Brens Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in Brens in 2025? Explore comprehensive Airbnb analytics for Brens, Occitania, France to uncover income potential. This 2025 STR market report for Brens, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Brens, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Brens Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Brens Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Brens (2025)
Understanding the monthly revenue variations for Airbnb listings in Brens is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Brens is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Brens across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,388+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,552 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $851 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $536, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Brens
Brens Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Brens STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Brens:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Brens
Average Daily Rate (ADR) Airbnb Trends in Brens (2025)
Effective short term rental pricing strategy in Brens involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Brens typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $190+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
- Typical properties (Median) charge around $77 per night.
- Entry-level properties (Bottom 25%) earn around $51 per night.
Average Daily Rate (ADR) Trend by Month in Brens
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Airbnb Seasonality Analysis & Trends in Brens (2025)
Peak Season (August, July, May)
- Revenue averages $1,608 per month
- Occupancy rates average 50.5%
- Daily rates average $111
Shoulder Season
- Revenue averages $1,102 per month
- Occupancy maintains around 37.3%
- Daily rates hold near $105
Low Season (January, February, November)
- Revenue drops to average $853 per month
- Occupancy decreases to average 33.8%
- Daily rates adjust to average $104
Seasonality Insights for Brens
- The Airbnb seasonality in Brens shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Brens's highest earning potential, with monthly revenues capable of climbing to $2,155, occupancy reaching a high of 71.3%, and ADRs peaking at $113.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $759, occupancy could drop to 30.2%, and ADRs may adjust down to $97.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Brens.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Brens seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Brens (2025)
Exploring the top neighborhoods for short-term rentals in Brens? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Montpellier | Capital of the Languedoc region, known for its historical architecture and vibrant university life. Ideal for tourists and students, offering a mix of culture and nightlife. | Place de la Comédie, Musée Fabre, Promenade du Peyrou, Jardin des Plantes, Montpellier Zoo |
| Toulouse | Known as 'La Ville Rose' for its terracotta buildings, Toulouse is a hub of aerospace and technology. Attractive for business travelers and tourists alike. | Capitole de Toulouse, Cité de l'Espace, Basilique Saint-Sernin, Garonne River, Les Abattoirs |
| Carcassonne | Famous for its medieval fortress, Carcassonne offers historical charm and attracts tourists interested in history and architecture. | Cité de Carcassonne, Château Comtal, Basilique Saint-Nazaire, Canal du Midi, The Narbonnaise en Méditerranée Natural Regional Park |
| Narbonne | A historic city with Roman heritage, Narbonne is near the Mediterranean and offers cultural and outdoor activities. | Narbonne Cathedral, Palais des Archevêques, Canal de la Robine, Les Halles de Narbonne, The Abbey of Saint-Marie |
| Arles | Rich in Roman history and art, Arles is known for its ancient ruins and attracts art lovers and history buffs. | Amphitheatre of Arles, Van Gogh's Cafe, The Alyscamps, Museon Arlaten, Arles Antique Museum |
| Lodève | A charming town surrounded by natural beauty, Lodève is ideal for visitors looking for outdoor activities and tranquility. | Lodève Cathedral, Museum of Arts and Crafts, Les Grands Causses, Lac du Salagou, The Larzac Plateau |
| Béziers | A historical town known for its festivals and wine production, Béziers is a great location for travelers seeking culture and culinary experiences. | Saint-Nazaire Cathedral, Les 9 Écluses de Fonseranes, The Canal du Midi, The Plateau des Poètes, Musée des Beaux-Arts |
| Sète | A picturesque port town known as the 'Venice of Languedoc', Sète is famous for its canals, seafood, and local festivals. | Mont Saint-Clair, The Canal, Sète beaches, Musee Paul Valery, The local fish market |
Understanding Airbnb License Requirements & STR Laws in Brens (2025)
While Brens, Occitania, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Brens to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 10% licensed listings)
Top Performing Airbnb Properties in Brens (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Brensbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
La Maison du Bonheur - Piscine & Terrasse
Entire Place • 6 bedrooms
Cottage Nature Primeur Gaillac Les Cottages duTarn
Entire Place • 2 bedrooms
Cottage Duo VigneRouge Gaillac*LesCottages duTarn*
Entire Place • 4 bedrooms
Village house
Entire Place • 3 bedrooms
Old stable
Entire Place • 3 bedrooms
Farmhouse in Gaillac vineyard
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Brens (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Brens based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Martial & Cathy Les Cottagesdu | 6 | $82,053 | 140 | 4.76/5.0 |
| Hélène | 1 | $33,150 | 19 | 5.00/5.0 |
| Nanou | 2 | $25,963 | 79 | 4.73/5.0 |
| Max | 1 | $20,974 | 110 | 4.89/5.0 |
| Elodie | 2 | $19,375 | 34 | 4.88/5.0 |
| Alain | 1 | $17,550 | 97 | 4.85/5.0 |
| Frederique | 1 | $16,875 | 71 | 4.93/5.0 |
| Emilie Et Gilles | 1 | $14,446 | 259 | 4.83/5.0 |
| Mélanie | 1 | $12,990 | 48 | 4.92/5.0 |
| Thierno | 1 | $11,840 | 17 | 4.12/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Brens.
