Murviel-lès-Montpellier Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Murviel-lès-Montpellier in 2025? Explore comprehensive Airbnb analytics for Murviel-lès-Montpellier, Occitania, France to uncover income potential. This 2025 STR market report for Murviel-lès-Montpellier, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Murviel-lès-Montpellier, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Murviel-lès-Montpellier Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Murviel-lès-Montpellier Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Murviel-lès-Montpellier (2025)
Understanding the monthly revenue variations for Airbnb listings in Murviel-lès-Montpellier is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Murviel-lès-Montpellier is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Murviel-lès-Montpellier across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,693+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,405 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,462 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $735, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Murviel-lès-Montpellier
Murviel-lès-Montpellier Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Murviel-lès-Montpellier STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Murviel-lès-Montpellier:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Murviel-lès-Montpellier
Average Daily Rate (ADR) Airbnb Trends in Murviel-lès-Montpellier (2025)
Effective short term rental pricing strategy in Murviel-lès-Montpellier involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Murviel-lès-Montpellier typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $310+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $262 or more.
- Typical properties (Median) charge around $193 per night.
- Entry-level properties (Bottom 25%) earn around $92 per night.
Average Daily Rate (ADR) Trend by Month in Murviel-lès-Montpellier
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Airbnb Seasonality Analysis & Trends in Murviel-lès-Montpellier (2025)
Peak Season (July, August, September)
- Revenue averages $3,554 per month
- Occupancy rates average 55.2%
- Daily rates average $200
Shoulder Season
- Revenue averages $1,376 per month
- Occupancy maintains around 32.9%
- Daily rates hold near $194
Low Season (January, February, November)
- Revenue drops to average $682 per month
- Occupancy decreases to average 21.8%
- Daily rates adjust to average $187
Seasonality Insights for Murviel-lès-Montpellier
- The Airbnb seasonality in Murviel-lès-Montpellier shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Murviel-lès-Montpellier's highest earning potential, with monthly revenues capable of climbing to $3,969, occupancy reaching a high of 60.1%, and ADRs peaking at $203.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $608, occupancy could drop to 17.6%, and ADRs may adjust down to $181.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Murviel-lès-Montpellier.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Murviel-lès-Montpellier seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Murviel-lès-Montpellier (2025)
Exploring the top neighborhoods for short-term rentals in Murviel-lès-Montpellier? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Murviel-lès-Montpellier Village Center | Charming village ambiance with local shops, cafes, and the traditional French lifestyle. Ideal for those seeking an authentic experience close to Montpellier. | Église Saint-Saturnin, local markets, historical stone architecture, quaint streets, scenic countryside views |
| Vineyards Surrounding Murviel | Picturesque vineyards that offer a serene setting for guests looking to unwind in nature. Great for wine lovers and those wanting peaceful retreats. | Wine tasting tours, vineyard walks, scenic picnics, Mediterranean landscape, cultural wine festivals |
| Montpellier City Access | Proximity to the vibrant city of Montpellier, known for its rich culture, nightlife, and educational institutions. Great for guests wanting urban access. | Place de la Comédie, Montpellier Historic Center, Museums and art venues, shopping districts, the Opéra Comédie |
| Natural Parks | Access to surrounding natural parks, ideal for nature enthusiasts and outdoor activities. Offers beautiful hiking trails and picturesque scenery. | Pic Saint-Loup, Montpellier’s green belts, hiking trails, nature observation, cycling routes |
| Cultural Sites Nearby | Nearby cultural and historical sites that attract visitors interested in French history and architecture. | Château de Flaugergues, Saint-Jean de Védas, historical castles and ruins, local art galleries, festivals and events |
| Local Cuisine Experiences | Opportunities for tourists to experience the local cuisine and Mediterranean diet, perfect for food lovers. | Local bistros and restaurants, cooking classes, food markets, wine pairing events, Culinary festivals |
| Accessibility to Beaches | Close enough to the Mediterranean coastline, allowing easy day trips to the beach for guests who want sun and sea. | Palavas-les-Flots beach, Carnon beach, sandy beaches, water sports activities, seaside restaurants |
| Family-Friendly Activities | Attractive for families looking for vacation rentals with ample activities for children and recreational spots. | Parc Zoologique de Lunaret, Aquarium musée des Salins, family parks, outdoor playgrounds, kid-friendly events |
Understanding Airbnb License Requirements & STR Laws in Murviel-lès-Montpellier (2025)
With 15% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Murviel-lès-Montpellier. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Murviel-lès-Montpellier to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 15% licensed listings)
Top Performing Airbnb Properties in Murviel-lès-Montpellier (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Murviel-lès-Montpellierbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
La Bergerie
Entire Place • 5 bedrooms
Lovely villa for an unforgettable holiday!
