Montauban Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Montauban in 2025? Explore comprehensive Airbnb analytics for Montauban, Occitania, France to uncover income potential. This 2025 STR market report for Montauban, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 349 active listings.
Whether you're considering an Airbnb investment in Montauban, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Montauban Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Montauban Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Montauban (2025)
Understanding the monthly revenue variations for Airbnb listings in Montauban is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Montauban is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Montauban across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,180+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,501 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,005 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $548, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Montauban
Montauban Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Montauban STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Montauban:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Montauban
Average Daily Rate (ADR) Airbnb Trends in Montauban (2025)
Effective short term rental pricing strategy in Montauban involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Montauban typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $138+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $88 or more.
- Typical properties (Median) charge around $65 per night.
- Entry-level properties (Bottom 25%) earn around $49 per night.
Average Daily Rate (ADR) Trend by Month in Montauban
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Airbnb Seasonality Analysis & Trends in Montauban (2025)
Peak Season (June, May, August)
- Revenue averages $1,555 per month
- Occupancy rates average 45.3%
- Daily rates average $88
Shoulder Season
- Revenue averages $1,215 per month
- Occupancy maintains around 47.0%
- Daily rates hold near $88
Low Season (January, February, March)
- Revenue drops to average $837 per month
- Occupancy decreases to average 38.4%
- Daily rates adjust to average $84
Seasonality Insights for Montauban
- The Airbnb seasonality in Montauban shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Montauban's highest earning potential, with monthly revenues capable of climbing to $1,630, occupancy reaching a high of 55.0%, and ADRs peaking at $89.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $774, occupancy could drop to 35.7%, and ADRs may adjust down to $82.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Montauban.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Montauban seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Montauban (2025)
Exploring the top neighborhoods for short-term rentals in Montauban? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre-ville | The historic heart of Montauban, known for its beautiful architecture and vibrant cultural scene. It attracts tourists interested in history, gastronomy, and local markets. | Place Nationale, Musee Ingres, Pont Vieux, Cathedral of Saint-Étienne, Les Jardins des Martyrs |
| Quai de la Baïse | A scenic riverside area that offers picturesque views and charm. Ideal for relaxation and outdoor activities, appealing to families and nature lovers. | Riverside Walks, Boating Activities, Parks and Green Spaces, Fishing Spots |
| Sanguinet | A suburban area with a mix of residential and natural beauty. Attracts families and those looking for a quiet retreat while still being close to the city center. | Lakes and Beaches, Nature Trails, Local Parks |
| Le Rosier | A tranquil neighborhood that boasts park-like settings and easy access to nature. Perfect for those seeking peace and quiet. | Quiet Parks, Walking Trails, Community Events |
| Montalban | A charming area offering a mix of urban conveniences and rural tranquility. It is attractive to both tourists and locals seeking leisure activities. | Local Restaurants, Community Markets, Artisan Shops |
| Bourgogne | A vibrant suburban area with a lively community. This neighborhood appeals to those looking for local experiences and cultural immersion. | Local Festivals, Community Events, Cafes and Restaurants |
| Cité Gallo-Romaine | A historical area that highlights Montauban's rich past, fascinating for history buffs and tourists looking for unique experiences. | Roman Ruins, Historical Museums, Guided Tours |
| Les Tuileries | A residential area known for its family-friendly atmosphere, good schools, and parks. Attracts families and long-term visitors looking for a homely feel. | Children's Parks, Family Activities, Local Schools |
Understanding Airbnb License Requirements & STR Laws in Montauban (2025)
While Montauban, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Montauban to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Montauban (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Montaubanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Nice house with a pool.