Dive Deeper: Advanced Brens STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Brens. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBrens Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Brens
- The Brens Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.6% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Brens, House properties are the most common (77.4%), reflecting the local real estate landscape.
- Houses represent a significant 77.4% portion, catering likely to families or larger groups.
- The presence of 9.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Brens Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Brens
- The dominant room capacity in Brens is 2 bedrooms listings, making up 41.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 67.7% of the active Airbnb listings in Brens, indicating a high concentration in these sizes.
- A significant 22.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Brens.
Brens Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Brens
- The most common guest capacity trend in Brens vacation rentals is listings accommodating 4 guests (25.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Brens STR market, accounting for 45.2% of listings.
- 42.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Brens.
- On average, properties in Brens are equipped to host 4.4 guests.
Brens Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Brens
- The most common availability pattern in Brens falls within the 271-366 days range, representing 51.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Brens (38.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Brens Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
29% of total
2 Nights
18 listings
58.1% of total
4-6 Nights
1 listings
3.2% of total
30+ Nights
3 listings
9.7% of total
Key Insights
- The most prevalent minimum stay requirement in Brens is 2 Nights, adopted by 58.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.1%) of the Brens Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 58.1% of Brens hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Brens.
Brens Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
3.4% of total
Flexible
10 listings
34.5% of total
Moderate
11 listings
37.9% of total
Firm
5 listings
17.2% of total
Strict
2 listings
6.9% of total
Cancellation Policy Insights for Brens
- The prevailing Airbnb cancellation policy trend in Brens is Moderate, used by 37.9% of listings.
- The market strongly favors guest-friendly terms, with 72.4% of listings offering Flexible or Moderate policies. This suggests guests in Brens may expect booking flexibility.
- Strict cancellation policies are quite rare (6.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37.9% market standard in Brens.
- Using a Strict policy might deter some guests, as only 6.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Brens.
Brens STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Brens
- The overall average booking lead time for vacation rentals in Brens is 41 days.
- Guests book furthest in advance for stays during July (average 80 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (64 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Brens.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Brens averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Brens (2025)
Amenity Prevalence
Amenity Insights for Brens
- Essential amenities in Brens that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Brens: Heating.
- Consider adding popular differentiators like Kitchen or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Brens to stay competitive.
Brens Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Brens
- The typical guest profile for Airbnb in Brens consists of primarily domestic travelers (90%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 89.7% of guests.
- Key international markets include France (89.7%) and Spain (3.6%).
- Top languages spoken are French (46.7%) followed by English (25.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toulouse and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Brens Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 17 | $4,960 | $460.96 | 41% |
| Amer | 10 | $4,848 | $397.58 | 40% |
| Porqueres | 12 | $4,714 | $469.05 | 36% |
| la Baronia de Rialb | 14 | $4,296 | $393.88 | 43% |
| Bordils | 11 | $3,557 | $525.15 | 36% |
| Vilademuls | 20 | $3,489 | $328.54 | 36% |
| Vilanant | 10 | $3,424 | $343.93 | 34% |
| Astaffort | 10 | $3,393 | $314.20 | 35% |
| Bàscara | 13 | $3,317 | $437.52 | 39% |
| Castelnou | 12 | $3,274 | $302.12 | 31% |