-Désert STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Guilhem-le-Désert

  • The overall average booking lead time for vacation rentals in Saint-Guilhem-le-Désert is 54 days.
  • Guests book furthest in advance for stays during May (average 99 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Saint-Guilhem-le-Désert.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Guilhem-le-Désert averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint-Guilhem-le-Désert (2025)

Amenity Prevalence

Amenity Insights for Saint-Guilhem-le-Désert

  • Essential amenities in Saint-Guilhem-le-Désert that guests expect include: Kitchen, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hangers, Washer, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Saint-Guilhem-le-Désert: Kitchen, Heating.
  • Consider adding popular differentiators like Hangers or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint-Guilhem-le-Désert to stay competitive.

Saint-Guilhem-le-Désert Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Guilhem-le-Désert

  • The typical guest profile for Airbnb in Saint-Guilhem-le-Désert consists of primarily domestic travelers (77%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 77.1% of guests.
  • Key international markets include France (77.1%) and United Kingdom (4.7%).
  • Top languages spoken are French (44.8%) followed by English (32.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Montpellier.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint-Guilhem-le-Désert Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cornellà del Terri17$4,960$460.9641%
Amer10$4,848$397.5840%
Porqueres12$4,714$469.0536%
Villeneuvette13$4,150$337.5644%
Divajeu19$3,941$410.6542%
Bordils11$3,557$525.1536%
Vilademuls20$3,489$328.5436%
Vilanant10$3,424$343.9334%
Bàscara13$3,317$437.5239%
Castelnou12$3,274$302.1231%

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