Gruissan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Gruissan in 2025? Explore comprehensive Airbnb analytics for Gruissan, Occitania, France to uncover income potential. This 2025 STR market report for Gruissan, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 937 active listings.
Whether you're considering an Airbnb investment in Gruissan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gruissan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gruissan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gruissan (2025)
Understanding the monthly revenue variations for Airbnb listings in Gruissan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gruissan is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gruissan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,578+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,722 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,047 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $575, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gruissan
Gruissan Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gruissan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gruissan:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gruissan
Average Daily Rate (ADR) Airbnb Trends in Gruissan (2025)
Effective short term rental pricing strategy in Gruissan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gruissan typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $186+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $120 or more.
- Typical properties (Median) charge around $88 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in Gruissan
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Airbnb Seasonality Analysis & Trends in Gruissan (2025)
Peak Season (August, July, May)
- Revenue averages $2,221 per month
- Occupancy rates average 58.8%
- Daily rates average $115
Shoulder Season
- Revenue averages $1,201 per month
- Occupancy maintains around 34.9%
- Daily rates hold near $105
Low Season (January, February, March)
- Revenue drops to average $647 per month
- Occupancy decreases to average 24.2%
- Daily rates adjust to average $100
Seasonality Insights for Gruissan
- The Airbnb seasonality in Gruissan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gruissan's highest earning potential, with monthly revenues capable of climbing to $2,751, occupancy reaching a high of 74.7%, and ADRs peaking at $118.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $628, occupancy could drop to 23.0%, and ADRs may adjust down to $99.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gruissan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gruissan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gruissan (2025)
Exploring the top neighborhoods for short-term rentals in Gruissan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plage de Gruissan | Stunning beach location that attracts families and beach lovers. Ideal for tourists looking for sun, sea, and sand along the Mediterranean coast. | Le Port de Gruissan, Château de Gruissan, Les Ayguades Beach, Mediterranean Market, Gruissan Old Town |
| Narbonne Plage | Nearby beach area that is popular among vacationers seeking a quieter beach experience. Great for families and groups in summer. | Narbonne Beach, Local seafood restaurants, Water sports activities, Coastal bike paths, Recreational areas |
| Port de Gruissan | A picturesque marina area that offers beautiful views and an array of water activities. It's perfect for those who enjoy yachting and seaside dining. | Marina Gruissan, Boat rentals, Seaside cafés, Fishing spots, Scenic walks |
| Les Chalets | A unique cluster of vacation homes that offers privacy and a charming atmosphere. Ideal for couples and small families looking for a cozy getaway. | Private gardens, Close to the beach, Quaint architecture, Local hiking trails, Nearby boutiques |
| La Clape | A natural park area with stunning landscapes and wine production. Attracts tourists interested in nature and outdoor activities. | Wine tasting tours, Hiking trails, Scenic viewpoints, Flora and fauna, Historical ruins |
| Le Village de Gruissan | The historic village center with typical Mediterranean architecture, offering a genuine local experience. Excellent for cultural tourism and local charm. | Historic buildings, Local markets, Artisan shops, Culinary experiences, Cafés with terrace |
| Nearby Narbonne | Larger city with rich history and amenities, offering cultural attractions and services. Attracts visitors interested in exploring more than just the beach. | Narbonne Cathedral, Foret de la Lande, Canal de la Robine, Local cuisine, Cultural festivals |
| Cap d'Agde | A popular tourist destination known for its vibrant nightlife and extensive beach line. Great option for younger crowds looking for fun and activities. | Beaches, Water parks, Nightclubs, Restaurants, Shopping areas |
Understanding Airbnb License Requirements & STR Laws in Gruissan (2025)
While Gruissan, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gruissan to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Gruissan (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gruissanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
La Gruissanaise
Entire Place • 7 bedrooms
RANG 1Chalet Alaric & Jacuzzi FACE MER! CLIM!
Entire Place • 4 bedrooms
House 80m2, panoramic sea view , beach access
Entire Place • 3 bedrooms
Villa with pool 150 m from the beach
Entire Place • 3 bedrooms
Authentic chalet 100m beach.
