La Tour-sur-Orb Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in La Tour-sur-Orb in 2025? Explore comprehensive Airbnb analytics for La Tour-sur-Orb, Occitania, France to uncover income potential. This 2025 STR market report for La Tour-sur-Orb, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in La Tour-sur-Orb, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Tour-sur-Orb Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Tour-sur-Orb Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Tour-sur-Orb (2025)
Understanding the monthly revenue variations for Airbnb listings in La Tour-sur-Orb is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Tour-sur-Orb is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Tour-sur-Orb across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,340+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,421 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $676 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $413, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Tour-sur-Orb
La Tour-sur-Orb Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the La Tour-sur-Orb STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Tour-sur-Orb:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Tour-sur-Orb
Average Daily Rate (ADR) Airbnb Trends in La Tour-sur-Orb (2025)
Effective short term rental pricing strategy in La Tour-sur-Orb involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Tour-sur-Orb typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $213+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
- Typical properties (Median) charge around $77 per night.
- Entry-level properties (Bottom 25%) earn around $63 per night.
Average Daily Rate (ADR) Trend by Month in La Tour-sur-Orb
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Airbnb Seasonality Analysis & Trends in La Tour-sur-Orb (2025)
Peak Season (August, July, September)
- Revenue averages $1,581 per month
- Occupancy rates average 47.3%
- Daily rates average $111
Shoulder Season
- Revenue averages $928 per month
- Occupancy maintains around 28.3%
- Daily rates hold near $108
Low Season (February, November, December)
- Revenue drops to average $641 per month
- Occupancy decreases to average 20.5%
- Daily rates adjust to average $105
Seasonality Insights for La Tour-sur-Orb
- The Airbnb seasonality in La Tour-sur-Orb shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Tour-sur-Orb's highest earning potential, with monthly revenues capable of climbing to $1,994, occupancy reaching a high of 60.0%, and ADRs peaking at $111.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $484, occupancy could drop to 14.0%, and ADRs may adjust down to $104.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Tour-sur-Orb.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Tour-sur-Orb seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Tour-sur-Orb (2025)
Exploring the top neighborhoods for short-term rentals in La Tour-sur-Orb? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
La Tour-sur-Orb Village | Charming village with traditional architecture and a peaceful atmosphere, perfect for those seeking tranquility away from the hustle and bustle of larger cities. | Hiking trails in the surrounding hills, Local markets, Historical sites, Vibrant village festivals, Natural beauty spots |
Vallee de l’Orb | Scenic valley known for its beautiful landscapes and outdoor activities. Ideal for nature lovers and adventure seekers. | La rivière Orb for kayaking, Cycling routes, Scenic viewpoints, Wildlife watching, Picnic areas |
Lodève | Nearby town offering historical landmarks and cultural experiences, attracting visitors interested in history and architecture. | Lodève Cathedral, Lodève Museum, Local artisan shops, Historic town center, Art exhibitions |
Sévérac-le-Château | A historic town with a castle, providing a mix of cultural heritage and natural beauty, appealing to history enthusiasts. | Sévérac Castle, Ancient streets, Local museums, Outdoor hiking paths, Stunning views from the castle |
Saint-Guilhem-le-Désert | A picturesque village famous for its medieval architecture and its status as a UNESCO World Heritage site, perfect for tourists seeking unique experiences. | Gorges de l'Hérault, Saint-Guilhem Abbey, Local shops and cafes, Beautiful hiking paths, Cultural events and festivals |
Mende | A larger town with amenities and cultural offerings, making it suitable for longer stays and wider tourist activities. | Mende Cathedral, Historic town center, Local eateries, Market days, Natural parks nearby |
Roquebrun | Known for its Mediterranean climate and beautiful flower gardens, Roquebrun attracts visitors looking for a relaxing getaway in nature. | The River Orb, Mediterranean gardens, Hiking trails, Kayaking opportunities, Charming village ambiance |
Caroux-Etang de Tansou | A natural area famous for its diverse landscapes and outdoor activities, appealing to nature lovers and hikers. | Caroux Mountains, Scenic hiking routes, Picnic areas by water, Rich flora and fauna, Stunning granite formations |
Understanding Airbnb License Requirements & STR Laws in La Tour-sur-Orb (2025)
While La Tour-sur-Orb, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Tour-sur-Orb to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in La Tour-sur-Orb (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Tour-sur-Orbbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Single-family home with pool
Entire Place • 3 bedrooms

Le Presbytère de Clairac
Entire Place • 5 bedrooms

Rent Appartement Vacances
Entire Place • 2 bedrooms

Le Moulin de Mirande, on the edge of the Orb, 9-10 pers.
Entire Place • 5 bedrooms

