Poussan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Poussan in 2025? Explore comprehensive Airbnb analytics for Poussan, Occitania, France to uncover income potential. This 2025 STR market report for Poussan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 53 active listings.

Whether you're considering an Airbnb investment in Poussan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Poussan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Poussan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$124
The average rental revenue earned for an occupied room per day in Poussan.
Occupancy Rate(?)
44.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,513
Typical annual income for an Airbnb listing in Poussan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
15.5%
Strong growth (15.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Poussan.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Poussan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
53
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Poussan (2025)

Understanding the monthly revenue variations for Airbnb listings in Poussan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Poussan is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Poussan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,831+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,987 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,185 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $640, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Poussan

Poussan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Poussan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Poussan:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Poussan

Average Daily Rate (ADR) Airbnb Trends in Poussan (2025)

Effective short term rental pricing strategy in Poussan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Poussan typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $248+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $140 or more.
  • Typical properties (Median) charge around $85 per night.
  • Entry-level properties (Bottom 25%) earn around $61 per night.

Average Daily Rate (ADR) Trend by Month in Poussan

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Airbnb Seasonality Analysis & Trends in Poussan (2025)

Peak Season (August, May, July)
  • Revenue averages $2,932 per month
  • Occupancy rates average 58.1%
  • Daily rates average $130
Shoulder Season
  • Revenue averages $1,883 per month
  • Occupancy maintains around 41.6%
  • Daily rates hold near $127
Low Season (January, February, March)
  • Revenue drops to average $724 per month
  • Occupancy decreases to average 29.9%
  • Daily rates adjust to average $123

Seasonality Insights for Poussan

  • The Airbnb seasonality in Poussan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Poussan's highest earning potential, with monthly revenues capable of climbing to $3,218, occupancy reaching a high of 70.1%, and ADRs peaking at $132.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $673, occupancy could drop to 28.0%, and ADRs may adjust down to $122.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Poussan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Poussan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Poussan (2025)

Exploring the top neighborhoods for short-term rentals in Poussan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Poussan Town Center
The heart of Poussan features charming streets, local shops, and a vibrant community atmosphere. Ideal for guests looking to experience local culture and cuisine within walking distance.
Saint-Cyril Church, Poussan Village Market, Local restaurants and cafes, Scenic walking paths, Annual festivals
Surrounding Vineyards
Poussan is near several vineyards and wineries, attracting wine enthusiasts. Guests can enjoy tours, tastings, and beautiful landscapes of the Languedoc region.
Vineyard tours, Wine tasting experiences, Scenic views of vineyards, Cycling routes through wine country
Cultural Heritage Sites
Close to historical landmarks and cultural sites, attracting guests interested in history, architecture, and French heritage. These sites provide educational experiences and beautiful photography opportunities.
Ancient Roman ruins, Local museums, Art galleries, Cultural festivals
Mont Saint-Clair
A natural area offering stunning views of the surrounding region. Popular with hikers and nature lovers, this area provides tranquility away from urban life.
Hiking trails, Panoramic views, Nature parks, Picnic spots
Nearby Beaches
Poussan is a short drive from the Mediterranean coast, offering beach access to visitors who want to enjoy sun, sea, and sand. This area attracts families and beachgoers.
Marseillan Beach, Mèze Beach, Water sports activities, Seaside restaurants
Local Markets
Poussan's weekly markets provide an authentic local shopping experience, whereby guests can sample regional produce and goods. Perfect for those interested in local cuisine.
Poussan market days, Local produce, Artisanal goods, Food stalls
Family-Friendly Areas
Poussan is known for its family-friendly environment, with parks and activities suitable for children. Attracts families looking for a safe and enjoyable stay.
Children's playgrounds, Family-friendly restaurants, Sporting activities, Nearby amusement parks
Proximity to Montpellier
Poussan's location provides easy access to the vibrant city of Montpellier, appealing to guests wanting a mix of quiet countryside and urban experiences.
Historical Montpellier, Shopping and dining options, Cultural events and festivals, Public transport access to city attractions

Understanding Airbnb License Requirements & STR Laws in Poussan (2025)

While Poussan, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Poussan to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Poussan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Poussanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

"Mas provençal" infinity pool with waterfall.

"Mas provençal" infinity pool with waterfall.

