Mauguio Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Mauguio in 2025? Explore comprehensive Airbnb analytics for Mauguio, Occitania, France to uncover income potential. This 2025 STR market report for Mauguio, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 674 active listings.

Whether you're considering an Airbnb investment in Mauguio, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mauguio Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mauguio Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$121
The average rental revenue earned for an occupied room per day in Mauguio.
Occupancy Rate(?)
45.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,637
Typical annual income for an Airbnb listing in Mauguio. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.4%
Slight decrease (-2.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Mauguio.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Mauguio.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
674
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mauguio (2025)

Understanding the monthly revenue variations for Airbnb listings in Mauguio is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mauguio is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mauguio across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,432+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,048 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,217 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $610, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mauguio

Mauguio Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mauguio STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mauguio:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mauguio

Average Daily Rate (ADR) Airbnb Trends in Mauguio (2025)

Effective short term rental pricing strategy in Mauguio involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mauguio typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $225+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
  • Typical properties (Median) charge around $90 per night.
  • Entry-level properties (Bottom 25%) earn around $71 per night.

Average Daily Rate (ADR) Trend by Month in Mauguio

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Airbnb Seasonality Analysis & Trends in Mauguio (2025)

Peak Season (August, July, June)
  • Revenue averages $2,450 per month
  • Occupancy rates average 55.0%
  • Daily rates average $133
Shoulder Season
  • Revenue averages $1,583 per month
  • Occupancy maintains around 40.5%
  • Daily rates hold near $123
Low Season (January, February, March)
  • Revenue drops to average $997 per month
  • Occupancy decreases to average 32.6%
  • Daily rates adjust to average $117

Seasonality Insights for Mauguio

  • The Airbnb seasonality in Mauguio shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mauguio's highest earning potential, with monthly revenues capable of climbing to $2,957, occupancy reaching a high of 69.4%, and ADRs peaking at $135.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $922, occupancy could drop to 29.9%, and ADRs may adjust down to $116.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mauguio.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mauguio seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mauguio (2025)

Exploring the top neighborhoods for short-term rentals in Mauguio? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Palavas-les-Flots
A charming coastal town known for its beautiful beaches and lively boardwalk. It's a popular destination for tourists looking to enjoy sun, sea, and sand, along with restaurants and nightlife.
Palavas Beach, Mairie de Palavas-les-Flots, Casino, Luna Park, Étang de l'Or
Mauguio Village
A quaint village with a historic center, featuring traditional architecture and local markets. It offers a more relaxed, authentic French experience while being close to the coast.
Mauguio's Church St. Pierre, Local markets, Village festivals, Cultural events
Carnon-Plage
A vibrant beach resort area attracting families and young locals, known for its wide sandy beaches and water sports. It's ideal for those looking for a lively beach atmosphere.
Carnon Beach, Marina of Carnon, Water sports activities, Restaurants and beach bars
La Grande Motte
A modern seaside resort famous for its unique architecture and beautiful beaches. It's a hotspot for summer tourism, attracting visitors who enjoy both relaxation and activities.
La Grande Motte Beach, Port of La Grande Motte, Shopping centers, Golf courses, Cycling paths
Montpellier City Center
The vibrant capital of the Occitanie region, known for its historical architecture, cultural offerings, and a lively student population. It's ideal for hosting tourists and business travelers.
Place de la Comédie, Montpellier Cathedral, Musee Fabre, Antigone District, Le Corum
Sète
A picturesque port town known for its canals and seafood cuisine. It's popular among tourists who appreciate cultural experiences and beautiful coastal views.
Sète beaches, Canal Royal, Saint-Louis Church, Musee Paul Valery, Fête de la Saint-Louis
Lattes
Located just a short distance from Montpellier, Lattes offers a quieter atmosphere with easy access to nature and local attractions. It's great for families and nature lovers.
Vigie de Lattes, Local vineyards, Nature parks, Cycling trails
Balaruc-les-Bains
A well-known spa town on the shores of Lake Thau, attracting wellness tourists seeking relaxation and health treatments. It's an appealing spot for those looking for a serene experience.
Balaruc-les-Bains Spa, Thermal treatments, Lac de Thau, Beaches, Local markets

Understanding Airbnb License Requirements & STR Laws in Mauguio (2025)

While Mauguio, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mauguio to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 7% licensed listings)

Top Performing Airbnb Properties in Mauguio (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mauguiobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Mas Souvignier, large house, swimming pool, large park

Mas Souvignier, large house, swimming pool, large park

Entire Place • 5 bedrooms

$106,345
Revenue
45.2%
Occupancy
$688.83
Daily Rate
Family home 165m2 30m from the beach

Family home 165m2 30m from the beach

Entire Place • 5 bedrooms

$100,897
Revenue
71.5%
Occupancy
$474.94
Daily Rate
Vacation in the sea!