Comfortable 4-star label house in France
Entire Place • 2 bedrooms

Atypical stone house, African huts
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Tour-sur-Orb (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in La Tour-sur-Orb based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Julien | 1 | $20,132 | 5 | 5.00/5.0 |
Host #198237424 | 1 | $15,547 | 0 | 0.00/5.0 |
Mickael | 1 | $13,165 | 19 | 4.74/5.0 |
Isabel | 1 | $12,410 | 12 | 5.00/5.0 |
Simon | 1 | $11,597 | 12 | 5.00/5.0 |
Eric | 1 | $11,282 | 163 | 4.97/5.0 |
Elodie Et Nicholas | 1 | $10,900 | 79 | 4.91/5.0 |
Catherine | 1 | $10,717 | 17 | 4.71/5.0 |
Michel | 1 | $9,080 | 85 | 4.95/5.0 |
Host #398529016 | 1 | $6,940 | 74 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Tour-sur-Orb.
Dive Deeper: Advanced La Tour-sur-Orb STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Tour-sur-Orb. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Tour-sur-Orb Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Tour-sur-Orb
- The La Tour-sur-Orb Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in La Tour-sur-Orb, House properties are the most common (75%), reflecting the local real estate landscape.
- Houses represent a significant 75% portion, catering likely to families or larger groups.
- The presence of 15% Hotel/Boutique listings indicates integration with traditional hospitality.
La Tour-sur-Orb Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Tour-sur-Orb
- The dominant room capacity in La Tour-sur-Orb is 2 bedrooms listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 55.0% of the active Airbnb listings in La Tour-sur-Orb, indicating a high concentration in these sizes.
- A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Tour-sur-Orb.
La Tour-sur-Orb Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Tour-sur-Orb
- The most common guest capacity trend in La Tour-sur-Orb vacation rentals is listings accommodating 4 guests (30%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the La Tour-sur-Orb STR market, accounting for 55.0% of listings.
- 40.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Tour-sur-Orb.
- On average, properties in La Tour-sur-Orb are equipped to host 4.8 guests.
La Tour-sur-Orb Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Tour-sur-Orb
- The most common availability pattern in La Tour-sur-Orb falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in La Tour-sur-Orb (35%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
La Tour-sur-Orb Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
23.5% of total
2 Nights
3 listings
17.6% of total
3 Nights
3 listings
17.6% of total
4-6 Nights
3 listings
17.6% of total
7-29 Nights
1 listings
5.9% of total
30+ Nights
3 listings
17.6% of total
Key Insights
- The most prevalent minimum stay requirement in La Tour-sur-Orb is 1 Night, adopted by 23.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (17.6%) caters to monthly stays (30+ nights) in La Tour-sur-Orb, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 23.5% of La Tour-sur-Orb hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Tour-sur-Orb.
La Tour-sur-Orb Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
43.8% of total
Moderate
2 listings
12.5% of total
Firm
4 listings
25% of total
Strict
3 listings
18.8% of total
Cancellation Policy Insights for La Tour-sur-Orb
- The prevailing Airbnb cancellation policy trend in La Tour-sur-Orb is Flexible, used by 43.8% of listings.
- There's a relatively balanced mix between guest-friendly (56.3%) and stricter (43.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 43.8% market standard in La Tour-sur-Orb.
- Regularly review your cancellation policy against competitors and market demand shifts in La Tour-sur-Orb.
La Tour-sur-Orb STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Tour-sur-Orb
- The overall average booking lead time for vacation rentals in La Tour-sur-Orb is 42 days.
- Guests book furthest in advance for stays during May (average 64 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (57 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in La Tour-sur-Orb.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 57 days) to capture early planners.
- Monitor your own booking lead times against these La Tour-sur-Orb averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Tour-sur-Orb (2025)
Amenity Prevalence
Amenity Insights for La Tour-sur-Orb
- Essential amenities in La Tour-sur-Orb that guests expect include: Hot water. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Hangers, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for La Tour-sur-Orb: Hot water.
- Prioritize adding missing essentials: Hot water.
- Consider adding popular differentiators like Kitchen or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in La Tour-sur-Orb to stay competitive.
La Tour-sur-Orb Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for La Tour-sur-Orb
- The typical guest profile for Airbnb in La Tour-sur-Orb consists of primarily domestic travelers (95%), often arriving from nearby Montpellier, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 94.7% of guests.
- Key international markets include France (94.7%) and Belgium (3.2%).
- Top languages spoken are French (46%) followed by English (34%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Montpellier and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Tour-sur-Orb Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Cornellà del Terri | 17 | $4,960 | $460.96 | 41% |
Amer | 10 | $4,848 | $397.58 | 40% |
Porqueres | 12 | $4,714 | $469.05 | 36% |
Villeneuvette | 13 | $4,150 | $337.56 | 44% |
Divajeu | 19 | $3,941 | $410.65 | 42% |
Bordils | 11 | $3,557 | $525.15 | 36% |
Vilademuls | 20 | $3,489 | $328.54 | 36% |
Vilanant | 10 | $3,424 | $343.93 | 34% |
Bàscara | 13 | $3,317 | $437.52 | 39% |
Castelnou | 12 | $3,274 | $302.12 | 31% |