Bréau-Mars Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Bréau-Mars in 2025? Explore comprehensive Airbnb analytics for Bréau-Mars, Occitania, France to uncover income potential. This 2025 STR market report for Bréau-Mars, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Bréau-Mars, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bréau-Mars Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bréau-Mars Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bréau-Mars (2025)
Understanding the monthly revenue variations for Airbnb listings in Bréau-Mars is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bréau-Mars is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bréau-Mars across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,116+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,713 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $839 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $396, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bréau-Mars
Bréau-Mars Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bréau-Mars STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bréau-Mars:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bréau-Mars
Average Daily Rate (ADR) Airbnb Trends in Bréau-Mars (2025)
Effective short term rental pricing strategy in Bréau-Mars involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bréau-Mars typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $293+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $122 or more.
- Typical properties (Median) charge around $71 per night.
- Entry-level properties (Bottom 25%) earn around $60 per night.
Average Daily Rate (ADR) Trend by Month in Bréau-Mars
Get Live Bréau-Mars Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Bréau-Mars (2025)
Peak Season (August, May, April)
- Revenue averages $2,306 per month
- Occupancy rates average 44.8%
- Daily rates average $114
Shoulder Season
- Revenue averages $1,101 per month
- Occupancy maintains around 29.5%
- Daily rates hold near $118
Low Season (January, November, December)
- Revenue drops to average $558 per month
- Occupancy decreases to average 22.5%
- Daily rates adjust to average $128
Seasonality Insights for Bréau-Mars
- The Airbnb seasonality in Bréau-Mars shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bréau-Mars's highest earning potential, with monthly revenues capable of climbing to $2,413, occupancy reaching a high of 60.4%, and ADRs peaking at $129.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $469, occupancy could drop to 17.5%, and ADRs may adjust down to $112.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bréau-Mars.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bréau-Mars seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bréau-Mars (2025)
Exploring the top neighborhoods for short-term rentals in Bréau-Mars? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bréau | Charming village known for its rustic countryside views and peaceful atmosphere. It’s a great escape for travelers looking for tranquility and nature, appealing to families and couples. | Local vineyards, Hiking trails, Historical sites, Church of Bréau, Picnic spots by the river |
| Mende | The capital of Lozère, Mende offers a blend of history and natural beauty. Its proximity to national parks makes it ideal for outdoor enthusiasts and those interested in French heritage. | Mende Cathedral, Les Gorges du Tarn, National Park of Cévennes, Historical town center, Local markets |
| Langogne | A picturesque town located near Lake Charpal. Known for its outdoor activities, it attracts visitors all year round who are looking to explore the lakes and forests. | Lake Charpal, Natural surroundings, Fishing spots, Hiking opportunities, Charming streets |
| Châteauneuf-de-Randon | Historic town known for its medieval architecture and stunning landscapes. A great spot for travelers who enjoy history and nature combined. | Château de Châteauneuf, Vallée du Lot, Local history museum, Beautiful hiking routes, Cultural festivals |
| Marvejols | This town is rich in history with beautiful architecture and easy access to nature trails, making it a great base for tourists exploring the region. | Viaduc de Garabit, Historic buildings, Museum of the valley, Natural parks, Outdoor sports activities |
| Saint-Chély-d'Apcher | A small town that offers a glimpse into authentic French life with local markets and festivals, perfect for those looking for a local experience. | Local markets, Traditional cuisine, Cultural events, Historic sites, Nearby nature reserves |
| Saint-Alban-sur-Limagnole | Known for its stunning natural beauty and serene environment, ideal for travelers seeking peace and outdoor adventures like hiking and cycling. | Mountain trails, Local cuisine, Vast landscapes, Birdwatching spots, Fishing opportunities |
| Aumont-Aubrac | Aumont-Aubrac is a gateway to stunning natural parks, perfect for eco-tourism and outdoor activities, making it attractive for nature lovers and adventure seekers. | Aubrac Plateau, Outdoor sports, Local gastronomy, Charming village atmosphere, Cultural heritage |
Understanding Airbnb License Requirements & STR Laws in Bréau-Mars (2025)
While Bréau-Mars, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bréau-Mars to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bréau-Mars (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bréau-Marsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large family home in the Cévennes National Park
Entire Place • 7 bedrooms
Les Cypres with private swimming pool and view
Entire Place • 5 bedrooms
House with exceptional views and studio.
