Vaux-sur-Mer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Vaux-sur-Mer in 2025? Explore comprehensive Airbnb analytics for Vaux-sur-Mer, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Vaux-sur-Mer, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 291 active listings.

Whether you're considering an Airbnb investment in Vaux-sur-Mer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vaux-sur-Mer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vaux-sur-Mer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$144
The average rental revenue earned for an occupied room per day in Vaux-sur-Mer.
Occupancy Rate(?)
41.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,402
Typical annual income for an Airbnb listing in Vaux-sur-Mer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-9.6%
Slight decrease (-9.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Vaux-sur-Mer.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Vaux-sur-Mer.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
291
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vaux-sur-Mer (2025)

Understanding the monthly revenue variations for Airbnb listings in Vaux-sur-Mer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vaux-sur-Mer is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vaux-sur-Mer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,828+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,874 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,138 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $590, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vaux-sur-Mer

Vaux-sur-Mer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vaux-sur-Mer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vaux-sur-Mer:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vaux-sur-Mer

Average Daily Rate (ADR) Airbnb Trends in Vaux-sur-Mer (2025)

Effective short term rental pricing strategy in Vaux-sur-Mer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vaux-sur-Mer typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $286+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
  • Typical properties (Median) charge around $103 per night.
  • Entry-level properties (Bottom 25%) earn around $79 per night.

Average Daily Rate (ADR) Trend by Month in Vaux-sur-Mer

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Airbnb Seasonality Analysis & Trends in Vaux-sur-Mer (2025)

Peak Season (August, July, May)
  • Revenue averages $2,533 per month
  • Occupancy rates average 53.4%
  • Daily rates average $162
Shoulder Season
  • Revenue averages $1,326 per month
  • Occupancy maintains around 32.5%
  • Daily rates hold near $153
Low Season (January, February, March)
  • Revenue drops to average $669 per month
  • Occupancy decreases to average 24.3%
  • Daily rates adjust to average $149

Seasonality Insights for Vaux-sur-Mer

  • The Airbnb seasonality in Vaux-sur-Mer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vaux-sur-Mer's highest earning potential, with monthly revenues capable of climbing to $3,141, occupancy reaching a high of 68.6%, and ADRs peaking at $166.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $647, occupancy could drop to 20.6%, and ADRs may adjust down to $147.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vaux-sur-Mer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vaux-sur-Mer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vaux-sur-Mer (2025)

Exploring the top neighborhoods for short-term rentals in Vaux-sur-Mer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plage de Vaux
A beautiful beach area perfect for sunbathing and water activities. Attracts families and tourists looking for a relaxing beach vacation with scenic views.
Plage de Vaux, Vaux-sur-Mer promenade, Water sports activities, Beachside restaurants, Sunset views
Centre de Vaux
The town center offers cultural experiences, local markets, and traditional French charm. Ideal for visitors wanting to experience the local lifestyle and cuisine.
Eglise de Vaux-sur-Mer, Markets and boutiques, Local cafes and bistros, Cultural events, Town square
Côte de Beauté
Known for its stunning coastal scenery and walking paths. Perfect for nature lovers and those seeking outdoor activities like hiking and cycling.
Côte de Beauté walking paths, Scenic viewpoints, Nature parks, Cycling routes, Picnic areas
La Grande Côte
This area offers a mix of natural beauty and local amenities. It's popular among those seeking scenic views and outdoor recreation opportunities.
La Grande Côte beach, Nature reserves, Seaside trails, Fishing spots, Local wildlife
Royan
A nearby larger town that offers more urban amenities, shopping, and dining. Attracts visitors looking for a lively atmosphere close to Vaux-sur-Mer.
Royan beach, Marina, Shopping streets, Flea market, Cafes and restaurants
Saint-Georges-de-Didonne
Adjacent to Vaux-sur-Mer, this charming town features beautiful beaches and family-friendly attractions, combining relaxation with fun.
Saint-Georges beach, Water parks, Children's playgrounds, Seaside cafes, Local events
Les Jardins de l'Atlantique
A recreational area that combines parks and gardens, appealing to families and those looking for relaxation in nature.
Public gardens, Play areas, Picnic spots, Walking trails, Cultural events
Fishing Village
The local fishing village provides a glimpse into the traditional ways of life along the coast, offering unique experiences for tourists interested in local culture.
Fishing docks, Local fish markets, Seafood restaurants, Cultural festivals, Crafts markets

Understanding Airbnb License Requirements & STR Laws in Vaux-sur-Mer (2025)

While Vaux-sur-Mer, Nouvelle-Aquitaine, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vaux-sur-Mer to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 9% licensed listings)

Top Performing Airbnb Properties in Vaux-sur-Mer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vaux-sur-Merbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa- Vaux sur mer -200m Nauzan beach - Swimming Pool

Villa- Vaux sur mer -200m Nauzan beach - Swimming Pool

Entire Place • 5 bedrooms

$103,399
Revenue
58.2%
Occupancy
$674.43
Daily Rate
Beautiful Villa Architect Sea View

Beautiful Villa Architect Sea View

Entire Place • 7 bedrooms

$74,690
Revenue
25.5%
Occupancy
$1212.71
Daily Rate
Villa 3* full sea view Pontaillac 10 pers- garden

Villa 3* full sea view Pontaillac 10 pers- garden

Entire Place • 4 bedrooms

$48,419
Revenue
29.8%
Occupancy
$274.80
Daily Rate
Villa with pool near beaches

Villa with pool near beaches

Entire Place • 3 bedrooms

$46,840
Revenue
24.5%
Occupancy
$291.05
Daily Rate
BIG PALM - VILLA BLM - PISCINE & SPA

