Millas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Millas in 2025? Explore comprehensive Airbnb analytics for Millas, Occitania, France to uncover income potential. This 2025 STR market report for Millas, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in Millas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Millas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Millas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Millas (2025)
Understanding the monthly revenue variations for Airbnb listings in Millas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Millas is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Millas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,352+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,509 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $664 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $326, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Millas
Millas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Millas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Millas:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Millas
Average Daily Rate (ADR) Airbnb Trends in Millas (2025)
Effective short term rental pricing strategy in Millas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Millas typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $140 or more.
- Typical properties (Median) charge around $71 per night.
- Entry-level properties (Bottom 25%) earn around $53 per night.
Average Daily Rate (ADR) Trend by Month in Millas
Get Live Millas Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Millas (2025)
Peak Season (August, July, September)
- Revenue averages $2,083 per month
- Occupancy rates average 49.4%
- Daily rates average $109
Shoulder Season
- Revenue averages $1,254 per month
- Occupancy maintains around 31.1%
- Daily rates hold near $106
Low Season (February, March, April)
- Revenue drops to average $666 per month
- Occupancy decreases to average 21.9%
- Daily rates adjust to average $103
Seasonality Insights for Millas
- The Airbnb seasonality in Millas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Millas's highest earning potential, with monthly revenues capable of climbing to $2,477, occupancy reaching a high of 54.8%, and ADRs peaking at $112.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $454, occupancy could drop to 19.4%, and ADRs may adjust down to $102.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Millas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Millas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Millas (2025)
Exploring the top neighborhoods for short-term rentals in Millas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Millas Village Centre | Charming village atmosphere with traditional French architecture, making it attractive to tourists looking for a local experience. | Millas Village Square, Church of Saint-Julien, local markets |
| Pueblo de Les Aspres | Centrally located in the Aspres region, close to nature, hiking spots and local vineyards, ideal for eco-tourism and wine enthusiasts. | Les Aspres mountains, vineyards, hiking trails |
| Argelès-sur-Mer | Popular coastal destination with beautiful beaches and a lively promenade. Great for families and beachgoers during the summer months. | Argelès Beach, Waterpark, Nature Reserve |
| Perpignan | Vibrant city with a rich history and cultural diversity, attracting urban tourists and business travelers. | Palace of Kings of Majorca, Perpignan Cathedral, local cuisine |
| Collioure | Picturesque coastal town known for its artistic history and stunning locations, perfect for romantic getaways and art lovers. | Collioure Castle, beachfront cafés, art galleries |
| Canet-en-Roussillon | Popular seaside resort with access to beautiful beaches and recreational activities. Ideal for families and holiday rentals. | Canet Beach, aquatic center, local festivals |
| Thuir | Known for its wineries and wine tourism, offering a unique experience for those interested in the local wine culture. | Thuir vineyards, historic buildings, wine tastings |
| Saint-Cyprien | Well-known holiday destination with family-friendly beaches and a variety of water sports. Attracts a diverse range of visitors. | Saint-Cyprien Beach, water sports, marina |
Understanding Airbnb License Requirements & STR Laws in Millas (2025)
While Millas, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Millas to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Millas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Millasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa "Les 5 glycines" with pool, jacuzzi
Entire Place • 4 bedrooms
luxurious architectural loft
Entire Place • 3 bedrooms
finca entire house with pool
Entire Place • 2 bedrooms
Contemporary Villa Pool & Spa South of France
Entire Place • 4 bedrooms
villa familiale avec piscine privee
Entire Place • 2 bedrooms
Gîte 9 pers. maxi in mas Catalan near Perpignan
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Millas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Millas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Christophe | 1 | $68,090 | 82 | 4.77/5.0 |
| Christine | 1 | $35,593 | 38 | 4.92/5.0 |
| François Et Eugenie | 1 | $30,581 | 45 | 4.91/5.0 |
| Francois | 4 | $22,744 | 213 | 4.85/5.0 |
| Mahdjouba | 1 | $19,962 | 38 | 4.97/5.0 |
| Host #11068588 | 1 | $19,319 | 0 | 0.00/5.0 |
| Christiane | 1 | $15,556 | 5 | 4.20/5.0 |
| Nicole | 4 | $15,531 | 56 | 4.54/5.0 |
| Fa | 1 | $15,119 | 6 | 4.83/5.0 |
| Antonin | 1 | $10,014 | 57 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Millas.
Dive Deeper: Advanced Millas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Millas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMillas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Millas
- The Millas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.9% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Millas, House properties are the most common (48.6%), reflecting the local real estate landscape.
- Houses represent a significant 48.6% portion, catering likely to families or larger groups.
- The presence of 11.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Millas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Millas
- The dominant room capacity in Millas is 1 bedroom listings, making up 34.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 54.3% of the active Airbnb listings in Millas, indicating a high concentration in these sizes.
- A significant 28.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Millas.
Millas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Millas
- The most common guest capacity trend in Millas vacation rentals is listings accommodating 2 guests (34.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Millas STR market, accounting for 51.4% of listings.
- 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Millas.
- On average, properties in Millas are equipped to host 3.3 guests.
Millas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Millas
- The most common availability pattern in Millas falls within the 271-366 days range, representing 65.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Millas (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Millas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
14.3% of total
2 Nights
16 listings
45.7% of total
3 Nights
8 listings
22.9% of total
4-6 Nights
2 listings
5.7% of total
7-29 Nights
3 listings
8.6% of total
30+ Nights
1 listings
2.9% of total
Key Insights
- The most prevalent minimum stay requirement in Millas is 2 Nights, adopted by 45.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 45.7% of Millas hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.3% currently do.
- A 2-night minimum appears standard (45.7%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Millas.
Millas Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
25% of total
Moderate
9 listings
28.1% of total
Firm
3 listings
9.4% of total
Strict
12 listings
37.5% of total
Cancellation Policy Insights for Millas
- The prevailing Airbnb cancellation policy trend in Millas is Strict, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (53.1%) and stricter (46.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 37.5% market standard in Millas.
- With 37.5% using Strict terms, this is a viable option in Millas, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Millas.
Millas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Millas
- The overall average booking lead time for vacation rentals in Millas is 49 days.
- Guests book furthest in advance for stays during June (average 92 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Spring (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Millas.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Millas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Millas (2025)
Amenity Prevalence
Amenity Insights for Millas
- Essential amenities in Millas that guests expect include: Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Cooking basics, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Millas: Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Free parking on premises, Kitchen.
- Consider adding popular differentiators like Cooking basics or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Millas to stay competitive.
Millas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Millas
- The typical guest profile for Airbnb in Millas consists of primarily domestic travelers (75%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 75.0% of guests.
- Key international markets include France (75%) and Spain (9.2%).
- Top languages spoken are French (39.5%) followed by English (27.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toulouse and Barcelona.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Millas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Vall-llobrega | 15 | $10,261 | $798.88 | 44% |
| Canyelles | 49 | $5,958 | $1023.94 | 37% |
| Arenys de Munt | 28 | $5,100 | $514.27 | 41% |
| Teià | 25 | $5,027 | $348.45 | 45% |
| Cornellà del Terri | 17 | $4,960 | $460.96 | 41% |
| Tiana | 12 | $4,955 | $299.97 | 48% |
| Amer | 10 | $4,848 | $397.58 | 40% |
| Bescanó | 11 | $4,761 | $445.38 | 41% |
| Porqueres | 12 | $4,714 | $469.05 | 36% |
| Premià de Dalt | 28 | $4,630 | $345.43 | 49% |