Entire Place • 4 bedrooms
L'atelier Insolite - Heated Pool
Entire Place • 6 bedrooms
Gîte du Chemin des Dames - Calm and refined
Entire Place • 6 bedrooms
Stunning Charming House with Pool
Entire Place • 4 bedrooms
Villa Olympe
Entire Place • 5 bedrooms
Charming 1927 hotel houseboat in Montauban
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Montauban (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Montauban based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Charlyne | 19 | $227,074 | 977 | 4.69/5.0 |
| Hélène | 10 | $214,474 | 522 | 4.80/5.0 |
| Conciergerie MONTAULOC | 16 | $170,360 | 260 | 4.04/5.0 |
| Karine | 6 | $109,630 | 1131 | 4.89/5.0 |
| Rémi | 1 | $82,418 | 49 | 4.98/5.0 |
| Frédéric | 1 | $69,011 | 16 | 5.00/5.0 |
| Thierry | 6 | $63,830 | 231 | 4.87/5.0 |
| Laurent | 5 | $63,550 | 60 | 4.48/5.0 |
| Corinne | 5 | $58,858 | 237 | 4.87/5.0 |
| Raphael | 3 | $58,239 | 105 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Montauban.
Dive Deeper: Advanced Montauban STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Montauban. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMontauban Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Montauban
- The Montauban Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.5% of the 349 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Montauban, Apartment/Condo properties are the most common (58.7%), reflecting the local real estate landscape.
- Houses represent a significant 31.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 9.7%) offer potential for unique stay experiences.
Montauban Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Montauban
- The dominant room capacity in Montauban is 1 bedroom listings, making up 54.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.3% of the active Airbnb listings in Montauban, indicating a high concentration in these sizes.
- With over half the market (54.4%) consisting of studios or 1-bedroom units, Montauban is particularly well-suited for individuals or couples.
Montauban Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Montauban
- The most common guest capacity trend in Montauban vacation rentals is listings accommodating 2 guests (34.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Montauban STR market, accounting for 63.0% of listings.
- 18.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Montauban.
- On average, properties in Montauban are equipped to host 3.5 guests.
Montauban Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Montauban
- The most common availability pattern in Montauban falls within the 271-366 days range, representing 33.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Montauban (31.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 36.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Montauban Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
166 listings
52% of total
2 Nights
95 listings
29.8% of total
3 Nights
25 listings
7.8% of total
4-6 Nights
10 listings
3.1% of total
7-29 Nights
8 listings
2.5% of total
30+ Nights
15 listings
4.7% of total
Key Insights
- The most prevalent minimum stay requirement in Montauban is 1 Night, adopted by 52% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.8%) of the Montauban Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 52% of Montauban hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Montauban.
Montauban Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.3% of total
Super Strict 60 Days
2 listings
0.7% of total
Flexible
110 listings
37.5% of total
Moderate
89 listings
30.4% of total
Firm
42 listings
14.3% of total
Strict
49 listings
16.7% of total
Cancellation Policy Insights for Montauban
- The prevailing Airbnb cancellation policy trend in Montauban is Flexible, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (67.9%) and stricter (31.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.5% market standard in Montauban.
- Regularly review your cancellation policy against competitors and market demand shifts in Montauban.
Montauban STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Montauban
- The overall average booking lead time for vacation rentals in Montauban is 34 days.
- Guests book furthest in advance for stays during July (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (67 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Montauban.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Montauban averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Montauban (2025)
Amenity Prevalence
Amenity Insights for Montauban
- Essential amenities in Montauban that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Montauban: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Montauban to stay competitive.
Montauban Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Montauban
- The typical guest profile for Airbnb in Montauban consists of primarily domestic travelers (91%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 91.1% of guests.
- Key international markets include France (91.1%) and United Kingdom (1.4%).
- Top languages spoken are French (48.8%) followed by English (29.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toulouse and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Montauban Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Astaffort | 10 | $3,393 | $314.20 | 35% |
| Saint-Pierre-Roche | 11 | $2,627 | $166.21 | 48% |
| Eynesse | 14 | $2,564 | $282.87 | 36% |
| Bourrou | 10 | $2,475 | $247.57 | 36% |
| Saint-Jean-d'Alcapiès | 10 | $2,429 | $169.43 | 43% |
| Jayac | 11 | $2,388 | $202.75 | 40% |
| La Magdelaine-sur-Tarn | 10 | $2,383 | $243.17 | 32% |
| Lanta | 14 | $2,306 | $270.81 | 44% |
| Pont-de-Larn | 17 | $2,254 | $239.90 | 32% |
| Gout-Rossignol | 11 | $2,212 | $251.86 | 38% |