Entire Place • 4 bedrooms
BEAUTIFUL CHALET FACING THE SEA, FACING SOUTH, WIFI, AIR CONDITIONING
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gruissan (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gruissan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Olivier | 20 | $341,033 | 615 | 4.77/5.0 |
| Nelly & Son Équipe | 21 | $129,754 | 95 | 2.16/5.0 |
| Claire | 2 | $107,430 | 219 | 4.50/5.0 |
| Stephanie | 3 | $101,242 | 178 | 4.86/5.0 |
| La Conciergerie By Céline | 10 | $97,280 | 55 | 2.37/5.0 |
| Murielle | 4 | $92,735 | 530 | 4.68/5.0 |
| Gabriel | 5 | $92,559 | 334 | 4.86/5.0 |
| Miguel | 1 | $85,511 | 7 | 5.00/5.0 |
| Pauline | 5 | $84,365 | 667 | 4.87/5.0 |
| François | 8 | $74,215 | 101 | 4.12/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gruissan.
Dive Deeper: Advanced Gruissan STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gruissan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGruissan Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gruissan
- The Gruissan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98% of the 937 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gruissan, Apartment/Condo properties are the most common (57.3%), reflecting the local real estate landscape.
- Houses represent a significant 39% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, others, hotel/boutique (combined 3.8%) offer potential for unique stay experiences.
Gruissan Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gruissan
- The dominant room capacity in Gruissan is 1 bedroom listings, making up 39.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.2% of the active Airbnb listings in Gruissan, indicating a high concentration in these sizes.
Gruissan Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gruissan
- The most common guest capacity trend in Gruissan vacation rentals is listings accommodating 4 guests (43.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Gruissan STR market, accounting for 61.6% of listings.
- 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gruissan.
- On average, properties in Gruissan are equipped to host 4.5 guests.
Gruissan Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gruissan
- The most common availability pattern in Gruissan falls within the 271-366 days range, representing 45.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Gruissan (39.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gruissan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
94 listings
10.7% of total
2 Nights
379 listings
43.3% of total
3 Nights
110 listings
12.6% of total
4-6 Nights
118 listings
13.5% of total
7-29 Nights
92 listings
10.5% of total
30+ Nights
83 listings
9.5% of total
Key Insights
- The most prevalent minimum stay requirement in Gruissan is 2 Nights, adopted by 43.3% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 43.3% of Gruissan hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.7% currently do.
- A 2-night minimum appears standard (43.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gruissan.
Gruissan Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.1% of total
Super Strict 30 Days
3 listings
0.4% of total
Flexible
158 listings
19.2% of total
Moderate
211 listings
25.6% of total
Firm
204 listings
24.7% of total
Strict
248 listings
30.1% of total
Cancellation Policy Insights for Gruissan
- The prevailing Airbnb cancellation policy trend in Gruissan is Strict, used by 30.1% of listings.
- A majority (54.8%) of hosts in Gruissan utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 30.1% market standard in Gruissan.
- With 30.1% using Strict terms, this is a viable option in Gruissan, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Gruissan.
Gruissan STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gruissan
- The overall average booking lead time for vacation rentals in Gruissan is 56 days.
- Guests book furthest in advance for stays during July (average 103 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (89 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Gruissan.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Gruissan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gruissan (2025)
Amenity Prevalence
Amenity Insights for Gruissan
- Essential amenities in Gruissan that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Free parking on premises, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gruissan: Kitchen, TV.
- Prioritize adding missing essentials: Kitchen, TV.
- Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gruissan to stay competitive.
Gruissan Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gruissan
- The typical guest profile for Airbnb in Gruissan consists of primarily domestic travelers (88%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 88.1% of guests.
- Key international markets include France (88.1%) and Germany (2.7%).
- Top languages spoken are French (45.9%) followed by English (30.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toulouse and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gruissan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 17 | $4,960 | $460.96 | 41% |
| Amer | 10 | $4,848 | $397.58 | 40% |
| Porqueres | 12 | $4,714 | $469.05 | 36% |
| Villeneuvette | 13 | $4,150 | $337.56 | 44% |
| Divajeu | 19 | $3,941 | $410.65 | 42% |
| Bordils | 11 | $3,557 | $525.15 | 36% |
| Vilademuls | 20 | $3,489 | $328.54 | 36% |
| Vilanant | 10 | $3,424 | $343.93 | 34% |
| Bàscara | 13 | $3,317 | $437.52 | 39% |
| Castelnou | 12 | $3,274 | $302.12 | 31% |