Vacation in the sea!

Entire Place • 2 bedrooms

$84,379
Revenue
51.7%
Occupancy
$264.50
Daily Rate
Beach Doux XXL

Beach Doux XXL

Entire Place • 5 bedrooms

$74,198
Revenue
54.7%
Occupancy
$496.39
Daily Rate
ANDALOUSE

ANDALOUSE

Entire Place • 4 bedrooms

$72,720
Revenue
67.8%
Occupancy
$288.29
Daily Rate
Mas Syrah, in the middle of vineyards and patio pool

Mas Syrah, in the middle of vineyards and patio pool

Entire Place • 4 bedrooms

$69,362
Revenue
33.4%
Occupancy
$565.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mauguio (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mauguio based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Olivier5$272,484694.70/5.0
Ugo3$175,974434.85/5.0
Cathy1$100,897245.00/5.0
Bruno2$90,699414.95/5.0
Anne-Sophie4$89,2305304.89/5.0
Sarah3$88,5581614.99/5.0
Frederic1$84,379694.88/5.0
Host #1924307838$79,36700.00/5.0
Jacques3$77,1551544.89/5.0
Anlou2$75,728374.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mauguio.

Dive Deeper: Advanced Mauguio STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mauguio. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mauguio Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mauguio

  • The Mauguio Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97% of the 674 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mauguio, Apartment/Condo properties are the most common (80.1%), reflecting the local real estate landscape.
  • Houses represent a significant 15.7% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique, others (combined 4.1%) offer potential for unique stay experiences.

Mauguio Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mauguio

  • The dominant room capacity in Mauguio is 1 bedroom listings, making up 44.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 64.2% of the active Airbnb listings in Mauguio, indicating a high concentration in these sizes.

Mauguio Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mauguio

  • The most common guest capacity trend in Mauguio vacation rentals is listings accommodating 4 guests (41.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Mauguio STR market, accounting for 64.0% of listings.
  • 19.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mauguio.
  • On average, properties in Mauguio are equipped to host 4.0 guests.

Mauguio Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mauguio

  • The most common availability pattern in Mauguio falls within the 271-366 days range, representing 49.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Mauguio (35.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mauguio Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.2%)

1 Night

82 listings

13.2% of total

2 Nights (29.4%)

2 Nights

183 listings

29.4% of total

3 Nights (13.8%)

3 Nights

86 listings

13.8% of total

4-6 Nights (21.5%)

4-6 Nights

134 listings

21.5% of total

7-29 Nights (10.9%)

7-29 Nights

68 listings

10.9% of total

30+ Nights (11.1%)

30+ Nights

69 listings

11.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Mauguio is 2 Nights, adopted by 29.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.1%) caters to monthly stays (30+ nights) in Mauguio, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 29.4% of Mauguio hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mauguio.

Mauguio Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (23.4%)

Flexible

133 listings

23.4% of total

Moderate (26.8%)

Moderate

152 listings

26.8% of total

Firm (19%)

Firm

108 listings

19% of total

Strict (30.8%)

Strict

175 listings

30.8% of total

Cancellation Policy Insights for Mauguio

  • The prevailing Airbnb cancellation policy trend in Mauguio is Strict, used by 30.8% of listings.
  • There's a relatively balanced mix between guest-friendly (50.2%) and stricter (49.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 30.8% market standard in Mauguio.
  • With 30.8% using Strict terms, this is a viable option in Mauguio, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mauguio.

Mauguio STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mauguio

  • The overall average booking lead time for vacation rentals in Mauguio is 50 days.
  • Guests book furthest in advance for stays during June (average 82 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 32 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Mauguio.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
  • Monitor your own booking lead times against these Mauguio averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mauguio (2025)

Amenity Prevalence

Amenity Insights for Mauguio

  • Essential amenities in Mauguio that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like TV, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Mauguio: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like TV or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mauguio to stay competitive.

Mauguio Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mauguio

  • The typical guest profile for Airbnb in Mauguio consists of primarily domestic travelers (84%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 83.5% of guests.
  • Key international markets include France (83.5%) and Germany (4.5%).
  • Top languages spoken are French (42.4%) followed by English (30.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mauguio Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cornellà del Terri17$4,960$460.9641%
Amer10$4,848$397.5840%
Porqueres12$4,714$469.0536%
Villeneuvette13$4,150$337.5644%
Divajeu19$3,941$410.6542%
Bordils11$3,557$525.1536%
Vilademuls20$3,489$328.5436%
Vilanant10$3,424$343.9334%
Bàscara13$3,317$437.5239%
Castelnou12$3,274$302.1231%

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