Entire Place • 3 bedrooms
Villa dans la pinède
Entire Place • 5 bedrooms
Quiet villa overlooking vineyards and pool
Entire Place • 4 bedrooms
Beautiful architectural villa between Sea and Garrigue
Entire Place • 3 bedrooms
Cozy 2 rooms with open views
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Murviel-lès-Montpellier (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Murviel-lès-Montpellier based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Daniel | 3 | $41,958 | 141 | 4.80/5.0 |
| Bénédicte | 1 | $28,507 | 29 | 4.97/5.0 |
| Host #257964149 | 1 | $23,415 | 0 | 0.00/5.0 |
| Sylvie | 1 | $20,525 | 5 | 5.00/5.0 |
| Marie | 1 | $20,058 | 40 | 4.83/5.0 |
| GiLLES | 1 | $16,206 | 34 | 4.97/5.0 |
| Nathaly | 1 | $14,061 | 164 | 4.88/5.0 |
| Host #137510244 | 1 | $13,607 | 0 | 0.00/5.0 |
| Corine | 1 | $13,058 | 44 | 5.00/5.0 |
| Host #19830745 | 1 | $10,238 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Murviel-lès-Montpellier.
Dive Deeper: Advanced Murviel-lès-Montpellier STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Murviel-lès-Montpellier. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMurviel-lès-Montpellier Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Murviel-lès-Montpellier
- The Murviel-lès-Montpellier Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Murviel-lès-Montpellier, House properties are the most common (90%), reflecting the local real estate landscape.
- Houses represent a significant 90% portion, catering likely to families or larger groups.
Murviel-lès-Montpellier Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Murviel-lès-Montpellier
- The dominant room capacity in Murviel-lès-Montpellier is 3 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 70.0% of the active Airbnb listings in Murviel-lès-Montpellier, indicating a high concentration in these sizes.
- A significant 55.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Murviel-lès-Montpellier.
Murviel-lès-Montpellier Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Murviel-lès-Montpellier
- The most common guest capacity trend in Murviel-lès-Montpellier vacation rentals is listings accommodating 4 guests (35%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Murviel-lès-Montpellier STR market, accounting for 60.0% of listings.
- 35.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Murviel-lès-Montpellier.
- On average, properties in Murviel-lès-Montpellier are equipped to host 4.8 guests.
Murviel-lès-Montpellier Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Murviel-lès-Montpellier
- The most common availability pattern in Murviel-lès-Montpellier falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Murviel-lès-Montpellier (55%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Murviel-lès-Montpellier Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
15.8% of total
2 Nights
4 listings
21.1% of total
3 Nights
3 listings
15.8% of total
4-6 Nights
4 listings
21.1% of total
7-29 Nights
4 listings
21.1% of total
30+ Nights
1 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Murviel-lès-Montpellier is 2 Nights, adopted by 21.1% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 21.1% of Murviel-lès-Montpellier hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Murviel-lès-Montpellier.
Murviel-lès-Montpellier Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
18.8% of total
Moderate
9 listings
56.3% of total
Firm
2 listings
12.5% of total
Strict
2 listings
12.5% of total
Cancellation Policy Insights for Murviel-lès-Montpellier
- The prevailing Airbnb cancellation policy trend in Murviel-lès-Montpellier is Moderate, used by 56.3% of listings.
- The market strongly favors guest-friendly terms, with 75.1% of listings offering Flexible or Moderate policies. This suggests guests in Murviel-lès-Montpellier may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 56.3% market standard in Murviel-lès-Montpellier.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Murviel-lès-Montpellier.
Murviel-lès-Montpellier STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Murviel-lès-Montpellier
- The overall average booking lead time for vacation rentals in Murviel-lès-Montpellier is 52 days.
- Guests book furthest in advance for stays during December (average 158 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (95 days avg.) sees the longest lead times, while Spring (53 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Murviel-lès-Montpellier.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 158 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 95 days) to capture early planners.
- Monitor your own booking lead times against these Murviel-lès-Montpellier averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Murviel-lès-Montpellier (2025)
Amenity Prevalence
Amenity Insights for Murviel-lès-Montpellier
- Essential amenities in Murviel-lès-Montpellier that guests expect include: Heating, Kitchen, Hot water, Coffee maker, Refrigerator, Cooking basics, Dishes and silverware, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Murviel-lès-Montpellier: Heating, Kitchen, Hot water, Coffee maker, Refrigerator, Cooking basics, Dishes and silverware, Wifi.
- Prioritize adding missing essentials: Coffee maker, Refrigerator, Cooking basics, Dishes and silverware, Wifi.
- Consider adding popular differentiators like Smoke alarm or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Murviel-lès-Montpellier to stay competitive.
Murviel-lès-Montpellier Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Murviel-lès-Montpellier
- The typical guest profile for Airbnb in Murviel-lès-Montpellier consists of primarily domestic travelers (74%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 73.6% of guests.
- Key international markets include France (73.6%) and Germany (6.9%).
- Top languages spoken are French (38.1%) followed by English (34.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lyon and Montpellier.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Murviel-lès-Montpellier Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 17 | $4,960 | $460.96 | 41% |
| Amer | 10 | $4,848 | $397.58 | 40% |
| Porqueres | 12 | $4,714 | $469.05 | 36% |
| Villeneuvette | 13 | $4,150 | $337.56 | 44% |
| Divajeu | 19 | $3,941 | $410.65 | 42% |
| Bordils | 11 | $3,557 | $525.15 | 36% |
| Vilademuls | 20 | $3,489 | $328.54 | 36% |
| Vilanant | 10 | $3,424 | $343.93 | 34% |
| Bàscara | 13 | $3,317 | $437.52 | 39% |
| Castelnou | 12 | $3,274 | $302.12 | 31% |