Entire Place • 3 bedrooms
quiet,rest , village house
Entire Place • 4 bedrooms
Splendid spacious farmhouse + private pool
Entire Place • 5 bedrooms
House in Bréau-Mars
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bréau-Mars (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bréau-Mars based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ingeborg | 4 | $38,554 | 247 | 4.83/5.0 |
| Daniel | 3 | $30,636 | 100 | 4.94/5.0 |
| Jacques | 1 | $27,574 | 64 | 4.92/5.0 |
| Jade | 1 | $23,823 | 4 | 4.50/5.0 |
| Sandra | 1 | $20,847 | 8 | 5.00/5.0 |
| Ingrid | 1 | $17,304 | 26 | 4.58/5.0 |
| Loic, Estelle And Co | 1 | $16,308 | 4 | 4.25/5.0 |
| Stephen | 1 | $8,861 | 209 | 4.90/5.0 |
| Host #154821322 | 1 | $8,326 | 0 | 0.00/5.0 |
| Hugo Et Eva | 1 | $7,602 | 352 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bréau-Mars.
Dive Deeper: Advanced Bréau-Mars STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bréau-Mars. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBréau-Mars Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bréau-Mars
- The Bréau-Mars Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.5% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bréau-Mars, House properties are the most common (62.5%), reflecting the local real estate landscape.
- Houses represent a significant 62.5% portion, catering likely to families or larger groups.
- The presence of 16.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 4.2%) offer potential for unique stay experiences.
Bréau-Mars Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bréau-Mars
- The dominant room capacity in Bréau-Mars is 1 bedroom listings, making up 41.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 58.4% of the active Airbnb listings in Bréau-Mars, indicating a high concentration in these sizes.
- A significant 41.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bréau-Mars.
Bréau-Mars Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bréau-Mars
- The most common guest capacity trend in Bréau-Mars vacation rentals is listings accommodating 8+ guests (29.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Bréau-Mars STR market, accounting for 54.2% of listings.
- 41.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bréau-Mars.
- On average, properties in Bréau-Mars are equipped to host 4.4 guests.
Bréau-Mars Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bréau-Mars
- The most common availability pattern in Bréau-Mars falls within the 271-366 days range, representing 70.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Bréau-Mars (54.2%), reflecting common guest stay durations or potential owner blocking patterns.
Bréau-Mars Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
20.8% of total
2 Nights
10 listings
41.7% of total
3 Nights
7 listings
29.2% of total
7-29 Nights
1 listings
4.2% of total
30+ Nights
1 listings
4.2% of total
Key Insights
- The most prevalent minimum stay requirement in Bréau-Mars is 2 Nights, adopted by 41.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.5%) of the Bréau-Mars Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 41.7% of Bréau-Mars hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.8% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bréau-Mars.
Bréau-Mars Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
22.7% of total
Moderate
5 listings
22.7% of total
Firm
5 listings
22.7% of total
Strict
7 listings
31.8% of total
Cancellation Policy Insights for Bréau-Mars
- The prevailing Airbnb cancellation policy trend in Bréau-Mars is Strict, used by 31.8% of listings.
- A majority (54.5%) of hosts in Bréau-Mars utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 31.8% market standard in Bréau-Mars.
- With 31.8% using Strict terms, this is a viable option in Bréau-Mars, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Bréau-Mars.
Bréau-Mars STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bréau-Mars
- The overall average booking lead time for vacation rentals in Bréau-Mars is 53 days.
- Guests book furthest in advance for stays during June (average 95 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 5 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (79 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Bréau-Mars.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 79 days) to capture early planners.
- Monitor your own booking lead times against these Bréau-Mars averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bréau-Mars (2025)
Amenity Prevalence
Amenity Insights for Bréau-Mars
- Popular amenities like Hot water, Kitchen, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bréau-Mars to stay competitive.
Bréau-Mars Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bréau-Mars
- The typical guest profile for Airbnb in Bréau-Mars consists of primarily domestic travelers (88%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 88.4% of guests.
- Key international markets include France (88.4%) and Belgium (1.8%).
- Top languages spoken are French (41.9%) followed by English (36%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Montpellier.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bréau-Mars Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 17 | $4,960 | $460.96 | 41% |
| Amer | 10 | $4,848 | $397.58 | 40% |
| Porqueres | 12 | $4,714 | $469.05 | 36% |
| Villeneuvette | 13 | $4,150 | $337.56 | 44% |
| Divajeu | 19 | $3,941 | $410.65 | 42% |
| Bordils | 11 | $3,557 | $525.15 | 36% |
| Vilademuls | 20 | $3,489 | $328.54 | 36% |
| Vilanant | 10 | $3,424 | $343.93 | 34% |
| Bàscara | 13 | $3,317 | $437.52 | 39% |
| Castelnou | 12 | $3,274 | $302.12 | 31% |