BIG PALM - VILLA BLM - PISCINE & SPA

Entire Place • 3 bedrooms

$38,026
Revenue
52.1%
Occupancy
$223.58
Daily Rate
Quiet 9-bed villa near Pontaillac

Quiet 9-bed villa near Pontaillac

Entire Place • 4 bedrooms

$37,007
Revenue
40.0%
Occupancy
$231.79
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vaux-sur-Mer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vaux-sur-Mer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anne - Interhome Group26$169,426602.51/5.0
Frederic1$103,399144.93/5.0
Myriam4$87,979934.92/5.0
Stephanie1$74,6901004.96/5.0
Grégory2$54,697135.00/5.0
Basile2$50,9652204.74/5.0
Delphine1$48,419144.79/5.0
L’aubette3$48,2868104.74/5.0
Stephanie1$37,00764.50/5.0
Michele1$36,106734.66/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vaux-sur-Mer.

Dive Deeper: Advanced Vaux-sur-Mer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vaux-sur-Mer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vaux-sur-Mer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vaux-sur-Mer

  • The Vaux-sur-Mer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.9% of the 291 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Vaux-sur-Mer, Apartment/Condo properties are the most common (51.9%), reflecting the local real estate landscape.
  • Houses represent a significant 43.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 4.4%) offer potential for unique stay experiences.

Vaux-sur-Mer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vaux-sur-Mer

  • The dominant room capacity in Vaux-sur-Mer is 1 bedroom listings, making up 43.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 68.7% of the active Airbnb listings in Vaux-sur-Mer, indicating a high concentration in these sizes.
  • A significant 23.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vaux-sur-Mer.

Vaux-sur-Mer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vaux-sur-Mer

  • The most common guest capacity trend in Vaux-sur-Mer vacation rentals is listings accommodating 4 guests (43.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Vaux-sur-Mer STR market, accounting for 60.4% of listings.
  • 28.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vaux-sur-Mer.
  • On average, properties in Vaux-sur-Mer are equipped to host 4.5 guests.

Vaux-sur-Mer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vaux-sur-Mer

  • The most common availability pattern in Vaux-sur-Mer falls within the 271-366 days range, representing 58.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Vaux-sur-Mer (39.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Vaux-sur-Mer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (8.8%)

1 Night

24 listings

8.8% of total

2 Nights (30.4%)

2 Nights

83 listings

30.4% of total

3 Nights (22.7%)

3 Nights

62 listings

22.7% of total

4-6 Nights (16.5%)

4-6 Nights

45 listings

16.5% of total

7-29 Nights (11%)

7-29 Nights

30 listings

11% of total

30+ Nights (10.6%)

30+ Nights

29 listings

10.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Vaux-sur-Mer is 2 Nights, adopted by 30.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (10.6%) caters to monthly stays (30+ nights) in Vaux-sur-Mer, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 30.4% of Vaux-sur-Mer hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.8% currently do.
  • A 2-night minimum appears standard (30.4%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 10.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vaux-sur-Mer.

Vaux-sur-Mer Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

2 listings

0.8% of total

Super Strict 30 Days

2 listings

0.8% of total

Flexible (21.8%)

Flexible

53 listings

21.8% of total

Moderate (26.3%)

Moderate

64 listings

26.3% of total

Firm (30%)

Firm

73 listings

30% of total

Strict (20.2%)

Strict

49 listings

20.2% of total

Cancellation Policy Insights for Vaux-sur-Mer

  • The prevailing Airbnb cancellation policy trend in Vaux-sur-Mer is Firm, used by 30% of listings.
  • A majority (50.2%) of hosts in Vaux-sur-Mer utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 30% market standard in Vaux-sur-Mer.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vaux-sur-Mer.

Vaux-sur-Mer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vaux-sur-Mer

  • The overall average booking lead time for vacation rentals in Vaux-sur-Mer is 63 days.
  • Guests book furthest in advance for stays during July (average 97 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (88 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Vaux-sur-Mer.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 88 days) to capture early planners.
  • Monitor your own booking lead times against these Vaux-sur-Mer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vaux-sur-Mer (2025)

Amenity Prevalence

Amenity Insights for Vaux-sur-Mer

  • Essential amenities in Vaux-sur-Mer that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Hot water, Smoke alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Vaux-sur-Mer: Kitchen, TV.
  • Prioritize adding missing essentials: Kitchen, TV.
  • Consider adding popular differentiators like Heating or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vaux-sur-Mer to stay competitive.

Vaux-sur-Mer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vaux-sur-Mer

  • The typical guest profile for Airbnb in Vaux-sur-Mer consists of primarily domestic travelers (94%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 94.2% of guests.
  • Key international markets include France (94.2%) and Belgium (1.4%).
  • Top languages spoken are French (53.2%) followed by English (30.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Limoges.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vaux-sur-Mer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Saint-Laurent-des-Combes11$3,526$706.1823%
Cénac18$2,773$268.5853%
Bourneau11$2,747$442.0735%
Nuaillé-d'Aunis10$2,741$373.8337%
Cérons11$2,635$196.1639%
Galgon12$2,599$210.3448%
Le Bois-Plage-en-Ré303$2,528$284.6345%
Sainte-Florence10$2,445$233.7846%
Saint-Hippolyte10$2,443$204.9844%
Lège-Cap-Ferret1,210$2,420$337.4041%

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