Entire Place • 6 bedrooms

$145,180
Revenue
49.1%
Occupancy
$739.16
Daily Rate
Poussan, Villa des Oliviers, superb listed villa

Poussan, Villa des Oliviers, superb listed villa

Entire Place • 5 bedrooms

$82,587
Revenue
42.7%
Occupancy
$383.44
Daily Rate
Family house with pool " Villa Aldo"

Family house with pool " Villa Aldo"

Entire Place • 3 bedrooms

$45,579
Revenue
77.4%
Occupancy
$202.16
Daily Rate
Charming home near Sète

Charming home near Sète

Entire Place • 5 bedrooms

$35,541
Revenue
48.2%
Occupancy
$261.95
Daily Rate
Independent apartment in winemaker's house Poussan

Independent apartment in winemaker's house Poussan

Entire Place • 2 bedrooms

$31,716
Revenue
39.1%
Occupancy
$131.33
Daily Rate
Profitez d’un espace de détente.

Profitez d’un espace de détente.

Entire Place • 1 bedroom

$28,608
Revenue
36.8%
Occupancy
$183.58
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Poussan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Poussan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Patricia1$145,180354.97/5.0
Anne1$82,587115.00/5.0
Morgan1$45,579394.97/5.0
Loic2$39,4361044.89/5.0
Valerie2$38,8887214.76/5.0
Rose1$35,541724.89/5.0
Nilou1$31,716354.80/5.0
Gregory2$28,6121084.93/5.0
François1$24,960365.00/5.0
Sofia1$21,466144.86/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Poussan.

Dive Deeper: Advanced Poussan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Poussan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Poussan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Poussan

  • The Poussan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.9% of the 53 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Poussan, House properties are the most common (54.7%), reflecting the local real estate landscape.
  • Houses represent a significant 54.7% portion, catering likely to families or larger groups.
  • The presence of 7.5% Hotel/Boutique listings indicates integration with traditional hospitality.

Poussan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Poussan

  • The dominant room capacity in Poussan is 1 bedroom listings, making up 35.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 56.6% of the active Airbnb listings in Poussan, indicating a high concentration in these sizes.
  • A significant 28.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Poussan.

Poussan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Poussan

  • The most common guest capacity trend in Poussan vacation rentals is listings accommodating 2 guests (30.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Poussan STR market, accounting for 54.7% of listings.
  • 28.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Poussan.
  • On average, properties in Poussan are equipped to host 4.0 guests.

Poussan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Poussan

  • The most common availability pattern in Poussan falls within the 271-366 days range, representing 41.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 69.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Poussan (32.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 32.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Poussan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36.7%)

1 Night

18 listings

36.7% of total

2 Nights (34.7%)

2 Nights

17 listings

34.7% of total

3 Nights (14.3%)

3 Nights

7 listings

14.3% of total

4-6 Nights (4.1%)

4-6 Nights

2 listings

4.1% of total

7-29 Nights (4.1%)

7-29 Nights

2 listings

4.1% of total

30+ Nights (6.1%)

30+ Nights

3 listings

6.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Poussan is 1 Night, adopted by 36.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (71.4%) of the Poussan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 36.7% of Poussan hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 6.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Poussan.

Poussan Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (28.9%)

Flexible

13 listings

28.9% of total

Moderate (26.7%)

Moderate

12 listings

26.7% of total

Firm (22.2%)

Firm

10 listings

22.2% of total

Strict (22.2%)

Strict

10 listings

22.2% of total

Cancellation Policy Insights for Poussan

  • The prevailing Airbnb cancellation policy trend in Poussan is Flexible, used by 28.9% of listings.
  • There's a relatively balanced mix between guest-friendly (55.6%) and stricter (44.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 28.9% market standard in Poussan.
  • Regularly review your cancellation policy against competitors and market demand shifts in Poussan.

Poussan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Poussan

  • The overall average booking lead time for vacation rentals in Poussan is 43 days.
  • Guests book furthest in advance for stays during July (average 72 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (64 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Poussan.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
  • Monitor your own booking lead times against these Poussan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Poussan (2025)

Amenity Prevalence

Amenity Insights for Poussan

  • Popular amenities like Hot water, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Hot water or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Poussan to stay competitive.

Poussan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Poussan

  • The typical guest profile for Airbnb in Poussan consists of primarily domestic travelers (86%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 85.8% of guests.
  • Key international markets include France (85.8%) and Germany (3.6%).
  • Top languages spoken are French (45.4%) followed by English (30.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Toulouse and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Poussan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cornellà del Terri17$4,960$460.9641%
Amer10$4,848$397.5840%
Porqueres12$4,714$469.0536%
Villeneuvette13$4,150$337.5644%
Divajeu19$3,941$410.6542%
Bordils11$3,557$525.1536%
Vilademuls20$3,489$328.5436%
Vilanant10$3,424$343.9334%
Bàscara13$3,317$437.5239%
Castelnou12$3,274$302.1231%

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